Beauty Trends

This skincare technique involves using a dry, stiff-bristled brush to exfoliate the skin, enhance circulation, and support lymphatic drainage. By brushing the skin in the direction of the heart before showering, it aims to remove dead skin cells and improve skin texture. The practice is often favored by individuals seeking to improve skin appearance and promote overall skin health.

A world-leading private clinic specializing in ortho-biological treatments. The clinic has successfully treated thousands of patients using globally recognized, evidence-based regenerative medicine, setting it apart from competitors in the field. The Regenerative Clinic primarily serves individuals seeking advanced, non-surgical solutions for orthopedic and musculoskeletal conditions.

Hair care product formulated with rosemary extract, known for its antifungal and antibacterial properties that help prevent dandruff and keep hair follicles clear. Rosemary shampoo is also believed to increase blood flow to the scalp, potentially promoting healthy hair growth and improving overall scalp health. This product is particularly beneficial for individuals dealing with dandruff, scalp irritation, or those seeking to enhance hair growth and scalp circulation.

Skincare product designed to create a natural protective barrier on the skin, lock in moisture, and maintain hydration levels. It enhances the skin's appearance by giving it a radiant and glowing look, often containing ingredients like shea butter, oils, and light-reflecting particles. Body glow cream is primarily targeted at individuals seeking to improve their skin's hydration and achieve a luminous, healthy-looking complexion.

Skincare brand that formulates its products with high-quality botanical, earth, and marine-based ingredients. Naturium combines these natural elements with innovative alternatives and advanced science to create effective skincare solutions, ensuring their formulas are safe for the skin. The brand primarily targets individuals seeking high-quality, science-backed skincare products that prioritize safety and efficacy.

Skincare brand specializing in men's skincare products, including daily moisturizing sunscreen, ultra luminous face serum, and anti-aging moisturizer. Jaxon Lane is known for the texture, fragrance, and effectiveness of its products, setting it apart in the men's skincare market. The brand primarily targets men seeking high-quality, effective skincare solutions.

Skincare product known for its soothing, anti-inflammatory, hydrating, antioxidant, and balancing properties. Mugwort toner is particularly beneficial for sensitive, acne-prone, or irritated skin, and is used after cleansing to prepare the skin for further treatment. This product is primarily targeted at individuals with sensitive or problematic skin seeking gentle and effective skincare solutions.

Hair care product formulated to minimize the risk of allergic reactions by avoiding common allergens such as fragrances, dyes, and harsh chemicals like sulfates. Hypoallergenic shampoos help maintain healthy hair and scalp without causing irritation, making them suitable for individuals with sensitive skin or those prone to allergies. These shampoos are particularly beneficial for people seeking gentle, non-irritating hair care solutions.

Dietary supplements formulated to support skin health and reduce signs of aging by providing collagen, a protein essential for skin elasticity and strength. These gummies aim to decrease skin wrinkles and improve hair thickness, offering a convenient and tasty alternative to traditional collagen supplements. Collagen gummies are primarily targeted at individuals seeking to enhance their skin and hair health, particularly those concerned with aging and looking for easy-to-consume beauty supplements.

Concentrated, alcohol-free fragrances that are hydrating to the skin and have a longer-lasting scent. Perfume oils tend to wear more closely to the skin with less sillage and throw compared to alcohol-based perfumes, making them a more intimate fragrance option. They are particularly appealing to individuals seeking a more natural and long-lasting fragrance experience without the drying effects of alcohol.

A professional responsible for designing scents for various products, including fine perfumes and household items. The role combines artistic creativity with scientific knowledge to develop fragrances that are appealing and functional. Perfumers typically serve industries such as cosmetics, personal care, and household products, catering to consumers seeking unique and pleasant scents.

A type of headwear made from satin fabric, designed to protect hair while sleeping. It helps to keep hair frizz-free and tangle-free by reducing friction between the hair and the pillow, and often comes with adjustable features to ensure a secure fit throughout the night. Satin bonnets are particularly popular among individuals with natural, curly, or textured hair, as they help to maintain moisture and prevent breakage.

Cherry perfumes are fragrances that have evolved from simple, sweet scents to more complex and sophisticated compositions. These perfumes now often incorporate darker, boozier, and smokier notes, reflecting contemporary trends and consumer preferences for more nuanced and mature fragrances. Cherry perfumes are typically favored by individuals seeking a unique and modern scent profile that combines sweetness with depth and complexity.

A treatment applied to the hair before shampooing, designed to provide an intensive boost in hydration, shine, or exfoliation. These treatments are typically ultra-potent and help to prepare the hair for the cleansing process by protecting it from the harsh effects of shampoo. Pre-shampoo treatments are particularly beneficial for individuals with dry, damaged, or chemically treated hair seeking to enhance hair health and manageability.

A facility that combines the relaxing environment of a traditional spa with medical treatments typically performed under the supervision of a licensed physician. Services often include botox and filler injections, body cavitation and contouring, laser-assisted skin treatments, and medical-grade facial treatments, offering more advanced aesthetic improvements than regular day spas. Med spas primarily cater to individuals seeking non-surgical cosmetic enhancements and advanced skincare treatments.

Skincare product designed to provide long-lasting hydration, making the skin feel plump, soft, and dewy for several hours after application. It differentiates itself by offering extended moisture retention and a noticeable improvement in skin texture and appearance. The target demographic includes individuals seeking intensive hydration and a more youthful, radiant complexion.

The process of restoring the integrity and function of the skin's outermost layer, known as the stratum corneum. This involves using moisturizers with ingredients like ceramides, avoiding irritants, gentle cleansing, and maintaining hydration to prevent issues such as dryness, irritation, and increased sensitivity. Skin barrier repair is particularly beneficial for individuals with compromised skin barriers due to environmental factors, harsh skincare products, or underlying skin conditions.

Skin brightening soaps are formulated to lighten the skin tone and reduce the appearance of dark spots, hyperpigmentation, and uneven skin tone. They often contain ingredients like kojic acid, glutathione, vitamin C, and various natural extracts known for their skin lightening properties, providing a more even complexion. These soaps are popular among individuals looking to enhance their skincare routine and achieve a brighter, more uniform skin tone.

An aromatic alpha hydroxy acid (AHA) derived from the hydrolysis of an extract of bitter almonds, commonly used in skincare products for its exfoliating properties. It helps in the removal of dead skin cells, promotes cell turnover, and improves skin texture while being gentler and less likely to cause irritation compared to other AHAs. Mandelic acid is particularly beneficial for individuals with sensitive skin, acne, hyperpigmentation, or those seeking anti-aging benefits.

Korean beauty brand focused on delivering a positive skincare experience through a variety of products. Known for its effective formulations, Jumiso offers serums, masks, and creams that often feature key ingredients like hyaluronic acid, vitamin C, and botanical extracts, setting it apart from competitors. The brand primarily targets individuals seeking user-friendly skincare solutions to enhance skin health and appearance.

Online store offering all-natural, plastic-free shampoo and conditioner bars inspired by the ancient haircare rituals of the Red Yao Tribe. Viori differentiates itself by focusing on sustainable, eco-friendly products that are free from harmful chemicals and packaged without plastic, appealing to environmentally conscious consumers. The primary target demographic includes individuals seeking natural haircare solutions and those committed to reducing their environmental footprint.

A meticulous nail treatment that focuses on removing the cuticle layer completely, often using clippers or a drill, to achieve a perfect and clean result. This technique differs from traditional manicures, which typically involve pushing back and softening the cuticles rather than removing them entirely. The Russian manicure is popular among individuals seeking a highly polished and long-lasting nail appearance.

Fragrances designed to be worn by both men and women, featuring a balanced blend of notes that are not overly masculine or feminine. These perfumes often include clean, fresh, and neutral scents such as citrus, green tea, and woody notes, making them versatile and appealing to a wide range of people. Unisex perfumes are popular among individuals who appreciate modern, androgynous aesthetics and the growing trend towards gender-neutral products.

A skincare product that utilizes rice water, known for its skin-brightening, anti-aging, soothing, hydrating, and acne-reducing properties. Rice water face wash can be prepared by soaking, boiling, or fermenting rice in water and is used as a face wash, toner, or mask, offering a natural and gentle cleansing option. This product is suitable for individuals seeking a natural skincare solution for daily use or a few times a week, depending on their skin needs.

Skincare product formulated with kojic acid, a compound derived from fungi and organic substances, known for its skin-lightening properties. It works by inhibiting melanin production, making it effective in treating hyperpigmentation, melasma, and dark spots, while also offering antioxidant and antibacterial benefits. Kojic acid lotion is primarily targeted at individuals seeking to improve skin tone and address pigmentation issues, but users should be cautious of potential side effects like skin irritation.

Skincare product that utilizes the benefits of ginseng extract, known for its anti-aging properties. It helps to prevent skin aging, improve facial wrinkles, and enhance skin elasticity, while also aiding in inflammation reduction and skin brightening. Ginseng serum is popular among individuals seeking to improve their overall skin health and appearance.

Sunscreen product that provides SPF50+ PA++++ protection while incorporating birch juice for added moisturizing benefits. This sunscreen is designed to leave no white cast, making it suitable for various skin tones, and is available in a 50ml size. It is particularly beneficial for individuals seeking high sun protection combined with hydration at an affordable price point.

A species of fungus that produces white, frond-like, gelatinous basidiocarps, commonly known as Snow Fungus. It is valued for its polysaccharides, which have anti-inflammatory and antioxidant properties, potentially aiding in protection against oxidative stress. This mushroom is primarily sought after by individuals interested in natural health supplements and traditional medicine.

A skincare product designed to speed up skin turnover, dissolve dead skin cells, clear pores, and address signs of aging. Unlike regular exfoliants, it also incorporates features of ordinary toners, such as hydrating ingredients and pH balancing properties, making it multifunctional. Exfoliating toners are particularly beneficial for individuals looking to achieve smoother, clearer, and more balanced skin.

The largest manufacturer of tools for manicure, pedicure, as well as for eyebrow and eyelash stylists. The company operates a full-cycle factory where every detail of their products is created with modern technology and high expertise, offering professional tweezers, diamond drill bits, and other high-quality beauty tools that can be disinfected and sterilized. Staleks primarily targets beauty professionals and salons seeking durable and reliable tools for their services.