The dietary supplements market has grown year-over-year at a steady rate since 2016. In that time, the industry's value has increased by over 60%, from $135 billion in 2016 to $220 billion in 2022.
Amongst the leading supplement trends are organ meats.
Organ meat supplements are made up of consumable animal organs (liver, heart, brains, intestines, etc.).
Data shows that organ meat is the highest ranked food source of vitamins. And these are a major driving force behind a projected $230.73 billion market value for dietary supplements by 2027.