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Contextual targeting

2.9K
Volume
+67%
Growth
exploding

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About the Topic

Method of serving ads based on the content of a website or app, involving the analysis of text, images, and other elements to determine subject matter. This approach aims to display ads that are relevant to the content, thereby improving ad relevance and increasing user engagement. Contextual targeting primarily benefits advertisers and publishers seeking to enhance the effectiveness of their advertising campaigns by aligning ads with user interests.

Contextual targeting was discovered on December 24th 2020 and it currently has a search volume of 2.9K with a growth of +67%.

Key Indicators
Growth
  • Exploding
  • Regular
  • Peaked
Speed
  • Exponential
  • Constant
  • Stationary
Seasonality
  • High
  • Medium
  • Low
Volatility
  • High
  • Average
  • Low
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