Health Trends

A skincare product that utilizes Panthenol, also known as provitamin B5, to provide multiple skin benefits. It acts as both a humectant and an emollient, attracting and binding water to the skin while sealing in moisture, which helps to keep the skin hydrated and smooth. This moisturizer is particularly beneficial for individuals with dry or irritated skin, aiming to enhance hydration, soothe irritation, and improve skin texture.

A digital health company focused on supporting women through menopause by offering telemedicine services and personalized care plans. The company differentiates itself by providing evidence-based care, education, and community support, aiming to break the menopause taboo and modernize women's health. Elektra Health primarily targets women experiencing menopause who seek comprehensive, technology-driven healthcare solutions.

National psychiatry practice offering in-network, virtual mental health care. Co-founded by a patient and a triple-board-certified psychiatrist, it differentiates itself with over 300 doctors and partnerships with 60 insurance providers, providing treatment for conditions like ADHD, anxiety, depression, bipolar disorder, OCD, and PTSD. The service is designed for individuals seeking accessible and timely mental health care, with online assessments and extended operating hours to accommodate various schedules.

A digital health and telehealth company founded in 2014, focusing on behavioral health. It aims to make mental health services more accessible, approachable, and utilized by connecting individuals with licensed therapists through a user-friendly platform. The primary target demographic includes individuals seeking mental health support and therapy services, as well as healthcare providers looking for a streamlined way to offer their services.

Sunscreen formulated to protect the skin from both UV rays and blue light emitted by digital screens. It includes ingredients that block or absorb blue light and often contains antioxidants and other beneficial components to enhance skin health. This type of sunscreen is ideal for individuals who are frequently exposed to digital devices and seek comprehensive skin protection.

Hair care brand known for its natural ingredient-based products, including hair oils and treatments aimed at improving hair and scalp health. The brand differentiates itself by focusing on Ayurvedic-inspired formulations that combine traditional Indian ingredients with modern hair care science, offering unique and effective solutions for hair wellness. Fable & Mane primarily targets individuals seeking natural and holistic hair care solutions, often appealing to those interested in Ayurvedic practices and clean beauty products.

Brand that offers health and wellness products, including dietary supplements. Nature's Truth is known for its natural formulations and allergen-free options, such as products free from wheat and soy, providing a range of supplements like Turmeric Curcumin + Ginger. The brand primarily targets health-conscious consumers seeking natural and allergen-free dietary supplements to support their wellness goals.

Nonsurgical procedure involving a series of injections under the skin to break down fat cells in targeted areas. This method, known as injection lipolysis, aims to reduce localized fat deposits by breaking down fat cells, which are then naturally eliminated by the body. Fat dissolving injections are primarily sought by individuals looking to contour specific areas of their body without undergoing invasive surgery.

A blue light screen protector is a device accessory designed to filter out or reduce blue light emissions from digital screens. It helps in minimizing eye strain and fatigue by blocking harmful blue light, thereby enhancing user comfort during prolonged screen usage. This product is particularly beneficial for individuals who spend extended periods in front of screens, such as office workers, gamers, and students.

Mobile application designed to help individuals manage chronic pain through evidence-based lessons and techniques. It combines pain science education with research-backed methods to provide users with tools for mind-body pain control, offering a step-by-step approach to understanding and managing pain. The app is particularly beneficial for individuals seeking to take an active role in their pain management journey.

Topical medication used to treat acne by keeping skin pores clean, thereby helping to clear acne. Clinical studies have demonstrated significant reductions in acne severity on both the face and trunk after 24 weeks of treatment with trifarotene 0.005% cream, including decreases in both inflammatory and non-inflammatory lesions. This medication is primarily targeted at individuals suffering from acne who are seeking an effective topical treatment.

Supplements designed to help manage symptoms associated with Polycystic Ovary Syndrome (PCOS), a hormonal disorder common among women of reproductive age. These supplements often include ingredients like inositol, omega-3 fatty acids, vitamin D, chromium, NAC, zinc, magnesium, and berberine, which are believed to support hormonal balance and metabolic health. PCOS supplements are typically recommended for women diagnosed with PCOS, aiming to alleviate symptoms such as irregular menstrual cycles, insulin resistance, and hormonal imbalances under the guidance of a healthcare provider.

A company that specializes in wellness products for babies, children, and mothers. They offer a range of products including gripe water, probiotics, vitamins, and other supplements designed to support the health and well-being of young families, emphasizing natural and organic ingredients in their formulations. The target demographic includes parents and caregivers seeking natural health solutions for their children.

Dietary products marketed with the promise of increasing an individual's height. These supplements often contain a mix of vitamins, minerals, and other ingredients purported to stimulate growth, but their effectiveness is largely unproven and not supported by scientific evidence. They are typically targeted at individuals seeking to increase their height, often adolescents and young adults.

A company based in American Fork, Utah, that produces and retails health and body growth supplements. They offer a range of products including bulk and lean pre-workout supplements and proteins, known for being free from gluten, GMOs, unnecessary fillers, and food dyes, with an emphasis on 100% formula transparency and no proprietary blends. Transparent Labs primarily targets fitness enthusiasts and health-conscious individuals seeking high-quality, transparent supplement options.

Probiotic cleaner is a cleaning solution that utilizes beneficial bacteria to break down dirt, grime, and organic matter at a microscopic level. Unlike traditional chemical-based cleaners, probiotic cleaners introduce live microorganisms that continue working over time, helping to maintain a healthier and more balanced microbial environment on surfaces. These cleaners are primarily targeted at eco-conscious consumers, allergy sufferers, and businesses or households seeking non-toxic, long-lasting cleaning solutions with minimal environmental impact.

A nootropic supplement is a type of dietary supplement designed to enhance cognitive function, including memory, focus, creativity, and mental clarity. These supplements typically contain natural or synthetic ingredients believed to improve brain health, such as amino acids, vitamins, and herbal extracts. Nootropic supplements are primarily targeted at individuals seeking to boost their mental performance, such as students, professionals, and older adults concerned with maintaining cognitive health.

Zero-calorie sweetener derived from stevia, supplied by Cargill in North America. It offers the same sweetness as found in the stevia leaf, making it a natural alternative to sugar without the calories. Eversweet is targeted at health-conscious consumers and those looking to reduce their sugar intake without sacrificing sweetness.

​Be Bodywise is a women's health and wellness platform offering products and services tailored to various aspects of women's well-being, including hair care, skincare, nutrition, body care, and fitness. Developed by doctors and backed by science, their offerings address concerns such as hair fall, dandruff, body acne, and dry skin, aiming to provide effective solutions that work harmoniously with the body. Their primary target demographic is women seeking comprehensive and scientifically formulated health and wellness products

Skincare product formulated to offer multiple benefits such as reducing inflammation, minimizing the appearance of pores, improving skin barrier function, evening skin tone, and providing anti-aging effects. Niacinamide serum is distinguished by its versatility and suitability for all skin types, making it a valuable addition to any skincare routine. This product is particularly beneficial for individuals seeking to address a variety of skin concerns, including acne, hyperpigmentation, and signs of aging.

Icosapent Ethyl is a prescription medication primarily used to reduce the risk of cardiovascular events in certain patients. It is an ethyl ester of eicosapentaenoic acid (EPA), an omega-3 fatty acid, and is often prescribed to patients with high triglyceride levels to help lower these levels and reduce the risk of heart attack, stroke, and other cardiovascular issues. The medication is particularly beneficial for individuals with elevated triglycerides who are at risk for cardiovascular diseases.

Cosmetic products designed to give the skin a tanned appearance without exposure to the sun. They typically contain ingredients like DHA (dihydroxyacetone), which reacts with the amino acids in the skin to produce a temporary darkening effect, and may also include additional skincare benefits such as anti-aging properties or hydrating ingredients like hyaluronic acid. Tanning serums are popular among individuals seeking a sun-kissed look without the risks associated with UV exposure.

The practice of building a narrative around a set of data and its accompanying visualizations to help convey insights in a compelling and easily understandable way. It combines data, visuals, and narrative to tell a story that can influence decision-making and drive action, making complex data more accessible and engaging. Data storytelling is widely used in fields such as business, journalism, and academia to enhance the communication of data-driven insights.

This dietary supplement is derived from beef and is used to enhance protein intake, particularly for individuals with dairy allergies. It is rich in amino acids and is often marketed as a paleo-friendly option, distinguishing itself from other protein supplements by catering to specific dietary needs. The primary demographic for beef protein powder includes fitness enthusiasts, bodybuilders, and individuals following a paleo diet who seek an alternative to dairy-based protein supplements.

A digital tool designed to enhance user focus by enabling intentional app usage, thereby minimizing distractions. It stands out by offering features that allow users to consciously choose when and which apps to access, promoting a streamlined and simplified digital experience. This app is particularly beneficial for individuals seeking to improve productivity and reduce digital clutter in their daily lives.

A foldable water bottle is a collapsible and reusable container designed for convenient hydration on the go. Made from flexible materials such as silicone or BPA-free plastic, it can be compressed to a small size when empty, making it easy to carry and store. This type of water bottle is particularly popular among travelers, hikers, and fitness enthusiasts looking for a lightweight and space-saving hydration solution.

Hair care product formulated to trap and neutralize metals within the hair fiber. By reducing metal content, it helps to minimize breakage and ensures more consistent color results during hair treatments, enhancing overall hair health and appearance. This shampoo is particularly beneficial for individuals who frequently color their hair or are exposed to hard water, aiming to maintain hair integrity and vibrancy.

A beverage that contains 100mg of hemp-derived Delta 9 THC, designed to provide a smooth and enjoyable psychoactive experience. THC lemonade offers a convenient and flavorful way to consume THC, differentiating itself from other edibles and beverages by its unique formulation and taste. This product is primarily targeted at adults seeking a recreational or therapeutic psychoactive experience in a beverage format.

The Freestyle CGM (Continuous Glucose Monitoring) system is a sensor-based device designed to provide continuous glucose readings. It features painless and easy application, long-lasting sensors that can stay on the body for up to 14 days, and water resistance, allowing it to be worn during various activities. This system is particularly beneficial for individuals managing diabetes, as it offers real-time glucose data and reduces the need for frequent fingerstick tests.

Soft, feathery ball or pad made of cotton or down, typically used for applying powder to the skin. Cotton puffs are valued for their gentle texture and ability to evenly distribute cosmetic products, making them a staple in personal care and beauty routines. They are primarily used by individuals seeking a smooth and even application of makeup or skincare products.