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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Shower Steamer
90
Volume
+148%
Growth
A shower steamer is a product designed to enhance the shower experience by releasing essential oils into the steam. When placed in the shower, it fizzes and disperses these oils, creating an aromatherapy effect that can promote relaxation and well-being. Shower steamers are particularly beneficial for individuals seeking a spa-like experience at home or those looking to incorporate aromatherapy into their daily routine.
regular
pre-rolls
33.1K
Volume
+147%
Growth
Pre-rolls are short video advertisements that play before the main video content in digital advertising or ready-to-consume joints filled with ground marijuana flowers in the cannabis industry. In digital advertising, pre-rolls are used to capture the viewer's attention before the main content, while in the cannabis industry, they offer a convenient and ready-to-use product for consumers. The target demographic for digital advertising pre-rolls includes online content viewers, whereas cannabis pre-rolls are aimed at adult consumers seeking a convenient way to consume marijuana.
exploding
Pumpkin seed protein
14.8K
Volume
+147%
Growth
Derived from pumpkin seeds, this protein source is rich in essential nutrients such as protein, fiber, and healthy fats. It offers several health benefits, including supporting heart health, aiding digestion, and providing essential minerals like magnesium and zinc. Pumpkin seed protein is often used in dietary supplements and protein powders, appealing to health-conscious individuals and those seeking plant-based protein alternatives.
regular
VillageMD
9.9K
Volume
+147%
Growth
Healthcare services provider focused on proactive care and community support. VillageMD allocates more resources, technology, and tools to underserved communities, differentiating itself by emphasizing preventive care and patient engagement. The primary beneficiaries of VillageMD's services are patients in communities that require additional healthcare support and resources.
regular
Shower Steamers
9.9K
Volume
+147%
Growth
Highly fragranced tablets or balls that dissolve in water, designed to be placed at the bottom of the shower. As the steam rises, it carries the fragrance upward, creating an aromatic and spa-like experience, differentiating them from traditional bath bombs used in bathtubs. Shower steamers are ideal for individuals seeking a quick and convenient way to enjoy aromatherapy benefits during their daily shower routine.
peaked
Hormone tea
1.3K
Volume
+147%
Growth
Herbal beverage formulated to address menstrual-related issues such as irregular menstruation, premenstrual tension, mood swings, and food cravings. Hormone tea typically contains ingredients like Honeybush, Sage, Chaste Tree Berry (Vitex), Lemon Verbena, and Rose Petals, which are believed to help regulate periods and alleviate symptoms like breast tenderness. This tea is primarily targeted at individuals seeking natural remedies for menstrual discomfort and hormonal imbalances.
exploding
Every Mother
80
Volume
+147%
Growth
Community and knowledge circle dedicated to achieving health and fitness for motherhood. The program is clinically proven to resolve diastasis recti and includes OB-endorsed Early Postpartum and Surgical Recovery paths that are safe to begin as early as 24 hours after birth, incorporating proven core and pelvic floor therapeutic exercises as well as full-body workouts. Every Mother primarily benefits mothers seeking a holistic approach to rebuilding strength and fitness postpartum.
regular
gbd
33.1K
Volume
+146%
Growth
Global Burden of Disease (GBD) is a comprehensive research program that evaluates mortality and disability from major diseases, injuries, and risk factors on a regional and global scale. Conducted by a consortium of researchers and institutions, the GBD study provides critical data that informs health policy and planning, helping to identify health priorities and allocate resources effectively. The primary beneficiaries of the GBD study are policymakers, public health officials, and researchers who utilize the data to improve health outcomes and address public health challenges.
exploding
AR glasses
18.1K
Volume
+146%
Growth
Wearable devices that overlay digital information onto the real world, enhancing the user's perception of their environment. AR glasses typically include features such as transparent lenses for displaying digital images, sensors for environmental understanding, and connectivity options for data access. They are used in various fields including healthcare, manufacturing, navigation, and entertainment, targeting professionals and tech enthusiasts.
exploding
Mindful work
880
Volume
+146%
Growth
Mindful work involves integrating mindfulness practices such as meditation, yoga, and focused attention into the workplace to boost productivity, reduce stress, and enhance overall well-being. This approach is gaining traction in the corporate sector, as it is believed to foster a more balanced and effective work environment. Mindful work primarily benefits employees and organizations looking to improve mental health, job satisfaction, and overall workplace efficiency.
exploding
Nurture Life
22.2K
Volume
+146%
Growth
Company that focuses on providing nutritious, ready-to-eat meals, snacks, and smoothies for babies, toddlers, and kids. Nurture Life differentiates itself by offering convenient meal options without compromising on flavor and nutrition, aiming to improve children's eating habits. The primary target demographic includes parents seeking healthy and convenient meal solutions for their young children.
regular
Thiamine supplement
18.1K
Volume
+145%
Growth
Thiamine supplements are used to prevent or treat vitamin B1 deficiency, supporting energy metabolism and nervous system function. These supplements are available in various forms, such as tablets and capsules, and are often recommended for individuals with dietary restrictions or medical conditions that lead to thiamine deficiency. They are particularly beneficial for people at risk of deficiency, including those with alcohol dependency, certain medical conditions, or inadequate dietary intake.
regular
Adhd products
590
Volume
+145%
Growth
Products designed to assist individuals with Attention Deficit Hyperactivity Disorder (ADHD) in managing symptoms and improving productivity. These include medications like Atomoxetine (Strattera Generic), physical planners such as the ADHD Daily Planner, and digital planners like the Digital ADHD Planner, each offering unique features to enhance organization and focus. These products are primarily targeted at individuals diagnosed with ADHD, aiming to support their daily functioning and overall well-being.
exploding
Adhd toy
20
Volume
+145%
Growth
Sensory tools designed to help individuals with ADHD manage their symptoms by improving focus, reducing anxiety, and providing a calming effect. These toys include fidget toys, sensory toys, and executive fidget sets, which offer tactile stimulation and can aid in concentration and stress relief. ADHD toys are particularly beneficial for children and adults with ADHD who seek to enhance their focus and reduce anxiety in various settings.
exploding
CareAcademy
12.1K
Volume
+145%
Growth
Online platform offering training and education for caregivers, focusing on compliance basics, nursing continuing education, and emerging care trends. It provides advanced disease condition certifications to enhance caregiver skills and improve outcomes, particularly for those managing higher acuity cases. CareAcademy primarily serves professional caregivers seeking to meet regulatory requirements and improve their caregiving capabilities.
regular
ssris
368K
Volume
+144%
Growth
Medications primarily used to treat depression and anxiety disorders by increasing serotonin levels in the brain. These drugs help improve mood and alleviate symptoms of depression and anxiety by inhibiting the reuptake of serotonin, making more of this neurotransmitter available. SSRIs are commonly prescribed to individuals diagnosed with major depressive disorder, generalized anxiety disorder, and other related conditions.
exploding
brain health
14.8K
Volume
+144%
Growth
Brain health refers to the overall functioning and well-being of the brain, encompassing cognitive abilities, emotional stability, and the absence of neurological disorders. Maintaining brain health involves a combination of proper nutrition, regular physical activity, mental stimulation, quality sleep, stress management, and avoiding harmful substances. This topic is particularly relevant to individuals seeking to enhance their cognitive function, emotional well-being, and long-term neurological health.
exploding
Cocofloss
33.1K
Volume
+144%
Growth
Dentist-designed, woven dental floss infused with coconut oil, aimed at providing a more enjoyable and effective flossing experience. Cocofloss differentiates itself by being vegan, kid-friendly, and available in various flavors, enhancing the appeal and usability for a wide range of users. This product is particularly targeted at individuals seeking a high-quality, enjoyable, and eco-friendly dental hygiene solution.
exploding
adidas Essentials
8.1K
Volume
+144%
Growth
The adidas Essentials collection features clothes and shoes designed for comfort and performance. This collection includes sporty and stylish basics that cater to both your look and lifestyle, offering versatile options for everyday wear. The target demographic for adidas Essentials includes individuals seeking functional yet fashionable athletic wear for casual and active use.
exploding
Skin microbiome
4.4K
Volume
+144%
Growth
The skin microbiome refers to the community of microorganisms, including bacteria, fungi, viruses, and mites, that reside on the skin. These microorganisms play a crucial role in maintaining skin health by protecting against pathogens, modulating the immune system, and contributing to the skin's barrier function. The skin microbiome is particularly important for individuals seeking to maintain healthy skin and prevent dermatological issues.
exploding
Theanine
74K
Volume
+144%
Growth
An amino acid commonly found in tea leaves, particularly green tea, and in some mushrooms. It is known for its potential calming effects and is often used as a supplement to help with relaxation, stress reduction, and improved focus. Theanine is particularly beneficial for individuals seeking to enhance their mental clarity and reduce stress levels.
regular
Collagen supplement
301K
Volume
+144%
Growth
Collagen supplements are dietary products designed to support skin health, joint function, and overall well-being by providing additional collagen, a protein essential for connective tissues. These supplements are available in various forms, such as powders, capsules, and liquids, and are typically sourced from bovine or marine collagen. They are primarily targeted at individuals seeking to improve skin elasticity, reduce wrinkles, and support joint health, although scientific evidence on their effectiveness is still evolving.
exploding
Mini air purifier
5.4K
Volume
+144%
Growth
Compact, portable devices designed to improve air quality in small spaces by removing dust, odors, and allergens. These purifiers often feature HEPA filters and other technologies to effectively clean the air, making them suitable for use in bedrooms, offices, and other confined areas. Mini air purifiers are ideal for individuals seeking to enhance air quality in limited spaces, particularly those with allergies or sensitivities to airborne particles.
exploding
Cold laser therapy device
2.9K
Volume
+144%
Growth
Cold laser therapy devices are medical tools that use low-intensity lasers or LEDs to stimulate healing, reduce inflammation, and manage pain. These devices come in various forms, including handheld models for personal use and more advanced versions for professional or veterinary applications, offering a non-invasive and generally safe treatment option. The primary users of cold laser therapy devices include individuals seeking pain relief and inflammation reduction, as well as healthcare professionals and veterinarians looking for effective therapeutic tools.
regular
Vagus nerve stimulation
135K
Volume
+144%
Growth
Medical treatment that involves delivering electrical impulses to the vagus nerve, primarily used to treat epilepsy and treatment-resistant depression. Vagus nerve stimulation typically involves the surgical implantation of a device that sends regular, mild pulses of electrical energy to the brain via the vagus nerve, influencing neurotransmitter levels and brain activity. This treatment is particularly beneficial for individuals with epilepsy or depression who have not responded to conventional therapies.
exploding
Online coaching platform
1K
Volume
+144%
Growth
A digital solution designed to facilitate the hosting of online coaching businesses by providing essential tools and features. These platforms typically include functionalities such as scheduling, sales management, and video meeting capabilities, which streamline the coaching process and enhance client engagement. Online coaching platforms are primarily targeted at coaches, trainers, and consultants who seek to offer their services remotely and efficiently manage their client interactions.
regular
Bare Biology
6.6K
Volume
+143%
Growth
Company founded in 2012 that specializes in producing high-quality Omega-3 fish oil supplements, algae oils, marine collagen, and vitamin D. The company is well-regarded by nutritional therapists, health experts, and customers for the effectiveness of its products, which have become cult favorites in the health and wellness community. Bare Biology primarily targets health-conscious individuals seeking premium nutritional supplements to support their overall well-being.
regular
basefood
33.1K
Volume
+143%
Growth
Company specializing in the development and sale of complete nutrition food products. Base Food Inc. offers items such as base bread, base pasta, and base cookies, all designed to provide balanced nutrition with essential vitamins and minerals. The target demographic includes health-conscious individuals seeking convenient, nutritionally complete meal options.
regular
misgendering
12.1K
Volume
+143%
Growth
Refers to the act of addressing or referring to someone using words, especially pronouns or forms of address, that do not correctly reflect the gender with which they identify. This can happen intentionally or unintentionally and can be harmful or distressing to the person being misgendered. Misgendering is known to have negative impacts on the mental health and well-being of transgender and nonbinary individuals, contributing to feelings of invalidation, distress, and marginalization.
peaked
Baby-led weaning
201K
Volume
+143%
Growth
Method of introducing solid foods to a baby that allows the baby to self-feed from the start. This approach encourages exploration of different textures and flavors, promoting motor skills and healthy eating habits. Baby-led weaning is particularly beneficial for parents who want to foster independence and healthy eating patterns in their children from an early age.
regular
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