Niche Streaming Services
Background & Analysis

The video streaming market is expected to grow to $108.31B by 2025.

There’s the major players like Netflix, Disney+ and Amazon Prime Video. But niche services are also a significant growth driver.

In fact, Netflix’s new subscriber count fell by 50% in the first three months of 2021. By contrast, anime streaming service Crunchyroll added a third of its entire subscriber base in the 6 months up to February. Shortly after, Crunchyroll was acquired by Sony’s Funimation for $1.175B. 

Which is why a whole array of platforms are looking to become “Crunchyroll for [x].”

The average American now subscribes to 3.1 subscription video on demand (SVoD) platforms. Leaving plenty of room for niche streaming subscriptions to sit alongside the big players.

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