Marketing Trends

Text that summarizes an accompanying image in a single word. Popular on social media sites such as Instagram.

Data-driven SEO subscription service making recommendations for improving search rankings based on what is objectively working elsewhere.

Advertising platform that is specific for the popular video mobile app.

Online peer-to-peer product marketplace integrated within social media site Facebook. Local and shipped items can be listed.

DNS service allowing for secure and private browsing. It blocks ads and tracking technology, as well as offering custom content filters.

Crowdsourced social media website where users pay to receive content from specific creators.

Social media management tool that connects multiple platforms and audiences.

Scheduling and analytics tool for visual social media networks Instagram and Pinterest.

Email marketing service that focuses on slick design for fashion and ecommerce brands.

Large Brazilian retail company. It sells physically and via an online marketplace.

Deliberately poor-quality social media post, akin to "trolling". Sometimes used by brands as a form of humorous marketing.

Music and SFX licensing platform. A library of tracks for use by film-makers is available on subscription.

Form of copywriting designed to clearly describe key website features.

Visual user interface for viewing a range of key business metrics in one place.

The practice of using social media influencers to help to market products and services to their audience.

All-in-one video platform. Users can create and edit from scratch, or with the help of templates and stock footage. Screen recording and format conversion software provide further options.

Content creator monetization platform. It serves as a marketplace for brand sponsorship.