Marketing Trends

Company that focuses on transforming business decisions from reactive to prescriptive using advanced models. Konnecto identifies purchase patterns and provides recommendations on the next best actions to maximize impact and ROI, differentiating itself by offering actionable insights for business optimization. The platform is particularly useful for affiliate marketers looking to discover new partners and optimize or monitor existing ones.

A type of product packaging used in the toy and collectible industry, where the contents remain a surprise until opened. This concept has gained significant popularity, especially in China, with brands like LuckyEmma leading the market, offering a unique and engaging consumer experience. The blind box trend primarily appeals to collectors and enthusiasts who enjoy the thrill of surprise and the potential for acquiring rare items.

Event management platform designed to enhance attendee experiences by providing tools for tracking and monitoring attendees through tags. Crowdpass differentiates itself by offering a comprehensive solution that can be managed via their platform or mobile app, ensuring seamless event operations and improved attendee engagement. The platform is primarily targeted at event organizers and planners seeking efficient and effective ways to manage and monitor event attendees.

Ethos Life Insurance is a company that offers a convenient and fast application process for life insurance, often without requiring a medical exam. It differentiates itself by providing term life insurance for young families and whole life insurance for seniors aged 66 to 85, with coverage amounts up to $30,000, emphasizing ease of use and accessibility. The primary target demographic includes young families seeking term life insurance and seniors looking for whole life insurance options.

Computer consulting company in Radom, Poland, specializing in implementing Comarch ERP systems to help businesses manage their operations efficiently. Prospeo provides end-to-end support from initial planning to post-implementation and has received several industry awards, distinguishing itself through comprehensive service and recognized expertise. The company primarily targets businesses seeking efficient and reliable ERP solutions to streamline their operations.

Insurance agency based in Leicester, England, aiming to reinvent traditional life insurance by making it quick, easy, and affordable. DeadHappy differentiates itself by allowing customers to get life insurance in minutes by answering just four questions and by offering unique 'Deathwishes'—plans for what you want to happen when you die. The service is primarily targeted at individuals seeking a straightforward and innovative approach to life insurance.

Engagement, collaboration, and networking platform designed for virtual events and communities. It allows hosts to create and manage virtual events, facilitating interaction and networking among participants, and stands out by offering tools that enhance participant engagement and event management. The platform is primarily targeted at event organizers, community managers, and businesses looking to host virtual events and foster community interaction.

AIGC (AI-Generated Content) refers to content that is created using artificial intelligence technologies, such as text, images, music, or videos. This technology leverages machine learning models and algorithms to generate content that mimics human creativity, often used in fields like marketing, entertainment, and digital art. AIGC is primarily targeted at businesses, content creators, and developers seeking to automate or enhance their content production processes while reducing costs and time.

Music marketing and distribution platform founded in 2021 by TikTok. It allows users to upload music directly to TikTok to earn royalties while retaining their copyright on the music, and supports distribution to other major music services like Spotify, Apple Music, YouTube Music, and Pandora. SoundOn is targeted at independent artists and musicians seeking to promote their music and earn royalties while maintaining control over their work.

Influencer marketing platform that transforms how brands engage with influencers and manage user-generated content (UGC). The platform streamlines content creation, influencer marketing, and social posting, providing brands with the tools needed for impactful influencer campaigns of any scale. Joinbrands is primarily targeted at businesses and marketers looking to enhance their influencer marketing strategies and effectively manage UGC.

Testerup is an online platform that connects users with opportunities to test digital products, such as apps, websites, and games, in exchange for monetary rewards. It distinguishes itself by offering a wide range of testing tasks and compensating users based on their participation and feedback quality. Testerup is primarily aimed at individuals interested in earning money through product testing, particularly those who enjoy exploring new digital products.

Technology company specializing in content creation and influencer marketing. The platform connects brands with content creators, including photographers, videographers, and social media influencers, to generate high-quality, authentic content for marketing campaigns. Primarily targets brands and businesses looking to enhance their marketing strategies through professional and user-generated content.

Company that connects premium pet brands with high-quality, high-intent affiliates, facilitating marketing and distribution within the pet industry. OnePet differentiates itself by offering a specialized platform that enhances the visibility and reach of premium pet products through strategic affiliate partnerships, thereby driving sales and brand recognition. The primary target demographic for OnePet includes premium pet brands seeking effective marketing solutions and affiliates looking to promote high-quality pet products.

Tool designed to provide real-time follower count updates for TikTok users, known for its speed and accuracy. Countik differentiates itself by offering precise and up-to-date follower statistics, which can be crucial for influencers and marketers to track their social media growth and engagement. The primary users of Countik are TikTok influencers, marketers, and social media managers who require accurate data to analyze their audience reach and engagement metrics.

​AvatarOS is a technology company specializing in the development of authentic 3D avatars that can be integrated across various digital platforms. Founded by Isaac Bratzel, the creator behind virtual influencers like Lil Miquela and Amelia.ai, AvatarOS leverages proprietary AI and machine learning techniques to produce lifelike digital humans capable of dynamic, cross-platform engagement. The platform primarily serves creators, studios, brands, and marketers seeking to enhance their digital presence through realistic virtual characters in applications such as social media, gaming, and interactive experiences

Personal branding is the practice of individuals marketing themselves and their careers as brands. It involves creating a unique professional identity and coherent message that sets an individual apart from others in their field, often through a personal website, social media presence, and consistent messaging. This practice is particularly beneficial for professionals, entrepreneurs, and job seekers looking to enhance their visibility and credibility in their respective industries.

Tool designed to help users browse the internet anonymously by masking their digital fingerprints. This makes it difficult for websites to track their activities, providing a higher level of privacy and security. These browsers are often used by businesses that need to manage multiple accounts or conduct activities without being detected.

Company based in Austin, Texas, offering a platform for users to receive bonuses and exclusive perks for dining at popular restaurants and venues nationwide. The app facilitates seamless payment of restaurant bills and can be used at top venues, including Michelin-starred establishments, differentiating itself by providing unique dining incentives. The primary target demographic includes food enthusiasts and frequent diners seeking enhanced dining experiences and rewards.

Digital marketing and development agency offering services such as audits, SEO, SEM, social media management, web design, hosting, and maintenance. Clickify differentiates itself by focusing on delivering authentic, measurable growth for brands through enhanced online presence. The agency primarily targets businesses and brands looking to improve their digital footprint and achieve measurable growth in their online marketing efforts.

Online image and video editing studio designed to simplify the creation of product photos and social media content. Vmake offers a user-friendly interface and a variety of tools that allow users to enhance their visual content quickly and efficiently, setting it apart from more complex editing software. It is primarily targeted at small business owners, social media influencers, and content creators looking for an accessible and efficient way to produce high-quality visual content.

SaaS platform that provides customizable QR code generation and advanced tracking features to facilitate the transition from offline to online interactions. Qrfy differentiates itself by offering a user-friendly interface and robust analytics tools, enabling businesses to create and monitor QR codes effectively. The platform is primarily targeted at businesses looking to enhance their marketing strategies and improve customer engagement through digital means.

Company focused on providing career solutions in the sports industry, aiming to bridge the gap between passion for sports and the professional skills required to succeed. Sporjo differentiates itself by offering comprehensive training and resources to ensure candidates are well-prepared for the demands of the sports sector, benefiting both individuals and organizations. The services are targeted at individuals looking to build a career in sports and organizations seeking job-ready talent.

A brand specializing in Korean cuisine, offering a variety of food products such as dumplings, sauces, and ready-to-eat meals. Owned by CJ CheilJedang, a South Korean food company, it aims to deliver authentic Korean flavors globally, known for high-quality ingredients and convenience. The brand primarily targets consumers interested in Korean cuisine and those seeking quick, flavorful meal options.

An individual who takes photographs and produces videos for brands and businesses. The content they create is used to sell a product or service and is commonly found across the internet, particularly on platforms like Instagram and TikTok. UGC creators help brands by providing authentic and relatable content that resonates with consumers.

Refers to the process of earning revenue from an asset, content, or service. This can apply to various contexts such as websites, videos, apps, and other digital content, where revenue is generated through ads, subscriptions, or sales. The target demographic includes content creators, businesses, and developers looking to generate income from their digital assets.

A small chick or the young of a bird, often characterized by its soft, downy feathers and high-pitched chirping. These young birds are typically dependent on their parents for food and protection until they mature enough to fend for themselves. The term 'kiti' is commonly used in various cultures to refer to the early stages of a bird's life, appealing to bird enthusiasts and ornithologists studying avian development.

Undergraduate degree focusing on commerce and related subjects, designed to provide students with a broad range of managerial skills. The curriculum typically includes courses in accounting, finance, business management, economics, marketing, and business law, with some programs offering specializations in areas such as international business and human resource management. This degree is aimed at individuals seeking careers in accounting, finance, marketing, human resources, and management, and is globally recognized.

All-in-one booking, payments, and point-of-sale (POS) solution designed to help beauty and wellness professionals drive bookings and grow their businesses. GlossGenius differentiates itself by offering a user-friendly interface, integrated marketing tools, and comprehensive business management features, making it easier for professionals to manage appointments, process payments, and enhance client relationships. The platform primarily targets beauty and wellness professionals, including hairstylists, makeup artists, and spa owners, who seek to streamline their operations and increase their client base.

PhotoRoom is an all-in-one app designed to edit, design, and optimize visual content, particularly useful for business purposes. It allows users to remove or erase backgrounds from photos, use templates, and create their own content directly from their phone, differentiating itself with its user-friendly interface and comprehensive editing tools. PhotoRoom is primarily targeted at small business owners, marketers, and content creators who need efficient and professional visual content editing capabilities.

UserTesting is a company that provides a platform for user experience research, allowing businesses to gather feedback on their digital products from real users. The platform offers features like video recordings, written feedback, and analytics to help companies improve their user experience and optimize their products. UserTesting primarily targets product managers, UX designers, and marketers who seek to enhance the usability and effectiveness of their digital offerings.