About Us
Exploding Topics scours the internet to find exploding content topics before they take off.
Hey, it’s Brian Dean, founder of Backlinko, and Josh Howarth here.
It’s harder than ever to get your blog content to stand out. That’s mostly because there’s more content coming out now than ever before. And even if your content is mind-blowingly amazing, it’s probably going to get lost in the noise.
That is, unless you’re the first (or one of the first) to write about that topic.
That’s why our advanced technology analyzes millions of searches, conversations and mentions across the internet. Then our algorithm can identify the top emerging content ideas and low-competition keywords.
This way, you can jump on untapped keywords and be the first to write about the hottest topics, before the competition gets too crowded.
Exploding Topics started as a small project named Trennd built by Josh to spot a big market trend to ride. It rapidly gained a life of its own, went from zero to thousands of email subscribers in just a few months, and received shoutouts from huge industry names.
At which point, Brian spotted this massive initial traction and acquired Trennd to enable us to take it to its full potential.
And now we’ve partnered up on the project, we have a new laser focus:
To help professional bloggers discover exploding, untapped topics to write content around.