Beauty Trends

Technology used in beauty and skincare treatments involving electrical impulses to stimulate facial muscles. This method helps in toning and firming the skin, reducing wrinkles, and improving overall facial appearance, differentiating itself by enhancing muscle activity for a more youthful look. Facial EMS is primarily targeted at individuals seeking non-invasive methods to improve skin elasticity and reduce signs of aging.

Solid forms of deodorant made with natural ingredients, designed to control body odor. They are eco-friendly, often cruelty-free and vegan, and come in various scents and formulations, offering a sustainable alternative to traditional deodorants. Deodorant bars are popular among environmentally conscious consumers and those seeking natural personal care products.

A lip balm phone case is a multifunctional phone accessory designed to combine phone protection with a built-in compartment for storing lip balm. This product typically features a secure, compact slot or holder integrated into the phone case, making it convenient for users to carry and access lip balm without additional clutter. The lip balm phone case appeals to individuals who prioritize both functionality and portability, particularly those who frequently use lip balm and prefer to keep essentials in one place.

A brand offering a 100% grass-fed beef tallow moisturizer designed for skincare, suitable for both face and body. This product is distinguished by its focus on natural ingredients, particularly beneficial for individuals with sensitive skin, providing nourishment and hydration. The target demographic includes those seeking natural skincare solutions, especially individuals with sensitive or dry skin conditions.

Premium liquid marine collagen supplement designed to support skin health, improve hydration, and reduce the appearance of fine lines and wrinkles. Revive Collagen differentiates itself by offering its product in convenient sachets and has received generally positive reviews from customers. The target demographic includes individuals seeking to enhance their skin's appearance and overall health, particularly those concerned with aging and hydration.

Mushroom skincare involves the use of mushrooms in skincare products due to their beneficial properties. These products leverage mushrooms' natural compounds, such as kojic acid for lightening and antioxidants for reducing irritation and inflammation, to enhance skin health. Mushroom skincare is particularly beneficial for individuals seeking natural and effective solutions for skin brightening and anti-inflammatory benefits.

Exosomes are small extracellular vesicles that are being researched for their potential role in promoting hair growth by stimulating dermal papilla cells and hair follicle stem cells. This process may enhance the hair growth cycle and improve hair density and thickness, offering a novel approach to hair restoration. The primary beneficiaries of this research are individuals experiencing hair thinning or loss, seeking innovative treatments to improve hair health and appearance.

Hair-care product that uses micellar technology to cleanse the scalp and hair by attracting and removing dirt, oil, and product buildup. Micellar shampoo is gentle and effective, providing a deep clean without stripping the hair of its natural oils, making it suitable for frequent use. This type of shampoo is particularly beneficial for individuals with dry, brittle hair or those who experience significant product buildup.

Global leader in UV LED nail lamp technology, providing salon-grade products since 2013. SUNUV's UV LED nail lamps are known for their efficiency and effectiveness in curing nail polish, serving over 5 million customers in more than 100 countries. The primary users of SUNUV products are professional nail technicians and at-home nail art enthusiasts seeking high-quality, reliable nail curing solutions.

The Forte Series is a line of men's grooming products that includes items like hydrating argan oil hair serum, hair clay for extreme hold, and hair texture powder. These products are formulated with high-quality, barber-grade ingredients to help men achieve a first-class grooming routine, differentiating themselves through their premium formulations and effectiveness. The Forte Series primarily targets men who are looking for professional-grade grooming solutions to enhance their hair care and styling routines.

This product is designed to lift and firm the skin, reduce wrinkles, and improve circulation on the face. It is applied in specific patterns and functions similarly to kinesiology tape used in sports medicine, providing support and enhancing blood flow. The primary users of kinesiology face tape are individuals seeking non-invasive methods for facial rejuvenation and improved skin appearance.

Turmeric serum is a concentrated skincare product that delivers turmeric extract for targeted brightening, anti-inflammatory, and antioxidant benefits. It is formulated to help reduce blemishes, even out skin tone, and calm irritation, making it suitable for problem-prone or uneven skin. This serum is primarily intended for individuals looking for natural, active treatments to support a clearer and more balanced complexion.

Salon offering a full range of gender-neutral treatments and styling services in an inclusive and eco-conscious environment. Heshela differentiates itself by providing color services with minimal or no scent properties or chemical emanation, operating as a clean-air salon. The salon primarily caters to individuals seeking inclusive, eco-friendly, and health-conscious beauty services.

Skincare products that incorporate caffeine as a key ingredient to provide various skin benefits. Caffeine in skincare is known for its antioxidant properties, anti-inflammatory effects, and ability to improve blood circulation, which can help reduce under-eye puffiness and dark circles, as well as the appearance of cellulite. These products are particularly beneficial for individuals looking to protect their skin from environmental damage, soothe irritation, and enhance skin smoothness.

A style of tattooing where individual tattoos are placed on the body as separate, distinct pieces, creating an eclectic and personalized 'patchwork' effect. This approach allows for a highly customized and unique collection of tattoos, often reflecting a wide range of themes and artistic styles. Patchwork tattoos are popular among individuals seeking a diverse and personalized body art collection that evolves over time.

​Manucurist is a French nail care brand specializing in vegan and bio-sourced nail polishes and treatments. Founded in 1996, the company offers products free from harmful chemicals, focusing on clean formulations that prioritize both health and environmental sustainability. Manucurist caters to individuals seeking high-quality, eco-friendly nail care options.

Personalized skincare involves creating customized skincare products and routines tailored to an individual's unique skin type, concerns, and goals. This approach includes an initial skin assessment, customized formulations, adaptive routines, and often emphasizes the use of clean and natural ingredients. It is particularly beneficial for individuals seeking targeted solutions for their specific skin issues and those who prefer a more personalized approach to skincare.

A lip serum is a skincare product designed to hydrate, nourish, and repair the delicate skin of the lips. It distinguishes itself from standard lip balms by featuring lightweight, fast-absorbing formulas often enriched with active ingredients like hyaluronic acid, peptides, or antioxidants for deeper treatment and long-term benefits. Lip serums are primarily targeted at individuals seeking intensive lip care, including those with dry, chapped, or aging lips who want both cosmetic and restorative results.

Noninvasive cosmetic procedure used to smooth wrinkles and enhance the appearance of the jawline, making it look more defined and youthful. The effects are temporary, typically lasting between six to 18 months, requiring repeat injections to maintain the results. Jaw fillers are primarily sought by individuals looking to achieve a more contoured and youthful facial appearance without undergoing surgery.

A trendy hairstyle characterized by box braids with loose pieces throughout, giving an effortlessly cool appearance. Boho braids, also known as goddess or gypsy braids, are associated with a relaxed, bohemian aesthetic and offer a versatile look that can be styled in various ways. This hairstyle is particularly popular among individuals seeking a carefree, stylish look that embodies a bohemian vibe.

Artificial acrylic nails that are pre-made and ready to be adhered to the natural nail. They offer a convenient and quick alternative to traditional acrylic nails, providing a similar look and feel when applied correctly. Press on nails are popular among individuals seeking an easy and temporary nail enhancement solution without the need for a salon visit.

Nonsurgical procedure involving a series of injections under the skin to break down fat cells in targeted areas. This method, known as injection lipolysis, aims to reduce localized fat deposits by breaking down fat cells, which are then naturally eliminated by the body. Fat dissolving injections are primarily sought by individuals looking to contour specific areas of their body without undergoing invasive surgery.

Hair care product infused with cannabidiol (CBD), a compound derived from the cannabis plant, aimed at improving scalp and hair health. CBD shampoo offers benefits such as reducing scalp inflammation, moisturizing the scalp and hair, and potentially strengthening hair due to its rich nutrient content, including vitamins and essential fatty acids. This product is particularly beneficial for individuals with scalp conditions like dandruff or psoriasis, as well as those seeking to enhance hair moisture and strength.

Company specializing in nutritional supplements aimed at improving overall health and well-being. Codeage differentiates itself by offering high-quality ingredients and a wide selection of unique formulas, including multi-collagen protein powders, liposomal NAD+ supplements, and multivitamins for men. The target demographic includes health-conscious individuals seeking premium dietary supplements to enhance their wellness routines.

This skincare tool utilizes high-frequency electrical currents to address skin concerns such as acne and wrinkles. It enhances blood circulation and stimulates collagen production, offering a non-invasive method to improve skin texture and appearance. The high frequency wand is primarily used by individuals seeking to enhance their skincare routine with advanced technology for clearer and more youthful skin.

A cosmetic procedure that uses Polydioxanone (PDO) threads to lift and tighten sagging skin tissues. The threads are inserted into the skin using needles, acting as a scaffold to hold the skin in place and stimulate collagen production, improving skin texture and elasticity over time. This minimally invasive procedure is often chosen as an alternative to traditional facelift surgery and is suitable for various areas of the face and body, including the neck, jawline, and cheeks.

Eye gel formulated to revitalize and energize tired, puffy eyes using yerba mate extract. Rich in antioxidants and polyphenols, it helps fight oxidative damage, resulting in brighter and more radiant skin around the eyes. This product is particularly beneficial for individuals looking to reduce puffiness and dark circles, often appealing to those with busy lifestyles or insufficient sleep.

Various cooking oils and fats such as olive oil, avocado oil, coconut oil, beef tallow, and butter are considered alternatives to seed oils. These alternatives are often chosen for their perceived health benefits and stability at high temperatures, offering different nutritional profiles and flavors compared to traditional seed oils. They are primarily targeted at health-conscious consumers and those seeking to avoid seed oils for dietary or culinary reasons.

Cosmetic treatment designed to create the appearance of hair in individuals experiencing baldness or thinning hair. The procedure involves using a fine needle and ink to tattoo tiny dots on the scalp, mimicking the look of short-cut hair, providing a non-surgical solution to hair loss. Scalp micropigmentation is particularly beneficial for individuals seeking a low-maintenance, long-lasting solution to hair thinning or baldness.

Ashwagandha cream is a topical formulation containing ashwagandha, an adaptogenic herb recognized for its stress-relieving and skin-calming effects. It aims to support skin resilience, reduce signs of fatigue or stress, and enhance skin vitality through antioxidant and anti-inflammatory action. This cream is mainly targeted at individuals with stressed or sensitive skin seeking herbal-based skincare.