Health Trends

Dietary approach aimed at managing symptoms of irritable bowel syndrome (IBS) and other functional gastrointestinal disorders by reducing intake of certain carbohydrates. The diet involves three phases: elimination, reintroduction, and personalization, to identify and avoid specific FODMAPs that trigger symptoms. It is particularly beneficial for individuals suffering from IBS and related gastrointestinal issues.

Natural, zero-calorie sweetener derived from the monk fruit, also known as Luo Han Guo. It is significantly sweeter than sugar due to compounds called mogrosides and is often used as a sugar substitute in various foods and beverages, providing a healthier alternative to artificial sweeteners. This sweetener is particularly popular among individuals with diabetes, those following low-carb diets, and anyone seeking a natural, low-calorie sweetening option.

Brand of superfood protein shakes that are plant-based, gluten-free, non-GMO, and keto-friendly. Pirq shakes are made with ingredients like rice and pea protein, curcumin, maca, and almonds, offering a healthy, dairy-free option for those seeking to supplement their diet with protein and superfoods. These shakes are particularly suitable for health-conscious individuals, including those following plant-based, gluten-free, or keto diets.

A company that specializes in wellness products for babies, children, and mothers. They offer a range of products including gripe water, probiotics, vitamins, and other supplements designed to support the health and well-being of young families, emphasizing natural and organic ingredients in their formulations. The target demographic includes parents and caregivers seeking natural health solutions for their children.

Fashion trend that combines the aesthetics of athletic wear with leisurewear, resulting in comfortable, functional, and stylish clothing. Athleisure is designed to be worn both for athletic activities and casual, everyday wear, offering versatility and convenience. This trend primarily appeals to individuals seeking comfort and style in their daily attire, including fitness enthusiasts and those with active lifestyles.

Convenient and quick source of caffeine, typically containing 40-200 milligrams per gummy. They offer benefits such as convenience and controlled dosage, differentiating them from traditional caffeinated beverages. Caffeine gummies are primarily targeted at individuals seeking a portable and easy way to consume caffeine, such as busy professionals, students, and athletes.

Satisfy Running is a brand that designs and prototypes all its products in a creative studio in Paris, focusing on essentialism in its design philosophy. The brand develops its fabrics in France, Switzerland, Italy, and Japan, and produces its collections in Europe to ensure quality and sustainability, distinguishing itself with iconic running shorts and high-quality running apparel. Satisfy Running primarily targets runners and athletes who value premium, sustainable, and well-designed sportswear.

A type of gel base with a thicker inhibition layer and greater elasticity compared to regular gel bases. Its elastic self-leveling formula allows it to curve and self-level with the natural nail, creating a perfect apex, which provides a strong and flexible foundation for nail enhancements. Rubber base gel is ideal for nail technicians and individuals seeking durable and flexible nail enhancements.

Liquid Carnitine 3000 is a dietary supplement that delivers 3,000 milligrams of L-carnitine per serving in liquid form. L-carnitine is an amino acid derivative that supports the body's energy production by transporting fatty acids into the mitochondria, often used to enhance athletic performance, fat metabolism, and recovery. This supplement is primarily targeted at athletes, fitness enthusiasts, and individuals engaged in weight management or endurance training seeking a convenient and fast-absorbing energy support product.

The gut biome, or gut microbiome, is a complex community of microorganisms residing in the digestive tract. It plays a crucial role in digestion, immune function, and mental health, with recent research highlighting the importance of microbiome diversity and the impact of diet. The gut biome is particularly significant for individuals interested in digestive health, immune support, and the potential for personalized medicine based on microbiome analysis.

A type of athletic wear designed to provide comfort and ease of movement during physical activities. Oversized gym shirts feature a loose fit that allows for better air circulation and a greater range of motion, making them suitable for various exercises and casual wear. They are popular among fitness enthusiasts and individuals who prioritize comfort and style in their workout attire.

Company dedicated to enhancing pet well-being by offering immediate access to top veterinary experts around the clock. Pettable differentiates itself by providing 24/7 support for modern pet care, ensuring that pet owners can receive expert advice and assistance at any time. The service is particularly beneficial for pet owners who seek continuous, reliable veterinary support to maintain their pets' health and happiness.

Edible products containing cannabinol (CBN), a non-psychoactive cannabinoid known for its potential sedative effects and use as a sleep aid. These gummies are gaining popularity for their potential therapeutic benefits, particularly in promoting relaxation and improving sleep quality. CBN gummies are primarily targeted at individuals seeking natural alternatives for sleep support and relaxation.

Biotechnology company specializing in clinical-stage immuno-oncology cell therapies. It focuses on developing off-the-shelf NK (Natural Killer) and CAR-T (Chimeric Antigen Receptor T-cell) cell therapies for treating solid tumors and hematologic malignancies, differentiating itself by using cells from healthy donors. The primary beneficiaries of Wugen's therapies are patients suffering from various types of cancer.

Supplements designed to help restore vitamin and mineral stores that may have been depleted during pregnancy and childbirth. They typically contain essential nutrients such as calcium, vitamins B and D, iodine, choline, and other key nutrients that are beneficial for both the mother and the baby. These vitamins are primarily targeted at new mothers to support their recovery and overall health post-pregnancy.

This deep conditioning treatment is renowned for its ability to repair and nourish damaged hair. It features ingredients such as royal jelly extract and lipidure, which enhance hair texture, moisture retention, and overall manageability, setting it apart from other hair masks. The Fino hair mask is particularly beneficial for individuals with dry, damaged, or unmanageable hair seeking intensive care and restoration.

Cosmetic procedure involving the injection of Botox into the masseter muscles located on the sides of the jaw. This treatment is primarily used to alleviate teeth grinding (bruxism) and associated tension and headaches, while also offering cosmetic benefits such as slimming the jawline and altering facial contours. It is popular among individuals seeking relief from bruxism and those desiring a more contoured facial appearance.

Small family business based in Los Angeles, California, specializing in premium pain relief and support products. Modvel offers a range of items including braces, orthopedic cushions, and sleep pillows, aiming to alleviate pain and discomfort while boosting productivity and enhancing daily life. The target demographic includes individuals seeking effective solutions for pain relief and improved comfort in their daily activities.

Hypochlorous acid spray is a skincare product known for its antibacterial properties and suitability for sensitive skin. It helps in treating acne, reducing redness, and balancing the skin's pH, making it a valuable addition to skincare routines. This product is particularly beneficial for individuals with sensitive or acne-prone skin seeking gentle yet effective treatment options.

Skincare company specializing in plant-based, moisturizing products tailored for sensitive skin. Tubby Todd is distinguished by its popular 'All Over Ointment,' which is highly rated and available in various sizes and formulations, including options for eczema treatment. The brand primarily targets individuals with sensitive skin, including babies and those with skin conditions like eczema.

Skincare product containing mandelic acid, an alpha hydroxy acid (AHA) derived from bitter almonds. Known for its gentle exfoliating properties, it helps improve skin texture, reduce hyperpigmentation, and treat acne, making it suitable for sensitive skin types. The serum is particularly beneficial for individuals seeking a brighter complexion and reduced appearance of acne scars and wrinkles.

This pet treat or supplement is created by removing moisture from raw beef liver through freeze-drying, which helps preserve its nutritional content. It offers a high-protein, nutrient-rich option for pets, providing essential vitamins and minerals such as vitamin A, iron, and B vitamins. The primary beneficiaries of this product are dogs and cats, whose owners seek to provide them with a healthy, natural treat option.

Edible products that contain Cannabigerol (CBG), a cannabinoid found in cannabis plants. These gummies are valued for their potential therapeutic benefits, such as anti-inflammatory and neuroprotective properties, and are differentiated by their non-psychoactive nature compared to THC. CBG gummies are primarily targeted at adults seeking alternative wellness products and must be purchased by individuals aged 21 and over.

Laser hair removal treatment that utilizes diode laser beams to target and destroy hair follicles. Diolaze directs high-energy light through the skin towards the melanin in the hair follicles, heating and destroying them to prevent or significantly inhibit future hair growth, offering a more permanent solution compared to traditional hair removal methods. This treatment is primarily aimed at individuals seeking long-term hair reduction and smoother skin, often appealing to those who prefer a more efficient and less painful hair removal process.

Brand offering energy and focus supplements specifically designed for gamers. Their products contain a range of nootropics, including caffeine from non-GMO beans, L-theanine, L-tyrosine, Choline L-Bitartrate, and Phosphatidylserine, which are intended to enhance energy and cognitive function. Gamer Supps primarily targets gamers seeking to improve their focus, energy levels, and overall gaming performance.

Cornbread Hemp is a company that specializes in hemp-derived CBD products, offering full-spectrum, flower-only, and USDA organic options. The company emphasizes the natural medicinal benefits of cannabis, aiming to make it accessible to everyone, and is known for the quality and effectiveness of its products, such as CBD oils with a floral and earthy taste. Cornbread Hemp primarily targets individuals seeking natural and organic CBD solutions for wellness and medicinal purposes.

A product or tool designed to remove excess skin cells, oil, and dandruff from the scalp. Scalp exfoliators can be physical, such as scrubs, or chemical, like those containing salicylic acid, and they help maintain a clean and balanced scalp environment, promoting healthier and shinier hair. These products are particularly beneficial for individuals experiencing dandruff, oily scalp, or buildup from hair products.

A fictional company from the television series 'Succession,' Waystar is a global media and entertainment conglomerate owned by the Roy family. The company is central to the show's plot, which revolves around the power struggles within the family as they vie for control of the business. The series primarily targets viewers interested in drama, corporate intrigue, and family dynamics.

Award-winning natural skincare brand that focuses on delivering rapid results to complexions through the use of organic botanical extracts. These extracts are grown sustainably through hydroponics and aquaponics on their Texas farm and are harvested immediately to ensure high nutrition, emphasizing sustainability and the use of fresh, natural ingredients. The brand primarily targets individuals seeking effective, eco-friendly skincare solutions with a focus on natural and organic ingredients.

Company that offers a variety of products aimed at promoting a healthier lifestyle, including categories such as Cycling, Outdoors, and Fitness. Sportneer differentiates itself with products like a deep tissue massage gun, designed to relieve muscle spasms, reduce muscle atrophy, and improve blood circulation. The target demographic includes fitness enthusiasts, athletes, and individuals seeking to enhance their physical well-being.