Health Trends

Customized, medically supervised online weight loss program that takes a holistic approach to weight management. It incorporates diet, lifestyle changes, and prescription weight loss medications for those who qualify, considering individual factors such as genetics and hormonal differences to provide a personalized plan. The program is targeted at individuals seeking a comprehensive and personalized approach to weight loss, supported by a dedicated care team.

Company that produces and sells a variety of mushroom extract products for both human and pet use. Emphasizing authenticity, Real Mushrooms ensures their products are made solely from high-quality, organic mushrooms, distinguishing themselves from competitors who may not use actual mushrooms. Their products are targeted at health-conscious individuals and pet owners seeking natural, organic supplements to support overall well-being.

A psychological phenomenon where the quality of decisions deteriorates after a prolonged period of decision-making. This occurs because mental resources are finite and can be depleted, leading to poorer choices and potentially impulsive actions. Decision fatigue is particularly relevant for individuals in high-stakes environments or those required to make numerous decisions daily.

Company specializing in network analytics, claims integrity, and electronic payments within the healthcare sector. Zelis differentiates itself by offering comprehensive solutions that streamline payment processes and enhance the accuracy of claims for healthcare payers, providers, and consumers. The primary beneficiaries of Zelis' services are medical, dental, and workers' compensation sectors seeking efficient and reliable payment and claims management solutions.

Herbal infusion crafted from the leaves of the lemon balm plant, recognized for its soothing properties. This tea is valued for its potential to alleviate anxiety, enhance sleep quality, support digestion, boost cognitive function, and offer antioxidant benefits. It is particularly favored by individuals seeking natural remedies for stress relief and improved well-being.

Rhodiola supplements are derived from the Rhodiola rosea herb, traditionally used in European and Asian medicine for its adaptogenic properties. These supplements are believed to help the body adapt to stress, reduce fatigue, and improve mental and physical performance by influencing neurotransmitter levels and modulating stress response systems. Rhodiola supplements are primarily targeted at individuals seeking natural remedies for stress reduction, enhanced cognitive function, and improved physical endurance.

A type of facial cleanser that utilizes oils to effectively remove makeup, dirt, and impurities from the skin. Oil cleansers are often employed as the initial step in a double cleansing routine, providing deep cleansing without stripping the skin of its natural moisture, making them suitable for various skin types including dry, sensitive, oily, and acne-prone skin. This product is particularly beneficial for individuals seeking a thorough yet gentle cleansing method that maintains skin hydration and balance.

An extended shower routine that involves multiple steps aimed at achieving a deep clean and leaving you feeling exceptionally fresh. This trend typically includes a series of skincare, haircare, and body care treatments all performed in one extended shower session, offering a comprehensive self-care experience. The Everything Shower is particularly popular among individuals who prioritize self-care and enjoy dedicating time to personal grooming and relaxation.

​Saltair is a body and hair care brand that integrates advanced skincare ingredients with nourishing oils and exotic botanicals to create effective and sensorial products. Emphasizing inclusivity, sustainability, and transparency, Saltair offers a range of products, including body washes, lotions, deodorants, and hair care items, all formulated to cater to diverse skin and hair types while being vegan, cruelty-free, and paraben-free. The brand primarily targets individuals seeking high-quality, eco-conscious personal care products that promote self-care and well-being.

An adult-use cannabis dispensary with multiple locations in Massachusetts, New Jersey, and Maine. Nova Farms offers a variety of cannabis products including concentrates, vapes, edibles, and locally sourced accessories, and is known for freezing its cannabis crops to capture the freshest terpenes and cannabinoids. The dispensary primarily serves adult consumers looking for high-quality cannabis products and convenient shopping options.

Mushroom powder is a dietary supplement made from dried and ground mushrooms, known for its rich nutritional profile and health benefits. It provides essential vitamins, minerals, and antioxidants, and is often used to support immune function, cognitive health, and energy levels. This supplement is particularly beneficial for health-conscious individuals looking to enhance their diet with natural, nutrient-dense ingredients.

Self-stimulatory behavior involving repetitive movements or sounds, often associated with autism. Stimming serves purposes such as self-regulation, emotional expression, and focus, helping individuals manage sensory input and emotional states. It is particularly relevant for individuals on the autism spectrum or those with sensory processing disorders.

Laser hair removal devices utilize laser or IPL technology to target and damage hair follicles, thereby inhibiting future hair growth. These devices are generally effective for individuals with light skin and dark hair, offering a convenient and cost-effective alternative to professional treatments. The primary users of these devices are people seeking long-term hair reduction solutions that can be safely used at home with proper adherence to instructions.

This type of hair care product is formulated to enhance shine and smoothness while protecting hair color from fading. Glossing shampoos typically contain ingredients that help to detangle hair and improve manageability, making them suitable for daily use. They are particularly beneficial for individuals seeking to maintain vibrant hair color and achieve a glossy, polished look.

Skincare product formulated to improve vascular health and skin appearance. It enhances blood flow and reduces capillary fragility, addressing issues like stretch marks, varicose veins, bruising, undereye puffiness, and dark circles. This serum is particularly beneficial for individuals seeking to improve skin tone and overall skin health.

Products formulated to address specific health needs in cats, such as joint health, cognitive function, digestive health, and overall well-being. These supplements often contain ingredients like glucosamine for joint support, antioxidants for cognitive function, omega-3 fatty acids for arthritis and brain health, and probiotics for digestive support. Cat supplements are primarily targeted at pet owners looking to enhance the health and quality of life of their feline companions.

Skincare product formulated to hydrate and improve the elasticity of the skin using hyaluronic acid, a molecule known for its moisture-retaining properties. By attracting and holding water molecules, this cream helps to keep the skin plump, reduce the appearance of fine lines and wrinkles, and enhance overall skin texture. It is particularly beneficial for individuals with dry or aging skin, as well as those seeking to maintain a hydrated and youthful complexion.

Healthcare company that integrates people and technology to offer personalized, accessible, equitable, affordable, and cohesive healthcare services. Included Health differentiates itself by partnering with employers and health plans nationwide to deliver comprehensive healthcare solutions to millions of individuals. The primary beneficiaries of Included Health's services are employees and members of health plans seeking improved healthcare experiences.

This dietary supplement is derived from beef and is used to enhance protein intake, particularly for individuals with dairy allergies. It is rich in amino acids and is often marketed as a paleo-friendly option, distinguishing itself from other protein supplements by catering to specific dietary needs. The primary demographic for beef protein powder includes fitness enthusiasts, bodybuilders, and individuals following a paleo diet who seek an alternative to dairy-based protein supplements.

Versatile accessories used in various contexts to enhance performance and provide protection. In gaming, they improve touch sensitivity and reduce friction, while in sports, they offer support and help prevent injuries. In medical settings, they protect wounds, support healing, and relieve pain from various conditions, benefiting gamers, athletes, and patients alike.

Liposomal curcumin is a formulation that encapsulates curcumin, a polyphenol pigment from the Curcuma longa plant, within liposomes to enhance its bioavailability. This formulation addresses the poor water solubility of curcumin, thereby improving its absorption and effectiveness in the body. Liposomal curcumin is primarily targeted at individuals seeking the potential health benefits of curcumin, including its anti-cancer, antioxidant, and anti-inflammatory properties.

A state of physical, emotional, and mental exhaustion caused by prolonged and excessive stress at work. It is characterized by symptoms such as exhaustion, detachment, inefficiency, and cynicism, and can lead to serious health issues if not addressed. Occupational burnout primarily affects individuals in high-stress professions or those with long working hours.

Next-generation bakery that promotes clean eating without restrictions. Base Culture offers a line of baked goods made with real, simple, and intentional ingredients designed to taste delicious and fuel the body, mind, and soul. The products are primarily targeted at health-conscious individuals seeking nutritious and tasty baked goods.

Sustainable oral care brand known for eco-friendly dental products, focusing on reducing plastic waste and promoting sustainable living. Elims differentiates itself by offering biodegradable and recyclable dental care products, such as toothbrushes and toothpaste tablets, which aim to minimize environmental impact. The brand primarily targets environmentally conscious consumers who are looking for sustainable alternatives to traditional dental care products.

Premenstrual Dysphoric Disorder (PMDD) is a severe form of premenstrual syndrome characterized by intense physical and emotional symptoms. These symptoms, which occur in the luteal phase of the menstrual cycle, can include severe mood swings, irritability, depression, anxiety, fatigue, and physical discomforts like bloating and breast tenderness. PMDD primarily affects individuals of reproductive age who experience menstrual cycles and can significantly impact their quality of life and daily functioning.

Low-carb bagel alternative developed by BetterBrand, a food tech company focused on transforming carb-heavy foods into healthier options. The product is chef-crafted and contains the same carb content as just two grapes, offering a significantly lower carbohydrate option compared to traditional bagels. Better Bagel is targeted at health-conscious consumers and individuals seeking low-carb dietary alternatives.

Traditional soap originating from Morocco, made from a mixture of crushed olives, olive oil, and other natural ingredients. It is rich in vitamins and antioxidants, particularly Vitamin E, which provides deep cleansing, exfoliation, antibacterial properties, moisturizing, anti-aging benefits, and helps in achieving an even skin tone. Primarily used in traditional Moroccan steam baths (hammams) but also suitable for home use, it is beneficial for individuals seeking a natural and effective skincare solution.

Company specializing in creating organic, allergy-friendly candies and treats. YumEarth differentiates itself by offering a variety of sweets such as lollipops, licorice, and gummies that are made without the top 8 allergens, ensuring safety and enjoyment for those with food sensitivities. The target demographic includes families and individuals affected by food allergies who seek delicious and safe treat options.

Gatekeeping refers to the process by which information, access, or resources are controlled and filtered by a person or group. This concept is used in various contexts such as media, sociology, healthcare, online communities, and cultural industries, influencing public perception, social roles, access to opportunities, and the availability of cultural products. Gatekeeping can affect anyone seeking access to information, resources, or opportunities, and its impact can be both positive and negative, including maintaining quality and standards or leading to exclusion and bias.

Preliminary self-screening tools designed to help individuals determine if they might have symptoms of Attention Deficit Hyperactivity Disorder (ADHD). These tests are typically quick and simple to complete, often taking just a few minutes, and consist of a series of questions that assess common symptoms and behaviors associated with ADHD, such as inattention, hyperactivity, and impulsivity. They are primarily targeted at individuals who suspect they may have ADHD and are seeking an initial assessment before consulting a healthcare provider for a formal diagnosis.