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Topic #1

Torriden (trends)

Torriden is a Korean skincare brand known for its toners, creams, and lotions.

It has achieved viral success on TikTok. One review of a Torriden serum, describing it as “Korean skincare that is actually popular in Korea”, has amassed over 426K likes.

And that assessment is accurate. Last year, Torriden generated an estimated $75M in sales solely from a leading Korean retailer, Olive Young.

Total revenue for 2025 across all channels was around $140M. The brand has begun to expand globally, launching to a queue of customers in a London “PureSeoul” store.

After a successful online run, Sephora began to stock Torriden in its physical stores.

What's Next

Torriden is part of the K-Beauty On SkinTok meta trend.

There are now more than 1.6M posts under the SkinTok hashtag. It generates around 1.3B views and 80M likes every month.

K-Beauty is a particularly big winner from this phenomenon. Analysis found that 6 of the top 10 skincare brands for QoQ views growth were Korean.  

Mediheal has sold 3.1B mask packs. The company recently expanded into Japan, the US, and China.

And Round Lab, which makes Korean cleansers and moisturizers, saw its parent company acquired by a venture capital firm earlier this year. CVC Capital paid approximately $600M.
 

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Topic #2

Proceive (trends)

Proceive is an Irish health startup focusing on fertility and pregnancy supplements.

It launched in 2017 with only 4 products, all focused on fertility. Since then, it has expanded into pregnancy and postpartum supplements.

Meanwhile, the fertility formula has gone through 7 versions, with improvements made every 12-18 months. The women’s conception supplement contains 28 vitamins, minerals, and amino acids, and the men’s equivalent contains 26.

Proceive’s pregnancy range is now available across 350 Boots stores (a major UK chemist). It has also launched a training program on male fertility at another large retail group.

Proceive is the fastest-growing fertility brand in the UK.

What's Next

Proceive is part of the Fertility Supplements meta trend.

Women are waiting longer to try and start a family. The average age of a first-time mother in the US is 27.5, compared to 26.6 in 2016 and just 21 in 1970.

And those numbers don’t account for women who seek to delay motherhood, only to find themselves infertile when they are ready to start a family. Advanced maternal age is the leading cause of fertility difficulties.

In response, the fertility supplements market has grown to an estimated $2.42B. It’s forecast to more than double by 2034.

Eu Natural makes hormonal health gummies and capsules. Its female conception range has generated approximately $420K in the past month on Amazon.

Wholesome Story manufactures hormone support, fertility, pregnancy, and post-partum supplements for women, especially those with PCOS. One popular product has sold over 53K units in the last 30 days.

Topic #3

500Hz Monitor (trends)

500Hz Monitors have a high refresh rate that provides a smooth visual experience.

Refresh rate refers to the number of times per second that the monitor produces a new image.

For example, a 120Hz monitor produces 120 new images per second. That’s a new image every 8.33 milliseconds.

With the increased refresh rate of 500Hz monitors, a new image appears every 2 milliseconds.

500Hz monitors especially appeal to gamers, who need to track moving objects and react quickly.

While 500Hz monitors have been around for two years, they’re surging in popularity now because manufacturers are combining the high refresh rate with OLED picture technology.

OLED monitors are lit by pixels that can turn on individually or turn off completely. That’s why they’re known for displaying true blacks and rich colors.

Samsung just launched the world’s first 500Hz OLED gaming monitor.

It’s expected to rollout in Asia first, then across additional markets later this year. 

What's Next

500hz Monitors are part of the Specialty Gaming Accessories meta trend.

With more than 190M Americans playing video games, total spending in the gaming and accessories market adds up to about $59B per year.  

And that number is rising. The market value for gaming accessories alone could surpass $10B by 2030.

Many gamers want to upgrade their monitors in order to get the latest tech features.

For example, Samsung, which is responsible for 21% of all gaming monitor sales, recently released a 3D gaming monitor that doesn’t require glasses.

QHD monitors offer another way to amp up the visual quality of gaming.

These monitors offer a high pixel density that makes images appear extra sharp.

When it comes to controllers, gamers are favoring hall-effect accessories like hall-effect Xbox controllers and hall-effect keyboards.

These controllers use magnetic sensors instead of a physical connection between the parts. Since there’s no physical contact, they last longer and feature more precise controls.

Topic #4

Rotating Car Seat (trends)

Rotating Car Seats swivel to make it easier for parents to get children in and out of the car.

Some infant car seats include two pieces: a base and a removable seat. Other car seats buckle straight into the car without any removable parts.

Both of these options can be difficult for parents. The removable seats are heavy, and getting a wiggling toddler into a stationary seat can be frustrating.

That’s why rotating car seats are trending—they’re much easier for parents to handle.

The car seat base always remains latched to the car, but by pulling a small lever, parents can release the seat so it will swivel from side to side.

Some rotating car seats swivel 180 degrees while others turn a full 360 degrees.

One highly-rated rotating car seat brings in approximately $4.3M in monthly revenue on Amazon.

What's Next

Rotating Car Seats are part of the Travel Gadgets for Parents meta trend.

Nearly 40% of parents spend more than five hours per week driving their children around.

And, families often hit the road or take to the skies to go on vacations. More than 30% of Americans take between two and five personal trips per year.

Since traveling with children can be stressful, parents are always looking for hacks and gadgets to make life easier.

Ultra-compact, ultra-light strollers make traveling with young children more convenient.

The trending stroller brand Mompush offers a lightweight, yet sturdy, stroller that folds down with one hand and features a carrying strap. It also fits in overhead plane compartments, so parents don’t have to check it.

To keep children comfortable on flights, there are toddler airplane beds.

These beds are cushions that extend to cover the space between the child’s seat and the next row of seats. The most popular versions are inflatable, so they’re easy to carry.

For parents of infants, portable bottle warmers make feeding on the go more enjoyable.

These battery-operated thermoses warm a bottle of milk in three to five minutes.

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