Fitness Trends

​Create Wellness is a New York-based company specializing in creatine-based supplements, notably offering the world's first creatine monohydrate gummies. Their products utilize Creapure® creatine monohydrate and are NSF certified and third-party tested to ensure high quality and efficacy. Create Wellness caters to individuals seeking convenient and effective supplements to enhance physical performance and cognitive function

Creatine collagen is a supplement that combines creatine, known for its muscle-enhancing benefits, with collagen, which supports skin, joint, and connective tissue health. This blend aims to provide a synergistic effect, enhancing muscle recovery and strength while promoting skin elasticity and joint support. Creatine collagen is mainly targeted at fitness enthusiasts, athletes, and individuals interested in improving both physical performance and overall skin and joint health.

These are a type of women's clothing featuring a foldable waistband, offering adjustable coverage and comfort. They are often used in casual and athletic settings, providing versatility and ease of movement. Foldover shorts are popular among women seeking comfortable and adaptable attire for both leisure and exercise activities.

Nutrition and diet tracking application designed to offer data-driven insights for managing nutrition and fitness goals. It emphasizes flexibility and evidence-based practices, distinguishing itself by providing personalized recommendations and adaptive calorie targets based on user progress. The app is primarily targeted at individuals seeking to improve their dietary habits and achieve fitness objectives through a structured yet adaptable approach.

Satisfy Running is a brand that designs and prototypes all its products in a creative studio in Paris, focusing on essentialism in its design philosophy. The brand develops its fabrics in France, Switzerland, Italy, and Japan, and produces its collections in Europe to ensure quality and sustainability, distinguishing itself with iconic running shorts and high-quality running apparel. Satisfy Running primarily targets runners and athletes who value premium, sustainable, and well-designed sportswear.

Mobile application designed to assist users in forming new habits and achieving weight-loss and health-gain goals. It offers real-time tips, personalized statistics, and features like Fat-Burning Mode to help shift metabolism towards burning more fat, differentiating itself with its focus on habit formation and metabolic health. The Zero app is primarily targeted at individuals seeking to improve their health and fitness through structured habit-building and personalized guidance.

A peptide studied for its potential therapeutic effects, particularly in healing and recovery. Derived from a protein in the stomach, it is believed to have regenerative properties, aiding in wound healing, muscle and tendon repair, and offering protective effects on the gastrointestinal tract. Primarily of interest to researchers and medical professionals exploring new treatments for tissue repair and recovery.

An under-desk elliptical machine is a compact fitness device designed to provide low-impact exercise while seated, making it ideal for use under desks or in small spaces. It features smooth pedaling motion and adjustable resistance levels to help improve circulation, burn calories, and promote physical activity during sedentary activities like working or studying. Under-desk elliptical machines are popular among office workers, remote employees, and individuals looking to stay active in a convenient and space-saving manner.

Individuals who dedicate a significant amount of time to exercising in the gym and are highly committed to maintaining their physical fitness. Gymrats often focus on both the aesthetic aspects of their bodies and overall well-being, emphasizing a balanced approach to health and fitness. This group primarily includes fitness enthusiasts who are passionate about achieving and maintaining peak physical condition.

A Waver vibration plate is a fitness device that uses whole-body vibration technology to enhance workouts by stimulating muscle contractions. It features a platform that vibrates at various intensities and frequencies, helping to improve muscle strength, flexibility, and circulation. This equipment is ideal for individuals looking to maximize their exercise routines, improve fitness levels, and achieve better overall body conditioning.

Digital platforms in 2023 that utilize artificial intelligence to deliver personalized fitness coaching. These platforms analyze users' movements to create customized workout plans, enhancing accessibility and automation in exercise routines. AI personal trainers are designed for fitness enthusiasts seeking tailored guidance, real-time feedback, and progress tracking, often integrating with wearable devices for improved accuracy.

Payment mechanism that enables health and wellness businesses to accept HSA/FSA funds. Truemed can be deployed easily, often in under 30 minutes, without requiring any engineering effort from the business, making it a convenient solution for integrating health-related financial transactions. This service is particularly beneficial for health and wellness businesses looking to streamline payment processes and offer more flexible payment options to their customers.

Brand offering a range of compression and support products, including knee braces, patella knee support straps, and calf compression sleeves. These products are designed to provide pain relief, support during physical activities, and aid in injury recovery, differentiating themselves with a focus on comfort and durability. The target demographic includes athletes, individuals recovering from injuries, and those seeking additional support during physical activities.

A business strategy where customers pay a recurring price at regular intervals to access a product or service. This model is commonly used in industries such as software, media and entertainment, and consumer goods, providing predictable revenue and customer retention through continuous value. It primarily benefits businesses seeking steady income and scalability, as well as customers who prefer ongoing access to services or products.

A synthetic peptide often associated with potential benefits in healing and recovery, Tb500 is a synthetic version of Thymosin Beta-4, a naturally occurring peptide found in high concentrations in blood platelets and wound fluid. It is believed to promote healing by reducing inflammation, increasing cell migration, and supporting the formation of new blood vessels. While sometimes used in veterinary medicine and by athletes, its use in humans is not approved by regulatory agencies like the FDA.

Third-party solution designed for agencies that require testing services related to physical readiness. It offers training courses aimed at career-span education to support behavior change and physical fitness, focusing on maintaining and improving physical readiness through structured training and education. FitForce primarily targets agencies and organizations that need to ensure their personnel meet specific physical fitness standards.

Athletic footwear designed with a carbon fiber plate embedded in the midsole to improve running performance. These shoes offer enhanced energy return, stability, and propulsion while maintaining a lightweight design, making them highly effective for long-distance running. They are particularly popular among both elite and amateur runners seeking to improve their race times and overall performance.

Wearable devices designed to provide infrared light therapy for muscle pain relief, fat reduction, and overall wellness. These belts are flexible, often come with a timer, and are available in a price range from $49.99 to $159.00, distinguishing themselves with their convenience and ease of use. They are primarily targeted at individuals seeking non-invasive methods for pain management and wellness enhancement.

Protein supplement designed to aid in muscle building and recovery, particularly post-workout. It typically offers around 35 grams of protein per serving and includes carbohydrates to support recovery. This product is often used by individuals aiming to increase their calorie and protein intake, making it suitable for those looking to bulk up or enhance muscle mass.

Devices used in red light therapy, which involves exposing the skin to red or near-infrared light to promote various health benefits. These panels are valued for their potential to improve skin health, reduce inflammation, and enhance healing, with products like the MitoPRO+ series being recognized for their effectiveness and value. Red light panels are primarily targeted at individuals seeking non-invasive wellness treatments and those interested in skin rejuvenation and recovery therapies.

An electronic device that measures body mass, body composition, and other health metrics. Common features include the ability to measure body fat percentage, muscle mass, and bone density, often connecting to smartphones or other devices to track and analyze health data over time. Smart scales are particularly useful for health-conscious individuals and fitness enthusiasts looking to monitor and improve their physical health.

Compression recovery boots are wearable devices designed to enhance muscle recovery through dynamic air compression that massages the legs and improves blood circulation. These boots use sequential inflation technology to reduce muscle soreness, flush out metabolic waste, and accelerate recovery after intense physical activity. They are primarily targeted at athletes, fitness enthusiasts, and individuals undergoing physical rehabilitation.

These are athletic footwear designed to improve running performance by integrating a carbon fiber plate within the midsole. This design feature enhances stiffness and energy return, thereby increasing running efficiency and speed, making them distinct from traditional running shoes. Carbon plated running shoes are primarily targeted at competitive runners seeking to enhance their performance in races.

Wearable health and fitness tracker that provides continuous monitoring of various health metrics, including heart rate, sleep, calories, stress levels, exercise duration, and blood oxygen saturation. The latest model, Whoop 4.0, is compatible with Android and iOS devices and typically comes with a subscription service for extended use, differentiating itself with its comprehensive data analytics and personalized insights. Whoop is primarily targeted at athletes, fitness enthusiasts, and individuals seeking detailed health and performance tracking.

Dietary supplements designed to help maintain hydration and electrolyte balance in the body. They typically contain essential electrolytes such as sodium, potassium, magnesium, and calcium, and are often used by athletes or individuals engaging in strenuous physical activities to replenish electrolytes lost through sweat. These gummies are particularly beneficial for those needing to quickly restore electrolyte levels and maintain optimal hydration.

Specialized socks designed to provide open-toe foot balance and grippy stability for both women and men. They often feature non-slip grips on the soles to enhance traction and stability during Pilates exercises, differentiating them from regular socks. Pilates socks are particularly beneficial for individuals practicing Pilates, yoga, or other floor-based exercises, aiming to improve their balance and prevent slipping.

Wellness space offering transformational experiences such as saunas and ice baths to promote physical and mental well-being. Othership differentiates itself by providing a unique combination of hot and cold therapies designed to enhance relaxation, recovery, and overall health. The target demographic includes individuals seeking holistic wellness practices and those interested in alternative health treatments to improve their physical and mental state.

Sugar-free electrolytes are a type of dietary supplement designed to replenish electrolytes in the body without the addition of sugar. They are often used by individuals who are looking to maintain hydration and electrolyte balance without consuming extra calories or sugar, which can be beneficial for those on low-carb or ketogenic diets, diabetics, or anyone looking to reduce sugar intake. These products typically contain essential electrolytes such as sodium, potassium, magnesium, and calcium, and may come in various forms like powders, tablets, or ready-to-drink solutions.

In astronomy, ring galaxies are characterized by a ring-like structure formed when a smaller galaxy passes through the center of a larger galaxy, causing stars and gas to be pulled into a ring shape. This unique formation provides insights into galactic interactions and the dynamics of cosmic structures, distinguishing them from other galaxy types. Ring galaxies are of particular interest to astronomers and astrophysicists studying galaxy formation and evolution.

This type of sports bra is specifically designed for Pilates workouts, providing light support and maximum comfort to suit the low-impact nature of Pilates exercises. It is distinguished by its focus on flexibility and breathability, often incorporating soft, stretchable materials that allow for a full range of motion. The Pilates bra is ideal for individuals who engage in Pilates or similar low-impact fitness activities and prioritize comfort and ease of movement during their workouts.