Beauty Trends

A discoloration serum is a skincare product designed to reduce the appearance of dark spots and uneven skin tone. It is formulated to be effective on all skin tones and can address issues such as stubborn brown patches and post-acne marks, providing a more uniform complexion. This product is primarily targeted at individuals seeking to improve skin clarity and reduce hyperpigmentation.

Sunscreen product that incorporates ginseng extract to provide both sun protection and skin nourishment. Ginseng sunscreen from brands like Beauty of Joseon is known for its moisturizing properties and often includes additional ingredients such as rice and probiotics to enhance skin health. This product is particularly beneficial for individuals seeking a combination of sun protection and skincare benefits, appealing to those with dry or sensitive skin.

Decorative items used to enhance the appearance of lip gloss, often utilized in DIY projects. These charms, such as fruit slime charms and polymer slices, add aesthetic value and personalization to lip gloss products, making them visually appealing. Lip gloss charms are popular among individuals who enjoy crafting and customizing their beauty products, particularly within the DIY beauty community.

The Clean girl aesthetic is a style trend characterized by an effortlessly polished appearance, often featuring slick-back ponytails, minimal makeup, and neutral wardrobe basics. This aesthetic emphasizes a lifestyle that includes activities like practicing pilates, consuming healthy foods such as smoothie bowls, and shopping at upscale grocery stores like Whole Foods. It primarily appeals to individuals who value a minimalist, health-conscious, and well-groomed lifestyle.

Skincare product formulated with retinol, a derivative of vitamin A, known for its anti-aging and acne treatment properties. Retinol body lotion enhances skin texture, diminishes fine lines and wrinkles, and promotes cell turnover, offering a rejuvenated and smoother skin appearance. This product is particularly beneficial for individuals seeking to address signs of aging or improve overall skin health.

Solid body butter is a concentrated skincare product that comes in a solid form, designed to deeply moisturize and soften the skin. Made from rich ingredients like shea butter, cocoa butter, and natural oils, it melts upon contact with the skin to provide long-lasting hydration and protection. This product is ideal for individuals with dry or sensitive skin, and for those seeking eco-friendly, zero-waste personal care options.

This lip gloss is part of a collaborative collection between Glamlite and Coca-Cola, inspired by the flavors of popular beverages. It is designed to provide a sweet, smooth, and attractive finish to the lips, differentiating itself with its unique cherry cola scent and flavor. The product is targeted at makeup enthusiasts and individuals who enjoy novelty beauty items with a nostalgic twist.

A skincare ingredient used to address dark spots, hyperpigmentation, and melasma. Tranexamic acid helps improve skin tone and reduce discoloration by controlling bleeding and inhibiting melanin production. It is particularly beneficial for individuals with uneven skin tone or those seeking to diminish the appearance of dark spots and hyperpigmentation.

A 5-in-1 hair brush dryer is a multifunctional styling tool that combines a hairdryer, straightener, curler, volumizer, and detangler into one device. It features interchangeable or multifunctional brush heads designed to dry, style, and shape hair while reducing the need for multiple tools, often incorporating ionic or ceramic technology for smoother, frizz-free results. This tool is ideal for individuals looking for a convenient, space-saving solution for creating a variety of hairstyles with minimal effort and time.

Niacinamide, also known as vitamin B3 or nicotinamide, is an essential nutrient involved in various biological processes. It is widely used in skincare products for its anti-inflammatory properties and its ability to improve the appearance of enlarged pores, uneven skin tone, fine lines, and dullness. Niacinamide is particularly beneficial for individuals looking to enhance skin elasticity, support the skin barrier, and boost the skin's natural defense mechanisms.

Waterproof setting spray is a cosmetic product designed to lock makeup in place while providing resistance to water, sweat, and humidity. It creates a protective layer over makeup, helping to maintain its appearance for extended periods and in various environmental conditions. This product is especially popular among individuals with long wear needs, such as for special events, outdoor activities, or humid climates, who want to ensure their makeup remains intact.

A skincare product that utilizes snail mucin, a secretion from snails, known for its hydrating and healing properties. This face cream is valued for its ability to improve skin texture, reduce fine lines, and promote healing, making it particularly beneficial for individuals with acne scarring or dry skin. The primary target demographic includes people seeking intensive hydration and skin rejuvenation solutions.

A product designed to exfoliate the scalp, similar to how body scrubs exfoliate the skin on other parts of the body. It helps remove product buildup, dirt, excess oil, and dead skin cells from the scalp, promoting a healthier scalp environment and potentially improving hair health. Scalp scrubs are particularly beneficial for individuals experiencing scalp issues such as dandruff, oiliness, or buildup from hair products.

Cosmetic procedure that combines traditional microneedling with radiofrequency energy to enhance skin rejuvenation. By creating micro-wounds with fine needles and delivering radiofrequency energy deep into the skin, it stimulates collagen production, tightens the skin, and improves texture. This treatment is beneficial for individuals looking to reduce wrinkles, treat scars, and address other skin imperfections.

Red light therapy is a non-invasive treatment that uses red or near-infrared light to stimulate hair growth by increasing blood flow to the scalp and stimulating hair follicles. It is used to treat hair loss conditions like androgenetic alopecia and is considered safe with minimal side effects. This therapy is primarily targeted at individuals experiencing hair thinning or loss, seeking a non-surgical solution to improve hair density and health.

Cosmetic product designed to provide long-lasting color to the lips by applying a liquid that dries and is then peeled off, leaving a tint. Peel off lip stains are valued for their durability, waterproof nature, and transfer-proof properties, offering a natural look that lasts throughout the day. This product is particularly popular among individuals seeking low-maintenance, long-wearing lip color options.

Skincare devices that use light-emitting diodes (LEDs) to deliver various wavelengths of light to the skin. These masks are designed to address different skin concerns, such as acne, aging, and inflammation, by using specific types of light like red for anti-aging and blue for acne treatment. LED face masks are primarily targeted at individuals seeking non-invasive, at-home skincare treatments to improve skin health and appearance.

Company that creates plant-based skincare products rooted in Korean culture. Inspired by the power of Asian medicinal plants, it aims to deliver high-quality products with clinically proven results, differentiating itself by being 100% vegan, cruelty-free, and a certified B Corporation. Melixir primarily targets consumers who are looking for ethical, sustainable, and effective skincare solutions.

Urea moisturizer is a skincare product formulated with urea to provide deep hydration and gentle exfoliation for dry or rough skin. It enhances the skin's ability to retain moisture while promoting the shedding of dead skin cells, resulting in smoother and healthier-looking skin. This type of moisturizer is primarily intended for individuals with dry, sensitive, or compromised skin conditions seeking both hydration and mild exfoliation.

This cosmetic product offers a temporary lip color by applying a gel that dries and is then peeled off, leaving a long-lasting stain on the lips. It differentiates itself by providing a more enduring color compared to traditional lipsticks, with the added novelty of a peel-off application process. The product is primarily targeted at individuals seeking long-lasting lip color with minimal reapplication throughout the day.

Onion shampoo is a hair care product formulated with onion extract, known for its potential to support hair growth and improve scalp health. The sulfur content in onion extract helps to nourish hair follicles, reduce hair thinning, and promote stronger, healthier hair. It is especially targeted at individuals experiencing hair fall, thinning hair, or those seeking to enhance their hair's overall strength and shine.

Personalized skincare service that formulates customized anti-acne treatment creams. These creams are designed to clear current blemishes, prevent new ones from forming, and help fade post-acne brown spots, all while minimizing skin irritation, differentiating it from generic acne treatments. MDacne primarily targets individuals suffering from acne who seek a tailored skincare solution to address their specific skin concerns.

Turmeric and kojic soap is a skincare product that combines the benefits of turmeric and kojic acid to enhance skin health. Turmeric is known for its anti-inflammatory and antioxidant properties, while kojic acid is used for its skin-brightening effects and ability to reduce the appearance of dark spots. This soap is especially popular among individuals looking to achieve a more even skin tone and reduce hyperpigmentation.

Topical product used for hair and skin care, containing Biotin, also known as vitamin B7. It is marketed for its potential benefits in improving hair strength, reducing hair thinning, and promoting healthier skin by repairing dead skin cells and locking in moisture. Biotin serum is particularly beneficial for individuals experiencing hair loss or those seeking to enhance the health and appearance of their hair and skin.

A skincare product designed to soften and moisturize the cuticles, reducing the risk of painful cracking and peeling. Cuticle balm nourishes the cuticles, keeping them healthy and vibrant, and often contains ingredients like essential oils and vitamins to enhance its effectiveness. This product is particularly beneficial for individuals who experience dry or damaged cuticles and seek to maintain healthy nail beds.

Cosmetic products designed to give the skin a tanned appearance without exposure to the sun. They typically contain ingredients like DHA (dihydroxyacetone), which reacts with the amino acids in the skin to produce a temporary darkening effect, and may also include additional skincare benefits such as anti-aging properties or hydrating ingredients like hyaluronic acid. Tanning serums are popular among individuals seeking a sun-kissed look without the risks associated with UV exposure.

A blend of matcha green tea and collagen peptides designed to promote skin health and overall wellness. This combination leverages the antioxidant properties of matcha, including vitamin C and polyphenols, to protect collagen from oxidative stress and prevent glycation, which can damage collagen. Collagen matcha is primarily targeted at individuals seeking to enhance their skin health and benefit from the combined effects of matcha and collagen.

Skincare product designed to attract and absorb makeup and residue while adding moisture to the skin. It gently dissolves impurities without clogging pores and acts as a conditioning agent to smooth the skin. Ginseng cleansing oil is particularly beneficial for individuals seeking a gentle yet effective makeup remover that also provides hydration and skin conditioning.

Beauty brand offering professional-quality cosmetics since 2004, founded by Natalie Plain. It is internationally recognized and trusted, differentiating itself through its commitment to high-quality products and innovative beauty solutions. The brand primarily targets beauty enthusiasts and professionals seeking reliable and effective cosmetic products.

A style of tattooing where individual tattoos are placed on the body as separate, distinct pieces, creating an eclectic and personalized 'patchwork' effect. This approach allows for a highly customized and unique collection of tattoos, often reflecting a wide range of themes and artistic styles. Patchwork tattoos are popular among individuals seeking a diverse and personalized body art collection that evolves over time.