Beauty Trends

Printed liquid UV varnish strips that can be applied to nails and cured under a UV lamp, providing a durable manicure that lasts up to 3 weeks. These nail strips are designed for easy application with no drying time, smudging, or chipping, and can be gently removed using an oil-based pen without milling, filing, or acetone. Maniko nails are ideal for individuals seeking a long-lasting, hassle-free manicure solution.

Beauty brand founded by Lady Gaga, offering a variety of makeup products such as foundations, blushes, and eyeshadow palettes. Known for its high-quality, versatile, and inclusive beauty products, Haus Labs reflects Lady Gaga's unique and bold style, differentiating itself with innovative formulations and vibrant colors. The brand primarily targets makeup enthusiasts and individuals seeking high-performance, inclusive beauty products.

A deep conditioning treatment designed to nourish and strengthen hair. Hair masks typically contain beneficial ingredients such as oils, butters, and nutrients that help repair damaged hair, add moisture, and improve overall hair health. They are particularly beneficial for individuals with dry, damaged, or chemically treated hair seeking intensive care and restoration.

A toothbrush water flosser is an oral hygiene device that combines the functions of an electric toothbrush and a water flosser into a single unit. It is designed to simultaneously brush teeth and clean between them using a stream of pressurized water, enhancing overall dental cleaning efficiency. This device is primarily targeted at individuals seeking a comprehensive, space-saving oral care solution, especially those with braces, implants, or sensitivity concerns.

A medication used to improve blood sugar control in adults with type 2 diabetes. This injectable drug belongs to the class of GLP-1 receptor agonists and works by stimulating insulin secretion and lowering glucagon secretion, which helps to lower blood sugar levels and can also aid in weight loss for some patients. Ozempic is primarily targeted at adults with type 2 diabetes who require better blood sugar management and may benefit from weight loss.

Home salon beauty brand that aims to simplify beauty routines by empowering women to be their own beauty experts. Answr focuses on providing products and solutions that allow individuals to take ownership of their beauty routines, differentiating itself by offering user-friendly and effective beauty tools and products. The brand primarily targets women who prefer to manage their beauty care at home, seeking convenience and professional-quality results.

A beauty brand that offers a variety of skincare and makeup products, including the Tower 28 Essentials Set, SOS Daily Rescue Facial Spray, and SOS Intensive Rescue Serum. Tower 28 Beauty differentiates itself with high customer ratings, a 30-day return policy, and occasional discounts, emphasizing clean and effective formulations. The brand primarily targets individuals seeking high-quality, reliable skincare and makeup solutions with a focus on sensitive skin.

Topical products designed to prevent body odor by controlling the growth of bacteria on the skin. They often contain active ingredients such as baking soda, arrowroot, tea tree oil, or zinc oxide, which have antimicrobial properties, offering a natural alternative to traditional stick or spray deodorants. Deodorant creams are particularly suitable for individuals seeking a more natural or sensitive-skin-friendly option for odor control.

Skincare product formulated to hydrate and improve the elasticity of the skin using hyaluronic acid, a molecule known for its moisture-retaining properties. By attracting and holding water molecules, this cream helps to keep the skin plump, reduce the appearance of fine lines and wrinkles, and enhance overall skin texture. It is particularly beneficial for individuals with dry or aging skin, as well as those seeking to maintain a hydrated and youthful complexion.

Skincare product used primarily to lighten dark spots on the skin, a condition known as hyperpigmentation. The active ingredient, kojic acid, is derived from fungi or fermented rice wine and works by inhibiting the enzyme tyrosinase, which is responsible for melanin production. Kojic acid soap is particularly beneficial for individuals looking to reduce the appearance of dark spots, age spots, and other forms of pigmentation.

Plant-based compound extracted from the seeds and leaves of the Psoralea corylifolia plant, commonly known as babchi. It has gained popularity in skincare for its potential anti-aging and anti-inflammatory properties, offering benefits similar to retinol such as reducing fine lines and wrinkles, improving skin elasticity, and evening out skin tone, but with less irritation. Bakuchiol oil is particularly appealing to individuals seeking a gentler alternative to retinol for their skincare routine.

Soft, feathery ball or pad made of cotton or down, typically used for applying powder to the skin. Cotton puffs are valued for their gentle texture and ability to evenly distribute cosmetic products, making them a staple in personal care and beauty routines. They are primarily used by individuals seeking a smooth and even application of makeup or skincare products.

Hair-care product that uses micellar technology to cleanse the scalp and hair by attracting and removing dirt, oil, and product buildup. Micellar shampoo is gentle and effective, providing a deep clean without stripping the hair of its natural oils, making it suitable for frequent use. This type of shampoo is particularly beneficial for individuals with dry, brittle hair or those who experience significant product buildup.

A natural personal care product that works by creating a salt layer on the skin to prevent bacteria from forming, thereby eliminating odor. It is an alternative to conventional deodorants, free from chemical fragrances, aluminum, and other additives, making it a more natural option for odor control. The deodorant stone is particularly suitable for individuals seeking a chemical-free and eco-friendly solution for personal hygiene.

Chemical sunscreens use organic compounds to absorb UV radiation and convert it into heat, which is then released from the skin. These sunscreens often contain ingredients like avobenzone, octinoxate, oxybenzone, and octocrylene, and are known for being lightweight and non-greasy, although they may cause skin irritation or allergic reactions in some individuals. Chemical sunscreens are typically favored by individuals seeking a lightweight, non-greasy sun protection option, but they may also be scrutinized by those concerned about potential skin sensitivities and environmental impact.

Makeup product designed to add warmth and dimension to the face, providing a sun-kissed glow. Bronzer sticks are easy to apply and blend, making them a convenient choice for achieving a natural bronzed look, and they often come in a variety of shades to suit different skin tones. They are particularly popular among individuals seeking a quick and effortless way to enhance their complexion with a healthy, radiant appearance.

Natural hair removal method using a sugar paste or the process of making maple syrup by collecting and boiling down sap from maple trees. In hair removal, sugaring involves applying a mixture of sugar, water, and lemon juice to the skin to remove hair, offering a gentler alternative to waxing. The maple syrup process benefits those interested in producing or consuming natural sweeteners derived from tree sap.

Brand specializing in natural, DEET-free mosquito repellent products. Cliganic offers items such as mosquito repellent bracelets and stickers infused with essential oils, providing a safe and effective alternative to traditional chemical repellents. These products are suitable for both kids and adults, appealing to those seeking natural and convenient mosquito protection.

Skincare product designed for sensitive and acne-prone skin, formulated to be non-comedogenic and thus not clogging pores. It provides a dewy finish, making it suitable for individuals with oily skin when used in small amounts to avoid a greasy feeling. The primary target demographic includes people with sensitive, acne-prone, or oily skin seeking a gentle and effective skincare solution.

Study and systematic classification of types based on their common characteristics. Typology is utilized in fields such as psychology, theology, and linguistics to identify, count, and categorize facts using sensory perception and logic, providing a structured approach to understanding complex phenomena. This method benefits researchers and professionals who require a systematic way to analyze and interpret data within their respective disciplines.

Reparative styling creme designed to smooth and repair hair, reducing frizz and enhancing manageability. The product is highly rated for its effectiveness in making hair more manageable and is available in a 3.3 oz size for around $30.00 on platforms like Sephora, Amazon, and Ulta Beauty. It is particularly beneficial for individuals seeking to improve hair texture and reduce frizz.

A brand specializing in satin-lined turbans and headbands aimed at reducing breakage and retaining moisture in textured hair. You Go Natural differentiates itself by offering the first-ever water-resistant fashion swim turban, providing both functionality and style. The products are primarily targeted at individuals with textured hair who seek to maintain hair health and minimize damage.

Skincare products that incorporate glycolic acid, an alpha-hydroxy acid, to exfoliate the skin and improve its texture. These moisturizers help reduce fine lines, wrinkles, acne, and hyperpigmentation while often including hydrating ingredients to maintain moisture balance. Glycolic acid moisturizers are particularly beneficial for individuals seeking to enhance their skin's appearance and address specific skin concerns such as aging and acne.

Skincare products designed to deliver a concentrated dose of hydration to the skin. Typically made from materials like cotton or hydrogel, these masks are infused with hydrating ingredients such as hyaluronic acid, glycerin, and botanical extracts, providing benefits like replenishing moisture levels, soothing inflammation, and improving overall skin appearance. Suitable for various skin types, including oily and normal skin, they help reduce sebum production and shrink enlarged pores.

Skincare brand that focuses on providing plant-powered, sustainable, affordable, and cruelty-free products. The brand emphasizes transparency in its formulations, using highly effective but gentle ingredients, and promotes self-acceptance through botanical-forward skincare. Cocokind primarily targets individuals seeking conscious skincare solutions that are both effective and environmentally responsible.

Hair perfector products are designed to improve the health, appearance, and strength of hair. These products often provide benefits such as moisturizing, reconstructing, and being free from harmful chemicals like sulfates and parabens, differentiating them from other hair care products. Hair perfector products are primarily targeted at individuals seeking to enhance the overall condition and manageability of their hair, particularly those with damaged or chemically treated hair.

A topical preparation used to promote healing of the skin or as a soothing agent. Salves often contain ingredients like herbs, oils, and waxes, and are used to treat minor skin irritations, cuts, and burns. They are primarily used by individuals seeking natural or alternative remedies for skin care and minor injuries.

Skincare product designed to provide intense hydration and nourishment to the deepest layers of the skin. Typically contains a highly concentrated formula with active ingredients such as vitamin C, which helps rejuvenate the skin and make it healthier. Primarily targeted at men looking to improve skin texture, reduce signs of aging, and enhance overall skin health.

A type of cleanser designed to effectively remove makeup, SPF, and impurities from the skin. Melting balms are formulated to transform from a solid or semi-solid state into an oil upon contact with the skin, providing deep cleansing while also helping to strengthen the skin barrier. This product is particularly beneficial for individuals who wear heavy makeup or sunscreen and seek a thorough yet gentle cleansing solution.

Skincare products containing Bifida ferment lysate, known for their skin-repairing, moisturizing, and anti-aging properties. These creams help to strengthen the skin barrier, improve hydration, and reduce the appearance of fine lines and wrinkles, differentiating themselves with their probiotic-based formulation. Bifida creams are primarily targeted at individuals seeking effective solutions for skin aging, dryness, and overall skin health improvement.