Health Trends

Technique used in data analysis to identify unusual patterns that do not conform to expected behavior. It is widely used in fields such as fraud detection, network security, and fault detection, employing methods like statistical analysis, machine learning, and deep learning. Anomaly detection is crucial for industries that need to identify and mitigate potential issues before they escalate.

Skincare brand known for its high-quality sunscreens and moisturizers, particularly those with broad-spectrum SPF protection. EltaMD products are well-regarded for their effectiveness and are available through major retailers like Amazon and Walmart, distinguishing themselves with formulations that cater to various skin types and conditions. The brand primarily targets individuals seeking reliable sun protection and skincare solutions, including those with sensitive or acne-prone skin.

An organoid is a three-dimensional, miniature, and simplified version of an organ produced in vitro from stem cells. These structures mimic key aspects of the architecture and functionality of real organs, allowing researchers to study disease mechanisms, drug responses, and organ development in a controlled environment. Organoids are primarily utilized by biomedical researchers and pharmaceutical companies to advance personalized medicine and improve drug discovery processes.

The process of restoring the integrity and function of the skin's outermost layer, known as the stratum corneum. This involves using moisturizers with ingredients like ceramides, avoiding irritants, gentle cleansing, and maintaining hydration to prevent issues such as dryness, irritation, and increased sensitivity. Skin barrier repair is particularly beneficial for individuals with compromised skin barriers due to environmental factors, harsh skincare products, or underlying skin conditions.

The Forte Series is a line of men's grooming products that includes items like hydrating argan oil hair serum, hair clay for extreme hold, and hair texture powder. These products are formulated with high-quality, barber-grade ingredients to help men achieve a first-class grooming routine, differentiating themselves through their premium formulations and effectiveness. The Forte Series primarily targets men who are looking for professional-grade grooming solutions to enhance their hair care and styling routines.

A company that researches and develops sports sunglasses and tools specifically designed for runners. District Vision focuses on creating high-quality products that cater to the unique needs of athletes, differentiating itself through its commitment to performance and innovation. The primary target demographic includes runners and athletes seeking specialized eyewear and accessories to enhance their performance.

UPFs, or Ultraprocessed Foods, are food products that have undergone significant industrial processing and often contain additives such as preservatives, sweeteners, and artificial flavors. These foods are typically designed for convenience, long shelf life, and enhanced palatability, often resulting in higher calorie content and lower nutritional value compared to minimally processed foods. UPFs are primarily consumed by individuals seeking quick, convenient meal options but are often scrutinized by health professionals due to their potential link to various health issues such as obesity, diabetes, and cardiovascular diseases.

Transdermal patches designed to release melatonin through the skin to aid in regulating sleep patterns. These patches provide a steady release of melatonin throughout the night, which can help improve sleep quality and duration, differentiating them from oral supplements that may have a quicker but shorter effect. Sleep patches are primarily targeted at individuals who have difficulty falling asleep or maintaining sleep, including those with insomnia or irregular sleep schedules.

Interdisciplinary field that combines data science, social science, and managerial science to help organizations make better decisions. It involves the use of data, machine learning, and artificial intelligence to inform and improve decision-making processes, providing a structured approach by integrating various types of data and analytical techniques to predict outcomes and optimize decisions. Decision Intelligence primarily benefits organizations and businesses seeking to enhance their decision-making capabilities through data-driven insights.

Wearable devices that overlay digital information onto the real world, enhancing the user's perception of their environment. AR glasses typically include features such as transparent lenses for displaying digital images, sensors for environmental understanding, and connectivity options for data access. They are used in various fields including healthcare, manufacturing, navigation, and entertainment, targeting professionals and tech enthusiasts.

Devices designed to aid in improving posture by offering feedback or reminders to maintain an upright position. These correctors often use sensors to detect slouching and provide gentle reminders or vibrations to encourage better posture, distinguishing themselves by their ability to integrate with mobile apps for tracking progress. They are primarily targeted at individuals seeking to improve their posture, including office workers, students, and those experiencing back or neck discomfort due to poor posture habits.

A fitness equipment set designed to strengthen and tone the abdominal muscles. Common items in such a kit may include an ab roller wheel, resistance bands, a knee mat, a jump rope, and push-up bars, providing a comprehensive approach to core workouts. This kit is ideal for fitness enthusiasts and individuals looking to improve their core strength and overall fitness levels.

A brand known for producing healthier alternatives to traditional candy, focusing on non-GMO, fair trade, and sustainable ingredients. Their products are often lower in sugar and free from artificial flavors and preservatives, offering options like chocolate-covered nuts, coconut bars, and peanut butter cups. Unreal Snacks caters to health-conscious consumers seeking nutritious sweet treats.

Davids toothpaste is a dental care product formulated with high-quality, naturally sourced and derived ingredients. It aims to kill harmful bacteria, remove plaque, whiten teeth naturally, remineralize enamel, and freshen breath, distinguishing itself with its commitment to natural and effective oral care. This toothpaste is targeted at health-conscious consumers seeking a natural alternative to conventional dental care products.

Medical treatment that involves delivering electrical impulses to the vagus nerve, primarily used to treat epilepsy and treatment-resistant depression. Vagus nerve stimulation typically involves the surgical implantation of a device that sends regular, mild pulses of electrical energy to the brain via the vagus nerve, influencing neurotransmitter levels and brain activity. This treatment is particularly beneficial for individuals with epilepsy or depression who have not responded to conventional therapies.

Vet telehealth is a service that enables pet owners to access veterinary care for their pets remotely. It provides value by allowing consultations through instant messaging, video calls, and the sharing of multimedia to help diagnose and treat pet conditions without the need for in-person visits. This service is particularly beneficial for pet owners who require convenient and immediate veterinary advice, especially those in remote areas or with mobility constraints.

A dietary product used to address magnesium deficiencies and support overall health. It is essential for numerous bodily functions, including muscle and nerve function, blood sugar control, and bone health, and is often used to alleviate muscle cramps, support cardiovascular health, and reduce migraine frequency. This supplement is particularly beneficial for individuals with magnesium deficiencies, athletes, and those seeking to improve their overall health and well-being.

Gut health tests, also known as gut microbiome tests, analyze a stool sample to identify the microbes present in the gut. These tests provide valuable insights into the composition of gut bacteria, fungi, and viruses, which can be used to offer personalized dietary and lifestyle recommendations to improve gut health. They are particularly beneficial for individuals experiencing digestive issues, seeking to optimize their overall health, or interested in understanding their gut microbiome better.

Brand specializing in health products, including liposomal and collagen supplements, recognized for their effectiveness and award-winning formulations. Zooki differentiates itself by offering innovative delivery methods that enhance nutrient absorption, providing a more efficient way to consume supplements. The brand primarily targets health-conscious individuals seeking high-quality, effective supplements to support their wellness goals.

A device that continually monitors blood glucose levels in real-time, providing updates on glucose levels throughout the day. It is attached to the body and offers valuable insights for people with diabetes to manage their condition more effectively, distinguishing itself by its ability to provide continuous data without the need for frequent finger-prick tests. Continuous glucose monitors are primarily targeted at individuals with diabetes who require constant monitoring to maintain optimal blood sugar levels and improve their overall health management.

Pre-moistened wipes designed for cleaning a dog's teeth and gums, aiding in the reduction of plaque and tartar buildup while freshening breath. These wipes serve as an alternative to traditional tooth brushing, offering convenience for maintaining oral hygiene, especially after meals or during travel. Dog dental wipes are particularly beneficial for pet owners seeking an easy and effective way to promote their dog's dental health without the need for a toothbrush.

A compound that combines magnesium and malic acid, used as a dietary supplement to support various bodily functions. It aids in energy production, muscle and nerve function, pain relief, and detoxification, distinguishing itself by its dual-action benefits from both magnesium and malic acid. This supplement is primarily targeted at individuals seeking to improve their overall health, particularly those with muscle pain or fatigue.

Digital healthcare provider offering comprehensive care for individuals planning, starting, and raising a family. Maven Clinic differentiates itself by using technology to deliver high-quality, expert, convenient, and compassionate healthcare on-demand, making it accessible and efficient for users. The primary target demographic includes individuals and families seeking accessible and expert healthcare solutions for family planning and parenting.

Ashwagandha coffee is a beverage that combines traditional coffee with adaptogenic herbs such as Ashwagandha and Chaga mushrooms. This blend aims to provide a balanced energy boost while also offering stress relief, differentiating it from regular coffee by its added health benefits. It is primarily targeted at health-conscious individuals seeking both the stimulating effects of coffee and the adaptogenic benefits of Ashwagandha.

Products designed to support and improve the balance of beneficial bacteria in the digestive system. These include probiotics, prebiotics, synbiotics, digestive enzymes, fermented foods, fiber supplements, and herbal supplements, which collectively aid in digestion and promote overall gut health. Gut health products are primarily targeted at individuals seeking to enhance their digestive health and maintain a balanced gut microbiome.

A dietary supplement commonly used to improve athletic performance, increase muscle mass, and enhance strength. It is primarily composed of creatine monohydrate, which is a naturally occurring compound in the body and certain foods, known for its ability to replenish ATP levels during high-intensity exercise. This supplement is particularly popular among athletes, bodybuilders, and fitness enthusiasts seeking to boost their physical performance and muscle growth.

A medical condition characterized by an excessive growth of bacteria in the small intestine, which is typically low in bacterial presence compared to the large intestine. This overgrowth can result in symptoms such as bloating, diarrhea, abdominal pain, and malnutrition, often caused by factors like motility disorders, structural abnormalities, and certain medical conditions. SIBO primarily affects individuals with underlying gastrointestinal issues or those who have undergone surgeries that alter the normal function of the small intestine.

Distilled beverages that contain no alcohol, designed to mimic the flavors and complexity of traditional alcoholic spirits without the intoxicating effects. These beverages offer a similar sensory experience to alcoholic spirits, often featuring intricate flavor profiles and aromas, but without the associated health risks and legal restrictions of alcohol consumption. Non-alcoholic spirits are particularly popular among individuals who prefer to avoid alcohol for health, personal, or religious reasons while still enjoying the social and culinary aspects of drinking.

Healthcare company that integrates people and technology to offer personalized, accessible, equitable, affordable, and cohesive healthcare services. Included Health differentiates itself by partnering with employers and health plans nationwide to deliver comprehensive healthcare solutions to millions of individuals. The primary beneficiaries of Included Health's services are employees and members of health plans seeking improved healthcare experiences.

Derived from fish and marine life, these supplements are known for supporting skin health, joint function, and overall wellness due to their high bioavailability. Marine collagen supplements are available in various forms such as powder, capsules, and liquids, offering versatility in consumption. They are primarily targeted at individuals seeking to improve skin elasticity, joint health, and overall vitality, often appealing to those interested in anti-aging and wellness products.