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Health Trends
The trends shaping the future of health and healthcare.
FILTER BY:
5 years
health
Capsule
246K
Volume
+28%
Growth
Pharmacy company offering same-day hand-delivery of prescriptions at no additional cost. Capsule differentiates itself by allowing customers to manage their medications through a user-friendly mobile app, ensuring convenience and timely delivery. The service primarily benefits individuals who require regular medication and prefer the ease of home delivery over traditional pharmacy visits.
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Daily foaming cleanser
90
Volume
+28%
Growth
A daily foaming cleanser is a skincare product designed to remove dirt, oil, and impurities from the skin, typically used as part of a daily facial cleansing routine. These cleansers are formulated to cater to various skin types, including oily, sensitive, and combination skin, and often contain ingredients that help maintain the skin's natural moisture balance while providing a thorough cleanse. Daily foaming cleansers are ideal for individuals looking for an effective and convenient way to keep their skin clean and refreshed on a daily basis.
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Barley milk
1.3K
Volume
+28%
Growth
Plant-based milk alternative made from barley, barley malt, and water, offering several health benefits. It is known for its heart-healthy properties, including the potential to lower cholesterol levels, reduce blood pressure, and improve blood sugar control, differentiating it from more common plant-based milks like oat or almond milk. Barley milk primarily appeals to health-conscious individuals seeking nutritious and heart-healthy dairy alternatives.
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phenotypes
110K
Volume
+27%
Growth
Observable physical properties of an organism, including appearance, development, and behavior, resulting from the expression of genes and the influence of environmental factors. Phenotypes encompass a wide range of traits such as height, eye color, and behavior, which are determined by the interaction between an organism's genetic makeup and its environment. This concept is crucial for geneticists, biologists, and researchers studying heredity, evolution, and the impact of environmental factors on living organisms.
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transwomen
3.2K
Volume
+27%
Growth
Individuals who were assigned male at birth but identify and live as women. They may undergo various forms of gender-affirming treatments, such as hormone therapy or surgeries, to align their physical appearance with their gender identity, though not all choose to do so. Transwomen may face unique social, legal, and medical challenges, and are part of the broader transgender community.
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Zevia
49.5K
Volume
+27%
Growth
Los Angeles-based company that produces a variety of beverages including soft drinks, organic tea, energy drinks, and mixers. The company differentiates itself by sweetening all its products with stevia, making them zero-calorie, sugar-free, gluten-free, vegan, certified kosher, and certified by The Non-GMO Project. Zevia primarily targets health-conscious consumers looking for healthier alternatives to traditional sugary and artificially sweetened beverages.
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Foldable water bottle
9.9K
Volume
+27%
Growth
A foldable water bottle is a collapsible and reusable container designed for convenient hydration on the go. Made from flexible materials such as silicone or BPA-free plastic, it can be compressed to a small size when empty, making it easy to carry and store. This type of water bottle is particularly popular among travelers, hikers, and fitness enthusiasts looking for a lightweight and space-saving hydration solution.
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Use Nourish
1.6K
Volume
+27%
Growth
Healthcare service that helps individuals develop healthy habits through personalized care plans created by dietitians. Delivered via telehealth and covered by insurance, it offers convenient and accessible nutritional guidance tailored to individual needs. Use Nourish primarily benefits individuals seeking professional dietary advice and support to improve their overall health and well-being.
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Fasting tea
2.4K
Volume
+26%
Growth
Herbal preparation designed to support the body and mind during a fast. It aids in hunger management, hydration, digestion, detoxification, and mood enhancement, while generally being calorie-free and safe to drink during fasting. Fasting tea is particularly beneficial for individuals who practice intermittent fasting or extended fasting periods and seek to maintain hydration and manage hunger pangs.
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Muscle relaxant
165K
Volume
+26%
Growth
Medications designed to alleviate muscle spasms and reduce muscle tone. They can act centrally on the central nervous system or directly on muscle fibers, providing relief for conditions such as acute muscle spasms, chronic conditions, and spasticity from neurological disorders. These medications are typically prescribed for individuals experiencing muscle pain or spasms and should be used under medical supervision due to potential side effects like drowsiness, dizziness, and fatigue.
exploding
Nfc
673K
Volume
+26%
Growth
Technology enabling communication between two electronic devices when in close proximity, typically within 4 cm. NFC is utilized for various applications such as contactless payments, data exchange, access control, public transport ticketing, and device pairing, offering convenience and security. This technology primarily benefits consumers and businesses seeking efficient and secure methods for transactions and data transfer.
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Abidec
8.1K
Volume
+26%
Growth
Brand of multivitamin supplements designed for infants and children, containing essential vitamins like Vitamin D, C, and A to support healthy growth and development. The products are available in different forms such as drops and syrups and are suitable for use from birth, differentiating themselves by catering specifically to the nutritional needs of young children. Abidec is primarily targeted at parents and caregivers seeking to ensure their children receive adequate vitamins for proper growth and development.
exploding
D-mannose
201K
Volume
+26%
Growth
A type of sugar related to glucose, found in several fruits and produced in the body. It is commonly used as a dietary supplement for the prevention and treatment of urinary tract infections (UTIs) by preventing certain bacteria from adhering to the walls of the urinary tract. This supplement is particularly beneficial for individuals prone to recurrent UTIs seeking a natural preventive measure.
exploding
Garden of life
60.5K
Volume
+26%
Growth
Company specializing in natural specialty vitamins and supplements, founded in 2000. It differentiates itself by focusing on organic, non-GMO, and whole food-based products, aiming to provide high-quality nutritional supplements. The target demographic includes health-conscious consumers seeking natural and organic dietary supplements to support their overall well-being.
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Freshcap
1.3K
Volume
+26%
Growth
A company based in Alberta, Canada, that originally started as a mushroom farm. It produces a variety of mushroom-based products, including gluten-free, vegan, and paleo-friendly mushroom bites for dogs, as well as mushroom extract capsules and mushroom powder for human consumption, focusing on organically grown mushrooms. Freshcap primarily targets health-conscious consumers and pet owners seeking high-quality, natural supplements.
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Oticon
60.5K
Volume
+26%
Growth
A leading hearing aid manufacturer based in Copenhagen, Denmark, and a subsidiary of the Demant Group. Founded in 1904, the company is known for its innovative hearing solutions that enhance the quality of life for individuals with hearing impairments, distinguishing itself through advanced technology and user-centric designs. Oticon primarily serves individuals with hearing loss, offering products that cater to a wide range of hearing needs and preferences.
exploding
jama
110K
Volume
+26%
Growth
Peer-reviewed medical journal published 48 times a year by the American Medical Association, covering all aspects of biomedicine. JAMA publishes original research, reviews, and editorials, and is known for its high impact factor, reflecting its significant influence in the medical community. The journal primarily serves healthcare professionals, researchers, and policymakers seeking authoritative and up-to-date medical information.
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Yoga nidra
165K
Volume
+26%
Growth
A state of conscious relaxation typically induced through guided meditation, allowing the body to deeply relax while the mind remains inwardly alert. This practice involves stages such as setting an intention, body scan, breath awareness, visualization, and self-inquiry, which help deepen relaxation and awareness, offering benefits like reduced stress and improved sleep quality. Yoga Nidra is accessible to people of all ages and physical abilities, making it suitable for those seeking stress relief and overall well-being.
exploding
Broccoli microgreens
3.6K
Volume
+26%
Growth
Young broccoli plants harvested within 7-14 days after germination, known for their high nutritional content. They contain concentrated levels of vitamins A, B complex, C, E, and K, as well as essential minerals such as calcium, copper, iron, magnesium, manganese, phosphorous, and potassium, making them a nutrient-dense addition to various dishes. Broccoli microgreens are often used in salads, sandwiches, and as garnishes, appealing to health-conscious individuals seeking to enhance their diet with nutrient-rich foods.
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stemson
590
Volume
+25%
Growth
Company based in San Diego, California, specializing in developing innovative solutions for hair growth by creating new hair. Stemson Therapeutics differentiates itself by utilizing advanced regenerative medicine techniques to address hair loss, aiming to provide a permanent solution for hair restoration. The company's primary target demographic includes individuals experiencing hair loss and seeking effective, long-term hair growth solutions.
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Lara Health
260
Volume
+25%
Growth
Advanced automation platform designed to help medical practices offer remote patient monitoring, chronic care management, principal care management, and other virtual, non face-to-face care programs efficiently and profitably. The platform aggregates multiple care programs and uses automation to enhance the delivery of these services, differentiating itself by streamlining operations and improving patient outcomes. Lara Health primarily targets medical practices and healthcare providers seeking to implement and manage virtual care programs effectively.
exploding
cysteine
60.5K
Volume
+25%
Growth
Semi-essential amino acid that contains a thiol group, enabling the formation of disulfide bonds. It plays a crucial role in protein structure and function, various metabolic processes, and serves as a precursor to the antioxidant glutathione. Cysteine is particularly important for individuals seeking to support their antioxidant defenses and maintain healthy protein structures.
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Paradox of Choice
12.1K
Volume
+25%
Growth
The Paradox of Choice is a concept introduced by Barry Schwartz, which suggests that while some choice is beneficial, an excess of options can lead to negative outcomes. These negative outcomes include decision paralysis, decreased satisfaction, increased anxiety, and a focus on missed opportunities. The concept is particularly relevant to consumers and individuals in decision-making scenarios where numerous options are available.
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Appetite stimulant
33.1K
Volume
+25%
Growth
Substances used to increase a person's appetite, often prescribed for individuals with medical conditions that cause difficulty in eating enough. These stimulants can be pharmaceutical medications or natural supplements, each working through different mechanisms to enhance hunger and food intake. They are primarily beneficial for patients with conditions like cancer, HIV/AIDS, chronic illnesses, or eating disorders such as anorexia nervosa.
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Athleisure
74K
Volume
+25%
Growth
Fashion trend that combines the aesthetics of athletic wear with leisurewear, resulting in comfortable, functional, and stylish clothing. Athleisure is designed to be worn both for athletic activities and casual, everyday wear, offering versatility and convenience. This trend primarily appeals to individuals seeking comfort and style in their daily attire, including fitness enthusiasts and those with active lifestyles.
exploding
Foot Massage Mat
2.9K
Volume
+25%
Growth
Foot massage mats are therapeutic tools designed to alleviate chronic neck, back, and foot pain by applying pressure to specific points on the feet, mimicking the effects of acupressure and reflexology. These mats help reduce foot pain and provide overall relaxation and stress relief, making them a valuable addition to wellness routines. They are particularly beneficial for individuals suffering from chronic pain, stress, or those seeking a non-invasive method to enhance their overall well-being.
peaked
Teeth whitening foam
1.9K
Volume
+25%
Growth
Dental product designed to whiten teeth by breaking down stains and discolorations. Teeth whitening foam works by penetrating crevices in the teeth, effectively targeting discolorations while being gentle on the teeth, often using ingredients like hydrogen peroxide or carbamide peroxide. It is primarily used by individuals seeking a convenient and non-abrasive method to achieve a brighter smile.
peaked
BIMA insurance
3.6K
Volume
+24%
Growth
BIMA is a provider of mobile-delivered insurance and health services in emerging markets. It offers simple and affordable life, accident, and health insurance services, making insurance accessible to underserved populations. BIMA primarily targets individuals in emerging markets who lack access to traditional insurance services.
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Ketotifen
110K
Volume
+24%
Growth
A medication primarily used as an antihistamine and mast cell stabilizer. It is often prescribed to treat allergic conditions such as asthma, allergic rhinitis, and conjunctivitis by blocking histamine receptors and preventing the release of inflammatory substances from mast cells. Ketotifen is particularly beneficial for individuals suffering from chronic allergic conditions seeking relief from symptoms.
regular
Walkability
6.6K
Volume
+24%
Growth
Walkability refers to the ease with which residents and visitors can access amenities and services on foot within a reasonable distance, typically defined as a walk of 30 minutes or less. This concept is crucial in urban planning, aiming to create urban spaces that are safe, convenient, and enjoyable for pedestrians, thereby reducing reliance on vehicles and promoting healthier lifestyles. Walkability primarily benefits urban residents, city planners, and policymakers focused on sustainable and livable city environments.
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