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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
wellwoman
33.1K
Volume
+61%
Growth
Brand of dietary supplements designed to support various aspects of women's health, including energy levels, immune function, skin, hair, and nails, and overall well-being. The supplements typically contain a blend of vitamins, minerals, and other nutrients tailored to women's nutritional needs, differentiating it from other supplements by focusing on comprehensive women's health. Wellwoman is primarily targeted at women seeking to enhance their overall health and vitality through tailored nutritional support.
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psif
110
Volume
+61%
Growth
Medical device designed to re-stabilize the sacroiliac (SI) joint(s) and alleviate back pain. The PsiF – Posterior Sacroiliac Fusion System achieves this by providing structural support and promoting fusion of the SI joint, which can reduce pain and improve mobility. This device is primarily intended for patients suffering from chronic SI joint dysfunction or instability who have not responded to conservative treatments.
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House Of Wise
480
Volume
+61%
Growth
Company that offers a collection of premium CBD products, wellness products, and custom merchandise. Each CBD product is specially designed and paired with additional, thoughtfully selected active ingredients to help women make the most of every day, differentiating it from competitors by focusing on women's wellness. House Of Wise primarily targets women seeking to enhance their daily wellness routines through high-quality, purpose-driven CBD products.
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Deep genomics
2.4K
Volume
+61%
Growth
Biotechnology company leveraging data and AI-driven platforms to aid in the development of therapies. It differentiates itself by integrating advanced computational techniques to analyze genetic data, thereby accelerating the discovery and development of novel treatments. The primary beneficiaries of Deep Genomics' innovations are geneticists, molecular biologists, and chemists focused on therapeutic development.
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insole
110K
Volume
+61%
Growth
An insole is a component placed inside a shoe to provide additional comfort, support, or warmth. Insoles can be made from various materials such as foam, gel, or leather, and are designed to improve the fit and feel of footwear, often helping to alleviate foot pain or discomfort. They are particularly beneficial for individuals who spend long hours on their feet, athletes, or those with specific foot conditions requiring extra support.
exploding
Jeuveau
22.2K
Volume
+61%
Growth
Prescription medicine injected into muscles to temporarily improve the appearance of moderate to severe frown lines between the eyebrows, known as glabellar lines. It differentiates itself from competitors by offering a specific formulation aimed at aesthetic treatments, providing a non-surgical option for facial rejuvenation. Jeuveau is primarily targeted at adults seeking to reduce the appearance of frown lines for cosmetic purposes.
exploding
Surgical Drain
1.02K
Volume
+61%
Growth
Medical devices used to remove pus, blood, or other fluids from a wound or body cavity, commonly used after surgery to prevent fluid accumulation and associated complications. Surgical drains come in various types, including open drains like the Penrose drain and closed drains such as Jackson-Pratt (JP) drains and Hemovac drains, each suited for different surgical needs and expected drainage volumes. These devices are essential for post-operative care, particularly for patients undergoing surgeries with a high risk of fluid buildup.
exploding
Overhead press
201K
Volume
+61%
Growth
The Overhead press, also known as the shoulder press or military press, is a weight training exercise where a weight is pressed straight upwards from the shoulders until the arms are fully extended above the head. This exercise primarily targets the deltoid muscles in the shoulders, but it also engages the triceps, upper chest, and core muscles, making it a comprehensive upper body workout. It is particularly beneficial for individuals looking to build shoulder strength and stability, as well as improve overall upper body strength and athletic performance.
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Semen retention
60.5K
Volume
+61%
Growth
The practice involves deliberately avoiding ejaculation to potentially gain benefits such as increased energy, mental clarity, emotional stability, spiritual growth, and improved sexual health. While many anecdotal reports suggest various advantages, scientific evidence supporting these claims is limited and requires further research. This practice is often pursued by individuals seeking enhanced physical and mental well-being, as well as those interested in spiritual development.
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Sustainable Development Goals
368K
Volume
+61%
Growth
The United Nations established a set of 17 global goals in 2015 to address various global challenges by 2030. These goals aim to tackle issues such as poverty, inequality, climate change, environmental degradation, peace, and justice, providing a comprehensive framework for sustainable development. The Sustainable Development Goals are intended to benefit all countries and communities, promoting a more equitable and sustainable future for everyone.
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Car diffuser
49.5K
Volume
+61%
Growth
Devices designed to disperse essential oils or fragrances within a vehicle, enhancing the ambiance and providing a pleasant scent. Car diffusers come in various forms, including USB-powered humidifiers and high-end models with customizable scents, offering a range of options to suit different preferences and needs. These devices are particularly popular among drivers and passengers who seek to improve the in-car environment with pleasant aromas and a calming atmosphere.
exploding
Non-alcoholic spirits
9.9K
Volume
+61%
Growth
Distilled beverages that contain no alcohol, designed to mimic the flavors and complexity of traditional alcoholic spirits without the intoxicating effects. These beverages offer a similar sensory experience to alcoholic spirits, often featuring intricate flavor profiles and aromas, but without the associated health risks and legal restrictions of alcohol consumption. Non-alcoholic spirits are particularly popular among individuals who prefer to avoid alcohol for health, personal, or religious reasons while still enjoying the social and culinary aspects of drinking.
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Koia
14.8K
Volume
+61%
Growth
Company that produces plant-based protein smoothies designed to be low in sugar, vegan, non-GMO, and free from gluten, dairy, and soy. Koia differentiates itself by offering nutritious and great-tasting protein shakes without the use of animal products or common allergens, catering to health-conscious consumers. The target demographic includes individuals seeking plant-based, allergen-free protein options for their dietary needs.
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Medtronic
301K
Volume
+61%
Growth
A global healthcare solutions company that operates in more than 150 countries and employs over 95,000 people. Known for innovating solutions that treat over 70 health conditions, including Parkinson's disease and diabetes, the company has a history of significant milestones such as the development of a prosthetic heart valve and the introduction of implantable cardioverter defibrillators. Medtronic primarily serves healthcare providers and patients seeking advanced medical technologies and therapies to improve health outcomes.
exploding
Pandan tea
5.4K
Volume
+61%
Growth
Herbal tea made from the leaves of the Pandan plant, known for its unique aroma and flavor. It offers several health benefits, including blood pressure management, heart health, pain relief, digestive health, and detoxification, making it a valuable addition to a healthy diet. Pandan tea is particularly popular among individuals seeking natural remedies and those interested in Southeast Asian cuisine.
exploding
Epigenetic clock
1.6K
Volume
+60%
Growth
A method for estimating biological age by examining DNA methylation levels. Recent research has focused on using different epigenetic clocks to measure biological aging, serving as predictors of health outcomes or as health outcomes of interest, highlighting the significance of DNA methylation in understanding aging and related diseases. The epigenetic clock is particularly valuable for researchers and healthcare professionals studying aging and age-related diseases.
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Jaxon lane
880
Volume
+60%
Growth
Skincare brand specializing in men's skincare products, including daily moisturizing sunscreen, ultra luminous face serum, and anti-aging moisturizer. Jaxon Lane is known for the texture, fragrance, and effectiveness of its products, setting it apart in the men's skincare market. The brand primarily targets men seeking high-quality, effective skincare solutions.
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Self-knowledge
8.1K
Volume
+60%
Growth
Awareness and understanding of one's own personality, feelings, motivations, and abilities. Self-knowledge is dynamic and constantly evolving, playing a crucial role in personal development and decision-making by providing insight into one's strengths and weaknesses. It is particularly beneficial for individuals seeking personal growth, improved relationships, and better decision-making skills.
regular
pirq
10
Volume
+60%
Growth
Brand of superfood protein shakes that are plant-based, gluten-free, non-GMO, and keto-friendly. Pirq shakes are made with ingredients like rice and pea protein, curcumin, maca, and almonds, offering a healthy, dairy-free option for those seeking to supplement their diet with protein and superfoods. These shakes are particularly suitable for health-conscious individuals, including those following plant-based, gluten-free, or keto diets.
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Public Goods
40.5K
Volume
+60%
Growth
Fundamental concept in economics and public policy, referring to goods that are non-excludable and non-rivalrous. These goods, such as clean air, national defense, and public parks, can be used by one person without reducing their availability to others, and no one can be effectively excluded from using them. Public goods are essential for society as a whole, often leading to challenges like the 'free rider problem' where individuals benefit without contributing to their provision.
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overworking
22.2K
Volume
+60%
Growth
Overworking refers to the act of working excessively and beyond one's capacity, often leading to negative physical and mental health outcomes. It can result in burnout, stress, fatigue, and a decrease in overall productivity, driven by high job demands, lack of work-life balance, and sometimes by personal or organizational expectations. Overworking primarily affects employees in high-pressure jobs, individuals with multiple responsibilities, and those in environments with demanding workloads.
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Sensodyne
368K
Volume
+60%
Growth
Toothpaste brand formulated for individuals with sensitive teeth, aiming to relieve and protect against tooth sensitivity. It contains active ingredients like potassium nitrate or stannous fluoride, which help block pathways to the nerves in the teeth, thereby reducing sensitivity. Sensodyne is primarily targeted at people experiencing tooth sensitivity due to exposed dentin, gum recession, or enamel wear.
exploding
Victim mentality
33.1K
Volume
+60%
Growth
Psychological state where an individual consistently perceives themselves as a victim of the negative actions of others, even when evidence to the contrary exists. This mindset can lead to feelings of powerlessness, helplessness, and a tendency to blame external factors for one's problems rather than taking personal responsibility. It primarily affects individuals who struggle with self-esteem and personal accountability, often resulting in a cycle of negativity and dependency.
exploding
Sleep hygiene
49.5K
Volume
+60%
Growth
Sleep hygiene refers to a set of practices and habits that are conducive to achieving good quality sleep on a regular basis. These practices include maintaining a consistent sleep schedule, creating a comfortable sleep environment, and avoiding stimulants before bedtime, among others. Sleep hygiene is beneficial for individuals looking to improve their sleep quality and overall well-being.
exploding
Shatavari
165K
Volume
+60%
Growth
A medicinal herb known for its adaptogenic properties, Shatavari (Asparagus racemosus) has been used in Ayurvedic medicine for centuries. It is particularly valued for supporting female reproductive health, enhancing fertility, and promoting lactation, while also benefiting the immune system and digestion. Shatavari is primarily targeted at women seeking natural remedies for reproductive health and individuals looking to improve their overall vitality and stress resilience.
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Reishi Mushroom
110K
Volume
+60%
Growth
A type of fungus known as Ganoderma lucidum, used in traditional Chinese medicine for thousands of years. It is reputed for its potential health benefits, including immune system support, stress reduction, improved sleep, and possible anti-cancer properties. Reishi Mushroom is typically consumed through extracts, teas, or supplements, appealing to individuals seeking natural health remedies.
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Breathable running shoes
590
Volume
+60%
Growth
Footwear designed to enhance air circulation and maintain foot dryness during physical activity. These shoes often incorporate mesh uppers and advanced cushioning to provide comfort and support, distinguishing them from standard running shoes by their focus on breathability. They are particularly beneficial for runners and athletes who require footwear that can manage moisture and heat effectively.
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testosterone therapy
823K
Volume
+60%
Growth
Treatment used to address low testosterone levels in men, often referred to as testosterone replacement therapy (TRT). This therapy can lead to improvements in energy, sex drive, quality of erections, bone density, muscle mass, and insulin sensitivity, with many men also reporting an improvement in mood. Testosterone therapy is primarily targeted at men experiencing symptoms of low testosterone, aiming to enhance their overall quality of life and well-being.
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Retinol eye cream
49.5K
Volume
+60%
Growth
Skincare product formulated for the delicate skin around the eyes, utilizing retinol, a derivative of Vitamin A, known for its anti-aging properties. It helps reduce the appearance of fine lines, wrinkles, and dark circles by promoting cell turnover and collagen production, while being gentle enough for the sensitive eye area. This product is primarily targeted at individuals seeking to address signs of aging and improve the overall appearance of the skin around their eyes.
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Rhodiola rosea
201K
Volume
+60%
Growth
Perennial flowering plant known for its adaptogenic properties, traditionally used to reduce fatigue, enhance performance, improve mood, support cognitive function, and boost energy levels. It contains active compounds like rosavin and salidroside, but more research is needed to fully understand its effects. Rhodiola rosea is primarily sought after by individuals looking for natural supplements to improve mental and physical well-being.
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