Pumpkin Seed Oil is a supplement that’s thought to prevent hair loss.
In one research study, pumpkin seed oil was found to block DHT (dihydrotestosterone). That’s the hormone that’s primarily associated with hair loss and baldness.
The effects of pumpkin seed oil are likely due to a number of factors.
It’s rich in vitamins like E, A, and K. It’s also packed with fatty acids, anti-inflammatory compounds, and antioxidants.
All of this contributes to healthy hair follicles.
Pumpkin seed oil can be applied topically, but it’s most popular as an oral supplement.
Its rapid increase in popularity can be credited to TikTok videos that promote pumpkin seed oil as a way to combat hair loss in middle-aged women.
Many influencers are marketing pumpkin seed softgel pills from a brand called Micro Ingredients.
Their supplement brings in approximately $1.1M in monthly revenue from Amazon.
What's Next
Pumpkin Seed Oil is part
of the Natural Hair Growth Solutions meta trend.
Natural supplements are a growing segment in the market for hair loss treatments, which is valued at more than $3.1B.
The market for hair growth supplements is predicted to grow at a CAGR of 15.5% through 2030.
Surprisingly, it’s not bald men that are driving this trend. It’s women–young women.
Research shows that about half of women experience hair loss by age 50. But social media influencers are now alerting young women about hair loss problems and
treatments.
Here are some natural treatments and supplements that are trending right now:
Batana oil contains American palm oil. Many TikTok creators say it regrows their hair quickly, and dermatologists say it can smooth and soften hair. The oil can be massaged into hair and washed out or it can
function as a leave-in conditioner.
Niacinamide
(vitamin B3) is used in shampoos and hair serums. It’s believed to boost circulation in the scalp. This delivers more nutrients and oxygen to the hair follicles, helping hair grow stronger.
Lustriva is a patented combination of silicon and biotin. It’s meant to boost hair growth and promote thicker hair in as little as three weeks. The Lustriva supplement from MaryRuth Organics brings in approximately $6.1M in monthly Amazon revenue.