Lifestyle Trends

Direct Air Capture (DAC) is a technology designed to capture carbon dioxide (CO2) directly from the ambient air using chemical processes. This method is part of carbon dioxide removal strategies aimed at mitigating climate change by reducing atmospheric CO2 levels, with captured CO2 being stored underground or utilized in industrial processes. DAC primarily benefits environmental initiatives and industries focused on reducing carbon footprints and combating climate change.

A software company based in Paris, France, that specializes in supporting businesses in the environmental transition of their real estate portfolios by collecting and analyzing existing data. The company helps clients gain a better understanding of their portfolios, reduce their environmental footprint, and enhance the value of their real estate assets, differentiating itself through its focus on sustainability and data-driven insights. Deepki primarily targets real estate owners, managers, and investors who are looking to improve the environmental performance and value of their properties.

An acronym representing Lesbian, Gay, Bisexual, and Queer, which are different sexual orientations. The LGBQ community advocates for equal rights, acceptance, and understanding of diverse sexual orientations and gender identities, often working towards social and legal reforms. This community primarily benefits individuals who identify as lesbian, gay, bisexual, or queer, as well as allies who support their rights and inclusion.

A social media trend on TikTok where users create videos featuring the song 'Touch It' by Busta Rhymes. Participants switch to a new clip with a different outfit each time the beat hits in the song, showcasing various fashion styles and creativity. This challenge primarily appeals to TikTok users who enjoy fashion, creativity, and participating in viral trends.

This personalized jewelry piece features a letter pendant with a distinctive 'bubble' or 'puffy' design, often crafted from materials such as gold or gold-plated metals. It stands out as a fashion accessory due to its unique design and customization options, making it a popular choice for personal expression or gifting. The necklace primarily appeals to individuals seeking personalized jewelry that combines style with a personal touch.

Fashion trend inspired by ballet aesthetics, incorporating elements like leotards, tutus, wrap tops, ballet flats, and leg warmers. Balletcore often pairs these items with other clothing such as baggy jeans, denim skirts, and belted blazers, and typically features a pastel color palette including pink, white, black, and nude tones. This trend primarily appeals to individuals who appreciate a blend of elegance and casual style, often resonating with fashion-forward youth and young adults.

Handmade items that reflect the cultural heritage, skills, and traditions of a particular community or region. These crafts often use locally sourced materials and techniques passed down through generations, including pottery, weaving, embroidery, wood carving, metalwork, and basketry. Traditional handicrafts appeal to individuals interested in cultural preservation, artisanship, and unique, handcrafted goods.

Leading marketplace in the U.S. and Canada offering a variety of culinary experiences and products. Cozymeal provides top-rated cooking classes, private chef experiences, team-building activities, food tours, mixology classes, and cookware, differentiating itself by connecting people through unforgettable culinary experiences. The platform primarily targets food enthusiasts, corporate teams, and individuals seeking unique culinary activities.

A company specializing in hydroponic growing supplies, offering a wide range of products to support efficient and effective plant cultivation. FloraFlex provides nutrients, drip irrigation kits, coconut coir, light shields, and other essential tools that differentiate it by focusing on high-quality, innovative solutions for hydroponic systems. The primary target demographic includes commercial growers, hobbyists, and anyone interested in advanced hydroponic gardening techniques.

Dietary practice that includes the consumption of poultry while excluding other types of meat such as red meat and pork. This diet may also incorporate fish and other seafood based on individual preferences, offering a flexible approach to reducing meat intake. Pollotarians often adopt this diet for health benefits, environmental concerns, or ethical reasons, appealing to those seeking a balanced and moderate approach to meat consumption.

Jot coffee is a concentrated coffee product known for its smooth and rich flavor profile, featuring notes of dark chocolate, brown sugar, and stone fruit. It offers a balanced blend that is both accessible and distinctive, setting it apart from traditional coffee products by providing a convenient and versatile coffee experience. Jot coffee is ideal for coffee enthusiasts seeking a high-quality, flavorful coffee concentrate that can be easily customized to individual taste preferences.

Specializing in child safety, vmaisi produces magnetic cabinet locks. These locks are designed to keep cabinet doors securely closed, preventing children from accessing potentially harmful substances. The company's focus on safety and quality has made it a trusted name in the field of childproofing solutions.

Toothpaste tablets designed to gently clean teeth by removing surface stains and breaking up plaque without damaging the enamel. These tablets are distinguished by their low abrasivity, making them a suitable option for individuals seeking a gentle yet effective oral hygiene solution. Nobs toothpaste is particularly beneficial for those with sensitive teeth or individuals looking for an eco-friendly alternative to traditional toothpaste tubes.

Human grade pet food refers to pet food made from ingredients that are edible for humans and meets federal manufacturing and packaging regulations. This type of pet food is produced under the same standards as human food, ensuring higher quality and safety compared to traditional pet food. It is primarily targeted at pet owners who are concerned about the quality and safety of their pets' diet and are willing to invest in premium food options.

Chinese brand specializing in manufacturing totes and backpacks, including diaper bags and non-diaper bags. Ruvalino differentiates itself by offering a variety of styles and practical features designed for convenience and functionality. The brand primarily targets parents and individuals seeking versatile and stylish bag options for everyday use.

Comprehensive program consisting of multiple stages, including the well-known '75 HARD' challenge. It involves completing a series of daily tasks over a specified period, such as drinking a gallon of water, reading 10 pages of a non-fiction, self-development book, and completing two 45-minute workouts. The challenge is designed to build mental toughness, discipline, and overall personal development, targeting individuals seeking significant personal growth and resilience.

Popmart is a company known for producing designer toys and collectibles, particularly through the use of blind boxes containing figures made of ABS/PVC. The company differentiates itself by collaborating with various artists to create unique and limited-edition figures, appealing to collectors and enthusiasts who enjoy the surprise element of blind box purchases. Popmart's products are primarily targeted at toy collectors, art enthusiasts, and individuals interested in unique and artistic collectibles.

Pet supply store offering a variety of products for pets, including cat trees, bowls, water fountains, toys, and beds. The store differentiates itself by providing unique and aesthetically pleasing designs that cater to both pet functionality and home decor. Happy and Polly primarily targets pet owners looking for stylish and practical pet accessories.

This is a snack product consisting of frozen fruits coated in a sour candy-coating, marketed as a low-calorie treat. It differentiates itself by combining the natural sweetness of fruits with a tangy candy layer, offering a unique taste experience while being mindful of calorie intake. The target demographic includes health-conscious individuals and those seeking a flavorful yet low-calorie snack option.

Nationwide healthcare provider specifically designed for the LGBTQIA+ community. Founded in 2019, it aims to deliver affirming and joyful care that celebrates individual identities and honors personal choices, differentiating itself by focusing on inclusivity and personalized care. Folx Health primarily serves the LGBTQIA+ community, offering healthcare services that are tailored to meet their unique needs and preferences.

Mobile application designed to provide detailed gardening tips and guidance. GrowIt helps users set up and maintain their gardens by offering advice on proper soil, fertilizer, and sunlight requirements, differentiating itself with a community-driven platform where users can share their gardening experiences and insights. The app is particularly useful for gardening enthusiasts and beginners looking for expert advice and community support to enhance their gardening skills.

A jewelry trend where multiple rings are worn together on the same finger, often including an engagement ring, wedding band, and additional bands. This trend allows for personalization and can mark special occasions or changes in style, with 2023 trends featuring chunkier designs for a bold look. Wedding ring stacks are popular among individuals looking to express personal style and commemorate significant life events through their jewelry choices.

Personalized jewelry pieces featuring rounded, inflated-looking letters, often used to make a bold fashion statement. These necklaces can be crafted from various materials, offering a playful and customizable design that sets them apart in the jewelry market. They are particularly popular among individuals seeking unique and expressive accessories to enhance their personal style.

Social platform designed for music enthusiasts to connect with others who share similar music tastes. It allows users to see their music preferences in common with friends, share their favorite artists and tracks, and create playlists from music shared by their matches. The app is targeted at individuals who are passionate about music and wish to discover and connect with like-minded people.

Retail company based in Ontario, California, specializing in exercise and fitness products. BalanceFrom Fitness offers a wide range of items suitable for beginners to experts, differentiating itself with affordable pricing and a variety of options. The target demographic includes fitness enthusiasts and individuals looking to enhance their home workout routines.

The Science Based Targets initiative (SBTi) is an organization that validates and promotes science-based targets for reducing greenhouse gas emissions. It assists companies in setting and achieving ambitious climate and net zero targets by providing a clear framework and validation process. The SBTi primarily benefits businesses committed to sustainability and reducing their environmental impact.

Personalized jewelry pieces featuring rounded, inflated-looking letters, often used to make a bold fashion statement. These necklaces can be crafted from various materials, offering a playful and customizable design that sets them apart in the jewelry market. They are particularly popular among individuals seeking unique and expressive accessories to enhance their personal style.

An EdTech company founded in 2015, providing a student engagement platform for higher education institutions. The platform helps colleges, schools, institutions, and universities engage more students through a scalable recruitment solution, enhancing student recruitment and engagement processes. Unibuddy primarily targets higher education institutions looking to improve their student engagement and recruitment strategies.

Process by which individuals change their gender presentation and/or physical sex characteristics to align with their gender identity. This can involve social changes such as altering appearance and behavior, as well as medical interventions like hormone treatments and surgeries. Gender transitioning is primarily aimed at individuals who experience gender dysphoria and seek to live in a way that is consistent with their gender identity.

Eco-friendly storage solutions made from bamboo, known for their durability and lightweight nature. These containers offer a sustainable alternative to plastic, being non-toxic, biodegradable, and easy to maintain, which makes them appealing for everyday use. Bamboo food containers are particularly popular among environmentally conscious consumers seeking versatile and aesthetically pleasing storage options.