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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Electrolyte gummies
3.6K
Volume
+167%
Growth
Dietary supplements designed to help maintain hydration and electrolyte balance in the body. They typically contain essential electrolytes such as sodium, potassium, magnesium, and calcium, and are often used by athletes or individuals engaging in strenuous physical activities to replenish electrolytes lost through sweat. These gummies are particularly beneficial for those needing to quickly restore electrolyte levels and maintain optimal hydration.
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Arbutin
40.5K
Volume
+166%
Growth
A naturally occurring compound found in various plants, such as bearberry, blueberry, and cranberry. It is commonly used in skincare products for its skin-lightening properties by inhibiting the enzyme tyrosinase, which is involved in melanin production. This makes it effective for individuals seeking to treat hyperpigmentation, dark spots, and uneven skin tone.
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Skincare supplement
1.3K
Volume
+166%
Growth
Products designed to improve the health and appearance of the skin from the inside out. They often contain a variety of vitamins, minerals, and other nutrients that support skin health, such as Vitamin C, Vitamin E, Selenium, Vitamin A, and Coenzyme Q10, which help enhance skin hydration, reduce signs of aging, and protect against environmental damage. Skincare supplements are primarily targeted at individuals looking to improve their skin's overall health and appearance through nutritional support.
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Nicotinamide
135K
Volume
+165%
Growth
Nicotinamide, also known as niacinamide, is a form of vitamin B3 that is essential for various biological processes. It serves as a precursor to nicotinamide adenine dinucleotide (NAD+), a coenzyme crucial for energy production and cellular metabolism, and is commonly used in skincare products for its anti-inflammatory properties and ability to improve the skin barrier. Nicotinamide is beneficial for individuals seeking to enhance skin health, support neuroprotection, and potentially slow down aging processes.
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exergames
5.4K
Volume
+164%
Growth
Technology-driven physical activities that require participants to be physically active or exercise in order to play the game. Exergames combine the fun of video gaming with the benefits of physical exercise, often using motion sensors and interactive gameplay to engage users in activities like dancing, sports, and fitness routines. These games are particularly popular among individuals looking to make exercise more enjoyable, including children, fitness enthusiasts, and those seeking to improve their physical health through interactive entertainment.
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gatekeeping
165K
Volume
+164%
Growth
Gatekeeping refers to the process by which information, access, or resources are controlled and filtered by a person or group. This concept is used in various contexts such as media, sociology, healthcare, online communities, and cultural industries, influencing public perception, social roles, access to opportunities, and the availability of cultural products. Gatekeeping can affect anyone seeking access to information, resources, or opportunities, and its impact can be both positive and negative, including maintaining quality and standards or leading to exclusion and bias.
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Egg freezing
74K
Volume
+164%
Growth
Egg freezing, or oocyte cryopreservation, is a medical procedure where a woman's eggs are extracted, frozen, and stored to preserve reproductive potential. This process involves hormone injections to stimulate the ovaries, monitoring through blood work and ultrasounds, and retrieving the eggs for freezing, with potential side effects including nausea, vomiting, and headaches. It is primarily targeted at women who wish to delay childbearing for personal or medical reasons, providing them with the option to use their eggs in future fertility treatments like in vitro fertilization (IVF).
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Overstimulation
165K
Volume
+164%
Growth
Condition where an individual's senses are overwhelmed with excessive information, making it challenging to process incoming stimuli. Overstimulation can lead to feelings of anxiety, stress, and difficulty concentrating, often affecting highly sensitive people (HSPs) more intensely. This condition is particularly relevant to individuals with sensory processing disorders, autism spectrum disorders, or those who are highly sensitive to environmental stimuli.
exploding
Turmeric scrub
8.1K
Volume
+164%
Growth
A skincare product designed to deeply cleanse, gently exfoliate, and soften the skin. Turmeric scrub is known for its ability to improve skin tone and reduce dark spots and acne scars, differentiating it from other exfoliating products by leveraging the natural anti-inflammatory and antioxidant properties of turmeric. This product is particularly beneficial for individuals looking to achieve a brighter complexion and smoother skin texture, especially those with acne-prone or uneven skin tones.
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Dhea supplement
74K
Volume
+164%
Growth
Dehydroepiandrosterone (DHEA) is a hormone produced by the adrenal glands, serving as a precursor to male and female sex hormones like testosterone and estrogen. DHEA supplements are marketed for various uses, including anti-aging, bone health, alleviating depression symptoms, improving sexual function, and increasing muscle strength, although their effectiveness and safety are still under research. These supplements are primarily targeted at individuals experiencing age-related decline in DHEA levels, athletes, and those seeking potential health benefits associated with hormone balance.
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The Period Company
4.4K
Volume
+164%
Growth
Specializes in affordable, comfortable, and leak-free period underwear designed to empower individuals by embracing their menstrual cycles. The Period Company differentiates itself by offering a range of absorbent underwear for women and juniors, focusing on comfort and confidence during period management. Their products are primarily targeted at women and juniors seeking reliable and comfortable menstrual hygiene solutions.
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Tongkat ali
450K
Volume
+164%
Growth
Traditional herbal remedy derived from the roots of the Eurycoma longifolia tree, native to Southeast Asia. It is commonly used for its potential benefits in enhancing male fertility, boosting testosterone levels, improving libido, and increasing energy levels. This herbal supplement is primarily targeted at individuals seeking natural ways to improve their reproductive health and overall well-being.
exploding
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Jfadabeeh leep
33.1K
Volume
+163%
Growth
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exploding
Human design
246K
Volume
+163%
Growth
System that combines principles from astrology, the I Ching, Kabbalah, and the Chakra system to create a unique blueprint for each individual. Developed by Ra Uru Hu in 1987, Human Design is used for personal development and understanding one's unique characteristics, strengths, and life path. It primarily benefits individuals seeking deeper self-awareness and personal growth.
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Embody
110K
Volume
+163%
Growth
Medical technology manufacturer based in Norfolk, Virginia, specializing in advanced manufacturing and regenerative technologies for orthopedic patients. Embody differentiates itself by focusing on innovative solutions that aim to restore peak performance and improve patient outcomes in orthopedic care. The primary target demographic includes orthopedic patients and healthcare providers seeking advanced regenerative treatments.
exploding
Sunlighten
5.4K
Volume
+163%
Growth
Company specializing in infrared sauna technology, established in 1999. Sunlighten differentiates itself with 23 global patents on its technology and design, providing an optimized wellness experience through advanced infrared therapy. The target demographic includes health-conscious individuals seeking innovative wellness solutions and therapeutic benefits from infrared saunas.
exploding
Exfoliating gloves
90.5K
Volume
+163%
Growth
Skincare tools made from textured materials used during showers or baths to remove dead skin cells, improve circulation, and leave the skin smoother and softer. They are affordable, easy to use, and come in various textures and sizes, providing an effective exfoliation method compared to traditional scrubs. Exfoliating gloves are suitable for individuals looking to enhance their skincare routine with a simple and efficient exfoliation tool.
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Machine learning engineer
33.1K
Volume
+163%
Growth
A professional who specializes in designing, building, and deploying machine learning models. They work at the intersection of software engineering and data science, utilizing algorithms and statistical models to enable machines to perform tasks without explicit instructions. This role is essential for companies looking to leverage data-driven insights and automation, primarily targeting industries such as technology, finance, healthcare, and e-commerce.
exploding
Hair growth supplement
40.5K
Volume
+163%
Growth
A hair growth supplement is a dietary product designed to improve hair health and promote hair growth. These supplements typically contain vitamins, minerals, and other nutrients like biotin, collagen, and omega-3 fatty acids that support hair follicle health and strength. Hair growth supplements are primarily targeted at individuals experiencing hair thinning, hair loss, or those seeking to enhance the overall quality and growth rate of their hair.
exploding
Hair glaze
40.5K
Volume
+163%
Growth
Semi-permanent hair treatment that adds shine, enhances color, and improves the overall appearance of hair by coating the hair shaft. It can be clear or tinted and helps to smooth the hair cuticle, reduce frizz, and enhance the vibrancy of both natural and color-treated hair. Hair glaze is particularly beneficial for individuals looking to boost the shine and manageability of their hair without committing to permanent color changes.
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Heart supplement
3.6K
Volume
+163%
Growth
Products designed to support cardiovascular health through various mechanisms, such as balancing cholesterol levels, providing essential amino acids, and maintaining healthy blood pressure. These supplements often contain ingredients like omega-3 fatty acids, CoQ10, and antioxidants, which are believed to contribute to heart health and overall well-being. Heart supplements are primarily targeted at individuals looking to improve or maintain their cardiovascular health, particularly those with a family history of heart disease or existing heart conditions.
exploding
Lactic acid serum
14.8K
Volume
+163%
Growth
Skincare product designed to exfoliate, hydrate, and provide anti-aging benefits through the use of lactic acid. It helps in treating hyperpigmentation and reducing acne, while being gentle on the skin and suitable for various skin types, including sensitive skin. Lactic acid serum is particularly beneficial for individuals looking to improve skin texture, tone, and overall appearance.
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Future kind
1.3K
Volume
+162%
Growth
Future Kind is a company that offers clean, sustainable, and plant-based nutrients. It differentiates itself by focusing on sustainability and ethical sourcing, aiming to become the world's most sustainable supplement brand. Future Kind primarily targets health-conscious consumers who prioritize eco-friendly and plant-based dietary supplements.
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Adhd table
0-100
Volume
+162%
Growth
A tool used to identify and track symptoms of ADHD, typically in the form of tables or checklists. These tables include a list of common symptoms and behaviors associated with ADHD, allowing healthcare providers, educators, or parents to monitor and assess the presence and severity of ADHD symptoms in individuals. The ADHD table is particularly useful for diagnosing and managing ADHD in children and adults, aiding in the development of appropriate treatment plans.
exploding
Sea moss capsules
12.1K
Volume
+162%
Growth
Dietary supplements containing sea moss, a type of red algae, known for providing carbohydrates, small amounts of protein and fat, and some vitamins and minerals, including iodine. These capsules are used for various purposes such as combating fatigue, addressing iodine deficiency, improving muscle strength, alleviating pain, and enhancing overall quality of life, although there is no strong scientific evidence to support these uses. Sea moss capsules are primarily targeted at individuals seeking natural supplements to potentially improve their health and well-being.
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Hydration mix
1.3K
Volume
+161%
Growth
Powdered supplements designed to replenish electrolytes and fluids in the body. These mixes often contain a blend of essential minerals and nutrients that help maintain hydration levels, making them particularly useful for physical performance and recovery. Hydration mixes are commonly used by athletes and individuals who need to stay hydrated during intense physical activities or in hot climates.
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Makeup cleansing balm
2.9K
Volume
+161%
Growth
Skincare products designed to remove makeup, dirt, and impurities from the skin. Typically formulated with oils and emollients, they dissolve makeup, including waterproof and long-wearing formulas, making it easier to wipe away. Suitable for all skin types, including sensitive skin, they are popular among individuals seeking effective yet gentle makeup removal solutions.
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Irhythm technologies
9.9K
Volume
+161%
Growth
Digital healthcare company specializing in solutions to detect, predict, and prevent disease through wearable biosensors and cloud-based data analytics. Irhythm Technologies differentiates itself with its Zio ambulatory ECG monitor, which transforms heart activity data into clinically actionable information using proprietary algorithms. The company's products are primarily targeted at healthcare providers and patients requiring continuous heart monitoring.
exploding
Beard growth serum
9.9K
Volume
+161%
Growth
A beard growth serum is a cosmetic product designed to enhance the growth and health of facial hair. It typically contains active ingredients like Biotin and Ginseng Leaf, which nourish the hair and skin, stimulate hair follicles, and promote thicker, fuller beard growth. This product is primarily targeted at men looking to improve the density and appearance of their beards.
exploding
Eltamd
110K
Volume
+160%
Growth
Skincare brand known for its high-quality sunscreens and moisturizers, particularly those with broad-spectrum SPF protection. EltaMD products are well-regarded for their effectiveness and are available through major retailers like Amazon and Walmart, distinguishing themselves with formulations that cater to various skin types and conditions. The brand primarily targets individuals seeking reliable sun protection and skincare solutions, including those with sensitive or acne-prone skin.
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