grid-line

60 Most Popular AI Tools Ranked (February 2025)

by Anthony Cardillo
Last Updated: February 26, 2025

This is a detailed list of the most popular AI tools in 2025, ranked by total monthly website visits.

Traffic data was collected from Semrush unless otherwise stated.

We also calculated the total traffic volume of all 60 tools to generate the estimated market share for each individual AI tool. All traffic data comes from February 2025 traffic estimates.

Instantly Analyze
Any Market

RankingAI ToolMonthly TrafficEstimated Market Share
1Canva263,500,00032.24%
2DeepL167,300,00020.47%
3ChatGPT75,000,0009.18%
4QuillBot65,700,0008.04%
5Remove.bg43,700,0005.35%
6Gemini38,300,0004.69%
7Grammarly37,700,0004.61%
8Character.ai21,400,0002.62%
9Quizizz15,200,0001.86%
10Zapier10,200,0001.25%
11Microsoft Copilot9,400,0001.15%
12CapCut8,600,0001.05%
13DeepAI7,000,000<1%
14Perplexity AI6,600,000<1%
15Hugging Face5,000,000<1%
16Poe3,700,000<1%
17Suno3,300,000<1%
18Claude3,000,000<1%
19ElevenLabs2,900,000<1%
20Midjourney2,800,000<1%
21InVideo2,400,000<1%
22Leonardo2,200,000<1%
23Replit2,000,000<1%
24Consensus1,700,000<1%
25Janitor AI1,600,000<1%
26Runway1,300,000<1%
27Luma AI1,100,000<1%
28Filmora1,100,000<1%
29Otter.ai992,900<1%
30DeepSeek884,300<1%
31Stable Diffusion791,100<1%
32Grok706,500<1%
33Microsoft Designer705,900<1%
34you.com667,500<1%
35Synthesia653,300<1%
36Descript651,400<1%
37HeyGen614,800<1%
38Jasper577,600<1%
39OpusClip544,500<1%
40Play.ht533,800<1%
41Cursor528,000<1%
42Wordtune522,500<1%
43WriteSonic515,800<1%
44Copy.ai427,600<1%
45Murf.ai403,200<1%
46Pictory342,300<1%
47Pi331,200<1%
48Google AI Studio319,600<1%
49Krisp275,000<1%
50Fliki239,100<1%
51Beautiful.ai228,300<1%
52SlidesAI226,600<1%
53NotebookLM217,900<1%
54Groq199,800<1%
55Lumen5179,300<1%
56Rytr89,300<1%
57HyperWrite70,700<1%
58Resemble69,100<1%
59Tabnine48,500<1%
60Mem40,700<1%

As of September 2024, Canva is the most popular AI tool in the world. Magic Studio is Canva's AI-powered toolkit that includes design, writing, and format conversion tools.

The next most popular AI tools are DeepL, ChatGPT, QuillBot, and Remove.bg. 

It's important to note that we've measured organic traffic to the web version of each AI tool, which affects our rankings. For example, some AI tools used via apps or an API, meaning the overall user base is larger.

Since the AI industry is relatively new, many of these tools are still growing their traffic and adding new users. Here are ten notable AI tools from the list that we want to highlight.

Want to Spy on Your Competition?

Explore competitors’ website traffic stats, discover growth points, and expand your market share.

Semrush Logo
Exploding Topics Logo

1. Perplexity AI

undefined

5-year search growth: 7,800%

Search growth status: Regular

Monthly organic traffic (Global): 6,600,000

Description: Perplexity AI is a chat-based conversational search engine that uses various deep learning and large language models to answer user queries. The tool currently supports over 10 million monthly active users and processes 169 million queries per month.

2. Claude

undefined

5-year search growth: 8,700%

Search growth status: Exploding

Monthly organic traffic (Global): 3,000,000

Description: Developed by Anthropic, Claude is a conversational AI assistant that prioritizes AI safety by producing “helpful, honest, and harmless” content.

In March 2024, Anthropic released the Claude 3 family of models, incorporating Haiku, Sonnet, and Opus. This was followed by two versions of Claude 3.5 Sonnet, and most recently, Claude 3.7 Sonnet in February 2025.

Anthropic is also one of the most funded and highest-valued private AI companies. It was valued at $18.5 billion in February 2024. One year later, in February 2025, its value had soared to $61.5 billion

3. Google Gemini

undefined

5-year search growth: 6,100%

Search growth status: Exploding

Monthly organic traffic (Global): 38,300,000

Description: Gemini, formerly known as Bard, is a family of multimodal AI models developed by Google DeepMind. Like ChatGPT, Gemini is available as a chatbot to answer questions, create images, translate languages, write code, and more.

One day after releasing Gemini Advanced, Google One surpassed 100 million users. The Google Gemini mobile app also has over 5 million downloads on the Google Play Store since launching in February 2024.

[Free] Steal Your
Competitor's Strategy

4. Microsoft Copilot

undefined

5-year search growth: 6,300%

Search growth status: Regular

Monthly organic traffic (Global): 9,400,000

Description: Microsoft Copilot is an AI-powered productivity tool and conversational chatbot. Because of Microsoft’s $13 billion investment in OpenAI, Copilot uses the startup’s latest models, including Dall-E 3, GPT-4, and GPT-4o. Microsoft has claimed that more than 1 million customers and 37,000+ organizations use Copilot.

5. DeepL

undefined

5-year search growth: 320%

Search growth status: Exploding

Monthly organic traffic (Global): 167,300,000

Description: DeepL provides translation services using artificial neural networks. The app is known for delivering high-quality translations in 31 different languages, including more natural-sounding translations with accurate grammar and context.

The company recently released DeepL Write, an AI writing assistant that helps with grammar, spelling, and punctuation while offering suggestions to improve clarity, tone, and style. More than 10 million people use the service monthly, including 500,000+ Pro members.

6. Canva

undefined

5-year search growth: 1,000%

Search growth status: Exploding

Monthly organic traffic (Global): 263,500,000

Description: Canva is an AI-powered graphic design tool where users can create presentations, logos, banners, etc. The design platform also offers a suite of AI tools known as the Magic Studio, which includes an AI art, text, and design generator. Today, Canva has over 170 million active customers.

7. Poe

undefined

5-year search growth: 6,900%

Search growth status: Regular

Monthly organic traffic (Global): 3,700,000

Description: Developed by Quora, Poe is an AI chatbot aggregator that allows users to create custom bots or access existing models. It supports some of the best AI models, including Claude 3.7 Sonnet, DeepSeek R1, and the latest models from OpenAI. The app generated $7.3 million from 40,000 paid user subscriptions.

8. DeepAI

undefined

5-year search growth: 7,500%

Search growth status: Regular

Monthly organic traffic (Global): 7,000,000

Description: DeepAI is an online collection of AI tools, including a conversational chatbot and multiple image, video, and music generator features. 

9. ElevenLabs

undefined

5-year search growth: 8,800%

Search growth status: Regular

Monthly organic traffic (Global): 2,900,000

Description: ElevenLabs is a speech synthesis company that offers AI-assisted text-to-speech, speech-to-speech, voice cloning, and more. Users can generate audio in 29 different languages and 120 unique voices. In January 2024, the startup crossed 1 million registered users after raising $80 million in Series B funding at a valuation of $1 billion.

10. CapCut

undefined

5-year search growth: 8,700%

Search growth status: Regular

Monthly organic traffic (Global): 8,600,000

Description: Known for their viral video templates on TikTok, CapCut is an AI video editing platform owned by ByteDance. CapCut's suite of tools includes video editing, templates, a music library, and various AI features like background removal, auto-captions, and text-to-speech. According to the latest data, CapCut has 490 million iOS and Android users (approximately 25% of TikTok’s user base).

Conclusion

This concludes our comprehensive list of the most popular AI tools in 2025.

Many of these tools are conversational chatbots (ChatGPT and Claude), photo or video editing platforms (Canva and CapCut), and writing assistants (QuillBot and Grammarly).

Check back regularly to find new popular AI tools and updated traffic data.

Stop Guessing, Start Growing 🚀

Use real-time topic data to create content that resonates and brings results.

Reveal More Competitor Secrets for Free

Which keywords they target
Their most important pages
Where they get backlinks from
How they monetize their site
Get more free data

Stop Guessing, Start Growing 🚀

Use real-time topic data to create content that resonates and brings results.