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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Foldable Stool
60.5K
Volume
+82%
Growth
Portable seating solutions that can be easily collapsed for storage and transport. They are commonly used for camping, fishing, picnics, and other outdoor activities, as well as in small living spaces where space-saving furniture is essential. Foldable stools are ideal for individuals who need convenient and compact seating options for various activities.
exploding
Collagen serum
22.2K
Volume
+82%
Growth
Skincare product formulated to enhance skin hydration and overall skin health by incorporating collagen. Collagen serum is known for its ability to significantly increase skin hydration levels, often showing noticeable improvements after one month of use, which can lead to a more youthful appearance. This product is particularly beneficial for individuals seeking to improve skin hydration and achieve healthier, more youthful-looking skin.
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Modern Health
12.1K
Volume
+82%
Growth
Evidence-based, global mental health solution designed for employers. It aims to deliver tangible results, such as lower costs and meaningful outcomes, for both employers and their employees by offering a fully integrated, comprehensive mental health solution. The primary beneficiaries are employers seeking to better support their workforce and improve overall employee well-being.
exploding
Portable sauna
40.5K
Volume
+81%
Growth
Compact, easy-to-set-up devices designed for home use, typically including a steam generator and an enclosure. Some models offer additional features like remote controls, folding chairs, and red-light therapy, providing a convenient and customizable sauna experience. Portable saunas are ideal for individuals seeking the benefits of sauna therapy without the need for a permanent installation, often appealing to health-conscious consumers and those with limited space.
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My Invisalign
3.6K
Volume
+81%
Growth
Mobile application designed to assist users in managing their Invisalign treatment. The app features a personalized doctor locator tool that connects users to nearby Invisalign providers and allows them to request appointments, enhancing the convenience and accessibility of orthodontic care. My Invisalign is primarily targeted at individuals undergoing Invisalign treatment who seek an organized and efficient way to manage their appointments and treatment progress.
exploding
Progressive overload
49.5K
Volume
+81%
Growth
Principle in strength training and fitness that involves gradually increasing the stress placed on the body during exercise to stimulate muscle growth, strength gains, and overall fitness improvements. This can be achieved by increasing the weight lifted, the number of repetitions or sets, decreasing rest time between sets, or increasing the frequency of workouts. Progressive overload is particularly beneficial for athletes, bodybuilders, and fitness enthusiasts aiming to enhance their physical performance and muscle development.
regular
Hydrating serum
27.1K
Volume
+81%
Growth
Skincare product designed to enhance the skin's hydration, prevent it from drying out, and improve its moisture retention. These serums often contain lipid-replenishing ingredients that deeply nourish the skin, providing a more supple and radiant appearance. Hydrating serums are particularly beneficial for individuals with dry or dehydrated skin, aiming to achieve optimal hydration and skin health.
regular
Skin flooding
1K
Volume
+81%
Growth
Skincare trend that involves layering moisturizing products from thinnest to thickest to create a 'flood' of hydration. This technique aims to pull moisture into the deepest layers of the skin, ensuring maximum hydration and improved skin health. Skin flooding is particularly beneficial for individuals with dry or dehydrated skin seeking intensive moisture retention.
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Quantum Health
33.1K
Volume
+81%
Growth
Healthcare navigation company that provides a range of services aimed at improving healthcare outcomes and reducing costs. Quantum Health offers coverage and claims eligibility, provider selection, decision support, care coordination, pre-certification and utilization review, case management, and health coaching, distinguishing itself through comprehensive support and personalized care. The primary beneficiaries of Quantum Health's services are employers and their employees seeking efficient and effective healthcare management solutions.
regular
Data exploration
4.4K
Volume
+81%
Growth
Crucial step in the data analysis process that involves examining datasets to understand their main characteristics, often with the help of data visualization techniques. This process includes understanding the data structure, calculating summary statistics, cleaning the data, visualizing it, performing correlation analysis, and feature engineering to improve model performance. Data exploration is essential for analysts and data scientists to make informed decisions about data preprocessing, feature selection, and model building.
regular
Uti drink
5.4K
Volume
+81%
Growth
UTI-Stat® is a ready-to-drink medical food designed to support urinary tract health. It contains cranberry concentrate along with added nutrients such as vitamin C, D-Mannose, fructo-oligosaccharides (FOS), and bromelain, which are known to help maintain urinary tract health and prevent infections. This product is primarily targeted at individuals prone to urinary tract infections or those seeking to maintain urinary tract health.
exploding
Caption Health
1K
Volume
+81%
Growth
Medical technology company specializing in AI-enabled solutions for cardiac imaging. Caption Health's flagship product, Caption Guidance™, assists clinicians in performing and optimizing cardiac scans in real-time, enhancing diagnostic accuracy and efficiency. The primary beneficiaries of Caption Health's technology are healthcare providers and clinicians seeking to improve the quality and reliability of cardiac imaging.
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At home blood test
6.6K
Volume
+81%
Growth
At-home blood tests provide a convenient method for individuals to monitor their health by collecting blood samples at home and sending them to a lab for analysis. These tests offer a range of health insights, such as cholesterol levels, vitamin deficiencies, and hormone imbalances, without requiring a visit to a healthcare provider. They are particularly beneficial for individuals seeking to manage their health proactively and those with limited access to traditional healthcare facilities.
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Vital Proteins
110K
Volume
+80%
Growth
Health supplement company that manufactures and retails a variety of nutritional products aimed at supporting overall wellness. The company differentiates itself by offering a range of collagen-based products designed to improve digestion, fitness, joint health, energy, and personal care. Vital Proteins primarily targets health-conscious individuals seeking to enhance their well-being through dietary supplements.
regular
Postnatal vitamins
22.2K
Volume
+80%
Growth
Supplements designed to help restore vitamin and mineral stores that may have been depleted during pregnancy and childbirth. They typically contain essential nutrients such as calcium, vitamins B and D, iodine, choline, and other key nutrients that are beneficial for both the mother and the baby. These vitamins are primarily targeted at new mothers to support their recovery and overall health post-pregnancy.
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Fiit
22.2K
Volume
+80%
Growth
Fitness app that offers a variety of workout classes, including cardio, strength training, and yoga, led by expert trainers. It provides users with personalized fitness plans, progress tracking, and the ability to connect with other users for a more social workout experience, differentiating itself with its comprehensive integration with various fitness devices to monitor heart rate and other metrics during workouts. The app is designed for individuals with busy schedules who prefer to work out at home or on the go.
regular
Light therapy glasses
1.3K
Volume
+80%
Growth
Light therapy glasses are wearable devices designed to deliver specific wavelengths of light to the eyes, mimicking natural sunlight to help regulate circadian rhythms and improve mood. These glasses are often used to alleviate symptoms of seasonal affective disorder (SAD), jet lag, and sleep disorders by promoting wakefulness and enhancing overall well-being. They are primarily targeted at individuals experiencing mood or sleep-related issues, such as those affected by seasonal changes or frequent travelers.
regular
Oil pulling
165K
Volume
+80%
Growth
Ancient Ayurvedic dental technique that involves swishing oil in the mouth to improve oral health and remove toxins. Typically using oils like coconut, sesame, or sunflower, this practice is believed to reduce harmful bacteria, improve gum health, and whiten teeth. It is primarily targeted at individuals seeking natural and holistic approaches to oral hygiene.
exploding
Height supplements
12.1K
Volume
+80%
Growth
Height supplements are dietary products designed to support bone health and potentially increase height, particularly in children and teenagers. These supplements often contain a blend of vitamins, minerals, and other nutrients that aim to promote growth and development during the growing years. They are primarily targeted at parents seeking to enhance their children's growth potential and individuals looking to maximize their height during their developmental stages.
regular
Kakadu plum
33.1K
Volume
+80%
Growth
A flowering plant native to Australia, known scientifically as Terminalia ferdinandiana. It is highly valued for its exceptional nutritional content, particularly its high vitamin C levels, making it a potent antioxidant. The Kakadu plum is used in various culinary and medicinal applications, benefiting those seeking natural sources of vitamins and antioxidants.
exploding
Jaxon lane
880
Volume
+79%
Growth
Skincare brand specializing in men's skincare products, including daily moisturizing sunscreen, ultra luminous face serum, and anti-aging moisturizer. Jaxon Lane is known for the texture, fragrance, and effectiveness of its products, setting it apart in the men's skincare market. The brand primarily targets men seeking high-quality, effective skincare solutions.
regular
Cleaning tablets
6.6K
Volume
+79%
Growth
Water-soluble tablets designed to clean various utensils, appliances, and surfaces. They offer the same cleaning effectiveness as liquid cleaners while being easy to use and store, often reducing packaging waste. Cleaning tablets are ideal for individuals seeking convenient and eco-friendly cleaning solutions for their homes or workplaces.
regular
Patient Experience
6.6K
Volume
+79%
Growth
Patient Experience refers to the range of interactions that patients have with the healthcare system, including their care from health plans, doctors, nurses, and staff in various healthcare facilities. It encompasses several aspects of healthcare delivery that patients value highly, such as timely appointments, easy access to information, and good communication with healthcare providers. The primary beneficiaries of an improved patient experience are patients themselves, as it is closely linked to the quality of care, patient satisfaction, and overall health outcomes.
exploding
Mini pill box
720
Volume
+79%
Growth
A mini pill box is a small, compact container designed to store and organize a limited number of pills or medications for easy access and portability. These pill boxes often feature multiple compartments, allowing users to separate different doses or types of medication, making them convenient for daily use or short trips. Mini pill boxes are particularly useful for individuals who need to manage their medication on the go, such as frequent travelers or those with busy lifestyles.
regular
Caffeine Protein Powder
1.3K
Volume
+79%
Growth
Supplement that combines the benefits of protein powder with the stimulating effects of caffeine. It is designed to boost cognitive function, increase energy levels, and enhance overall alertness, often containing additional nutrients, vitamins, and minerals to support physical and mental performance. This product is primarily targeted at athletes, fitness enthusiasts, and individuals seeking a convenient way to enhance both their physical and cognitive performance.
regular
Recovery shoes
14.8K
Volume
+79%
Growth
Specialized footwear designed to aid in recovery after physical activities. These shoes feature cushioned soles, wide toe boxes, and rocker-shaped soles to reduce pain, enhance circulation, and decrease inflammation, providing significant comfort and support. Recovery shoes are particularly beneficial for athletes, fitness enthusiasts, and individuals recovering from foot or leg injuries.
exploding
easyme
3.6K
Volume
+78%
Growth
Technology-based company located in Shanghai, founded in 2007, specializing in manufacturing and selling chemical products. Easyme differentiates itself by offering a wide range of high-quality chemical solutions tailored to various industrial needs, ensuring compliance with international standards. The company's primary target demographic includes businesses and industries requiring reliable chemical products for their manufacturing processes.
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Soybean oil
60.5K
Volume
+78%
Growth
Vegetable oil extracted from the seeds of the soybean plant, widely used in cooking and food production. Known for its high smoke point, it is suitable for frying and baking, and is also used in the production of margarine, shortening, and non-dairy creamers. Soybean oil is beneficial for individuals seeking a source of essential fatty acids, including omega-3 and omega-6.
regular
LGBTQ therapy
3.6K
Volume
+78%
Growth
Counseling that specifically addresses the unique mental health needs and challenges faced by individuals who identify as lesbian, gay, bisexual, transgender, queer, or questioning. This form of therapy provides a safe, supportive, and non-judgmental environment where LGBTQ individuals can explore their identities, cope with discrimination, and address issues related to their sexual orientation or gender identity. It is particularly beneficial for LGBTQ individuals seeking affirmation, coping strategies for minority stress, and support for mental health concerns.
regular
Frailty index
6.6K
Volume
+78%
Growth
The Frailty Index is a tool used in geriatric medicine to assess the overall health and vulnerability of elderly individuals. It is based on the accumulation of health deficits, which can include symptoms, signs, diseases, and disabilities, with a higher score indicating greater frailty. This index is particularly useful for healthcare providers to predict outcomes such as mortality, hospitalization, and the need for long-term care, thereby allowing for tailored interventions.
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