Health Trends

This dietary supplement is derived from beef and is used to enhance protein intake, particularly for individuals with dairy allergies. It is rich in amino acids and is often marketed as a paleo-friendly option, distinguishing itself from other protein supplements by catering to specific dietary needs. The primary demographic for beef protein powder includes fitness enthusiasts, bodybuilders, and individuals following a paleo diet who seek an alternative to dairy-based protein supplements.

Shilajit honey is a natural health product that combines honey with shilajit, a mineral-rich resin known for its purported health benefits. This blend leverages shilajit’s properties, which are believed to support energy levels, stamina, and overall vitality, along with the natural antioxidants and nutrients found in honey. Shilajit honey is primarily marketed to health-conscious individuals interested in natural supplements for enhanced wellness, energy, and immune support.

A company that focuses on guiding consumers to make better choices throughout their healthcare journeys. Rightway Healthcare provides a supportive ecosystem that includes education, navigation, and advocacy to help members receive the best care at the lowest cost, differentiating itself with comprehensive care navigation and pharmacy benefits services. The target demographic includes individuals seeking to optimize their healthcare experiences and reduce costs through informed decision-making.

Sugar-free electrolytes are a type of dietary supplement designed to replenish electrolytes in the body without the addition of sugar. They are often used by individuals who are looking to maintain hydration and electrolyte balance without consuming extra calories or sugar, which can be beneficial for those on low-carb or ketogenic diets, diabetics, or anyone looking to reduce sugar intake. These products typically contain essential electrolytes such as sodium, potassium, magnesium, and calcium, and may come in various forms like powders, tablets, or ready-to-drink solutions.

Organic, vegan, plant-based protein supplement designed to provide essential nutrients and support various dietary needs. Known for its good taste and available in multiple flavors, it is rich in vitamins and minerals, low in carbs, and suitable for keto, soy-free, and dairy-free diets. This product is ideal for health-conscious individuals seeking a nutritious and versatile protein source.

A type of gel base with a thicker inhibition layer and greater elasticity compared to regular gel bases. Its elastic self-leveling formula allows it to curve and self-level with the natural nail, creating a perfect apex, which provides a strong and flexible foundation for nail enhancements. Rubber base gel is ideal for nail technicians and individuals seeking durable and flexible nail enhancements.

Direct-to-consumer brand specializing in healthy organic snacks. Eatbetter differentiates itself by offering a range of nutritious, organic snack options that cater to health-conscious consumers looking for convenient and wholesome food choices. The brand primarily targets individuals seeking healthier snack alternatives, including fitness enthusiasts, busy professionals, and families focused on organic and natural products.

A family-owned organic food company that has been producing plant-based foods since 2013. The company focuses on improving human and planetary health by creating dairy-free, organic plant-based products, differentiating itself with a commitment to sustainability and high-quality ingredients. Forager Project primarily targets health-conscious consumers and those seeking dairy-free and organic food options.

Skincare product known for its anti-aging benefits, including reducing the appearance of fine lines and wrinkles. It helps restore firmness, refine skin texture, and even out skin tone, while also calming the skin, making it suitable for sensitive skin. Bakuchiol serum is particularly beneficial for individuals seeking a gentler alternative to retinol for anti-aging and skin rejuvenation.

Medical tools used to maintain a sterile field and prevent contamination during surgical procedures. These drapes are made from materials resistant to fluids and bacteria, ensuring the surgical site remains sterile, and they can be disposable or reusable, available in various shapes and sizes to suit different surgeries. Surgical drapes are essential for healthcare professionals performing surgical operations to ensure patient safety and infection control.

Skincare product that utilizes the benefits of ginseng extract, known for its anti-aging properties. It helps to prevent skin aging, improve facial wrinkles, and enhance skin elasticity, while also aiding in inflammation reduction and skin brightening. Ginseng serum is popular among individuals seeking to improve their overall skin health and appearance.

Skincare product that incorporates caffeine to help temporarily reduce puffiness and minimize the appearance of fine lines, particularly around the eyes. Caffeine serum works by constricting blood vessels and reducing inflammation, which can make the skin appear smoother and more refreshed. This product is primarily targeted at individuals looking to address under-eye puffiness and fine lines for a more youthful appearance.

Award-winning skincare brand focused on treating acne and promoting clear, healthy skin. Face Reality Skincare differentiates itself by partnering with Certified Acne Experts to offer personalized skincare solutions, utilizing ingredients such as green tea, witch hazel, and alpha hydroxy acids. The brand primarily targets individuals struggling with acne and other skin concerns, aiming to improve their skin health and overall confidence.

Brand that offers fitness and energy products, including pre-workout supplements and energy drinks. Gorilla Mind differentiates itself with well-reviewed products available in various flavors, aiming to enhance physical performance and energy levels. The target demographic includes fitness enthusiasts and athletes seeking effective supplements to boost their workouts and energy levels.

Beetroot supplement is a dietary product made from the root vegetable beetroot, typically in powder, capsule, or juice form. It is valued for its high nitrate content, which may help improve blood flow, reduce blood pressure, and enhance athletic performance by supporting cardiovascular and muscular function. Beetroot supplements are primarily targeted at health-conscious individuals, athletes, and those seeking natural ways to support heart health and exercise endurance.

Lion's Mane supplements are derived from the Hericium erinaceus mushroom, traditionally used in Chinese medicine. These supplements are known for their potential benefits in supporting cognitive function, nerve growth, and overall brain health, distinguishing themselves with compounds that may stimulate the production of nerve growth factor (NGF). They are primarily targeted at individuals seeking to enhance cognitive performance, reduce inflammation, and support immune and digestive health.

​Vetology is a company that provides artificial intelligence (AI) and teleradiology services tailored for veterinary practices. Their platform offers automated AI radiology reports, teleradiology services delivered by board-certified specialists, and an AI-assisted preliminary report writing tool, aiming to streamline workflows and support quicker, more informed diagnostic decisions. Vetology primarily serves veterinary clinics and radiologists seeking efficient diagnostic imaging solutions to enhance patient care

Dietary supplements that combine the health benefits of medicinal mushrooms with the convenience and taste of gummy candies. They often contain extracts from various types of mushrooms such as Reishi, Lion's Mane, Chaga, and Cordyceps, which are known for their potential health benefits including immune support, cognitive enhancement, stress relief, and overall wellness. These gummies are designed for individuals looking to easily incorporate the benefits of medicinal mushrooms into their daily routine.

The PPL split is a workout routine that divides exercises into three categories: Push, Pull, and Legs. This structure allows for targeted muscle group training on different days, enhancing balanced muscle development and recovery. It is particularly beneficial for fitness enthusiasts looking to optimize their strength training regimen.

A protective accessory designed for water bottles, typically crafted from silicone, to safeguard the base, enhance grip, and add aesthetic appeal. This accessory differentiates itself by offering both functional protection against damage and a customizable style element for personalizing water bottles. It is particularly beneficial for individuals who frequently use water bottles and seek to prevent wear and tear while adding a personal touch.

Sanitary products designed for women, offering a range of pads including ultra-thin, incontinence, and postpartum pads. These pads are made with an organic cotton cover, are unscented, and provide different levels of absorbency, featuring leak guard technology. Rael pads are targeted at women seeking natural, comfortable, and reliable menstrual and incontinence protection.

A form of hormone replacement therapy (HRT) used to treat symptoms associated with menopause, such as hot flashes, vaginal dryness, and osteoporosis. It is applied topically to the skin, allowing estrogen to be absorbed directly into the bloodstream, offering a more consistent delivery of hormones and potentially fewer side effects compared to other forms of HRT. This method is particularly beneficial for individuals who prefer not to take oral estrogen or use patches.

Undergarments designed to smooth and shape the abdominal area, providing a slimmer appearance. Often made from stretchy, form-fitting materials like spandex or nylon, they come in various styles such as high-waisted briefs, bodysuits, and shorts. These garments are popular for wearing under fitted clothing to enhance the body's silhouette and boost confidence.

A skincare product formulated with salicylic acid, a beta hydroxy acid (BHA) known for its exfoliating and acne-treating properties. This serum helps to unclog pores, reduce inflammation, and control excess oil production, making it effective for improving skin texture and clarity. It is primarily targeted at individuals with acne-prone or oily skin seeking to manage breakouts and achieve a smoother complexion.

Leading supplement distributor and retailer offering a diverse range of products, including vitamins, minerals, amino acids, and natural herbal extracts. These products are available in various forms such as capsules, softgels, and powders, differentiating the company through its wide product variety and focus on natural ingredients. NatureBell primarily targets health-conscious consumers seeking high-quality dietary supplements to support their wellness goals.

Medical professionals specializing in non-surgical cosmetic procedures aimed at enhancing physical appearance. These practitioners often perform treatments like Botox, dermal fillers, and laser therapies, distinguishing themselves by focusing on minimally invasive techniques to improve aesthetic appeal. The services of aesthetic doctors are primarily sought by individuals looking to enhance their appearance without undergoing surgical procedures.

These are specialized footwear designed to connect the wearer with the Earth's electrons, potentially offering benefits such as reduced inflammation, stress relief, and improved sleep. Grounding socks are distinguished by their antimicrobial properties and comfort, making them low-maintenance and easy to wear. They are primarily targeted at individuals seeking natural wellness solutions and those interested in alternative health practices.

A skincare product derived from rendered animal fat, commonly used for its moisturizing and healing properties. Tallow cream is known for its ability to deeply hydrate the skin, reduce signs of aging, and alleviate conditions such as eczema, acne, and sunburn, making it a versatile option for various skin concerns. This product is particularly beneficial for individuals with dry or sensitive skin, as well as those seeking natural remedies for skin and hair care.

Dietary products derived from cow liver, these supplements are rich in essential nutrients such as vitamins A, B12, and other B vitamins, along with minerals like iron, copper, and zinc. They are designed to enhance nutrient intake, offering a concentrated source of these vital components in forms like capsules, tablets, or powders. Beef liver supplements are primarily targeted at individuals seeking to improve their nutritional intake, particularly those with deficiencies in these specific vitamins and minerals.

These are dietary products formulated to ease the symptoms experienced during the transitional phase before menopause. They typically include a blend of vitamins, minerals, and other nutrients aimed at improving mood, energy levels, and bone health. Perimenopause supplements are primarily targeted at women undergoing perimenopause who seek to manage their symptoms and enhance their overall well-being.