Beauty Trends

A cosmetic product designed to apply color to the eyelids, typically in a stick or crayon form. Eyeshadow sticks offer convenience and portability, allowing for easy application without the need for additional brushes or applicators, and often feature a creamy texture that can be blended with fingers or a brush. They are popular among individuals seeking quick and easy makeup application, available in various shades and finishes such as matte, shimmer, and metallic.

Whitening strips are thin, flexible plastic strips coated with a layer of peroxide-based gel, designed to whiten teeth by removing surface stains. These strips are applied directly to the teeth and left on for a specified period, allowing the gel to penetrate and lighten discolored areas. Whitening strips are mainly targeted at individuals seeking a convenient and affordable at-home solution for achieving a brighter smile.

Study and systematic classification of types based on their common characteristics. Typology is utilized in fields such as psychology, theology, and linguistics to identify, count, and categorize facts using sensory perception and logic, providing a structured approach to understanding complex phenomena. This method benefits researchers and professionals who require a systematic way to analyze and interpret data within their respective disciplines.

Facial patches designed to reduce wrinkles and fine lines, providing a non-invasive alternative to cosmetic procedures. These patches work by holding the skin taut, smoothing out wrinkles, and are commonly used on the forehead, between the eyes, and around the mouth. Frownies are primarily targeted at individuals seeking a natural method to diminish the appearance of facial wrinkles without resorting to surgical interventions.

An attachment for a hair dryer designed to disperse airflow over a larger area. This helps to reduce frizz and maintain the natural texture of curly or wavy hair by spreading heat more evenly, enhancing curls and waves without causing them to become frizzy or lose their shape. Hair diffusers are particularly beneficial for individuals with curly or wavy hair who seek to enhance their natural hair texture while minimizing frizz.

Brand specializing in unique and artistic nail polish, offering a variety of special effect lacquers such as glitter, metallic, magnetic, and holographic options. Mooncat differentiates itself by marketing its products as 'wearable art,' providing a creative and expressive outlet for nail enthusiasts. The brand primarily targets individuals who enjoy experimenting with bold and distinctive nail designs, including fashion-forward consumers and nail art aficionados.

A hair care tool designed to brush through curls without causing them to lose their shape. Its unique prong design allows hair to glide through smoothly, helping to maintain the integrity of the curls, making it a valuable tool for individuals with curly hair. The curl comb is particularly beneficial for those looking to manage and style their curls without frizz or breakage.

Skin care product formulated to alleviate various skin issues including rash, dry skin, chafing, cracked hands, heels, and cuticles. Butter balm is often enriched with natural ingredients like shea butter and essential oils, providing deep hydration and soothing properties, making it beneficial for conditions such as eczema and psoriasis. This product is primarily targeted at individuals with sensitive or problematic skin seeking intensive moisture and relief from skin irritations.

Cosmetic product designed to impart long-lasting color to the lips. Unlike traditional lipsticks or glosses, lip stains are formulated to 'stain' the lips with pigment, providing a more natural and enduring color that can last for several hours without the need for frequent reapplication. They are popular among individuals seeking a lightweight, long-lasting lip color that requires minimal touch-ups throughout the day.

Hair oiling is a traditional practice that involves massaging oil into the scalp and hair to promote health and growth. This process can enhance blood circulation, potentially improving hair growth and preventing dandruff. Hair oiling is particularly beneficial for individuals seeking to nourish their scalp and maintain healthy, strong hair.

An ionic thermal brush is a heated styling tool that combines the functionality of a hairbrush with ionic and thermal technology to style and smooth hair. It uses negative ions to reduce frizz and static while evenly distributing heat to straighten or add volume and shape to hair without the intense direct heat of a flat iron. This tool is primarily targeted at individuals seeking efficient, salon-like hair styling at home, especially those with frizzy, wavy, or slightly curly hair looking for smoothness and volume.

A beauty tool designed to curl eyelashes, making them appear longer and more lifted. It typically features a small, curved clamp that is pressed together to curl the lashes, often used before applying mascara to enhance the effect and create a more dramatic look. This tool is primarily targeted at individuals seeking to enhance the appearance of their eyelashes, particularly those who use makeup regularly.

This skincare technique involves using a dry, stiff-bristled brush to exfoliate the skin, enhance circulation, and support lymphatic drainage. By brushing the skin in the direction of the heart before showering, it aims to remove dead skin cells and improve skin texture. The practice is often favored by individuals seeking to improve skin appearance and promote overall skin health.

Cosmetic product designed to outline and define the lips, providing a base for lipstick and preventing feathering. Available in various shades and forms, such as pencil, retractable, or liquid, it enhances or alters the shape of the lips for a more polished look. Lip liner is primarily used by individuals seeking to achieve precise lip definition and long-lasting lip color application.

Skincare products designed to be applied before bed and left on the skin overnight. They are typically more hydrating and nourishing than regular masks, as they have several hours to work on the skin. These masks can target various skin concerns, such as dryness, dullness, or aging, and often contain ingredients like hyaluronic acid, glycerin, or antioxidants to provide intensive treatment while you sleep.

A moisturizing product designed to hydrate the nail bed and surrounding skin. It typically contains natural vegetable oils like avocado, coconut, and almond oil, along with Vitamin E, which helps to soften the skin and repair damage. Cuticle oil is primarily used by individuals looking to maintain healthy nails and cuticles, often those who frequently engage in nail care routines.

A grooming tool made from the bristles of boars, designed to distribute natural oils from the scalp throughout the hair. This brush helps to tame frizz, enhance shine, and maintain healthy hair by gently spreading the scalp's natural oils. It is particularly beneficial for individuals with dry or frizzy hair seeking a natural way to improve hair texture and appearance.

Liquid soap product used for cleaning the body during showers. Typically formulated with a combination of water, detergents, and other ingredients such as fragrances, moisturizers, and sometimes exfoliants, it offers various scents and formulations tailored for specific skin types or purposes. Shower gels are popular among individuals seeking a convenient and effective way to cleanse and refresh their skin.

Facial patches designed to reduce the appearance of wrinkles and fine lines, offering a non-invasive alternative to cosmetic procedures. These patches work by physically holding the skin in place, which can help smooth out wrinkles over time. They are popular among individuals seeking a natural method to maintain a youthful appearance.

Artificial enhancements placed over fingernails to add length and improve appearance, made from materials like acrylic, gel, and silk. Each type offers unique application processes and maintenance requirements, with acrylics providing a hard protective layer, gels cured under UV light, and silk wraps strengthening the nail. These extensions are popular for their aesthetic appeal and versatility in nail art, appealing to individuals seeking enhanced nail aesthetics.

Company specializing in organic and hypoallergenic menstrual products. It differentiates itself by using organic and medical-grade raw materials, avoiding toxic chemicals, and allowing users to customize their menstrual product packages. Beije primarily targets individuals seeking healthier and more personalized menstrual care solutions.

Canadian brand specializing in hair tools and accessories, catering to hairstylists and the beauty industry. Known for its innovative and creative products, Framar differentiates itself with a focus on quality and functionality, making it a preferred choice among professionals. The brand primarily targets hairstylists and beauty professionals seeking reliable and effective tools for their work.

Award-winning natural skincare brand that focuses on delivering rapid results to complexions through the use of organic botanical extracts. These extracts are grown sustainably through hydroponics and aquaponics on their Texas farm and are harvested immediately to ensure high nutrition, emphasizing sustainability and the use of fresh, natural ingredients. The brand primarily targets individuals seeking effective, eco-friendly skincare solutions with a focus on natural and organic ingredients.

An oil balm is a skincare product that combines the nourishing properties of oils with the solid texture of a balm to moisturize, soothe, and protect the skin. It typically melts upon contact with the skin, forming a hydrating barrier that locks in moisture and is often used for dry or sensitive areas. Oil balms are primarily targeted at individuals seeking intensive hydration, particularly those with dry, sensitive, or compromised skin conditions.

A skincare product designed to soften and moisturize the cuticles, reducing the risk of painful cracking and peeling. Cuticle balm nourishes the cuticles, keeping them healthy and vibrant, and often contains ingredients like essential oils and vitamins to enhance its effectiveness. This product is particularly beneficial for individuals who experience dry or damaged cuticles and seek to maintain healthy nail beds.

Real estate company that operates a marketplace connecting home sellers with a large network of local investors. The platform ensures that homeowners can get the highest possible off-market price for their properties by providing a competitive bidding environment. Sundae primarily targets homeowners looking to sell their properties quickly and efficiently without the traditional hassles of the real estate market.

Moisturizing lip care product formulated with ingredients such as shea butter or cocoa butter to hydrate and protect lips. It is characterized by a creamy texture and is available in various flavors or scents, providing both nourishment and a pleasant sensory experience. Lip butter is ideal for individuals seeking to maintain soft, hydrated lips, particularly in dry or harsh weather conditions.

Visual lab intelligence platform that enhances research and development (R&D) efficiency by streamlining lab monitoring, data analysis, and compliance. It uses advanced computer vision technology to capture, collate, and analyze experimental data safely and efficiently, differentiating itself by improving reproducibility and safety in scientific experiments. Lumi is primarily targeted at scientists and researchers looking to save time and increase the accuracy and safety of their experimental processes.

A type of cream blush makeup designed to melt into the skin, providing a natural and dewy finish. Blush balms are known for their ease of application and nourishing properties, often receiving high ratings and positive reviews from users. They are particularly popular among individuals seeking a natural, radiant look with minimal effort.

Make My Shave is a company that provides razors for women and eco-friendly dermaplaners. The company emphasizes sustainability by offering products with sustainable packaging, free carbon offset delivery across Australia, and 100% vegan ingredients, setting it apart from competitors. Make My Shave primarily targets environmentally conscious consumers who are looking for sustainable and ethical personal care products.