Business Trends

An American snack company founded in 2004, Lesser Evil Snacks produces a variety of packaged snack products, including pre-popped popcorn and extruded snacks. The company differentiates itself by promoting its products as healthy alternatives, focusing on clean ingredients and guilt-free snacking. Lesser Evil Snacks primarily targets health-conscious consumers looking for tasty yet nutritious snack options.

Brand specializing in eco-friendly, refillable cleaning products. Homethings offers items such as all-in-one dish tabs and super-concentrated cleaning solutions, aiming to provide sustainable alternatives for household cleaning. The brand primarily targets environmentally conscious consumers looking to reduce plastic waste and use sustainable household products.

Streetwear brand that focuses on the intersection of streetwear and pop culture. The brand emphasizes official collaborations or licenses with well-known pop culture entities, offering a range of apparel and accessories featuring iconic characters, themes, or references. Dumbgood primarily appeals to fans of streetwear fashion and pop culture memorabilia.

Skincare brand that emphasizes real, unretouched skin and avoids promoting unrealistic skin goals. Known for creating gentle yet effective formulas using high-quality, clean, vegan, and cruelty-free ingredients, Glow Recipe differentiates itself by focusing on natural beauty and transparency. The brand primarily targets individuals seeking ethical and effective skincare solutions, available through various retailers including Sephora and Jet.com.

Brand offering consumer electronics including smartwatches, fitness trackers, and wireless earbuds. Donerton's products are designed to be both fashionable and functional, featuring capabilities such as heart rate monitoring, sleep tracking, and activity tracking, which differentiate them from competitors. The target demographic includes tech-savvy individuals and fitness enthusiasts looking for stylish and multifunctional wearable devices.

Fintech company focused on driving financial inclusion by digitalizing rural banks in Indonesia. Komunal Indonesia aims to enhance economic growth by improving access to funding and loans, differentiating itself through its commitment to modernizing traditional banking systems in rural areas. The primary beneficiaries of Komunal Indonesia's services are rural communities and small businesses seeking better financial services and opportunities for economic development.

Food and agricultural innovation company founded in 2010 that partners with farmers to grow pongamia, a climate-resilient tree producing protein- and oil-rich legumes. TerViva differentiates itself by focusing on pongamia, which is uniquely suited to address environmental challenges such as soil degradation and climate change. The company's initiatives primarily benefit farmers seeking sustainable and profitable agricultural practices, as well as industries looking for alternative protein and oil sources.

Real estate technology company that enables homeowners to unlock the equity in their homes by selling their properties and then renting them back. This service provides immediate cash to homeowners while allowing them to remain in their homes, with options to repurchase or direct a second sale for additional cash in the future. EasyKnock primarily targets homeowners seeking financial flexibility without the need to relocate.

On-demand food delivery service operating in Farmville, Virginia, specializing in delivering meals from local restaurants and fast food outlets. Known for its fast and friendly deliveries, Wayfast Delivery provides a convenient option for customers seeking quick meal solutions. The service primarily targets residents, office workers, and hotel guests in the Farmville area.

Cosmetic products designed to give the skin a sun-kissed color and luminosity, mimicking a natural sun tan. Bronzing drops can be used alone or mixed with makeup to enhance the complexion, providing a customizable glow. They are primarily targeted at individuals seeking a radiant, tanned look without exposure to the sun.

A contour wand is a makeup product designed to define and enhance the structure of the face through contouring. It typically features a creamy, blendable formula that allows for easy application and a natural-looking finish. This product is popular among makeup enthusiasts and professionals seeking to achieve a sculpted and defined facial appearance.

Modern e-commerce front-end framework built on top of Nuxt.js, designed to enhance the development of online stores. It includes preinstalled plugins, modules, and a ready-to-use e-commerce theme, providing a comprehensive solution for e-commerce front-end development. Vue Storefront is targeted at developers and businesses looking to create high-performance, scalable, and customizable e-commerce websites.

Company specializing in personalized hair care and hair color products, founded in 2017 and based in Italy. Shampora creates customized hair care solutions tailored to individual needs and delivers them directly to customers' doors, differentiating itself by offering a highly personalized approach to hair care. The target demographic includes individuals seeking customized hair care products that cater to their unique hair types and preferences.

Innovative napping product designed to resemble a human-sized dog bed, created by college students Yuki Kinoshita and Noah Silverman. Plufl aims to provide a comfortable and cozy napping experience, differentiating itself with its unique design and emphasis on relaxation. The product primarily targets individuals seeking an unconventional and comfortable solution for napping, including nap enthusiasts and those looking for a novel relaxation method.

AI tool designed to generate and optimize Amazon listings quickly. It helps users by placing important keywords in their Amazon listings to improve ranking and drive sales, aiming to enhance listing performance based on sales results. The tool is beneficial for Amazon sellers looking to optimize their product listings and increase sales.

Mobile application designed to facilitate various financial transactions directly from users' mobile phones. It allows users to send money to friends, transfer balances to bank accounts, withdraw from ATMs, and engage in buying and selling gold and silver, providing a comprehensive suite of financial services. MoneyPay is targeted at individuals seeking a convenient and versatile mobile solution for managing their financial activities.

Organic cotton underwear brand that focuses on providing well-fitting basics for all body types. The company is committed to environmental and social responsibility, with all its products being GOTS, Oeko-Tex, and Fair Trade certified, and ensuring that their shipping is 100% carbon and plastic-free. Knickey primarily targets environmentally conscious consumers seeking sustainable and ethically produced underwear options.

Skincare brand offering products focused on anti-aging and skin repair, including peptide serums and collagen serums. Depology differentiates itself by providing targeted treatments that aim to improve skin elasticity and reduce the appearance of fine lines and wrinkles. The brand primarily targets individuals seeking effective anti-aging solutions and skin rejuvenation products.

Service that enables users to create a mini-website, commonly used as a 'Link in bio' on social media platforms. Direct.me allows users to consolidate various links and information into a single, easily accessible page, differentiating itself with customizable design options and user-friendly interface. It is primarily targeted at social media influencers, content creators, and businesses looking to streamline their online presence and make their content more accessible.

Platform designed for content creators and organizations to collect contributions from their fans. It allows users to collect these contributions without paying any fees, making it an attractive option for those looking to monetize their content or cause. Contribee primarily targets writers, musicians, gamers, podcasters, and NGOs seeking financial support from their audience.

Online retailer based in Australia that specializes in rare and exclusive sneakers and streetwear. Untied AU differentiates itself by offering a unique collection of limited edition and rare sneakers, with new drops landing regularly, catering to sneaker enthusiasts and collectors. The primary target demographic includes sneakerheads and fashion-forward individuals seeking exclusive and hard-to-find footwear and apparel.

Company that assists real estate agents in preparing homes for sale through pre-listing home improvements. It specializes in renovations and improvements to help homes sell faster and at higher prices, differentiating itself by handling all the renovation work so agents can focus on pricing and representation. The primary beneficiaries are real estate agents and home sellers looking to maximize their property's market value.

Legal Tech platform based in Düsseldorf, Germany, that enables consumers to enforce their rights with ease. Helpcheck differentiates itself by providing a user-friendly interface that simplifies legal processes, making it as straightforward as booking a hotel. The platform primarily targets consumers seeking accessible and efficient legal assistance in Germany.

A newsletter that provides fact-based information on a wide range of topics including culture, science, sports, politics, and business. The 1440 Daily Digest distinguishes itself by curating and explaining news in a concise and unbiased manner, making it accessible for intellectually curious readers. It primarily targets individuals who seek a quick yet comprehensive overview of current events without the influence of sensationalism.

Financial institution based in Atlanta, Georgia, offering a new approach to car financing and ownership. Carputty provides a flexible line of credit that can cover one or multiple vehicles, along with a predictive valuation tool to help users track their car's current and future value. Their services are aimed at individuals looking to simplify the process of buying, refinancing, or managing the value of their vehicles.

Delivery application operating in the convenience retail sector, offering a hand-picked range of daily essentials, luxury items, and pharmacy products. Zapp differentiates itself by providing 24/7 delivery services, ensuring that customers can receive their orders at any time of the day or night. The service primarily targets urban dwellers and busy professionals who require quick and convenient access to a variety of products.

Free online tool that offers grammar checking and essay evaluation to help users improve their writing. Operated by ConverSolo Inc. and based in Montreal, Quebec, Canada, it provides features such as error detection, vocabulary enhancement suggestions, and essay scoring. The Virtual Writing Tutor is primarily targeted at students, educators, and writers seeking to enhance their writing skills and ensure grammatical accuracy.

Smart denim wash program pioneered by the Gap brand that reduces water use by 20 percent or more. The program aims to make denim production more sustainable by implementing water-saving techniques and environmentally friendly practices. Washwell primarily benefits environmentally conscious consumers and those interested in sustainable fashion.

Service that allows people to choose their own snacks from a menu of over 2,000 unique options, designed as a customizable gifting solution. Snackmagic differentiates itself by offering a wide variety of snacks and the ability for recipients to build their own snack boxes, making gifting both easy and enjoyable. The service is ideal for individuals and companies looking to send personalized gifts to one person or large groups.

Company that designs and manufactures caskets in the United States, offering a range of products directly to consumers and funeral homes. Titan Casket differentiates itself by partnering with major retailers like Amazon, Costco, Walmart, and Sam's Club, allowing them to provide competitively priced caskets. The company primarily serves families looking for accessible and affordable options for purchasing caskets.