Customer data platform
14.8K
Volume
+108%
Growth
regular
About the Topic
Software that creates a unified, persistent customer database accessible to other systems. In 2023, CDPs focus on eliminating data silos, enhancing data accessibility, improving customer experience, integrating with other systems, and ensuring data privacy and compliance. CDPs are primarily targeted at businesses seeking to leverage comprehensive customer data for personalized marketing and improved customer engagement.
Customer data platform was discovered on January 13th 2020 and it currently has a search volume of 14.8K with a growth of +108%.
Key Indicators
Growth
- Exploding
- Regular
- Peaked
Speed
- Exponential
- Constant
- Stationary
Seasonality
- High
- Medium
- Low
Volatility
- High
- Average
- Low
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