Beauty Trends

A non-invasive cosmetic device designed to improve skin laxity and address various skin imperfections. It works by contracting the skin through collagen stimulation, which helps to tighten loose skin and reduce scar tissue. This device is primarily targeted at individuals seeking to enhance their skin's appearance without undergoing surgical procedures.

Peptide skincare involves the use of short chains of amino acids in cosmetic products to enhance skin health and appearance. These peptides can stimulate collagen production, improve skin barrier function, and reduce the appearance of fine lines and wrinkles, differentiating them from other skincare ingredients by their ability to target specific skin concerns at a molecular level. Peptide skincare products are particularly beneficial for individuals seeking anti-aging solutions and improved skin resilience.

An American personal care company founded in 2013, specializing in organic and natural handmade soap and other personal care products. The company differentiates itself by focusing on high-quality, natural ingredients and marketing its products specifically towards men, offering a range of items including bar soap, toothpaste, and deodorant. Dr. Squatch primarily targets men who are interested in natural and organic personal care solutions.

Moisturizing skincare product that utilizes birch juice, known for its anti-bacterial, antioxidant, and anti-inflammatory properties. It helps to reduce redness, heal and protect inflamed skin, and fend off acne-causing bacteria, often incorporating additional beneficial extracts like passionflower, sea buckthorn, and chamomile for enhanced hydration and skin-soothing effects. This moisturizer is particularly suitable for individuals with sensitive, acne-prone, or inflamed skin seeking a natural and effective skincare solution.

A mini refrigerator designed specifically for storing skincare and beauty products, helping to maintain their efficacy by keeping them cool. These fridges often include features such as LED mirrors and are valued for extending product shelf life and enhancing the soothing effects of skincare items. The Beauty Fridge is particularly popular among skincare enthusiasts and individuals looking to optimize the performance and longevity of their beauty products.

Glutathione ampoule is a skincare product that typically contains a concentrated dose of glutathione, a powerful antioxidant known for its skin-brightening and detoxifying properties. These ampoules are formulated to reduce hyperpigmentation, combat oxidative stress, and promote a more even and luminous skin tone, often used in intensive skincare regimens. Glutathione ampoules are primarily targeted at individuals seeking to address pigmentation issues, dullness, or signs of aging, particularly within premium or specialized skincare routines.

Personalized skincare involves creating customized skincare products and routines tailored to an individual's unique skin type, concerns, and goals. This approach includes an initial skin assessment, customized formulations, adaptive routines, and often emphasizes the use of clean and natural ingredients. It is particularly beneficial for individuals seeking targeted solutions for their specific skin issues and those who prefer a more personalized approach to skincare.

Brand established in 2017 by Maxine and Darcy Laceby, offering marine collagen supplements. Originating from an experiment with chicken broth, the brand has developed a line of award-winning products aimed at enhancing skin, hair, and nail health. Absolute Collagen primarily targets individuals seeking to improve their overall beauty and wellness through high-quality collagen supplementation.

Eyelash extensions designed to create a glossy, wet appearance by using lighter lashes to form narrow, nearly closed fans. This style provides a unique, sleek look that differentiates it from traditional eyelash extensions, offering a modern aesthetic. Wet look lashes are popular among individuals seeking a bold, high-fashion appearance for their eyelashes.

Hypochlorous acid is a chemical compound produced by white blood cells to aid in skin repair and eliminate harmful bacteria. When bottled for external use, it mimics the body's natural healing process, offering antimicrobial and anti-inflammatory benefits. This product is particularly beneficial for individuals seeking to enhance skin healing and reduce infection risks.

A species of red algae that grows abundantly along the rocky parts of the Atlantic coasts of Europe and North America. It is used in various applications, including as a food additive for its thickening properties (carrageenan) and for its nutritional benefits, being low in calories and fat, and containing small amounts of sodium and carbohydrates. Irish sea moss is particularly beneficial for individuals seeking natural food additives and those looking to enhance their diet with nutrient-rich, low-calorie options.

A beauty science company that focuses on empowering individuals to achieve their full beauty potential through scientifically-based solutions. Mediheal differentiates itself by offering a range of skincare products that are developed with advanced scientific research and innovative ingredients, aiming to provide effective and targeted beauty treatments. The company's products are primarily targeted at individuals seeking high-quality, science-backed skincare solutions to enhance their beauty regimen.

A sleep accessory designed to enhance sleep quality by blocking out light. Typically made from high-quality silk, such as Mulberry silk, these masks are known for their softness and comfort, with some offering adjustable straps and being suitable for side sleepers. Silk sleep masks are ideal for individuals seeking a luxurious and effective solution to improve their sleep environment.

Luxury skincare brand founded by Dr. Alexandrides of Harley Street, known for its innovative and scientifically proven products. Utilizing patented NAC Y²™ technology, 111Skin offers a range of skincare solutions designed to address various skin concerns and improve overall skin health. The brand primarily targets individuals seeking high-end, effective skincare treatments backed by extensive research.

Urea moisturizer is a skincare product formulated with urea to provide deep hydration and gentle exfoliation for dry or rough skin. It enhances the skin's ability to retain moisture while promoting the shedding of dead skin cells, resulting in smoother and healthier-looking skin. This type of moisturizer is primarily intended for individuals with dry, sensitive, or compromised skin conditions seeking both hydration and mild exfoliation.

Technique used to create a unique and personalized scent by combining different fragrances. This method allows individuals to experiment with various scent combinations to achieve a desired aroma that is distinct and personal. Perfume layering is particularly appealing to fragrance enthusiasts and individuals seeking a customized and versatile scent experience.

A face tightener is a skincare product or device designed to firm and tighten the skin, reducing the appearance of sagging and fine lines. It often contains ingredients like peptides, collagen, or utilizes technologies such as radiofrequency or microcurrents to stimulate skin elasticity and collagen production. Face tighteners are targeted at individuals looking to achieve a more youthful and lifted appearance without invasive procedures.

Eye gloss powder is a type of eye makeup that combines the shimmer of a gloss with the lightweight texture of a powder, providing a radiant, dewy finish on the eyelids. This product is typically formulated to offer a long-lasting, glossy effect without the stickiness of traditional eye glosses, adding dimension and brightness to eye makeup looks. Eye gloss powder is popular among makeup enthusiasts seeking a luminous, wet-look effect on the eyes, often for glamorous or high-fashion makeup styles.

Peptide wrinkle serum is a specialized skincare product that utilizes peptides—short chains of amino acids—to help reduce the appearance of wrinkles and fine lines. These serums support skin repair and stimulate collagen production, aiming to improve skin firmness, elasticity, and smoothness with consistent use. Peptide wrinkle serums are primarily targeted at individuals seeking non-invasive anti-aging treatments, especially those with mature or prematurely aging skin.

Noninvasive cosmetic procedure used to smooth wrinkles and enhance the appearance of the jawline, making it look more defined and youthful. The effects are temporary, typically lasting between six to 18 months, requiring repeat injections to maintain the results. Jaw fillers are primarily sought by individuals looking to achieve a more contoured and youthful facial appearance without undergoing surgery.

A lip sleeping mask is an overnight lip care product designed to hydrate, nourish, and repair dry or chapped lips. Formulated with moisturizing ingredients like hyaluronic acid, shea butter, and vitamins, it works to lock in moisture and improve the lips' texture and appearance while you sleep. Lip sleeping masks are popular among individuals seeking intensive lip care, especially during dry or cold seasons, or for those with persistently dry lips.

Skincare product designed to hydrate the skin and provide various dermatological benefits. Watermelon soap helps heal and prevent acne and pimples, removes dark spots, and is typically paraben-free and cruelty-free, making it a gentle option for skincare. It is suitable for all skin types, appealing to individuals seeking a natural and effective skincare solution.

Reusable microfiber pads are eco-friendly skincare tools made from fine synthetic fibers designed to cleanse the skin and remove makeup, dirt, and impurities without the need for disposable products. They offer a sustainable alternative to single-use cotton pads, often providing superior absorption and gentle exfoliation while being washable and durable. These pads are primarily targeted at environmentally conscious consumers looking to reduce waste in their skincare routines while maintaining effective cleansing practices.

Brand specializing in sun care products, including sunscreens, tanning oils, and after-sun lotions. Carroten focuses on using natural ingredients and advanced formulations to provide effective sun protection and skin nourishment, differentiating itself with a commitment to high-quality, skin-friendly products. The brand primarily targets individuals seeking reliable and natural sun care solutions for various skin types and needs.

Skincare tools designed for cooling and massaging the face to reduce puffiness, soothe inflammation, and enhance skin appearance. Typically made of glass or stainless steel, these tools are chilled before use to provide a refreshing and therapeutic effect on the skin. Ice globes are particularly beneficial for individuals looking to reduce facial puffiness, improve circulation, and achieve a more radiant complexion.

Skincare product containing vitamin B3, known for its multiple skin benefits. Nicotinamide cream helps minimize enlarged pores, improve uneven skin tone, soften fine lines and wrinkles, and strengthen the skin barrier, making it a versatile addition to skincare routines. It is particularly beneficial for individuals seeking to enhance overall skin health and appearance.

Medical skincare brand developed based on continuous research on healthy skin, offering a range of products designed to address various skin conditions. Zeroid differentiates itself by being sold in hospitals nationwide and focusing on scientifically-backed solutions for maintaining and improving skin health. The brand primarily targets individuals with specific skin concerns seeking effective, medically-endorsed skincare treatments.

A personal care product designed to reduce underarm odor while also addressing skin discoloration. It typically contains ingredients such as niacinamide and alpha arbutin, which help to brighten the skin and reduce post-inflammatory hyperpigmentation. This product is targeted at individuals who experience darkened underarm skin and are looking for a dual-function deodorant that also offers skin-brightening benefits.

A saturated and stable hydrocarbon used in skincare products, derived from squalene. It is known for its excellent moisturizing properties, mimicking the skin's natural oils, and is non-comedogenic, making it suitable for all skin types. Squalane is particularly beneficial for individuals seeking hydration and protection from environmental damage.

Yanibest is a brand that offers a range of sleep and hair care products designed to improve the quality of rest and reduce damage to hair. The company specializes in products like silk and satin pillowcases, sleep caps, and headbands, which are designed to reduce hair breakage and frizz while providing a smoother surface for resting. Yanibest primarily targets individuals looking for solutions to protect their hair during sleep, such as those with curly or textured hair types, and people seeking luxury sleep accessories for comfort and style.