Sunk cost fallacy
110K
Volume
+172%
Growth
regular
About the Topic
The sunk cost fallacy is a cognitive bias where individuals continue an endeavor due to previously invested resources, despite new evidence suggesting that the costs outweigh the benefits. This fallacy leads people to make irrational decisions based on past investments rather than current and future outcomes. It primarily affects individuals and organizations who struggle to abandon projects or investments that are no longer viable.
Sunk cost fallacy was discovered on December 26th 2022 and it currently has a search volume of 110K with a growth of +172%.
Key Indicators
Growth
- Exploding
- Regular
- Peaked
Speed
- Exponential
- Constant
- Stationary
Seasonality
- High
- Medium
- Low
Volatility
- High
- Average
- Low
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