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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Puppy yoga
74K
Volume
+650%
Growth
Puppy yoga is a unique form of yoga that incorporates puppies into the practice. Participants perform traditional yoga poses while puppies roam around, interact, and sometimes playfully interrupt the poses, creating a joyful and serene atmosphere. This activity is particularly appealing to yoga enthusiasts and animal lovers who seek a fun and relaxing experience that also provides an opportunity for bonding with puppies.
exploding
Alpha arbutin serum
49.5K
Volume
+645%
Growth
Skincare product known for its ability to lighten and reduce UV-induced pigmentation and free radicals without increasing sun sensitivity. It helps fade discoloration caused by inflammation and environmental stressors, evens out skin tone, and addresses glycation, which is sugar-induced skin sallowness and loss of elasticity. This makes it a popular choice for those looking to improve their skin tone and reduce hyperpigmentation.
exploding
Mindbloom
22.2K
Volume
+644%
Growth
Service offering legal, safe, and clinician-guided ketamine therapy for individuals dealing with depression and anxiety. Mindbloom differentiates itself by providing a comprehensive platform to assess candidacy for their therapy, ensuring a personalized and medically supervised treatment experience. The service primarily targets individuals suffering from mental health conditions such as depression and anxiety, seeking alternative and effective treatment options.
exploding
Trifarotene
12.1K
Volume
+642%
Growth
Topical medication used to treat acne by keeping skin pores clean, thereby helping to clear acne. Clinical studies have demonstrated significant reductions in acne severity on both the face and trunk after 24 weeks of treatment with trifarotene 0.005% cream, including decreases in both inflammatory and non-inflammatory lesions. This medication is primarily targeted at individuals suffering from acne who are seeking an effective topical treatment.
exploding
Birch toner
0-100
Volume
+640%
Growth
Skincare product designed to hydrate and protect the skin, presented in an ampoule-like form. It is infused with Birch Extract to form a moisture barrier and contains Vitamin Hyaluronic Acid for deep hydration, enhancing skin's moisture retention and overall health. Birch toner is particularly beneficial for individuals with dry or dehydrated skin seeking intensive hydration and a fortified skin barrier.
regular
Rosemary shampoo
74K
Volume
+638%
Growth
Hair care product formulated with rosemary extract, known for its antifungal and antibacterial properties that help prevent dandruff and keep hair follicles clear. Rosemary shampoo is also believed to increase blood flow to the scalp, potentially promoting healthy hair growth and improving overall scalp health. This product is particularly beneficial for individuals dealing with dandruff, scalp irritation, or those seeking to enhance hair growth and scalp circulation.
exploding
masseters
74K
Volume
+636%
Growth
The masseter is a powerful muscle involved in the process of mastication, or chewing. It originates from the zygomatic arch and inserts along the angle and lateral surface of the mandibular ramus, playing a crucial role in elevating the mandible. This muscle is essential for individuals who require strong and efficient chewing capabilities.
exploding
Satisfy running
40.5K
Volume
+633%
Growth
Satisfy Running is a brand that designs and prototypes all its products in a creative studio in Paris, focusing on essentialism in its design philosophy. The brand develops its fabrics in France, Switzerland, Italy, and Japan, and produces its collections in Europe to ensure quality and sustainability, distinguishing itself with iconic running shorts and high-quality running apparel. Satisfy Running primarily targets runners and athletes who value premium, sustainable, and well-designed sportswear.
exploding
Birch juice
12.1K
Volume
+627%
Growth
Nutrient-rich liquid extracted from birch trees, known for its detoxifying, anti-inflammatory, and hydrating properties. It is consumed as a beverage and used in skincare, valued for its potential health benefits, including immune support and skin health. Birch juice primarily appeals to health-conscious individuals and those seeking natural skincare solutions.
exploding
Rice water toner
22.2K
Volume
+625%
Growth
A skincare product that utilizes rice water, known for its anti-inflammatory properties, to benefit sensitive or irritated skin. It helps soothe redness, calm breakouts, and may reduce symptoms of eczema and rosacea, providing a gentle and natural solution for skin care. This toner is particularly beneficial for individuals with sensitive skin or those experiencing skin irritation and inflammation.
exploding
Pelvic wand
12.1K
Volume
+625%
Growth
Therapeutic device used for pelvic floor muscle therapy, designed to release trigger points and tender points to alleviate pain and discomfort. The device is available in various versions, including those with temperature therapy and vibration features, providing additional therapeutic benefits. It is primarily targeted at individuals experiencing pelvic pain or discomfort, often recommended by healthcare professionals for pelvic floor rehabilitation.
peaked
briotech
6.6K
Volume
+617%
Growth
Briotech is a biotechnology company specializing in the development and production of hypochlorous acid (HOCl) products for a variety of uses, including disinfection, wound care, and skincare. The company distinguishes itself by leveraging its proprietary formulations of HOCl, which are designed to be highly effective yet gentle, making them suitable for both medical and consumer applications. Briotech primarily targets healthcare providers, consumers seeking natural and non-toxic disinfection solutions, and individuals looking for gentle skincare and wound care products.
exploding
BioRePeel
40.5K
Volume
+617%
Growth
Cosmetic treatment that utilizes biostimulation technology to encourage the production of collagen and elastin, while also improving cellular turnover. The innovative peel formula helps to exfoliate the top layer of the skin by dissolving the bonds between old, dead, or damaged cells and promoting regeneration, aiming to rejuvenate the skin and make it look fresher and more youthful. This treatment is primarily targeted at individuals seeking to improve skin texture, reduce signs of aging, and achieve a more radiant complexion.
exploding
Healthcare burnout
720
Volume
+614%
Growth
A significant issue characterized by emotional exhaustion, depersonalization, and a reduced sense of personal accomplishment among healthcare professionals. Contributing factors include long hours, high patient loads, and administrative burdens, with the COVID-19 pandemic exacerbating the situation by increasing stress and workload. Efforts to mitigate burnout focus on organizational changes, mental health support, and reducing administrative tasks, primarily benefiting healthcare workers and improving patient care quality.
exploding
Ceramide gel
480
Volume
+614%
Growth
Skincare product formulated with ceramides, which are lipid molecules naturally present in the skin. Ceramide gel helps to reinforce the skin's barrier function, preventing moisture loss and protecting against irritants and environmental toxins, thereby improving skin hydration and overall health. This product is particularly beneficial for individuals with dry, sensitive, or aging skin seeking to enhance their skin's barrier and hydration levels.
exploding
Diva disc
8.1K
Volume
+613%
Growth
The Diva disc is a menstrual disc designed for menstrual fluid collection, offering a relatively soft firmness. It is similar to other menstrual discs like Nixit and Ziggy but features a slightly more structured rim for added stability. This product is targeted at individuals seeking a reusable, comfortable, and eco-friendly alternative to traditional menstrual products.
exploding
Grounding shoes
33.1K
Volume
+610%
Growth
Footwear designed to connect the wearer to the Earth's natural energy through conductive materials in the soles. Grounding shoes are believed to offer health benefits such as reduced inflammation, improved sleep, and enhanced overall well-being by facilitating a direct connection to the Earth's electrons. These shoes are primarily targeted at individuals seeking alternative health practices and those interested in holistic wellness.
exploding
Stonehenge Health
6.6K
Volume
+600%
Growth
Company that offers a range of health supplements aimed at supporting various aspects of health such as digestion, immune function, joint health, and nerve health. Stonehenge Health differentiates itself by providing high-quality, scientifically-backed formulations including probiotics, nerve support formulas, and anti-inflammatory turmeric supplements. The target demographic includes individuals seeking to improve their overall health and wellness through natural and effective supplement solutions.
regular
stretchit
2.9K
Volume
+600%
Growth
Mobile application designed to help users improve their flexibility through guided stretching exercises. Stretchit offers various plans and routines tailored to different fitness levels and goals, providing a structured approach to flexibility training. The app is primarily targeted at individuals looking to enhance their flexibility, whether they are beginners or advanced fitness enthusiasts.
peaked
Tudca supplement
12.1K
Volume
+600%
Growth
A bile acid supplement that supports the digestion and utilization of fats and oils in the body. Known for its neuroprotective benefits, it aids in healthy fat metabolism, breakdown, and proper nutrient absorption, differentiating itself by its multifaceted health benefits. The supplement is primarily targeted at individuals seeking to improve their digestive health and those looking for neuroprotective support.
exploding
900.care
74K
Volume
+600%
Growth
A company specializing in providing refillable bathroom products aimed at reducing environmental impact. Their product line includes dissolving shower gel, chewable toothpaste, and foaming hand gel, all designed to minimize waste and promote sustainability. 900.care primarily targets environmentally conscious consumers looking for sustainable and eco-friendly personal care solutions.
peaked
Data as a product
6.6K
Volume
+600%
Growth
Concept that involves treating data with the same level of importance and rigor as a product offered to customers. This approach emphasizes clear ownership, user-centric design, high quality, discoverability, interoperability, lifecycle management, and security of data, ensuring it is useful, reliable, and compliant. The concept primarily benefits organizations and businesses aiming to leverage data for strategic decision-making and operational efficiency.
exploding
Upfs
2.9K
Volume
+600%
Growth
UPFs, or Ultraprocessed Foods, are food products that have undergone significant industrial processing and often contain additives such as preservatives, sweeteners, and artificial flavors. These foods are typically designed for convenience, long shelf life, and enhanced palatability, often resulting in higher calorie content and lower nutritional value compared to minimally processed foods. UPFs are primarily consumed by individuals seeking quick, convenient meal options but are often scrutinized by health professionals due to their potential link to various health issues such as obesity, diabetes, and cardiovascular diseases.
regular
Rhizal
1.3K
Volume
+600%
Growth
Company that produces grounded, barefoot, natural leather shoes designed for earthing and natural foot movement. Rhizal shoes are distinguished by their use of copper for electrical grounding, a barefoot shape with a wide toebox, zero drop, and thin flexible soles, promoting a more natural walking experience. These shoes are primarily targeted at individuals seeking health benefits from earthing and those who prefer minimalist footwear for natural foot movement.
peaked
Ginger shampoo bar
480
Volume
+600%
Growth
A hair care product formulated in a solid bar form, incorporating nourishing ingredients like ginger, camellia oil, shea butter, and natural olive oil. These components are known for promoting hair growth and maintaining a healthy balance, resulting in silky, healthy-looking hair. The Ginger shampoo bar is particularly beneficial for individuals seeking natural and effective hair care solutions that support hair health and growth.
peaked
Sea moss drops
590
Volume
+600%
Growth
Liquid supplement derived from sea moss, a type of red algae, often marketed for its potential health benefits. Sea moss drops are believed to provide carbohydrates, small amounts of protein and fat, and some vitamins and minerals, including iodine, which may support gut health, the immune system, and muscle strength. These drops are primarily targeted at individuals seeking natural supplements to enhance their overall health and well-being, although scientific evidence supporting these claims is limited.
regular
Argireline serum
22.2K
Volume
+600%
Growth
Anti-aging skincare product designed to reduce the appearance of lines and wrinkles, particularly around the eyes, mouth, and forehead. It contains a peptide called Argireline™, which works by lessening facial tension, thereby relaxing and smoothing out the skin. This serum is primarily targeted at individuals seeking to minimize signs of aging and achieve a more youthful complexion.
exploding
Dentally
22.2K
Volume
+593%
Growth
Cloud-based software company that provides dental practice management solutions. Designed in collaboration with dentists, it aims to streamline dental practice operations, allowing practitioners to work from anywhere and manage their practices more efficiently by securely storing all data on the cloud. Dentally is primarily targeted at dental practitioners seeking to improve practice administration, patient care, and team management without the need for expensive hardware and servers.
exploding
Rosemary oil
673K
Volume
+590%
Growth
Essential oil derived from the rosemary plant (Rosmarinus officinalis), known for its various health and wellness benefits. It is commonly used in hair care to promote growth and improve scalp health, in skin care for its antimicrobial properties, and in aromatherapy to enhance concentration and reduce stress. Rosemary oil is particularly beneficial for individuals seeking natural remedies for hair and skin issues, as well as those interested in aromatherapy for mental well-being.
exploding
Bakuchiol oil
12.1K
Volume
+590%
Growth
Plant-based compound extracted from the seeds and leaves of the Psoralea corylifolia plant, commonly known as babchi. It has gained popularity in skincare for its potential anti-aging and anti-inflammatory properties, offering benefits similar to retinol such as reducing fine lines and wrinkles, improving skin elasticity, and evening out skin tone, but with less irritation. Bakuchiol oil is particularly appealing to individuals seeking a gentler alternative to retinol for their skincare routine.
exploding
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