Beauty Trends

Skincare brand known for its multi-functional products, particularly the Lait-Crème Concentré, which serves as a moisturizer, makeup primer, and makeup remover. Embryolisse differentiates itself by being cruelty-free and offering products that are suitable for all skin types, available on platforms like Amazon, Walmart, and CVS Pharmacy. The brand primarily targets individuals seeking versatile and well-reviewed skincare solutions.

Neem Powder is derived from the leaves of the neem tree (Azadirachta indica), which is native to the Indian subcontinent. It is known for its antibacterial, antifungal, and anti-inflammatory properties, making it useful in treating skin infections, promoting oral health, and supporting hair care. Neem Powder is primarily used by individuals seeking natural remedies for skin, dental, and hair care, as well as those interested in traditional medicine and natural pesticides.

Cosmetics brand focused on setting new standards for cosmetic safety, high performance, and sustainability. Crunchi offers a range of beauty products, including purifying masks, bronzing duos, body SPF, and liquid concealers, differentiating itself by ensuring its products are safe and environmentally friendly. The brand primarily targets consumers who are conscious about product safety and environmental impact in their beauty routines.

Boho tribal braids are a hairstyle that combines elements of bohemian and tribal aesthetics, featuring a mix of different braid styles and often incorporating accessories like beads and shells. This hairstyle is known for its free-spirited and natural appearance, offering a versatile and unique look that can be styled in various ways. Boho tribal braids primarily appeal to individuals seeking a distinctive and culturally inspired hairstyle that emphasizes creativity and individuality.

Milk essence can refer to a concentrated flavoring used in culinary applications to impart a milk-like taste, or a hydrating skincare product rich in lactic acid and essential nutrients that help to exfoliate, brighten, and nourish the skin. In culinary uses, it enhances the flavor profile of various dishes, while in skincare, it provides hydration and promotes a healthier complexion. The target demographic includes chefs and home cooks for the flavoring, and individuals seeking effective skincare solutions for the hydrating product.

Thin, flexible pieces of plastic coated with a peroxide-based gel used to remove stains and discoloration from teeth. The peroxide acts as a bleaching agent, helping to restore the natural white color of teeth, with varying concentrations affecting effectiveness and treatment duration. These strips are primarily targeted at individuals seeking a convenient and non-invasive method to achieve a brighter smile at home.

South Korean cosmetics brand launched by Amore Pacific in 1994, known for its focus on hydration and moisture. Laneige differentiates itself with flagship products like the Water Bank skin care line, Water Sleeping Mask, BB Cushion foundation, and two-tone lipsticks, emphasizing innovative formulations and effective hydration solutions. The brand primarily targets individuals seeking high-quality skincare products that enhance both inner and outer beauty through superior hydration.

A scalp tonic is a product designed to improve the health of the scalp by addressing issues such as itchiness, redness, and flakiness. It often contains ingredients that help maintain a healthy level of moisture on the hair and scalp, and can also provide a protective coating. Scalp tonics are particularly beneficial for individuals experiencing scalp discomfort or those looking to enhance the overall health and appearance of their hair.

Dietary products derived from the first milk produced by mammals after giving birth, often sourced from bovine colostrum. These supplements are believed to offer various health benefits, such as enhancing immune function, improving gut health, and supporting athletic performance, although scientific evidence supporting these claims is limited. Colostrum supplements are typically marketed to athletes, individuals with digestive issues, and those seeking general immune support.

Hair care product formulated with rosemary extract, known for its benefits in promoting hair growth, strengthening hair, and improving scalp health. Rosemary conditioner often includes additional ingredients like mint to enhance its invigorating and refreshing properties, setting it apart from other conditioners. This product is particularly beneficial for individuals seeking to improve hair strength, stimulate growth, and maintain a healthy scalp.

A moisturizing product designed to hydrate the nail bed and surrounding skin. It typically contains natural vegetable oils like avocado, coconut, and almond oil, along with Vitamin E, which helps to soften the skin and repair damage. Cuticle oil is primarily used by individuals looking to maintain healthy nails and cuticles, often those who frequently engage in nail care routines.

Skincare brand founded in Korea in 2004 by architect Leeo (Chin Wook) Lee, known for pioneering the invention of the BB Cream. The brand combines form and function to create effective skincare solutions and is recognized for its innovative approach, offering a wide range of products that address various skin concerns. Dr. Jart+ primarily targets individuals seeking multifunctional and innovative skincare products.

Makeup products designed to enhance the appearance of the eyes by reducing the look of dark circles, puffiness, and fatigue. They typically contain light-reflecting particles and ingredients that help to brighten and illuminate the under-eye area, providing a more awake and refreshed look. Eye brighteners are popular among individuals seeking to improve the overall radiance and youthful appearance of their eyes.

A skincare product formulated with kojic acid, known for its skin-lightening properties. Kojic acid face wash helps reduce visible sun damage, age spots, and scars, providing an anti-aging effect while also offering antimicrobial benefits to manage certain skin conditions. This product is particularly beneficial for individuals looking to improve skin tone and texture, as well as those dealing with hyperpigmentation and blemishes.

An attachment for a hair dryer designed to disperse airflow over a larger area. This helps to reduce frizz and maintain the natural texture of curly or wavy hair by spreading heat more evenly, enhancing curls and waves without causing them to become frizzy or lose their shape. Hair diffusers are particularly beneficial for individuals with curly or wavy hair who seek to enhance their natural hair texture while minimizing frizz.

Topical anesthetic medication applied to the skin to reduce pain or discomfort. It works by blocking nerve signals, making it useful for medical and cosmetic procedures like minor surgeries, tattooing, and laser treatments. Numbing cream is beneficial for individuals undergoing procedures that may cause pain or discomfort, providing temporary relief and ease during the process.

An extended shower routine that involves multiple steps aimed at achieving a deep clean and leaving you feeling exceptionally fresh. This trend typically includes a series of skincare, haircare, and body care treatments all performed in one extended shower session, offering a comprehensive self-care experience. The Everything Shower is particularly popular among individuals who prioritize self-care and enjoy dedicating time to personal grooming and relaxation.

A type of collagen derived from the skin, bones, and scales of fish, known for its health benefits. Fish collagen is valued for its ability to accelerate wound healing, reduce wrinkles, improve skin elasticity, and enhance overall skin structure and appearance, making it a popular ingredient in skincare products. It primarily benefits individuals seeking anti-aging solutions and improved skin health.

A preparatory layer applied to nails or surfaces before the application of color polish or paint. In nail care, it protects the natural nail, provides a smooth surface, and helps the color adhere better, while in painting, it prepares the surface and ensures better adhesion of the topcoat. Base coats are essential for individuals seeking long-lasting and professional-looking nail or paint finishes.

Hair care product formulated with biotin, a B-vitamin known for its role in promoting hair health. Biotin shampoo is believed to enhance hair's shine and volume, strengthen hair follicles, and potentially prevent hair loss, making it a popular choice for those seeking to improve hair thickness and overall appearance. This product is primarily targeted at individuals experiencing thinning hair or hair loss, as well as those looking to boost the health and vitality of their hair.

Company that manufactures and distributes personal care products, especially perfumes and cosmetics. It operates under license agreements with brand owners and is involved in marketing, bottle design, and packaging services, differentiating itself through its comprehensive approach to product development and branding. Interparfums serves a global customer base, including consumers seeking high-quality, branded personal care products.

Protein derived from sesame seeds, known for being a rich source of plant-based protein. It offers essential nutrients such as copper, which is crucial for red blood cell production and immune system function, making it a valuable addition to vegetarian and vegan diets. Sesame protein is particularly beneficial for individuals seeking plant-based protein sources and those looking to enhance their nutrient intake.

Medical-grade product designed to treat and improve the appearance of scars and skin texture. Silicone patches are reusable and work by hydrating the skin and creating an optimal healing environment, which helps to reduce the visibility of scars over time. These patches are suitable for individuals looking to minimize scars from surgeries, injuries, or acne, and are available in various forms such as sheets and tapes.

Hair care product formulated with a blend of natural and essential oils designed to promote healthy hair growth. These oils, such as castor oil, jojoba oil, and argan oil, nourish the scalp, improve blood circulation, and strengthen hair follicles, thereby reducing hair loss and enhancing hair health. Hair growth oils are particularly beneficial for individuals experiencing hair thinning or hair loss, seeking to improve the overall health and appearance of their hair.

Refers to products that are mindfully created and produced without any proven or suspected toxic ingredients. These products emphasize natural, organic, and non-toxic ingredients, avoiding harmful chemicals such as parabens, sulfates, phthalates, and synthetic fragrances, thereby promoting health and environmental sustainability. Clean beauty primarily appeals to health-conscious consumers and those concerned with environmental impact.

Topical anesthetics used to temporarily relieve pain or discomfort in specific areas of the body. They work by blocking nerve signals in the area where they are applied, reducing the sensation of pain, and are commonly used for minor medical procedures, tattooing, piercing, and minor skin irritations or injuries. Numbing sprays are particularly beneficial for individuals undergoing minor procedures or experiencing temporary pain and discomfort.

Hair gloss is a hair treatment product designed to add shine, enhance color, and improve the overall appearance of hair. It can be used on both natural and color-treated hair, offering benefits such as smoothing the cuticle and adding a reflective shine, while also helping to tone down brassiness in color-treated hair. Hair gloss treatments are suitable for individuals looking to enhance their hair's shine and color, and they are available in both salon and at-home versions.

Well People is a company that creates award-winning beauty products using premium, plant-derived ingredients. The brand is distinguished by its commitment to natural and sustainable beauty solutions, offering a range of cosmetics that are free from harmful chemicals and synthetic ingredients. Well People primarily targets health-conscious consumers who seek high-quality, eco-friendly beauty products.

Neck cream is a skincare product formulated specifically to address the unique needs of the neck and décolletage area. These creams typically contain ingredients like peptides, retinol, and hyaluronic acid to improve skin elasticity, reduce wrinkles, and firm sagging skin. Neck cream is targeted at individuals seeking to maintain a youthful appearance in the neck area, particularly those experiencing signs of aging or skin laxity.

Coenzyme Q10 (CoQ10) is a naturally occurring antioxidant in the body that plays a vital role in cellular energy production. CoQ10 supplements are used to support cardiovascular health, enhance energy levels, and mitigate the effects of aging, distinguishing themselves by their potential benefits in managing conditions like heart failure, migraines, and statin-induced muscle pain. These supplements are primarily targeted at individuals seeking to improve heart health, boost energy, and address specific medical conditions under professional guidance.