Health Trends

Socks made from a blend of 76% viscose derived from bamboo fibers, 16% polyester, 6% spandex, and 2% nylon. These socks meet IDFL Global Recycled Standards and are produced in a facility adhering to Intertek WCA ethical standards, offering comfort and sustainability. They are targeted at environmentally conscious consumers seeking comfortable and ethically produced socks.

American makeup and cosmetics company founded by Selena Gomez, aiming to promote inclusivity and address mental health initiatives. The brand offers makeup products designed to feel good on the skin without hiding one's unique features, differentiating itself by focusing on breaking down unrealistic standards of perfection. Rare Beauty primarily targets individuals seeking inclusive beauty products that emphasize self-expression and mental well-being.

Diapers designed to be free from harmful chemicals, ensuring safety for babies and the environment. These products are distinguished by their use of organic and eco-friendly materials, avoiding substances like PFAS, which are often found in conventional diapers. Non-toxic diapers are primarily targeted at parents seeking safer, more sustainable diapering options for their infants.

A beverage designed to taste like traditional soda while supporting microbiome and digestive health. It contains plant fiber, prebiotics, botanicals, and other ingredients aimed at making it a healthier and more delicious alternative to conventional sodas. OLIPOP is targeted at health-conscious consumers looking for a tasty yet beneficial drink option.

End-to-end insurance platform that connects members to payers and providers, aiming to transform the health insurance business. CarePay differentiates itself by lowering costs and providing high-quality, real-time insights, enhancing the efficiency and transparency of health insurance transactions. The platform primarily targets health insurance companies, healthcare providers, and insured members seeking a more streamlined and cost-effective insurance experience.

Born Primitive is a company that specializes in high-quality workout apparel, catering to athletes and fitness enthusiasts. The company differentiates itself by offering durable and functional clothing designed to withstand intense physical activities, with a particular focus on performance and comfort. Born Primitive primarily targets athletes, CrossFit enthusiasts, and individuals seeking reliable and stylish workout gear.

OnQuality Pharmaceuticals is a company dedicated to developing targeted cancer supportive care (TCSC) treatments. The company focuses on creating therapies that prevent and treat the intolerable side effects caused by specific cancer drugs, differentiating itself by addressing the quality of life for cancer patients undergoing treatment. OnQuality Pharmaceuticals primarily serves cancer patients and healthcare providers seeking to mitigate the adverse effects of cancer therapies.

A skincare product designed to cleanse the skin while maintaining the integrity of the skin barrier. Glycolipid cream is known for its gentle formulation, which helps to soften and smooth the skin without causing irritation. This product is particularly beneficial for individuals with sensitive skin or those looking for a mild yet effective cleansing solution.

A portable, handheld tool designed to provide percussive massage treatment or vibration therapy. It works by stimulating sensory cells on the skin, which interrupts muscle contractions and helps to relax them, thereby relieving muscle soreness, improving blood flow, and enhancing recovery after physical activities. This device is particularly beneficial for athletes, fitness enthusiasts, and individuals seeking relief from muscle tension and pain.

Immersive learning platform based in London, England, specializing in delivering lasting behavioral change through VR solutions. It creates a safe space for learners to practice soft skills and provides AI-enabled analytical feedback to accelerate personal development, differentiating itself with a library of VR and mobile simulations for management, diversity, and employability training. The platform primarily targets organizations and educational institutions seeking to enhance their training programs with innovative, technology-driven solutions.

A company that focuses on guiding consumers to make better choices throughout their healthcare journeys. Rightway Healthcare provides a supportive ecosystem that includes education, navigation, and advocacy to help members receive the best care at the lowest cost, differentiating itself with comprehensive care navigation and pharmacy benefits services. The target demographic includes individuals seeking to optimize their healthcare experiences and reduce costs through informed decision-making.

Skincare brand known for its focus on innovation and quality, emphasizing the use of high-quality ingredients while rejecting harsh chemicals. NourishMax offers a range of products including Vitamin C + B + E + Ferulic Serum, Diamond Infused Eye Cream, and Neck Firming Cream, aiming to provide effective skincare solutions with visible results. The brand primarily targets individuals seeking safe and effective skincare products that deliver noticeable improvements.

A biotechnology company that leverages an AI genomics platform to create noninvasive blood tests for early cancer detection and precision oncology treatments. Freenome's technology differentiates itself by integrating machine learning with multi-omics data to identify cancer biomarkers at early stages, potentially improving patient outcomes and treatment efficacy. The primary beneficiaries of Freenome's innovations are healthcare providers and patients seeking early cancer diagnosis and personalized treatment options.

A magnetic nasal strip is a non-invasive device designed to improve nasal airflow by physically opening the nasal passages and incorporating magnets believed to enhance circulation or therapeutic effects. These strips typically differentiate themselves from standard nasal strips by adding embedded magnets, claiming to provide additional benefits such as reduced snoring, better breathing, and enhanced sleep quality. Magnetic nasal strips are primarily targeted at individuals experiencing nasal congestion, snoring, or mild sleep apnea who seek alternative or supplementary respiratory aids.

Tools designed to curl hair without using heat, typically used overnight to achieve curls by morning. They help prevent hair damage and often come with accessories like hair clips, offering a safer alternative to traditional heated curling tools. Heatless curlers are popular among individuals looking to maintain hair health while achieving styled curls.

Topical treatment designed to address acne on the back and other parts of the body. These sprays typically contain active ingredients like Salicylic Acid, Benzoyl Peroxide, Witch Hazel, and Tea Tree Oil, which help to clear pores, reduce inflammation, and prevent future breakouts. Bacne sprays are suitable for all skin types and are applied directly to the affected areas, making them convenient for individuals dealing with body acne.

This health support package is designed to enhance women's reproductive health by targeting inflammation, hormone balance, fertility, and menstrual-related issues. It offers a combination of supplements and nutrients aimed at supporting overall well-being and addressing specific health concerns related to women's reproductive systems. The package is primarily intended for women seeking natural solutions to improve their reproductive health and manage related conditions.

THCP vapes are products that contain Tetrahydrocannabiphorol, a potent cannabinoid known for its high affinity to CB1 receptors in the endocannabinoid system. These vapes deliver THCP through inhalation, providing rapid and intense effects, which differentiates them from other cannabinoid products. THCP vapes are primarily targeted at experienced cannabis users seeking potent effects and should be used with caution due to their strength and varying legal status.

Company specializing in the development and sale of complete nutrition food products. Base Food Inc. offers items such as base bread, base pasta, and base cookies, all designed to provide balanced nutrition with essential vitamins and minerals. The target demographic includes health-conscious individuals seeking convenient, nutritionally complete meal options.

A Qualified Small Employer Health Reimbursement Arrangement (QSEHRA) is a type of health reimbursement arrangement that allows small employers with fewer than 50 full-time employees to reimburse their employees for medical expenses, including health insurance premiums. Established under the 21st Century Cures Act in December 2016, QSEHRA requires that employees have minimum essential coverage to receive tax-free reimbursements, and it must be offered on the same terms to all eligible employees. This arrangement primarily benefits small businesses looking to provide health benefits to their employees without offering a group health plan.

Modern, premium beauty and skincare brand founded by Trinny Woodall. Known for its multitasking formulas that are personalized to individual needs, the brand offers a range of products designed to simplify beauty routines while delivering effective results. Trinny London primarily targets individuals seeking personalized, high-quality beauty solutions that cater to their specific skin and makeup needs.

Products designed to connect users to the Earth's natural energy, believed to enhance sleep and overall well-being. These items, often referred to as 'Earthing' or 'Grounding' sheets or mats, are available in various sizes to accommodate different bed types. They are primarily targeted at individuals seeking alternative wellness solutions to improve sleep quality and health.

Soursop bitters is a herbal supplement made from the soursop fruit and other natural ingredients, traditionally used to support digestive health and overall wellness. It is believed to have antioxidant properties, aid in detoxification, and improve immune function. Soursop bitters are primarily targeted at individuals seeking natural remedies for digestive issues, detoxification, and general health improvement.

A split end trimmer is a tool designed to remove split ends from hair without affecting the overall length. These devices, such as the Split-Ender Pro 2 and Jiity Barber 2 In1 Women Hair Split Ends Trimmer, are typically cordless, automatic, and easy to use, providing a convenient solution for maintaining healthy hair. Split end trimmers are particularly beneficial for individuals looking to maintain smooth and healthy hair without frequent trips to the salon.

​Clean Simple Eats is a health and wellness brand that offers macro-balanced meal plans, recipes, protein powders, and supplements. Founded by Erika and JJ, the company aims to promote clean eating and fitness through its products and services. Their offerings cater to individuals seeking nutritious meal options and high-quality supplements to support a healthy lifestyle

Innerwell is a telemedicine platform specializing in at-home psychedelic therapy, founded in 2021 and headquartered in New York City. It offers services such as psychiatry, therapy, ketamine treatment, Eye Movement Desensitization and Reprocessing, and psychedelic integration, combining personalized guidance from licensed therapists with innovative psychedelic medicine. Innerwell primarily serves individuals seeking treatment for conditions like depression, anxiety, PTSD, and trauma across various U.S. states.

The NoSurf movement is a community and lifestyle choice aimed at reducing or eliminating unnecessary internet usage. It encourages people to engage in offline activities and hobbies to improve their well-being and productivity, offering resources such as activity lists and support for those looking to cut down on their internet consumption. The movement primarily targets individuals seeking to enhance their mental health and productivity by minimizing their reliance on digital devices.

The practice of consuming very small amounts of cannabis to achieve therapeutic effects without intense psychoactive effects. This method helps manage symptoms like pain, anxiety, and inflammation while minimizing side effects and maintaining functionality. It is particularly beneficial for individuals seeking therapeutic benefits of cannabis without significant impairment and can be cost-effective due to lower consumption.

Avoidant/restrictive food intake disorder (ARFID) is a fairly new eating disorder. Children with ARFID are extremely selective eaters and sometimes have little interest in eating food. They may eat a limited variety of preferred foods, which can lead to poor growth and poor nutrition.

First Day vitamins are a brand of multivitamins designed for various age groups, including children and teens. They emphasize health and emotional development, offering gummy vitamins with a 45-day satisfaction guarantee and no added sugars or unnecessary ingredients. These vitamins are particularly popular among parents seeking to support their children's immune system, growth, and overall development.