About
Newsletter
Blog
Health Trends
The trends shaping the future of health and healthcare.
FILTER BY:
5 years
health
Obvi
27.1K
Volume
+667%
Growth
Company that produces proteins and collagen supplements aimed at supporting the body's immune system. Obvi differentiates itself by offering fully transparent Super Collagen and Kid's Complete supplements, focusing on high-quality and effective products to promote overall health and wellness. The target demographic includes individuals seeking to enhance their immune system and overall health through dietary supplements.
exploding
Ceramide toner
2.9K
Volume
+654%
Growth
Skincare product designed to hydrate and repair the skin's health by supplementing the skin's natural ceramide production. Ceramides are lipids that help form the skin's barrier and retain moisture, making the skin soft, smooth, and healthy. This toner is particularly beneficial for individuals looking to improve their skin barrier function and maintain overall skin hydration.
exploding
Carroten
135K
Volume
+650%
Growth
Brand specializing in sun care products, including sunscreens, tanning oils, and after-sun lotions. Carroten focuses on using natural ingredients and advanced formulations to provide effective sun protection and skin nourishment, differentiating itself with a commitment to high-quality, skin-friendly products. The brand primarily targets individuals seeking reliable and natural sun care solutions for various skin types and needs.
peaked
Exhale wellness
18.1K
Volume
+650%
Growth
Exhale Wellness is a provider of high-quality, vegan Delta 8 THC products derived from organic hemp plants. The company differentiates itself by focusing on natural, plant-based ingredients and offering a range of products including gummies, oils, and vapes that are designed to promote relaxation and well-being. Exhale Wellness primarily targets individuals seeking natural alternatives for stress relief and wellness, particularly those interested in vegan and organic products.
peaked
5strands
2.9K
Volume
+650%
Growth
Company founded in 2017 that offers affordable testing through a simple hair analysis. Their tests measure food and environmental substances that cause non-IgE mediated reactions, known as intolerances, helping individuals identify the root causes of daily discomforts such as upset stomachs, skin irritation, or bloating. The target demographic includes individuals seeking to make informed decisions about their health and well-being by understanding their intolerances.
exploding
Ceramide gel
480
Volume
+646%
Growth
Skincare product formulated with ceramides, which are lipid molecules naturally present in the skin. Ceramide gel helps to reinforce the skin's barrier function, preventing moisture loss and protecting against irritants and environmental toxins, thereby improving skin hydration and overall health. This product is particularly beneficial for individuals with dry, sensitive, or aging skin seeking to enhance their skin's barrier and hydration levels.
exploding
Collagen stick
3.6K
Volume
+646%
Growth
Chewable product made by extracting collagen from the skin, bones, and tendons of farm animals. These sticks are processed and shaped into chews, which are then dried to maintain their nutritional content and provide a satisfying texture, often used as treats for dogs. Collagen sticks are primarily targeted at pet owners looking for nutritious and enjoyable treats for their dogs.
exploding
Turmeric soap
301K
Volume
+646%
Growth
Turmeric soap is a skincare product that incorporates turmeric, known for its anti-inflammatory and antimicrobial properties. It helps reduce acne breakouts and maintain clear skin by minimizing bacteria and inflammation, making it beneficial for individuals with acne-prone or sensitive skin. This soap is particularly useful for those with skin conditions such as eczema, as it can help reduce irritation and promote overall skin health.
exploding
Optase
9.9K
Volume
+642%
Growth
Brand offering a range of eye care products, including preservative-free eye drops for dry eyes and Meibomian Gland Dysfunction (MGD), as well as tea tree oil eyelid wipes for cleansing and treating blepharitis. Optase differentiates itself by providing preservative-free formulations and specialized products aimed at comprehensive eye care and hygiene. The target demographic includes individuals suffering from dry eyes, MGD, and blepharitis, seeking effective and gentle eye care solutions.
exploding
fatphobic
14.8K
Volume
+640%
Growth
Fatphobia, also known as weight bias or weight stigma, refers to the irrational fear, dislike, or discrimination against people who are overweight or obese. It manifests in various ways, including negative stereotypes, social exclusion, and unfair treatment in areas such as healthcare, employment, and media representation. Fatphobia primarily affects individuals who are overweight or obese, contributing to issues like low self-esteem, depression, and even eating disorders.
peaked
Rosemary shampoo
74K
Volume
+638%
Growth
Hair care product formulated with rosemary extract, known for its antifungal and antibacterial properties that help prevent dandruff and keep hair follicles clear. Rosemary shampoo is also believed to increase blood flow to the scalp, potentially promoting healthy hair growth and improving overall scalp health. This product is particularly beneficial for individuals dealing with dandruff, scalp irritation, or those seeking to enhance hair growth and scalp circulation.
exploding
Organ supplement
1.9K
Volume
+633%
Growth
Dietary products made from animal organs, often sourced from grass-fed cows, and typically available in capsule form. These supplements are marketed for their potential health benefits, including improved energy levels and enhanced nutrient absorption, differentiating themselves by their natural and ancestral approach to nutrition. They are primarily targeted at health-conscious individuals seeking to supplement their diet with nutrient-dense organ meats.
exploding
Aphrodisiac chocolate
22.2K
Volume
+633%
Growth
Aphrodisiac chocolate is a type of chocolate believed to enhance sexual desire and performance. It often includes ingredients like Peruvian maca, chilies, and cinnamon, which are known for their stimulating effects on the circulatory system and vitality. This product is primarily targeted at individuals looking to boost their sexual health and overall vitality through natural means.
exploding
Illiyoon
22.2K
Volume
+633%
Growth
Skincare brand that focuses on providing low-irritant, moisture-rich products designed to address the needs of sensitive skin. The brand leverages a moisture-specializing substance that resembles the skin's natural properties, developed after 40 years of research on sensitive skin, differentiating it from competitors by its extensive research and specialized formulations. Illiyoon primarily targets individuals with sensitive skin who are seeking gentle yet effective skincare solutions.
exploding
Truvani
27.1K
Volume
+631%
Growth
Company focused on creating health and food products that are free from added chemicals and unnecessary ingredients. Truvani differentiates itself by emphasizing the use of real food and clean ingredients, starting with supplements and expanding into personal care products in 2021. The target demographic includes health-conscious consumers seeking products with transparent and minimal ingredient lists.
exploding
Live Conscious
12.1K
Volume
+627%
Growth
Company that provides dietary supplements aimed at supporting various health conditions. Live Conscious offers a range of products including Collagen Peptides for hair, nail, and joint support, Omegawell for heart health, Pro-45 Probiotic, Breathwell for immune and lung support, and Optiwell for eye health, differentiating itself with a focus on natural ingredients and holistic wellness. The target demographic includes individuals seeking natural and effective supplements to enhance their overall health and well-being.
exploding
Ceramide skincare
880
Volume
+625%
Growth
Skincare products that incorporate ceramides, which are lipids naturally found in the skin, to enhance skin barrier function and retain moisture. These products help to protect the skin from environmental damage, prevent dryness, and maintain overall skin health by replenishing the ceramides that may be lost due to aging or external factors. Ceramide skincare is particularly beneficial for individuals with dry, sensitive, or aging skin who seek to improve hydration and skin barrier integrity.
exploding
Berberine supplements
74K
Volume
+622%
Growth
Derived from certain plants, these supplements offer various health benefits, including antimicrobial properties, heart health support, blood sugar regulation, cholesterol management, and potential weight loss. They are distinguished by their ability to address multiple health concerns but can cause gastrointestinal issues and interact with medications. Berberine supplements are primarily targeted at individuals seeking natural health remedies, though pregnant and breastfeeding women should avoid them.
exploding
Rosemary oil
673K
Volume
+620%
Growth
Essential oil derived from the rosemary plant (Rosmarinus officinalis), known for its various health and wellness benefits. It is commonly used in hair care to promote growth and improve scalp health, in skin care for its antimicrobial properties, and in aromatherapy to enhance concentration and reduce stress. Rosemary oil is particularly beneficial for individuals seeking natural remedies for hair and skin issues, as well as those interested in aromatherapy for mental well-being.
exploding
Niacinamide vitamin
14.8K
Volume
+618%
Growth
Niacinamide, also known as vitamin B3 or nicotinamide, is an essential nutrient involved in various biological processes. It is widely used in skincare products for its anti-inflammatory properties and its ability to improve the appearance of enlarged pores, uneven skin tone, fine lines, and dullness. Niacinamide is particularly beneficial for individuals looking to enhance skin elasticity, support the skin barrier, and boost the skin's natural defense mechanisms.
exploding
Cica toner
1.9K
Volume
+617%
Growth
A gentle skincare product designed for sensitive skin, Cica toner helps to hydrate the skin and remove excess debris after washing your face. It is typically scentless and non-drying, making it suitable for those with sensitive skin concerns. This product is particularly beneficial for individuals with sensitive or easily irritated skin who seek a mild and effective toner.
exploding
Sallve
90.5K
Volume
+617%
Growth
Brazilian direct-to-consumer beauty brand that focuses on developing high-quality, safe, and fairly priced cosmetic products. The brand differentiates itself by emphasizing transparency in its ingredient sourcing and formulation processes, aiming to provide effective skincare solutions without harmful chemicals. Sallve primarily targets consumers who are looking for affordable, safe, and effective beauty products, particularly those who value transparency and ethical practices in the beauty industry.
exploding
Better Bagel
27.1K
Volume
+611%
Growth
Low-carb bagel alternative developed by BetterBrand, a food tech company focused on transforming carb-heavy foods into healthier options. The product is chef-crafted and contains the same carb content as just two grapes, offering a significantly lower carbohydrate option compared to traditional bagels. Better Bagel is targeted at health-conscious consumers and individuals seeking low-carb dietary alternatives.
exploding
Scalp serum
22.2K
Volume
+610%
Growth
Liquid or fluid products specifically designed for application on the scalp to address various scalp issues such as dryness, dandruff, irritation, and hair thinning. These serums often contain ingredients that promote scalp health, improve hair growth, and provide nourishment to the hair follicles, differentiating them from regular hair care products. Scalp serums are primarily targeted at individuals experiencing scalp-related problems or those seeking to enhance the overall health and appearance of their hair.
exploding
Upfs
2.9K
Volume
+609%
Growth
UPFs, or Ultraprocessed Foods, are food products that have undergone significant industrial processing and often contain additives such as preservatives, sweeteners, and artificial flavors. These foods are typically designed for convenience, long shelf life, and enhanced palatability, often resulting in higher calorie content and lower nutritional value compared to minimally processed foods. UPFs are primarily consumed by individuals seeking quick, convenient meal options but are often scrutinized by health professionals due to their potential link to various health issues such as obesity, diabetes, and cardiovascular diseases.
exploding
Generational trauma
49.5K
Volume
+609%
Growth
The transmission of trauma from one generation to the next, often referred to as intergenerational trauma, involves the passing down of traumatic experiences through genetic, behavioral, and environmental mechanisms. This concept suggests that the effects of trauma experienced by one generation can influence the health, behavior, and well-being of subsequent generations, potentially leading to mental health issues such as anxiety, depression, and PTSD. Generational trauma is particularly relevant to communities and families affected by large-scale historical events such as slavery, the Holocaust, colonization, and war.
exploding
Yumuuv
880
Volume
+600%
Growth
Team wellness app designed to organize various types of workplace wellness challenges. The platform aims to increase happiness and engagement among employees by providing structured wellness activities and tracking progress. Yumuuv is primarily targeted at companies looking to enhance employee well-being and foster a healthier, more engaged workforce.
regular
Carrot Fertility
22.2K
Volume
+600%
Growth
A company dedicated to providing access to fertility care and family-building support for everyone, everywhere. Carrot Fertility offers services that cover a wide range of needs from maternity through menopause and pre-pregnancy through parenting, focusing on expanding access and improving outcomes. The primary target demographic includes individuals and couples seeking comprehensive fertility and family-building support.
exploding
Fossil fuel phase-out
480
Volume
+600%
Growth
The gradual reduction and eventual elimination of the use of fossil fuels such as coal, oil, and natural gas. This process aims to reduce greenhouse gas emissions, combat climate change, and transition to more sustainable and renewable energy sources through policy measures, technological advancements, and shifts in energy consumption patterns. The target demographic includes governments, industries, and communities seeking to mitigate environmental impact and promote sustainable energy practices.
peaked
Klinio
3.6K
Volume
+600%
Growth
Service that offers personalized diabetes management and meal planning through an app, helping users control their diabetes, lose weight, and maintain a healthy diet. Klinio differentiates itself by providing tailored meal plans, exercise routines, and educational content specifically designed for individuals with diabetes, aiming to improve their overall health and well-being. The primary target demographic for Klinio includes individuals diagnosed with diabetes who are seeking a comprehensive and personalized approach to managing their condition.
peaked
17
18
19
20
21