Food Trends

Crunchy beef jerky is a dried meat snack made from thinly sliced beef that has been seasoned and dehydrated until it achieves a crispy, brittle texture. Unlike traditional chewy jerky, this variety offers a crunchy bite, often achieved through extended drying or baking processes, and may include bold seasonings for added flavor. Crunchy beef jerky is primarily targeted at snack consumers looking for high-protein, low-carb alternatives with a crisp texture, including athletes, outdoor enthusiasts, and those following ketogenic or paleo diets.

Wine brand offering a range of sugar-free, low-carb wines including red, white, and rosé varieties. Gratsi wine is suitable for keto diets and has received positive customer reviews, differentiating itself by catering to health-conscious consumers. The target demographic includes individuals following low-carb or keto diets and those seeking healthier wine options.

Buldak Ramen, produced by Samyang Foods, is a popular instant noodle known for its intense spiciness and unique flavors. Originally launched in 2012, Buldak Ramen combines chewy noodles with a fiery sauce inspired by Korean spicy chicken dishes. This ramen has gained international fame through social media challenges and its reputation for delivering a robust and thrilling culinary experience. Buldak Ramen is especially favored by spice enthusiasts and those looking for an adventurous meal option.

The Nutri-Score is a five-colour nutrition label and nutritional rating system designed to simplify the nutritional rating of food products. It provides an overall nutritional value by using a colour-coded scale from A (healthiest) to E (least healthy), helping consumers make informed choices about their food purchases. This system is particularly beneficial for health-conscious consumers looking to quickly assess the nutritional quality of food items.

Premium bubble tea brand with a global presence, offering fresh and naturally made bubble tea and juice. Coco Fresh Tea & Juice differentiates itself by providing high-quality ingredients and a variety of options, including dine-in, takeout, and delivery services. The brand primarily targets bubble tea enthusiasts and health-conscious consumers looking for fresh, natural beverage options.

Wilde Brands produces thin and crispy protein chips made from real ingredients such as chicken breast, egg whites, and bone broth. These chips offer a high-protein, low-carb snack alternative, differentiating themselves from traditional potato chips by focusing on natural, nutrient-dense ingredients. Wilde Brands primarily targets health-conscious consumers and those following high-protein or low-carb diets.

Clean food technology encompasses methods and practices aimed at producing food with minimal processing and without the use of harmful chemicals. It includes sustainable agriculture, waste reduction, and advanced food safety and sanitation technologies, providing healthier and more environmentally friendly food options. This technology primarily benefits consumers seeking healthier food choices and industries focused on sustainable and ethical food production.

Mobile application aimed at reducing food waste by enabling users to buy unsold products from local businesses like grocery stores, restaurants, and bakeries at discounted prices. The app offers themed baskets from these businesses, allowing users to save food that would otherwise be discarded, thus promoting sustainability and cost savings. The Phenix app primarily targets environmentally conscious consumers and budget-conscious individuals looking to reduce food waste and save money.

Multifunctional kitchen appliances that combine the features of a microwave and an air fryer, allowing for quick cooking and reheating as well as air frying with little to no oil. These devices are convenient, space-saving, and offer healthier cooking options by reducing the need for oil in frying. Microwave air fryers are particularly beneficial for individuals seeking versatile and efficient cooking solutions in compact kitchen spaces.

Chocolate bars infused with the psychedelic compound psilocybin, often used for microdosing. These products have recently come under scrutiny due to severe illnesses linked to their consumption, particularly from brands like Diamond Shruumz, prompting an FDA investigation. Psilocybin chocolate is typically targeted at individuals seeking the psychoactive effects of psilocybin in a more palatable form, though it poses significant health risks.

Young broccoli plants harvested within 7-14 days after germination, known for their high nutritional content. They contain concentrated levels of vitamins A, B complex, C, E, and K, as well as essential minerals such as calcium, copper, iron, magnesium, manganese, phosphorous, and potassium, making them a nutrient-dense addition to various dishes. Broccoli microgreens are often used in salads, sandwiches, and as garnishes, appealing to health-conscious individuals seeking to enhance their diet with nutrient-rich foods.

A type of chocolate infused with psilocybin mushrooms, known for their psychoactive effects. These chocolates have been linked to significant health warnings and reports of severe illnesses and hospitalizations. The FDA advises against their consumption due to safety concerns.

This is a combination of matcha green tea and strawberry flavor, often used in beverages and desserts for its distinctive taste and potential health benefits. The blend offers a unique flavor profile that combines the earthy notes of matcha with the sweet and fruity essence of strawberries, appealing to those seeking a refreshing and nutritious option. Strawberry matcha is particularly popular among health-conscious individuals and tea enthusiasts looking for innovative and flavorful drink options.

A Bento Cake, also known as a lunchbox cake, is a mini cake that originates from South Korea. These cakes are packaged and eaten inside takeout boxes, making them ideal for gifts and personal celebrations. Bento Cakes are popular among individuals looking for a personalized and convenient dessert option, often featuring custom messages or simple decorations.

A species of fungus that produces white, frond-like, gelatinous basidiocarps, commonly known as Snow Fungus. It is valued for its polysaccharides, which have anti-inflammatory and antioxidant properties, potentially aiding in protection against oxidative stress. This mushroom is primarily sought after by individuals interested in natural health supplements and traditional medicine.

Software company that provides an all-in-one marketing and online revenue platform for restaurants, offering services such as website creation, social media management, and email marketing. SpotHopper differentiates itself by offering a comprehensive suite of tools specifically tailored to the needs of the restaurant industry, helping establishments enhance their online presence and drive customer engagement. The platform primarily targets restaurant owners and managers looking to streamline their marketing efforts and boost online revenue.

Japanese egg sandwich that has gained popularity for its simplicity and delicious taste. It typically consists of soft, fluffy white bread filled with a creamy egg salad made from hard-boiled eggs, mayonnaise, and sometimes a touch of mustard or other seasonings. This sandwich is a staple in Japanese convenience stores and is enjoyed for its balance of flavors and textures.

Mobile application that connects customers with restaurants and stores to purchase surplus unsold food at a reduced price. It aims to reduce food waste and promote sustainability by offering affordable meal options that would otherwise go to waste. The app primarily targets environmentally conscious consumers and budget-conscious individuals looking for cost-effective meal solutions.

A seasoning bomb is a culinary product designed to enhance the flavor of dishes by providing a concentrated mix of spices and herbs. These bombs are typically pre-measured and compact, allowing for easy and consistent seasoning without the need to measure individual spices. Seasoning bombs are ideal for home cooks and busy individuals looking for a convenient way to add robust flavors to their meals with minimal effort.

An all-natural, dry, sparkling non-alcoholic beverage made with white tea, white cranberry, and ginger. It provides a refreshing and meaningful alternative to alcoholic drinks, differentiating itself with its unique blend of ingredients that offer a sophisticated taste experience. TÖST is targeted at individuals seeking a non-alcoholic option for social occasions, including those who prefer a healthier lifestyle or are abstaining from alcohol.

Pasta made without wheat or other gluten-containing grains, catering to individuals with celiac disease, gluten intolerance, or those following a gluten-free diet. It often uses alternative ingredients such as rice flour, corn flour, quinoa, and legumes like lentils and chickpeas, offering a similar variety of shapes and sizes as traditional pasta. This product is primarily targeted at consumers seeking gluten-free dietary options for health or lifestyle reasons.

A vibrant blue infusion made from the ground petals of Butterfly Pea flowers, also known as Clitoria ternatea. Unlike traditional green matcha, which is made from powdered tea leaves, blue matcha offers a unique color and is often used for its visual appeal and potential health benefits, such as antioxidants. It is popular among health enthusiasts and those looking to add a visually striking element to their beverages and recipes.

Regenerative agriculture is a system of farming principles and practices aimed at rehabilitating and enhancing the entire ecosystem of the farm. It focuses on improving soil health, water management, and biodiversity through methods such as cover cropping, no-till farming, diverse crop rotations, agroforestry, and holistic grazing management. This approach benefits farmers, the environment, and consumers by creating a more sustainable and resilient agricultural system.

Vibrant powder known for its pink color, derived from ingredients like beetroot, rose petals, strawberries, or dried dragon fruit. Unlike traditional green matcha, it is not made from tea leaves but from these colorful and flavorful components, offering a unique taste and aesthetic appeal. Pink matcha is popular among health-conscious individuals and those seeking visually appealing and flavorful alternatives to traditional matcha.

Food delivery platform headquartered in London, UK, specializing in providing authentic Chinese food and groceries to Chinese expatriates and students abroad. Established in 2016, HungryPanda differentiates itself by focusing on a niche market, offering a wide range of Chinese culinary options and grocery items that cater specifically to the tastes and preferences of the Chinese community. The primary target demographic includes Chinese expatriates and students living abroad who seek familiar and authentic Chinese food and grocery products.

A beverage that combines ground mushrooms with ground coffee beans, often in equal parts, to create a unique blend. This coffee alternative aims to provide the familiar taste of traditional coffee while incorporating the potential health benefits of mushrooms, such as improved focus and reduced inflammation. Mushroom coffee is targeted at health-conscious individuals and those looking for a lower-caffeine alternative to regular coffee.

Mobile application that connects customers to restaurants and stores with surplus unsold food, aiming to reduce food waste. Founded in 2015 in Denmark, Too Good To Go operates in major European cities and North America, offering users the opportunity to purchase unsold food at a discounted price, thus minimizing food waste and promoting sustainability. The app primarily targets environmentally conscious consumers and budget-conscious individuals looking to save money on meals while contributing to waste reduction efforts.

A company that offers a cooked-meal delivery service for dogs, operating on a subscription basis. It provides personalized meal boxes based on information provided by dog owners, using human-grade ingredients recommended by vets, trainers, and behaviorists. The service is primarily targeted at dog owners seeking convenient, high-quality, and nutritious meal options for their pets.

Human grade pet food refers to pet food made from ingredients that are edible for humans and meets federal manufacturing and packaging regulations. This type of pet food is produced under the same standards as human food, ensuring higher quality and safety compared to traditional pet food. It is primarily targeted at pet owners who are concerned about the quality and safety of their pets' diet and are willing to invest in premium food options.