Beauty Trends

Company that offers a range of scent diffusers designed to enhance the ambiance of spaces through the use of scents. Aroma360 differentiates itself by providing well-reviewed products in various styles and price points, catering to different aesthetic preferences and budgets. The target demographic includes homeowners, businesses, and hospitality venues seeking to improve their environments with high-quality scent solutions.

A skin-lightening agent derived from various fungi and the fermentation process of foods like Japanese sake, soy sauce, and rice wine. Kojic acid powder inhibits the formation of tyrosine, an amino acid essential for melanin production, thereby reducing pigmentation and dark spots. It is primarily used by individuals seeking to lighten their skin tone or address hyperpigmentation issues.

A skincare product designed to brighten the skin, fade hyperpigmentation, and hydrate the skin. Vitamin C toner helps stimulate collagen synthesis and promote wound healing, making the skin appear more radiant, soft, and supple. It is beneficial for all skin types, particularly those looking to improve skin tone and texture.

Skincare product utilizing Bakuchiol, a plant-derived alternative to retinol, recognized for its anti-aging properties. It aids in diminishing fine lines, enhancing skin elasticity, and evening out skin tone, while being gentle enough for sensitive skin. This moisturizer is ideal for individuals seeking anti-aging benefits without the irritation often associated with traditional retinol products.

Skincare company offering a variety of products aimed at improving skin appearance and addressing issues such as dark spots, blemish scars, melasma, and sun damage. Good Molecules differentiates itself by providing effective skincare solutions with a focus on transparency in ingredients and affordability. The target demographic includes individuals seeking to enhance their skin health and appearance, particularly women dealing with specific skin concerns.

A spa headband is a hair accessory made from soft, comfortable stretch fabric designed to securely hold hair in place without pulling or tugging. It is commonly used in salons and spas to keep hair away from the face during treatments, minimizing the risk of cross-contamination and creating a safe environment for both clients and professionals. This product is particularly beneficial for beauty and skincare professionals as well as individuals seeking convenience during their personal care routines.

Fragrances that evoke the scent of the ocean, sea breeze, and other water-related elements. They often feature fresh, clean, and crisp notes such as sea salt, marine notes, and water lily, providing a refreshing and invigorating quality. Aquatic perfumes are ideal for individuals seeking a sense of freshness and tranquility, particularly in warm weather or daytime settings.

Renowned for their innovative formulations, these skincare products focus on hydration, anti-aging, and brightening, utilizing ingredients like snail mucin, ginseng, and hyaluronic acid. They are distinguished by their lightweight textures and effectiveness in addressing concerns such as dark circles, puffiness, and fine lines. Korean eye creams are particularly popular among individuals seeking targeted solutions for eye area concerns, often appealing to those interested in advanced skincare routines.

Niche fragrance brand inspired by Japanese culture and poetry, particularly haiku. Floraïku offers a range of perfumes that are poetic and evocative, with each fragrance accompanied by a haiku poem, and features elegant, minimalist packaging reflecting its Japanese influences. The brand primarily appeals to fragrance enthusiasts and individuals who appreciate unique, culturally inspired scents.

ASMR skincare is a genre of content that combines skincare routines with ASMR techniques, using soothing sounds and visuals to create a relaxing and tingling sensation for viewers. This genre often includes personal attention, layered skincare application, makeup sounds, and spa-like treatments, differentiating itself by focusing on the sensory experience. ASMR skincare primarily targets individuals seeking relaxation and stress relief through immersive and calming audiovisual content.

A skincare product that utilizes rice water, known for its anti-inflammatory properties, to benefit sensitive or irritated skin. It helps soothe redness, calm breakouts, and may reduce symptoms of eczema and rosacea, providing a gentle and natural solution for skin care. This toner is particularly beneficial for individuals with sensitive skin or those experiencing skin irritation and inflammation.

Traditional Chinese healing method that involves scraping the skin with a massage tool to improve circulation. This ancient technique offers a unique approach to better health, addressing issues like chronic pain by using a smooth-edged instrument, often made of jade or other stones, to scrape the skin in long strokes, applying enough pressure to create minor bruising. It is primarily targeted at individuals seeking alternative therapies for muscle tension, improved blood flow, and overall wellness.

Shilajit honey is a natural health product that combines honey with shilajit, a mineral-rich resin known for its purported health benefits. This blend leverages shilajit’s properties, which are believed to support energy levels, stamina, and overall vitality, along with the natural antioxidants and nutrients found in honey. Shilajit honey is primarily marketed to health-conscious individuals interested in natural supplements for enhanced wellness, energy, and immune support.

A glycolic body scrub is an exfoliating skincare product that uses glycolic acid, an alpha hydroxy acid (AHA), to remove dead skin cells and promote cell turnover. This scrub not only smooths and brightens the skin's surface but also helps to reduce the appearance of rough patches, discoloration, and clogged pores. Glycolic body scrubs are primarily targeted at individuals seeking to improve skin texture and tone, especially those with concerns about dryness, dullness, or uneven skin.

Black seed oil supplements are dietary products made from the seeds of *Nigella sativa*, known for their potential health benefits, including anti-inflammatory and antioxidant properties. These supplements are often used to support immune function, improve digestion, and promote healthy skin and hair. They are primarily targeted at individuals seeking natural remedies for overall wellness and those interested in herbal supplements for enhancing their health routines.

A type of gel base with a thicker inhibition layer and greater elasticity compared to regular gel bases. Its elastic self-leveling formula allows it to curve and self-level with the natural nail, creating a perfect apex, which provides a strong and flexible foundation for nail enhancements. Rubber base gel is ideal for nail technicians and individuals seeking durable and flexible nail enhancements.

Skincare product known for its anti-aging benefits, including reducing the appearance of fine lines and wrinkles. It helps restore firmness, refine skin texture, and even out skin tone, while also calming the skin, making it suitable for sensitive skin. Bakuchiol serum is particularly beneficial for individuals seeking a gentler alternative to retinol for anti-aging and skin rejuvenation.

Skincare product that utilizes the benefits of ginseng extract, known for its anti-aging properties. It helps to prevent skin aging, improve facial wrinkles, and enhance skin elasticity, while also aiding in inflammation reduction and skin brightening. Ginseng serum is popular among individuals seeking to improve their overall skin health and appearance.

Skincare product that incorporates caffeine to help temporarily reduce puffiness and minimize the appearance of fine lines, particularly around the eyes. Caffeine serum works by constricting blood vessels and reducing inflammation, which can make the skin appear smoother and more refreshed. This product is primarily targeted at individuals looking to address under-eye puffiness and fine lines for a more youthful appearance.

Award-winning skincare brand focused on treating acne and promoting clear, healthy skin. Face Reality Skincare differentiates itself by partnering with Certified Acne Experts to offer personalized skincare solutions, utilizing ingredients such as green tea, witch hazel, and alpha hydroxy acids. The brand primarily targets individuals struggling with acne and other skin concerns, aiming to improve their skin health and overall confidence.

Undergarments designed to smooth and shape the abdominal area, providing a slimmer appearance. Often made from stretchy, form-fitting materials like spandex or nylon, they come in various styles such as high-waisted briefs, bodysuits, and shorts. These garments are popular for wearing under fitted clothing to enhance the body's silhouette and boost confidence.

Skincare brand that emphasizes the use of natural ingredients, particularly those sourced from the Korean Peninsula. Purito is known for incorporating Centella Asiatica, a plant with soothing properties, into its product formulations, which include cleansers, serums, and balms, aiming to deliver effective skincare solutions and a pleasant sensory experience. The brand primarily targets individuals seeking natural and gentle skincare products that promote skin health and well-being.

A skincare product formulated with salicylic acid, a beta hydroxy acid (BHA) known for its exfoliating and acne-treating properties. This serum helps to unclog pores, reduce inflammation, and control excess oil production, making it effective for improving skin texture and clarity. It is primarily targeted at individuals with acne-prone or oily skin seeking to manage breakouts and achieve a smoother complexion.

Medical professionals specializing in non-surgical cosmetic procedures aimed at enhancing physical appearance. These practitioners often perform treatments like Botox, dermal fillers, and laser therapies, distinguishing themselves by focusing on minimally invasive techniques to improve aesthetic appeal. The services of aesthetic doctors are primarily sought by individuals looking to enhance their appearance without undergoing surgical procedures.

Onion shampoo is a hair care product formulated with onion extract, known for its potential to support hair growth and improve scalp health. The sulfur content in onion extract helps to nourish hair follicles, reduce hair thinning, and promote stronger, healthier hair. It is especially targeted at individuals experiencing hair fall, thinning hair, or those seeking to enhance their hair's overall strength and shine.

A skincare product derived from rendered animal fat, commonly used for its moisturizing and healing properties. Tallow cream is known for its ability to deeply hydrate the skin, reduce signs of aging, and alleviate conditions such as eczema, acne, and sunburn, making it a versatile option for various skin concerns. This product is particularly beneficial for individuals with dry or sensitive skin, as well as those seeking natural remedies for skin and hair care.

Subscription-based beauty product company that offers samples of makeup, skincare, and other beauty products to its subscribers. Founded in 2010, Blissim differentiates itself by providing a curated selection of high-quality beauty products from various brands, allowing customers to discover new favorites. The service primarily targets beauty enthusiasts and individuals looking to explore and try new beauty products without committing to full-sized purchases.

This approach involves skincare treatments utilizing platelet-derived exosomes to rejuvenate skin and hair, aiming to promote a youthful appearance. It differentiates itself by focusing on the use of exosomes, which are small vesicles that can facilitate cell communication and regeneration, potentially offering advanced anti-aging benefits. The target demographic includes individuals seeking innovative and scientifically-backed skincare solutions for anti-aging and skin rejuvenation.

"Heartleaf" typically refers to plants with heart-shaped leaves, the most common being Houttuynia cordata, also known as Chameleon plant or Fish Mint. This plant is known for its distinctive heart-shaped leaves and is used in traditional medicine and culinary applications, particularly in East Asia. It is often used in skincare products due to its anti-inflammatory and antioxidant properties, making it popular in treatments for sensitive and acne-prone skin.

A skincare product that utilizes rice water, known for its skin-brightening, anti-aging, soothing, hydrating, and acne-reducing properties. Rice water face wash can be prepared by soaking, boiling, or fermenting rice in water and is used as a face wash, toner, or mask, offering a natural and gentle cleansing option. This product is suitable for individuals seeking a natural skincare solution for daily use or a few times a week, depending on their skin needs.