Beauty Trends

A tool used for drying eyelash extensions during and after their application. It helps ensure that the adhesive sets properly, contributing to a more durable and long-lasting result. Eyelash fans are primarily used by professional eyelash technicians and beauty enthusiasts who seek to achieve optimal results in eyelash extension procedures.

Skincare product designed to moisturize and nourish the skin, often incorporating pistachio oil or extract known for its hydrating properties and rich nutrient content. This body butter is distinguished by its creamy texture and nutty, sweet scent, providing a luxurious feel while softening and smoothing dry or rough skin areas. It is particularly favored by individuals seeking intensive hydration and a pleasant aromatic experience for their skincare routine.

Skincare product known for its hydrating, healing, anti-aging, anti-inflammatory, brightening, and antimicrobial properties. Snail mucin serum is particularly popular in Korean beauty routines and is beneficial for various skin concerns, including dryness, aging, irritation, and hyperpigmentation. It is primarily targeted at individuals seeking comprehensive skincare solutions to improve skin texture, hydration, and overall appearance.

Manicure style that provides a shiny, metallic finish to nails, resembling polished metal. This effect is achieved using special chrome powders, nail polishes, or gel polishes, resulting in a highly reflective, mirror-like surface. Chrome nails are popular among individuals seeking a bold, eye-catching look for their nails.

Company that focuses on providing accessible and inclusive fashion for people of all abilities. Everyhuman differentiates itself by offering adaptive clothing and accessories designed to empower individuals to independently express themselves and achieve their dreams. The target demographic includes people with disabilities and those seeking adaptive fashion solutions.

Infusion made from rosemary leaves, known for its potential health benefits. Rosemary water is valued for its properties that may enhance hair health, skin care, cognitive function, digestive health, and provide anti-inflammatory and antimicrobial effects. It is primarily used by individuals seeking natural remedies for various health and wellness purposes.

This soap is crafted from rendered beef fat, known for producing hard, long-lasting bars with a creamy lather. It is appreciated for its moisturizing properties, making it a popular choice in natural and traditional soap-making practices. The primary users of this soap are individuals seeking natural skincare products with nourishing and hydrating benefits.

A decorative centerpiece candle, often lidded and featuring three wicks, known for its high shine and warm ombre glow. The glow becomes more pronounced with each use, adding a visually appealing element to any room. Statement candles are popular among individuals looking to enhance their home decor with a touch of elegance and warmth.

Semi-permanent eyebrow styling technique that uses a small machine to place fine dots of pigment into the skin, creating a soft, shaded brow pencil look. This method is applied more superficially compared to traditional tattooing, reaching only the first layer of the skin, and results in a gradient effect with lighter color at the start of the brows and darker towards the tail. Ombre Brows are ideal for individuals seeking a natural, filled-in brow appearance without the need for daily makeup application.

False eyelashes equipped with LED lights that illuminate in various colors and patterns, typically used for parties and events. These lashes are powered by a small battery pack and can be controlled to change colors or flash in different sequences, offering a unique and eye-catching accessory for festive occasions. LED lashes are primarily targeted at individuals seeking to enhance their appearance with a novel and vibrant accessory, particularly appealing to those attending parties, festivals, or themed events.

Company that offers skincare solutions formulated using ancestral ingredients. Founded in 2017 and headquartered in San Francisco, California, Symbiome differentiates itself by using scientifically and intentionally designed products to provide skincare as nature intended. The target demographic includes individuals seeking natural and scientifically-backed skincare solutions.

Yanibest is a brand that offers a range of sleep and hair care products designed to improve the quality of rest and reduce damage to hair. The company specializes in products like silk and satin pillowcases, sleep caps, and headbands, which are designed to reduce hair breakage and frizz while providing a smoother surface for resting. Yanibest primarily targets individuals looking for solutions to protect their hair during sleep, such as those with curly or textured hair types, and people seeking luxury sleep accessories for comfort and style.

Makeup product with a creamy texture used to add warmth and dimension to the face, providing a natural, sun-kissed glow. It blends seamlessly into the skin and is ideal for achieving a dewy, radiant look, differentiating itself from powder bronzers by offering a more natural finish. Cream bronzer is popular among individuals seeking a subtle, luminous complexion, particularly those with dry or mature skin who benefit from its hydrating properties.

Cosmetic product designed to outline and define the lips, providing a base for lipstick and preventing feathering. Available in various shades and forms, such as pencil, retractable, or liquid, it enhances or alters the shape of the lips for a more polished look. Lip liner is primarily used by individuals seeking to achieve precise lip definition and long-lasting lip color application.

Female-owned brand offering vegan and cruelty-free hair and body care products. Kitsch differentiates itself with a range of rice bar shampoos, conditioners, and rosemary oil designed for hair growth, providing moisturizing and volumizing benefits. The brand primarily targets individuals seeking ethical, sustainable, and effective hair care solutions.

A silicone-based primer is a cosmetic product used to create a smooth base for makeup application. It helps makeup last longer, diminishes the appearance of pores, and balances redness while providing hydration and a quick fix for wrinkles and fine lines. This product is particularly beneficial for individuals looking to enhance the longevity and appearance of their makeup, especially those with uneven skin texture or redness.

Products designed to provide odor protection for various parts of the body, not just the underarms. Typically aluminum-free, they come in different forms such as creams and sprays, offering long-lasting protection and various scents. These deodorants are targeted at individuals seeking comprehensive odor protection and preferring aluminum-free options.

A beard roller, also known as a derma roller, is a grooming tool designed to promote beard growth by stimulating hair follicles and improving blood circulation through the use of tiny needles. This device helps enhance beard thickness and growth by creating micro-injuries on the skin, which can trigger the body's natural healing process and increase collagen production. Beard rollers are primarily targeted at men looking to improve the density and overall appearance of their facial hair.

A cosmetic product designed for convenient, on-the-go application, blush sticks are cream blushes in stick form. They are easy to blend and provide a natural, dewy finish, often used on the cheeks, lips, and sometimes eyes. Blush sticks are popular among individuals seeking a versatile and portable makeup solution.

Formulated to enhance the strength and health of hair, these serums typically include ingredients such as biotin, caffeine, copper peptides, saw palmetto, and niacin. These components are known to support hair growth, reduce breakage, and improve hair texture, distinguishing them from other hair care products. Hair strengthening serums are particularly beneficial for individuals experiencing hair thinning or breakage, aiming to improve overall hair resilience and appearance.

Hair care product formulated to trap and neutralize metals within the hair fiber. By reducing metal content, it helps to minimize breakage and ensures more consistent color results during hair treatments, enhancing overall hair health and appearance. This shampoo is particularly beneficial for individuals who frequently color their hair or are exposed to hard water, aiming to maintain hair integrity and vibrancy.

Skincare product formulated to reduce puffiness, hydrate, and brighten the under-eye area. Brightening eye balms typically contain ingredients such as hyaluronic acid, caffeine, vitamins, and botanical extracts, which work together to improve the appearance of dark circles and fine lines. These products are primarily targeted at individuals looking to enhance the appearance of their under-eye area, often appealing to those concerned with signs of aging or fatigue.

Protective hairstyle that involves twisting two strands of hair around each other to create a rope-like braid. This style is versatile, low maintenance, and popular in various cultures, offering multiple styling options while protecting natural hair from damage and promoting growth. Island twist braids are particularly favored by individuals with natural hair seeking a stylish yet protective and low-maintenance option.

A type of dress characterized by its square-shaped neckline, creating a straight, angular cut across the chest. This style, reminiscent of Renaissance fashion, is popular in modern fashion for its flattering and elegant look, often featuring elements like puffed sleeves to enhance its vintage appeal. Square neck dresses are suitable for individuals seeking a blend of classic and contemporary fashion, appealing to those who appreciate both historical and modern design elements.

Type of collagen derived from fish and other marine sources, known for its benefits in skin health. It helps reduce wrinkles, improve skin elasticity, and enhance the overall structure and appearance of the skin, while also accelerating wound healing and possessing anti-aging properties. Marine collagen is particularly beneficial for individuals seeking to improve their skin health and combat signs of aging.

Liquid collagen is a dietary supplement that aims to improve skin elasticity and texture, as well as support joint, bone, and cardiovascular health. It is distinguished by its liquid form, which is believed to offer better absorption compared to other forms of collagen supplements. This product is primarily targeted at individuals seeking to enhance their skin health and overall well-being, particularly those concerned with aging and joint health.

Multi-collagen peptides powder is a dietary supplement formulated to provide a blend of collagen types sourced from various proteins, such as bovine, marine, chicken, or eggshell membranes. It is designed to support skin elasticity, joint health, hair growth, and overall wellness by replenishing the body’s natural collagen levels, which decline with age. This product is targeted at health-conscious individuals, including those interested in anti-aging benefits, fitness recovery, and improved overall vitality.

Skincare product designed to provide long-lasting hydration and barrier care, suitable for all skin types. It utilizes hyaluronic acid to deliver moisturizing benefits, offering calming effects and enhancing skin health. This product is targeted at individuals seeking effective hydration and skin barrier support, particularly those with dry or sensitive skin.

Hair care product formulated to deeply cleanse the hair and scalp by removing build-up from products, oils, and environmental pollutants. Detox shampoos often contain ingredients like apple cider vinegar and keratin, which help to clarify and strengthen the hair, providing a thorough cleaning experience. These shampoos are particularly beneficial for individuals looking to refresh their hair and scalp, especially those who use a lot of styling products or are exposed to environmental pollutants.

Cosmetic product designed to groom, shape, and sometimes tint eyebrows, providing a polished and defined look. Brow gel helps keep eyebrow hairs in place throughout the day, often offering additional benefits such as volumizing or adding color to enhance the natural appearance of the brows. It is primarily used by individuals seeking to maintain well-groomed eyebrows, including those with unruly or sparse brows looking for a more defined and fuller appearance.