Top Trending Topics (July 2025)
This is a list of the top 100 trending topics in the US right now.
Note that the topics in this list aren’t fads (like new movies or video games).
Instead, these are long-term trends that are likely to see upward growth throughout 2025.
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Top Trending Topics In The US Right Now
The data from this list was generated using our proprietary algorithm and trend curation process.
| # | Topic | Search Growth |
| 1 | Immersive Experiences | 833% |
| 2 | Turmeric and Kojic Soap | 3,400% |
| 3 | Magnetic Power Bank | 3,233% |
| 4 | K-Beauty | 177% |
| 5 | Wet Look Lashes | 8,700% |
| 6 | Workflow Automation | 580% |
| 7 | Tinned Fish | 340% |
| 8 | Stainless Steel Gua Sha | 5,900% |
| 9 | UGC Marketing | 363% |
| 10 | Red Light Therapy Belt | 99x+ |
| 11 | Portable OLED Monitor | 1,600% |
| 12 | Pilates Outfits | 1,367% |
| 13 | Mounjaro | 99x+ |
| 14 | Carbon-Plated Running Shoes | 8,200% |
| 15 | Scalloped Rug | 1,720% |
| 16 | Maximalist Art | 7,600% |
| 17 | Cross-Legged Desk Chair | 8,100% |
| 18 | AI Necklace | 3,100% |
| 19 | AI Code Assistant | 3,900% |
| 20 | Padel Racket | 809% |
| 21 | Rejuran Treatment | 9,500% |
| 22 | Hojicha Latte | 439% |
| 23 | AI Rendering | 3,050% |
| 24 | Wake Window | 900% |
| 25 | Romantasy | 99x+ |
| 26 | Travel eSim | 99x+ |
| 27 | AI Recruitment Tools | 99x+ |
| 28 | Booktok | 9,500% |
| 29 | Beehiiv | 99x+ |
| 30 | Autistic Masking | 608% |
| 31 | AI in Finance | 1,850% |
| 32 | AI Game Generator | 7,100% |
| 33 | LFP Battery | 900% |
| 34 | Post Quantum Cryptography | 700% |
| 35 | Dripify | 99x+ |
| 36 | Earned Wage Access | 1,183% |
| 37 | Tofu Cat Litter | 471% |
| 38 | AI Quiz | 756% |
| 39 | AI Hub | 1,720% |
| 40 | Digital Product Passport | 6,200% |
| 41 | Old Money Fashion | 1,067% |
| 42 | Pimple Patches | 633% |
| 43 | AI Vocal Remover | 4,900% |
| 44 | Travel Neck Pillow | 494% |
| 45 | Shoe Washing Bag | 1,011% |
| 46 | Workflow Automation | 580% |
| 47 | AI Note Taking | 8,200% |
| 48 | Boba Tea Protein | 7,500% |
| 49 | Mushroom Gummies | 9,700% |
| 50 | Text to Audio AI | 8,900% |
| 51 | Bakuchiol Eye Cream | 1,383% |
| 52 | Linen Pants | 709% |
| 53 | Wedding Ring Stack | 383% |
| 54 | Red Light Eye Therapy | 740% |
| 55 | Carbon Plated Running Shoes | 8,200% |
| 56 | CBG Gummies | 1,063% |
| 57 | Multimodal AI | 5,700% |
| 58 | Laptop Screen Extender | 3,200% |
| 59 | Nicotine Pouches | 592% |
| 60 | AI Interior Design | 8,500% |
| 61 | Cursor AI | 9,100% |
| 62 | Panthenol Moisturizer | 1,880% |
| 63 | AI Transcription | 3,400% |
| 64 | Creatine Gummies | 99x+ |
| 65 | Japandi | 1,900% |
| 66 | Jirai Kei | 9,600% |
| 67 | Lash Clusters | 99x+ |
| 68 | Pastel Floral Dress | 313% |
| 69 | Few-Shot Prompting | 8,900% |
| 70 | Boucle Bed | 4,650% |
| 71 | Video Summarizer | 5,000% |
| 72 | Databricks | 471% |
| 73 | Japanese Head Spa | 8,400% |
| 74 | Hall Effect Joystick | 3,750% |
| 75 | Bakuchiol Eye Cream | 1,383% |
| 76 | Self-Hosting | 714% |
| 77 | PDRN Cream | 9,400% |
| 78 | Lash Clusters | 99x+ |
| 79 | DuckDB | 99x+ |
| 80 | Fractional CFO | 1,720% |
| 81 | Fluted Panels | 956% |
| 82 | Burger Smasher | 740% |
| 83 | Talkiatry | 99x+ |
| 84 | Shoe Washing Bag | 1,011% |
| 85 | Metal Detox Shampoo | 9,200% |
| 86 | AI Book Writing | 6,200% |
| 87 | Aquatic Perfume | 557% |
| 88 | LoyalFans | 3,133% |
| 89 | Blooming Gel | 1,329% |
| 90 | AI Guardrails | 99x+ |
| 91 | Whimsigoth | 8,000% |
| 92 | Tallow Cream | 4,050% |
| 93 | Gamified Learning | 450% |
| 94 | Fluted Door | 525% |
| 95 | Calabrian Chili | 107% |
| 96 | AI Image Enhancer | 99x+ |
| 97 | Malatang | 733% |
| 98 | LLM App | 4,000% |
| 99 | Autistic Burnout | 809% |
| 100 | Magic Mushroom Chocolate | 371% |
Pro Tip: Semrush is invaluable for analyzing competitors and boosting your topical authority around new trends.
With that, here is a collection of trending topics worth keeping an eye on:
1. AI Vocal Remover
5-year search growth: 4,900%
Search growth status: Exploding
Description: A Tool that uses artificial intelligence algorithms to separate and remove vocal tracks from audio files, effectively creating instrumental or karaoke versions of songs. These algorithms are trained to distinguish between vocal and instrumental sounds, allowing them to analyze audio files and isolate different sound components. This technology is useful for musicians, DJs, and anyone interested in creating karaoke tracks or remixing songs.
2. Boucle Bed
5-year search growth: 4,650%
Search growth status: Exploding
Description: A bed that features boucle fabric, which is a type of textured fabric made from looped yarns. Boucle fabric is known for its soft, cozy, and nubby texture, making it a popular choice for furniture upholstery, including beds, offering a modern and stylish appearance. Boucle beds are ideal for individuals seeking to add a touch of luxury and comfort to their bedroom decor.
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3. AI Code Assistant
5-year search growth: 3,900%
Search growth status: Exploding
Description: Generative AI is making its way into the programming world through AI code assistants. These tools leverage large language models and machine learning to analyze and suggest code, error-check existing code, and generate new code from text prompts. Some of the most highly rated AI code assistants include GitHub Copilot, Codeium, and Tabnine.
4. CBG Gummies
5-year search growth: 1,063%
Search growth status: Exploding
Description: CBG gummies are flavored soft candies made with full-spectrum CBD oil. Cannabigerol (CBG) is the acidic form of primary cannabinoids like CBD and THC. These snacks are similar to CBD gummies, containing only non-psychoactive cannabinoids. These gummies can help with anxiety, stress, depression, and focus.
5. Romantasy
5-year search growth: 99x+
Search growth status: Exploding
Description: Romantasy is a subgenre of fantasy fiction that combines elements of both fantasy and romance. Popularized by BookTok, it typically involves a fantasy story that incorporates many of the elements and conventions of the chivalric romance genre, such as quests, magical creatures, and heroic deeds intertwined with romantic relationships.
6. Immersive Experiences
5-year search growth: 833%
Search growth status: Exploding
Description: Activities or environments that fully engage an individual's senses, often creating a sense of presence in a different reality. These experiences utilize advanced technology such as virtual reality (VR) simulations, interactive art installations, and 360-degree videos to create realistic and interactive environments. Immersive experiences are particularly appealing to individuals seeking highly engaging and sensory-rich activities, including gamers, art enthusiasts, and professionals in training scenarios.
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7. Digital Product Passport
5-year search growth: 6,200%
Search growth status: Exploding
Description: A digital product passport is a digital record that contains key information about a product's composition, origin, and lifecycle. It provides transparency and traceability, helping consumers and businesses make informed decisions about the products they use and purchase. This tool is particularly beneficial for environmentally conscious consumers and companies focused on sustainability and ethical sourcing.
8. Nicotine Pouches
5-year search growth: 592%
Search growth status: Exploding
Description: Nicotine pouches are small tobacco-less pouches that contain nicotine, flavorings, and sweeteners. Experts believe these pouches are safer than alternative nicotine products because they don't contain tobacco leaves and have fewer carcinogens. Zyn, the leading provider of nicotine pouches, sold 261 million units in 2023.
9. Creatine Gummies
5-year search growth: 99x+
Search growth status: Exploding
Description: Creatine gummies are a dietary supplement designed to provide the benefits of creatine in a convenient, chewable form. These gummies aim to increase muscle mass, improve muscle strength, and enhance exercise performance, differentiating themselves from traditional creatine powders and capsules by offering a more palatable and easy-to-consume option. They are primarily targeted at athletes, bodybuilders, and fitness enthusiasts looking for an effective and convenient way to incorporate creatine into their supplement regimen.
10. Dopamine Decor
5-year search growth: 5,100%
Search growth status: Exploding
Description: Dopamine decor is an interior design trend that stimulates the brain through layered colors, patterns, and playful hints of nostalgia. This aesthetic aims to create a joyful and uplifting environment by incorporating vibrant hues and eclectic designs that evoke positive emotions and memories, differentiating itself from more subdued or minimalist styles.
Dopamine decor primarily appeals to individuals seeking to enhance their living spaces with vibrant, mood-boosting elements and those who appreciate a lively, eclectic atmosphere.
Key Takeaways
That wraps up our list of current trending topics worth keeping an eye on.
There are a few “big picture” patterns in this list. For example, many of the trends (clove water, creatine gummies, etc.) are related to natural health. And many others (AI Voice Generator and Fractional CFO) are tech-focused.
We keep this list updated on a weekly basis. Check back soon for updated data and trends.
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Exploding Topics is owned by Semrush. Our mission is to provide accurate data and expert insights on emerging trends. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.
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Written By
Fabio is a research associate at Exploding Topics. Since 2021, Fabio has researched, written, and edited articles for the Explo... Read more