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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Mandelic acid serum
12.1K
Volume
+343%
Growth
Skincare product containing mandelic acid, an alpha hydroxy acid (AHA) derived from bitter almonds. Known for its gentle exfoliating properties, it helps improve skin texture, reduce hyperpigmentation, and treat acne, making it suitable for sensitive skin types. The serum is particularly beneficial for individuals seeking a brighter complexion and reduced appearance of acne scars and wrinkles.
exploding
L-theanine supplement
14.8K
Volume
+342%
Growth
L-theanine is an amino acid commonly found in tea leaves and is often used as a dietary supplement to promote relaxation, improve mood, and enhance cognitive function. It is known for its ability to increase alpha brain wave activity, which is associated with a state of relaxed alertness, and is often used in combination with caffeine to improve focus without the jittery effects. The supplement is primarily targeted at individuals seeking natural ways to manage stress, improve mental clarity, and support overall cognitive health.
exploding
AI Image Recognition
5.4K
Volume
+342%
Growth
Technology that enables computers to interpret and make decisions based on visual data from the world. It involves techniques such as image classification, object detection, and image segmentation, often utilizing deep learning models like Convolutional Neural Networks (CNNs) to recognize and classify images. AI Image Recognition is widely used in applications such as facial recognition, autonomous vehicles, medical imaging, and security surveillance.
exploding
Seed probiotics
90.5K
Volume
+339%
Growth
Probiotics designed to support whole body health through a scientifically formulated blend. Seed probiotics feature 24 different strains aimed at promoting gut health and overall well-being, distinguishing themselves with high quality and rigorous scientific backing. These probiotics are targeted at individuals seeking to improve their digestive health and enhance their overall wellness.
exploding
Brown noise
135K
Volume
+338%
Growth
Type of noise characterized by a power density that decreases 6 dB per octave with increasing frequency, resulting in a deeper, richer sound compared to white noise. It is often used for sound masking, relaxation, and sleep aid due to its soothing properties and effectiveness in blocking out lower-frequency sounds. Brown noise is particularly beneficial for individuals seeking a calming auditory environment or those needing to mask disruptive background noises.
peaked
Blue lotus oil
5.4K
Volume
+338%
Growth
Essential oil derived from the blue lotus flower, known for its psychoactive properties that can affect emotions and cognition. It contains antioxidants such as quercetin, kaempferol, and myricetin, and has anti-spasmodic properties, making it valuable in aromatherapy and traditional medicine. Blue lotus oil is primarily used by individuals seeking natural remedies for relaxation, emotional well-being, and mild pain relief.
exploding
levoit
40.5K
Volume
+335%
Growth
A brand specializing in home appliances, particularly air purifiers and humidifiers, aimed at improving indoor air quality. Known for modern designs, user-friendly features, and effective performance, the brand offers products that are both affordable and efficient. Levoit primarily targets consumers looking to enhance their home environment with reliable and cost-effective air quality solutions.
exploding
Psychological safety
40.5K
Volume
+335%
Growth
An environment where individuals feel safe to take interpersonal risks, such as speaking up, disagreeing, or raising concerns, without fear of negative repercussions or pressure to sugarcoat bad news. Psychological safety is crucial for fostering open communication, innovation, and effective teamwork, as it encourages honest dialogue and the sharing of diverse perspectives. This concept is particularly beneficial for teams and organizations aiming to enhance collaboration, creativity, and overall performance.
exploding
Peptide therapy
12.1K
Volume
+335%
Growth
Medical approach that uses small chains of amino acids, known as peptides, to influence various biological processes in the body. These peptides can have different mechanisms of action depending on their specific type and intended use, offering benefits such as enhancing muscle growth, improving skin health, boosting immune function, and aiding in weight loss. Peptide therapy is often sought by individuals looking to improve their overall health, athletic performance, or aesthetic appearance.
exploding
NativePath
20
Volume
+333%
Growth
Company focused on promoting well-being through simple, thoughtful foods and nutritional products. NativePath aims to help people live more naturally in the modern world by offering a range of health and wellness products. The company primarily targets individuals seeking to improve their health and wellness through natural and holistic approaches.
exploding
Mullein
301K
Volume
+333%
Growth
Biennial plant known for its tall, erect stem and large, velvety leaves, traditionally used to treat respiratory issues, inflammation, and infections. Common preparations include teas, tinctures, and oils, offering various therapeutic benefits. It is primarily used by individuals seeking natural remedies for respiratory and inflammatory conditions.
exploding
Intrusive thought
12.1K
Volume
+332%
Growth
Unwanted, involuntary thoughts, images, or ideas that can be disturbing or distressing. These thoughts are common in individuals with anxiety disorders, OCD, depression, and other mental health conditions, often being contrary to a person's values and beliefs. Therapeutic approaches like Cognitive Behavioral Therapy (CBT) can help manage these intrusive thoughts.
exploding
Derma serum
18.1K
Volume
+332%
Growth
Skincare products formulated to target skin concerns such as hyperpigmentation, dark spots, and wrinkles. Derma serums typically include active ingredients like Vitamin C, Hyaluronic Acid, Kojic Acid, and Niacinamide, which work together to improve skin texture and tone. These products are suitable for individuals looking to enhance their skincare routine with targeted treatments for specific skin issues.
exploding
Electrolytes tablets
49.5K
Volume
+332%
Growth
Mineral supplements designed to treat or prevent low levels of essential electrolytes such as potassium in the blood. These tablets help maintain normal electrolyte levels, which are crucial for the proper functioning of cells, kidneys, heart, muscles, and nerves, thereby supporting overall bodily functions. Electrolyte tablets are particularly beneficial for individuals who experience electrolyte imbalances due to factors like intense physical activity, illness, or dietary deficiencies.
exploding
Ginseng skincare
4.4K
Volume
+331%
Growth
Skincare products that incorporate ginseng, particularly Panax ginseng, to leverage its numerous benefits for the skin. Ginseng is known for its antioxidant properties, which help protect the skin from environmental damage, and its ability to stimulate collagen production, maintaining skin elasticity and firmness. These products are particularly beneficial for individuals looking to prevent skin aging, improve facial wrinkles, and soothe irritated skin, making them popular among those seeking a more youthful and radiant complexion.
exploding
Perimenopause books
1.9K
Volume
+330%
Growth
Books on perimenopause provide information and guidance on the symptoms, stages, and management strategies for women undergoing hormonal changes. These books offer valuable insights into understanding and reclaiming hormone health, navigating hormonal changes with purpose and power, and addressing perimenopause symptoms with practical strategies. They are primarily targeted at women experiencing perimenopause who seek to better understand and manage their health during this transitional phase.
exploding
human norms
70
Volume
+329%
Growth
Shared expectations and rules that guide behavior within social groups, varying widely across different cultures and societies. These norms include guidelines for social etiquette, dress codes, communication, family roles, workplace behavior, legal norms, and cultural practices, helping to maintain order and predictability in society. Human norms benefit individuals and communities by promoting coexistence and cooperation.
regular
Carpe deodorant
40.5K
Volume
+329%
Growth
Clinical strength antiperspirant and deodorant designed to combat excessive sweating. It offers various scents and is priced around $19.95, available for purchase on the Carpe website and Amazon, with positive reviews and a 60-day return policy. This product is targeted at individuals who experience excessive sweating and are seeking a reliable solution to manage it.
exploding
Moringa powder
550K
Volume
+329%
Growth
Derived from the dried leaves of the Moringa oleifera tree, this powder is known for its high nutritional content, including vitamins, minerals, and amino acids. It is often marketed as a 'superfood' due to its potential health benefits, such as boosting the immune system, reducing inflammation, and improving heart health. Moringa powder is primarily targeted at health-conscious individuals looking to enhance their diet with nutrient-dense supplements.
exploding
VanMan
8.1K
Volume
+329%
Growth
Horror-themed game where players monitor paranormal sites from a van, similar to the gameplay of 'I'm On Observation Duty.' Players are tasked with observing and identifying supernatural occurrences through surveillance equipment, providing a unique and immersive experience in the horror genre. The game primarily targets fans of horror and paranormal investigation games, offering a suspenseful and engaging experience for those who enjoy monitoring and detecting eerie phenomena.
exploding
La vie bacon
1.6K
Volume
+327%
Growth
Plant-based bacon alternative created by the French startup La Vie, designed to mimic the taste and texture of traditional bacon. Made primarily from rehydrated soy proteins, sunflower oil, salt, and natural flavorings, it aims to provide a vegan and environmentally friendly option for consumers. This product is targeted at individuals seeking plant-based dietary options and those interested in reducing their environmental impact.
regular
Chemical sunscreen
33.1K
Volume
+325%
Growth
Chemical sunscreens use organic compounds to absorb UV radiation and convert it into heat, which is then released from the skin. These sunscreens often contain ingredients like avobenzone, octinoxate, oxybenzone, and octocrylene, and are known for being lightweight and non-greasy, although they may cause skin irritation or allergic reactions in some individuals. Chemical sunscreens are typically favored by individuals seeking a lightweight, non-greasy sun protection option, but they may also be scrutinized by those concerned about potential skin sensitivities and environmental impact.
exploding
Glycolic acid moisturizer
4.4K
Volume
+325%
Growth
Skincare products that incorporate glycolic acid, an alpha-hydroxy acid, to exfoliate the skin and improve its texture. These moisturizers help reduce fine lines, wrinkles, acne, and hyperpigmentation while often including hydrating ingredients to maintain moisture balance. Glycolic acid moisturizers are particularly beneficial for individuals seeking to enhance their skin's appearance and address specific skin concerns such as aging and acne.
exploding
Just Ingredients
90.5K
Volume
+324%
Growth
Company focused on providing health and wellness products made with real ingredients. Just Ingredients differentiates itself by emphasizing the use of natural, non-toxic components in its product line, which includes supplements, skincare, and household items, aiming to promote a healthy and fulfilling life. The target demographic includes health-conscious individuals seeking natural and effective alternatives to conventional products.
exploding
wellio
9.9K
Volume
+323%
Growth
Wellio is an AI food tech company based in San Francisco, focused on enhancing meal planning and preparation through intelligent technology. Acquired by Kraft Heinz in 2018, Wellio's platform acts as a personal nutritionist, chef, and shopper, helping users discover, order, and prepare meals by delivering fresh ingredients and providing on-demand cooking support. This acquisition was part of Kraft Heinz's strategy to bolster its digital innovation efforts through its Evolv Ventures, a $100 million venture capital fund aimed at disrupting the food industry with emerging technologies.
exploding
Caffeine eye serum
4.4K
Volume
+321%
Growth
Skincare product formulated to address issues around the eye area, such as puffiness and dark circles. It boosts circulation, reduces puffiness, improves discoloration, and protects the skin, making it effective in enhancing the appearance of the under-eye region. This serum is particularly popular among individuals seeking to reduce the appearance of dark circles and under-eye bags.
exploding
Healthy horizons
2.9K
Volume
+319%
Growth
Organization that empowers breastfeeding parents at work and at home, specializing in corporate lactation programs, lactation consulting, and providing breast pumps. Healthy Horizons differentiates itself by offering comprehensive support services tailored to the needs of working parents, including on-site lactation rooms and personalized consulting. The primary beneficiaries of Healthy Horizons' services are breastfeeding parents, particularly those balancing work and family life.
exploding
Gluten-free bread
165K
Volume
+319%
Growth
Bread made without gluten, a protein found in wheat, barley, and rye, designed for individuals with celiac disease, gluten sensitivity, or wheat allergies. It is typically made from alternative flours such as rice flour, almond flour, or coconut flour, and may include ingredients like xanthan gum to mimic the texture of traditional bread. Gluten-free bread is particularly beneficial for those who need to avoid gluten for health reasons.
exploding
Parachute Health
27.1K
Volume
+318%
Growth
Software company that provides an online ordering platform for medical equipment and supplies. The platform is designed to offer the fastest and most reliable way to order these items, enhancing visibility and efficiency in the ordering process for the DME/HME industry. Parachute Health primarily serves healthcare providers and patients requiring durable medical equipment.
exploding
kos protein powder
9.9K
Volume
+317%
Growth
Organic, vegan, plant-based protein supplement designed to provide essential nutrients and support various dietary needs. Known for its good taste and available in multiple flavors, it is rich in vitamins and minerals, low in carbs, and suitable for keto, soy-free, and dairy-free diets. This product is ideal for health-conscious individuals seeking a nutritious and versatile protein source.
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