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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Beet pills
8.1K
Volume
+39%
Growth
Dietary supplements made from beetroot extract, known for their potential health benefits. Beet pills are believed to improve blood flow, enhance athletic performance, provide antioxidant support, promote heart health, improve cognitive function, and support digestive health. These supplements are primarily targeted at individuals seeking to boost their overall health and wellness, including athletes and those with cardiovascular concerns.
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The natural nipple
90
Volume
+38%
Growth
A company focused on improving infant health through a personalized infant feeding system. This system is designed to mimic the unique shape, feel, and flow preferred by mothers, providing a more natural feeding experience for babies. The primary beneficiaries of this product are infants and their parents seeking a more natural and effective feeding solution.
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BIMA insurance
3.6K
Volume
+38%
Growth
BIMA is a provider of mobile-delivered insurance and health services in emerging markets. It offers simple and affordable life, accident, and health insurance services, making insurance accessible to underserved populations. BIMA primarily targets individuals in emerging markets who lack access to traditional insurance services.
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Vagal response
480
Volume
+38%
Growth
A reflex that occurs when the vagus nerve is stimulated, leading to a sudden drop in heart rate and blood pressure. This physiological response can result in fainting or near-fainting and is often triggered by stress, pain, or prolonged standing. It primarily affects individuals who experience stress or pain, causing symptoms such as dizziness, nausea, and sweating.
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empathetic
201K
Volume
+38%
Growth
Generally refers to the ability to understand and share the feelings of another person. It involves recognizing emotions in others, feeling what they are feeling, and responding with care and concern. Empathy is a crucial component of emotional intelligence and is important in building strong interpersonal relationships.
exploding
phenotypes
110K
Volume
+38%
Growth
Observable physical properties of an organism, including appearance, development, and behavior, resulting from the expression of genes and the influence of environmental factors. Phenotypes encompass a wide range of traits such as height, eye color, and behavior, which are determined by the interaction between an organism's genetic makeup and its environment. This concept is crucial for geneticists, biologists, and researchers studying heredity, evolution, and the impact of environmental factors on living organisms.
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SGLT2 inhibitor
90.5K
Volume
+38%
Growth
Sodium-glucose co-transporter-2 (SGLT2) inhibitors are a class of medications primarily used to treat type 2 diabetes by preventing the kidneys from reabsorbing glucose, leading to its excretion through urine. These inhibitors not only help in lowering blood sugar levels but also offer additional benefits such as reducing the risk of heart failure and kidney disease in diabetic patients. SGLT2 inhibitors are particularly beneficial for individuals with type 2 diabetes who are seeking to manage their blood sugar levels and reduce associated cardiovascular and renal risks.
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visbiome
22.2K
Volume
+38%
Growth
High potency probiotic medical food containing 8 strains of live bacteria, available in concentrations of 450 billion bacteria per packet and 112.5 billion bacteria per capsule. It is designed for the dietary management of microbial imbalances associated with conditions such as Irritable Bowel Syndrome (IBS) and Ulcerative Colitis (UC), offering a targeted approach to gut health. Visbiome is primarily aimed at individuals suffering from gastrointestinal disorders who seek to improve their gut microbiota balance.
exploding
Peach & lily
4.4K
Volume
+38%
Growth
Skincare brand known for its clean, clinically effective, and safe products suitable for sensitive skin. It differentiates itself by being vegan, sustainable, and cruelty-free, drawing inspiration from Korean Beauty principles to achieve 'glassy, smooth, luminous, translucent-looking skin.' The brand primarily targets individuals seeking high-quality, ethical skincare solutions that promote hydration, reduce inflammation, and protect against free radical damage.
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Rinse
110K
Volume
+38%
Growth
Rinse, Inc. is an American on-demand laundry and dry cleaning services company headquartered in San Francisco, California. The company differentiates itself by offering convenient clothing pickup and delivery services, operating in several major cities including Austin, Boston, Chicago, Dallas, Los Angeles, New Jersey, New York City, the San Francisco Bay Area, Seattle, and Washington D.C. Rinse primarily targets busy urban professionals and individuals seeking a hassle-free solution for their laundry and dry cleaning needs.
exploding
Dietician
165K
Volume
+38%
Growth
A healthcare professional specializing in human nutrition and diet regulation. Dietitians provide advice on healthy eating habits, manage dietary needs for specific health conditions, and develop personalized nutrition plans, often working in settings such as hospitals, clinics, and public health organizations. They primarily serve individuals and groups seeking to improve their health through informed food choices and dietary management.
exploding
Astragalus supplement
1.3K
Volume
+38%
Growth
Herbal supplement derived from the root of the Astragalus plant, traditionally used in Chinese medicine. It is believed to offer various health benefits, including immune system support, anti-inflammatory effects, and potential heart health improvement. Astragalus supplements are commonly used by individuals seeking natural remedies for colds, respiratory infections, and chronic fatigue.
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Sea moss powder
70
Volume
+38%
Growth
Derived from red seaweed, this supplement is known for its potential health benefits. It offers anti-cancer activity, enhanced immune response, and anti-inflammatory effects, making it valuable in health and wellness applications. Sea moss powder is primarily targeted at individuals seeking natural supplements to support their overall health and well-being.
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Soy protein
49.5K
Volume
+37%
Growth
Plant-based protein derived from soybeans, known for being a complete protein with all essential amino acids. It is used in various food products and offers benefits such as improved heart health, weight management, and bone health, and comes in forms like soy protein isolate, concentrate, and textured soy protein. Soy protein is particularly beneficial for vegetarians, vegans, and individuals seeking plant-based protein sources, though some may have allergies or concerns about its hormonal effects.
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lgbq
6.6K
Volume
+37%
Growth
An acronym representing Lesbian, Gay, Bisexual, and Queer, which are different sexual orientations. The LGBQ community advocates for equal rights, acceptance, and understanding of diverse sexual orientations and gender identities, often working towards social and legal reforms. This community primarily benefits individuals who identify as lesbian, gay, bisexual, or queer, as well as allies who support their rights and inclusion.
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Walkability
6.6K
Volume
+37%
Growth
Walkability refers to the ease with which residents and visitors can access amenities and services on foot within a reasonable distance, typically defined as a walk of 30 minutes or less. This concept is crucial in urban planning, aiming to create urban spaces that are safe, convenient, and enjoyable for pedestrians, thereby reducing reliance on vehicles and promoting healthier lifestyles. Walkability primarily benefits urban residents, city planners, and policymakers focused on sustainable and livable city environments.
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Appetite stimulant
33.1K
Volume
+37%
Growth
Substances used to increase a person's appetite, often prescribed for individuals with medical conditions that cause difficulty in eating enough. These stimulants can be pharmaceutical medications or natural supplements, each working through different mechanisms to enhance hunger and food intake. They are primarily beneficial for patients with conditions like cancer, HIV/AIDS, chronic illnesses, or eating disorders such as anorexia nervosa.
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Almond clear
1.6K
Volume
+37%
Growth
Skincare brand offering products designed to treat skin conditions such as acne, folliculitis, and ingrown hairs. Almond Clear differentiates itself by using mandelic acid as a key ingredient in treatments like the Butt Acne Treatment and Fungal Acne Treatment, as well as in their Mandelic Acid Face & Body Wash. The brand primarily targets individuals seeking effective solutions for persistent skin issues and is well-reviewed by users.
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Pet ear drops
720
Volume
+37%
Growth
Medication used to treat various ear conditions in pets, such as infections, inflammation, and ear mites. Pet ear drops come in different formulations, including antibiotics, antifungals, anti-inflammatories, and cleansers, and are applied by placing a small amount of medication on the inside of the ear flap and the prescribed number of drops into the ear canal. These products are primarily targeted at pet owners seeking to manage and treat their pets' ear health issues under veterinary guidance.
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Piperacillin
40.5K
Volume
+37%
Growth
Antibiotic medication that belongs to the penicillin group, used to treat a variety of bacterial infections. Often combined with tazobactam, a beta-lactamase inhibitor, to enhance its effectiveness by killing bacteria and preventing their growth. Primarily prescribed for patients with severe bacterial infections, particularly those caused by resistant strains.
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Blood pressure measurement
27.1K
Volume
+37%
Growth
Blood pressure measurement is the process of determining the force exerted by circulating blood on the walls of blood vessels. This is typically done using a sphygmomanometer, which includes an inflatable cuff to restrict blood flow and a manometer to measure the pressure, providing readings in millimeters of mercury (mmHg) as systolic over diastolic pressure. It is essential for monitoring cardiovascular health and is commonly used by healthcare professionals and individuals with hypertension or other heart-related conditions.
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Milk essence
1.3K
Volume
+37%
Growth
Milk essence can refer to a concentrated flavoring used in culinary applications to impart a milk-like taste, or a hydrating skincare product rich in lactic acid and essential nutrients that help to exfoliate, brighten, and nourish the skin. In culinary uses, it enhances the flavor profile of various dishes, while in skincare, it provides hydration and promotes a healthier complexion. The target demographic includes chefs and home cooks for the flavoring, and individuals seeking effective skincare solutions for the hydrating product.
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Portable juicer
12.1K
Volume
+36%
Growth
Compact, battery-powered devices designed for making smoothies and other blended drinks on the go. These juicers typically feature a small jar and rechargeable batteries, offering convenience for travel and quick use. Portable juicers are ideal for individuals who need a quick and easy way to prepare fresh beverages while on the move.
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Orthostatic headache
3.6K
Volume
+35%
Growth
A type of headache that worsens when a person is in an upright position and is relieved when they lie down. This condition is often associated with cerebrospinal fluid leaks or other underlying medical issues that affect intracranial pressure, differentiating it from migraines which are not posture-dependent. Orthostatic headaches primarily affect individuals with conditions that impact cerebrospinal fluid dynamics or intracranial pressure regulation.
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cysteine
60.5K
Volume
+35%
Growth
Semi-essential amino acid that contains a thiol group, enabling the formation of disulfide bonds. It plays a crucial role in protein structure and function, various metabolic processes, and serves as a precursor to the antioxidant glutathione. Cysteine is particularly important for individuals seeking to support their antioxidant defenses and maintain healthy protein structures.
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confounders
110K
Volume
+35%
Growth
An external variable that influences both the dependent and independent variables in a study, potentially leading to incorrect conclusions. Confounders can distort the apparent relationship between the variables being studied, making it difficult to determine the true effect of the independent variable on the dependent variable. Researchers use various methods to control for confounders to ensure accurate results, benefiting the scientific community and improving the validity of research findings.
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Natural language processing
90.5K
Volume
+35%
Growth
Field at the intersection of computer science, artificial intelligence, and linguistics, focusing on the interaction between computers and human languages. It involves developing algorithms and models that enable computers to understand, interpret, and generate human language, covering areas such as text analysis, machine translation, sentiment analysis, speech recognition, text generation, named entity recognition, and part-of-speech tagging. NLP is valuable for businesses, researchers, and developers aiming to enhance human-computer interaction and automate language-related tasks.
exploding
Emtricitabine
22.2K
Volume
+35%
Growth
An antiretroviral medication used to treat and prevent HIV/AIDS. It is often used in combination with other antiretroviral agents and works by inhibiting the action of reverse transcriptase, an enzyme crucial for the replication of HIV, thereby reducing the amount of HIV in the body and improving immune system function. Emtricitabine is primarily targeted at individuals diagnosed with HIV/AIDS and those at high risk of contracting the virus.
regular
Non-alcoholic wine
90.5K
Volume
+35%
Growth
A beverage designed to replicate the taste and experience of traditional wine while containing little to no alcohol. It is produced by removing the alcohol from fermented grape juice and is available in various types such as red, white, rosé, and sparkling, offering many of the health benefits of regular wine. Non-alcoholic wine is targeted at individuals who wish to enjoy the flavor and social aspects of wine without the effects of alcohol, including those who are health-conscious, pregnant, or abstaining from alcohol for personal reasons.
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Shoulder relaxer
110
Volume
+35%
Growth
A cervical traction device designed to relieve TMJ pain and aid in cervical spine alignment. The RESTCLOUD Neck and Shoulder Relaxer, also known as a chiropractic pillow neck stretcher, helps to alleviate tension and discomfort in the neck and shoulder area by gently stretching and supporting the cervical spine. This product is particularly beneficial for individuals suffering from TMJ pain, neck stiffness, or poor cervical alignment.
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