Beauty Trends

Brand specializing in natural, DEET-free mosquito repellent products. Cliganic offers items such as mosquito repellent bracelets and stickers infused with essential oils, providing a safe and effective alternative to traditional chemical repellents. These products are suitable for both kids and adults, appealing to those seeking natural and convenient mosquito protection.

Skincare brand focused on creating accessible, affordable, and approachable skincare products. The brand emphasizes education without complication and aims to strengthen the skin without stripping it, using formulations designed to boost the skin's barrier with simple and effective ingredients. Byoma primarily targets individuals seeking inclusive and sustainable skincare solutions that are easy to understand and use.

Skincare devices that utilize red light therapy to enhance skin health, diminish wrinkles, and tighten the skin. These wands often come with additional features such as microcurrent, heat, and massage to provide a comprehensive skincare treatment. They are primarily targeted at individuals seeking non-invasive methods to improve their skin's appearance and health.

Skincare product that utilizes snail mucin, a substance secreted by snails, as a key ingredient. Known for its deep cleansing properties, it reaches even the deepest pores while providing moisturizing care and minimizing skin stimulation. This cleanser is particularly beneficial for individuals with sensitive skin seeking hydration and soothing effects.

Skincare brand founded by Connie Lo and Laura Burget, focusing on natural and sustainable products. Three Ships Beauty differentiates itself by emphasizing transparency and affordability, aiming to transform the clean beauty space with effective formulations. The brand primarily targets consumers interested in clean, eco-friendly skincare solutions.

Skincare brand known for its clean, clinically effective, and safe products suitable for sensitive skin. It differentiates itself by being vegan, sustainable, and cruelty-free, drawing inspiration from Korean Beauty principles to achieve 'glassy, smooth, luminous, translucent-looking skin.' The brand primarily targets individuals seeking high-quality, ethical skincare solutions that promote hydration, reduce inflammation, and protect against free radical damage.

Subscription-based beauty product company that offers samples of makeup, skincare, and other beauty products to its subscribers. Founded in 2010, Blissim differentiates itself by providing a curated selection of high-quality beauty products from various brands, allowing customers to discover new favorites. The service primarily targets beauty enthusiasts and individuals looking to explore and try new beauty products without committing to full-sized purchases.

A skincare product derived from rendered animal fat, typically beef or mutton, known for its nourishing and moisturizing properties. Tallow moisturizer is valued for its ability to deeply hydrate and protect the skin, closely mimicking the natural oils found in human skin, which makes it a favored choice for natural skincare enthusiasts. It is particularly beneficial for individuals with dry or sensitive skin seeking a natural and effective moisturizing solution.

Tool designed to help users analyze the ingredient lists of skincare products by providing science-based explanations of each component. This tool aids in understanding the benefits and potential risks associated with each ingredient, thereby enabling informed decisions about skincare routines. It is particularly useful for individuals who are conscious about the ingredients in their skincare products and seek to avoid harmful substances.

This nail trend emphasizes sophistication and understated elegance, utilizing sheer pinks, nudes, milky whites, and classic French manicure styles. It differentiates itself by focusing on timeless and subtle aesthetics rather than bold or flashy designs, appealing to those who appreciate a classic and refined look. The trend is particularly popular among individuals who value traditional elegance and prefer a minimalist approach to nail art.

Seeds of the Dipteryx odorata tree, native to Northern South America, known for their strong, pleasant aroma. Tonka beans are used in culinary and perfumery applications, providing a unique fragrance and flavor profile. They are particularly popular among chefs and perfumers, although their coumarin content has led to regulatory restrictions in some countries.

Protective hairstyle that involves twisting two strands of hair around each other to create a rope-like braid. This style is versatile, low maintenance, and popular in various cultures, offering multiple styling options while protecting natural hair from damage and promoting growth. Island twist braids are particularly favored by individuals with natural hair seeking a stylish yet protective and low-maintenance option.

A waterproof makeup bag is a storage accessory designed to protect cosmetics and toiletries from water and moisture. It is typically made from water-resistant materials, ensuring that the contents remain dry and secure even in wet environments. This bag is ideal for travelers, beach-goers, and anyone needing reliable protection for their beauty products against spills and humidity.

Agent Nateur is a brand that offers clean, non-toxic skincare and wellness products, including anti-aging supplements and face serums. The brand differentiates itself by using organic ingredients designed to address skin concerns such as hyperpigmentation, enlarged pores, and wrinkles, providing a natural alternative to conventional skincare products. Agent Nateur primarily targets individuals seeking high-quality, organic skincare solutions that promote overall skin health and wellness.

Skincare products that contain peptides, which are short chains of amino acids. These lotions offer benefits such as anti-aging, skin repair, hydration, improved firmness and elasticity, and anti-inflammatory properties, making them valuable for enhancing skin health and appearance. Peptide lotions are commonly used by individuals seeking to improve their skin's overall condition and combat signs of aging.

Reusable eye masks are designed to be used multiple times, offering a sustainable and cost-effective alternative to single-use eye masks. They are typically made from materials like silicone or fabric and can be used for various purposes, such as reducing puffiness, dark circles, and providing relaxation. These masks are often used in conjunction with serums or creams to enhance their effectiveness, making them popular among individuals seeking eco-friendly and effective eye care solutions.

Glycolic acid exfoliating toner is a skincare product designed to gently remove dead skin cells and improve skin texture using glycolic acid, a type of alpha hydroxy acid (AHA). This toner helps to exfoliate the skin, promote cell turnover, and enhance the effectiveness of other skincare products by allowing for better absorption. It is particularly beneficial for individuals with dull, uneven skin tone, and those looking to achieve smoother, brighter skin.

A home device used for various skin treatments, including eliminating toxins and acne-causing bacteria. It offers benefits such as shrinking enlarged pores, increasing collagen and elastin production, reducing the appearance of fine lines, wrinkles, and cellulite, and fading dark eye circles. The skin therapy wand is primarily targeted at individuals seeking non-invasive, at-home solutions for improving skin health and appearance.

Beauty brand known for its initial success with the 'Like a Virgin Hair Masque' and has since expanded to include a range of haircare, body care, self-tanning, and skincare products. The brand differentiates itself by infusing its products with tropical Balinese ingredients, earning numerous awards and a strong following in the beauty community. Coco and Eve primarily targets beauty enthusiasts seeking high-quality, innovative products with a tropical twist.

This skincare product is formulated to address hyperpigmentation and melasma by reducing melanin production, which helps in lightening dark spots and evening out skin tone. It is recognized for being a milder option compared to other skin-lightening agents, making it suitable for sensitive skin. The cream is primarily targeted at individuals seeking to improve skin tone uniformity and reduce pigmentation issues.

Cosmetic product designed to be more sustainable and environmentally friendly by allowing consumers to reuse the lipstick case and purchase refills. This approach reduces waste and can lead to cost savings over time, while still providing rich color, moisture, and additional benefits like lip plumping and line blurring. Refillable lipstick is particularly appealing to environmentally conscious consumers and those looking to reduce their cosmetic waste footprint.

A skincare product formulated with tranexamic acid, known for its anti-inflammatory and anti-angiogenic properties. Tranexamic acid serum is effective in treating skin conditions such as melasma, acne, post-inflammatory hyperpigmentation, rosacea, and angioedema by suppressing melanogenesis. This serum is primarily targeted at individuals seeking to improve skin tone and reduce hyperpigmentation and inflammation.

The theory suggests that painting nails in deep dark colors, like black, can enhance the wearer's confidence, elegance, and boldness. It contrasts with the red nail theory, which focuses on attraction, by emphasizing personal empowerment and a sophisticated appearance. This concept primarily appeals to individuals seeking to express a strong, confident identity through their personal style choices.

Hair care product that incorporates hyaluronic acid to retain moisture and improve hair health. This conditioner helps lock in moisture in the hair follicles, reduce frizz, and potentially add volume, while also moisturizing dry, flaky areas on the scalp. It is particularly beneficial for individuals with dry or damaged hair and those experiencing scalp dryness.

This type of deodorant is formulated with glycolic acid to help reduce body odor by lowering the skin's pH and inhibiting bacterial growth. In addition to odor control, it provides skincare benefits such as reducing razor bumps, ingrown hairs, and hyperpigmentation, resulting in brighter underarms. Glycolic acid deodorants are particularly beneficial for individuals seeking both odor protection and skincare improvements in their underarm area.

Dietary supplements formulated to provide multiple types of collagen along with additional beneficial ingredients such as hyaluronic acid and vitamin C. These supplements support various aspects of health, including skin health, joint health, and overall vitality, with the inclusion of strawberry flavoring to enhance palatability. They are primarily targeted at individuals seeking to improve skin elasticity, reduce joint pain, and enhance overall wellness.

Company specializing in nutritional supplements aimed at improving overall health and well-being. Codeage differentiates itself by offering high-quality ingredients and a wide selection of unique formulas, including multi-collagen protein powders, liposomal NAD+ supplements, and multivitamins for men. The target demographic includes health-conscious individuals seeking premium dietary supplements to enhance their wellness routines.

Topical treatment designed to address acne on the back and other parts of the body. These sprays typically contain active ingredients like Salicylic Acid, Benzoyl Peroxide, Witch Hazel, and Tea Tree Oil, which help to clear pores, reduce inflammation, and prevent future breakouts. Bacne sprays are suitable for all skin types and are applied directly to the affected areas, making them convenient for individuals dealing with body acne.

Eye cream formulated with snail mucin to hydrate, nourish, and brighten the under-eye area. This product is known for its multi-functionality and effectiveness in improving skin texture and reducing dark circles, setting it apart from other eye creams. It is particularly beneficial for individuals seeking targeted skincare solutions for the delicate under-eye region.

Modern skincare tool that combines traditional Gua Sha techniques with advanced technologies such as vibration, heating, and LED light therapy. These enhancements aim to improve circulation, reduce puffiness, and provide a lifting effect, making the tool more effective than traditional methods. The electric Gua Sha is primarily targeted at individuals seeking advanced skincare solutions to enhance their facial and neck massage routines.