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Health Trends
The trends shaping the future of health and healthcare.
FILTER BY:
5 years
health
Aluminum-free deodorant
40.5K
Volume
+360%
Growth
Personal care products formulated without aluminum compounds, which are typically used in traditional antiperspirants. These deodorants aim to reduce the risk of skin irritation and potential health concerns linked to aluminum, while still effectively controlling body odor. They are particularly popular among health-conscious consumers and those with sensitive skin.
regular
Optimize Health
1.9K
Volume
+359%
Growth
Software company based in Seattle, Washington, specializing in remote patient monitoring (RPM). The platform integrates connected devices, data science, healthcare data integration, communication, and local delivery into a single experience, aiming to simplify remote care, improve patient outcomes, lower hospitalizations, and reduce patient costs. The primary target demographic includes healthcare providers seeking to offer better care for patients in their own homes.
regular
Everything Shower
22.2K
Volume
+358%
Growth
An extended shower routine that involves multiple steps aimed at achieving a deep clean and leaving you feeling exceptionally fresh. This trend typically includes a series of skincare, haircare, and body care treatments all performed in one extended shower session, offering a comprehensive self-care experience. The Everything Shower is particularly popular among individuals who prioritize self-care and enjoy dedicating time to personal grooming and relaxation.
exploding
Vaginal probiotic
74K
Volume
+355%
Growth
Supplements containing beneficial bacteria, primarily from the Lactobacillus species, which are naturally found in a healthy vaginal microbiome. These probiotics aim to maintain or restore the natural balance of bacteria in the vagina, disrupted by factors such as antibiotics, hormonal changes, or infections, thereby helping to prevent issues like bacterial vaginosis, yeast infections, and urinary tract infections. Vaginal probiotics are particularly beneficial for individuals experiencing recurrent vaginal infections or those looking to support their overall vaginal health.
exploding
Somatic therapy
110K
Volume
+355%
Growth
Somatic therapy is a form of body-centered therapy that focuses on the connection between the mind and body, utilizing both psychotherapy and physical therapies for holistic healing. It operates on the principle that trauma, stress, and other psychological issues can be stored in the body, and addressing these physical manifestations can aid in the healing process. This therapy is particularly beneficial for individuals suffering from PTSD, anxiety, depression, and chronic pain.
exploding
Eating for mental health
590
Volume
+355%
Growth
The practice of consuming foods that can positively impact mental well-being. Research indicates that increasing the intake of fruits, vegetables, and foods rich in omega-3 fatty acids can reduce symptoms in individuals with mental health challenges, with the Mediterranean diet showing particularly positive effects. This approach is beneficial for individuals seeking to improve their mental health through dietary changes.
exploding
Charlie health
40.5K
Volume
+355%
Growth
Virtual treatment programs designed to support young people struggling with their mental health, focusing on long-term healing and connection. Charlie Health differentiates itself by offering personalized, evidence-based care through a combination of individual, family, and group therapy sessions conducted online. The primary target demographic includes adolescents and young adults facing mental health challenges who benefit from accessible and comprehensive virtual care solutions.
exploding
Peptide cream
14.8K
Volume
+355%
Growth
Skincare product formulated with peptides, which are short chains of amino acids that act as building blocks for proteins such as collagen and elastin. Peptide creams aim to improve skin firmness, reduce signs of aging, and may also help in minimizing breakouts, offering a multi-functional approach to skincare. This product is primarily targeted at individuals seeking anti-aging solutions and those looking to enhance their skin's overall health and appearance.
exploding
Hydroxyapatite
74K
Volume
+355%
Growth
A naturally occurring mineral form of calcium apatite with the formula Ca₅(PO₄)₃(OH). It is the main inorganic component of tooth enamel and bone, widely used in medical and dental applications such as bone grafts and dental implants due to its biocompatibility and similarity to human hard tissues. Hydroxyapatite is particularly beneficial for medical professionals and patients requiring bone and dental restoration.
exploding
Gut supplement
3.6K
Volume
+355%
Growth
Dietary products designed to support and improve digestive health by introducing beneficial bacteria and other nutrients. These supplements can enhance overall immunity, reduce inflammation, and promote regular bowel movements, differentiating themselves by targeting gut health specifically. Gut supplements are primarily aimed at individuals with digestive issues, those looking to boost their immune system, and anyone seeking to maintain general wellness.
exploding
The farmer's dog
301K
Volume
+353%
Growth
The Farmer's Dog is a pet food company that offers fresh, human-grade meals tailored to each dog's individual nutritional needs. The company differentiates itself by delivering pre-portioned, high-quality meals made from natural ingredients, formulated by veterinarians, and designed to support long-term health and vitality in dogs. The Farmer's Dog primarily targets health-conscious pet owners who prioritize the well-being of their pets and seek an alternative to traditional, processed dog food.
exploding
CryoSlimming
12.1K
Volume
+350%
Growth
Non-invasive cosmetic procedure aimed at reducing fat in specific areas of the body through the application of cold temperatures. This process is part of cryolipolysis, designed to freeze and destroy fat cells without damaging surrounding tissues, with the dead fat cells naturally eliminated by the body's lymphatic system over time. It is targeted at individuals looking to contour their body and reduce stubborn fat deposits resistant to diet and exercise.
exploding
Transparent Labs
110K
Volume
+350%
Growth
A company based in American Fork, Utah, that produces and retails health and body growth supplements. They offer a range of products including bulk and lean pre-workout supplements and proteins, known for being free from gluten, GMOs, unnecessary fillers, and food dyes, with an emphasis on 100% formula transparency and no proprietary blends. Transparent Labs primarily targets fitness enthusiasts and health-conscious individuals seeking high-quality, transparent supplement options.
exploding
Liquid exfoliant
4.4K
Volume
+350%
Growth
Skincare products designed to remove dead skin cells from the surface of the skin using chemical agents. Unlike physical exfoliants, liquid exfoliants dissolve the bonds between dead skin cells, allowing them to be easily washed away, and they often contain ingredients like Alpha Hydroxy Acids (AHAs), Beta Hydroxy Acids (BHAs), and Polyhydroxy Acids (PHAs). These products are beneficial for individuals looking to improve skin texture, reduce fine lines and wrinkles, unclog pores, and enhance overall skin radiance.
regular
Yfood
110K
Volume
+350%
Growth
Smart food company that develops meal drinks as an alternative to junk food. The company focuses on creating sustainable products by minimizing CO₂ emissions and other environmental impacts, differentiating itself through its commitment to environmental sustainability. YFood Labs GmbH primarily serves customers in Germany who are looking for convenient, nutritious meal alternatives.
regular
Estrid
165K
Volume
+350%
Growth
Scandinavian brand offering razors and body care products, emphasizing affordability and quality. Estrid differentiates itself by providing 100% vegan products and promoting the idea that hair removal should be optional but accessible. The brand primarily targets individuals seeking ethical and high-quality hair removal solutions.
exploding
Live rosin
22.2K
Volume
+350%
Growth
High-quality cannabis concentrate made using a solventless extraction process from fresh or flash-frozen cannabis plants. Known for its purity, rich flavor, and strong effects, it offers a premium experience compared to other cannabis concentrates. Live rosin is particularly popular among cannabis connoisseurs seeking a potent and flavorful product.
exploding
Perfora
74K
Volume
+350%
Growth
Dental supply store located in Gurgaon, India, offering a range of oral care products. The brand focuses on elevating everyday oral hygiene with products like electric toothbrushes, teeth whitening pens, toothpastes, and probiotic rinses, all developed with advanced ingredients and technology. Perfora primarily targets individuals seeking practical and precisely designed oral care solutions.
exploding
tdee
301K
Volume
+348%
Growth
Total Daily Energy Expenditure (TDEE) is a measure of the total number of calories a person burns in a day, encompassing both their Basal Metabolic Rate (BMR) and physical activity level. It is used to determine daily caloric needs for maintaining, losing, or gaining weight by multiplying the BMR by an activity factor based on the individual's level of physical activity. TDEE is particularly useful for individuals looking to manage their weight through diet and exercise planning.
exploding
Azelaic acid
450K
Volume
+348%
Growth
A naturally occurring acid found in grains such as barley, wheat, and rye, known for its antimicrobial and anti-inflammatory properties. It is effective in treating skin conditions like acne and rosacea by killing bacteria that infect pores and reducing the production of keratin, which can lead to acne development. Azelaic acid is primarily used by individuals with acne-prone or rosacea-affected skin seeking a treatment to improve their skin condition.
exploding
Primal Harvest
27.1K
Volume
+347%
Growth
Health and wellness company offering a range of products designed to support various aspects of health, such as energy, immune function, digestion, hair health, and joint health. Primal Harvest differentiates itself by providing high-quality, natural supplements like Primal Greens, Hair Health Complex, and Primal Collagen, which are formulated to address specific health needs. The target demographic includes individuals seeking natural and effective solutions for improving their overall health and well-being.
exploding
Men face serum
14.8K
Volume
+347%
Growth
Skincare product designed to provide intense hydration and nourishment to the deepest layers of the skin. Typically contains a highly concentrated formula with active ingredients such as vitamin C, which helps rejuvenate the skin and make it healthier. Primarily targeted at men looking to improve skin texture, reduce signs of aging, and enhance overall skin health.
exploding
Frida Baby
720
Volume
+345%
Growth
Company that manufactures a range of baby products designed for newborns and their parents. The product line includes items such as saline kits, snot spray, hygiene filters, washers, and nail fillers, focusing on addressing various childcare needs from delivery to everyday hygiene and care. The brand is particularly practical for parents seeking effective and convenient solutions for their baby's health and hygiene.
exploding
Ashwagandha coffee
720
Volume
+345%
Growth
Ashwagandha coffee is a beverage that combines traditional coffee with adaptogenic herbs such as Ashwagandha and Chaga mushrooms. This blend aims to provide a balanced energy boost while also offering stress relief, differentiating it from regular coffee by its added health benefits. It is primarily targeted at health-conscious individuals seeking both the stimulating effects of coffee and the adaptogenic benefits of Ashwagandha.
exploding
yosuda
10
Volume
+344%
Growth
Brand that offers a range of fitness equipment, particularly indoor cycling bikes, including full-sized stationary bikes and compact under-desk exercise bikes. Yosuda's products are well-reviewed for their durability, ease of use, and affordability, making them a popular choice for home fitness enthusiasts. The brand primarily targets individuals looking to maintain or improve their fitness levels from the comfort of their homes.
regular
Mosquito patches
14.8K
Volume
+344%
Growth
Adhesive patches infused with natural ingredients like citronella oil designed to repel mosquitoes. These patches are DEET-free, making them a safer alternative for both children and adults, and they offer a convenient, non-toxic method of mosquito protection. Mosquito patches are particularly beneficial for families and individuals seeking an easy-to-use, chemical-free solution to prevent mosquito bites.
peaked
PPL split
12.1K
Volume
+344%
Growth
The PPL split is a workout routine that divides exercises into three categories: Push, Pull, and Legs. This structure allows for targeted muscle group training on different days, enhancing balanced muscle development and recovery. It is particularly beneficial for fitness enthusiasts looking to optimize their strength training regimen.
exploding
HHC
368K
Volume
+344%
Growth
Hexahydrocannabinol (HHC) is a synthetic cannabinoid that mimics the psychoactive effects of THC, the primary active compound in cannabis. It is not currently regulated, and there is limited research on its safety, benefits, and potential risks. HHC is primarily of interest to individuals seeking alternative cannabinoids for recreational or experimental use.
exploding
dpdr
135K
Volume
+343%
Growth
Mental health condition characterized by persistent or recurrent feelings of detachment from one's own body or a sense of unreality about the surroundings. Symptoms include feeling like an outside observer of oneself, emotional disconnection, and distortions in perception, often triggered by severe stress, trauma, or substance use. Treatment typically involves psychotherapy and sometimes medication, targeting individuals experiencing significant distress or impairment due to these symptoms.
exploding
Phosphatidylserine supplement
4.4K
Volume
+343%
Growth
This supplement is used to support cognitive function, memory, and brain health by providing phospholipids found in cell membranes, particularly in the brain. It is believed to help improve mental focus and reduce stress, differentiating itself by targeting brain health specifically. The primary demographic for this supplement includes individuals seeking to enhance cognitive performance and manage stress levels, such as students, professionals, and older adults.
exploding
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