65 Most Popular AI Tools Ranked (August 2025)

This is a detailed list of the most popular AI tools in 2025, ranked by total monthly website visits.

Canva leads the race among AI tools, having over 278.2M monthly visits.

Canva started as a user-friendly design tool but it now includes powerful AI features to simplify and speed up design and creative tasks even more.

The next most popular AI tools are DeepL, ChatGPT, Gemini, and QuillBot. 

We also calculated the total traffic volume of all 65 tools to generate the estimated market share for each individual AI tool.

All traffic data in the table comes from August 2025 traffic estimates using Semrush.

Top 65 Popular AI Tools by Monthly Visits

Ranking	AI Tool	Monthly Traffic	Estimated Market Share
1	Canva	278,200,000	33.13%
2	DeepL	137,100,000	16.33%
3	QuillBot	90,200,000	10.74%
4	ChatGPT	77,300,000	9.21%
5	Gemini	47,200,000	5.62%
6	Remove.bg	42,400,000	5.05%
7	Grammarly	40,000,000	4.76%
8	Character.ai	20,900,000	4.61%
9	Microsoft Copilot	11,300,000	1.35%
10	Perplexity AI	10,600,000	1.26%
11	DeepAI	9,600,000	1.14%
12	CapCut	9,400,000	1.12%
13	DeepSeek	7,800,000	<1%
14	Claude	4,800,000	<1%
15	Gamma	3,900,000	<1%
16	Zapier	3,800,000	<1%
17	Suno	3,700,000	<1%
18	ElevenLabs	3,500,000	<1%
19	Hugging Face	3,200,000	<1%
20	Poe	2,800,000	<1%
21	Midjourney	2,600,000	<1%
22	Leonardo	2,500,000	<1%
23	Janitor AI	2,300,000	<1%
24	Replit	2,200,000	<1%
25	InVideo	2,000,000	<1%
26	Google AI Studio	1,600,000	<1%
27	n8n	1,500,000	<1%
28	Runway	1,400,000	<1%
29	Cursor	1,200,000	<1%
30	Luma AI	1,100,000	<1%
31	Filmora	1,100,000	<1%
32	Consensus	960,400	<1%
33	Wayground  (formerly  Quizizz)	853,900	<1%
34	Otter.ai	791,300	<1%
35	HeyGen	774,100	<1%
36	Grok	706,500	<1%
37	OpusClip	625,100	<1%
38	Synthesia	614,000	<1%
39	you.com	612,900	<1%
40	NotebookLM	506,800	<1%
41	Descript	495,600	<1%
42	Manus	495,600	<1%
43	Microsoft Designer	490,400	<1%
44	Wordtune	444,800	<1%
45	WriteSonic	400,000	<1%
46	Jasper	388,900	<1%
47	Play.ht	384,800	<1%
48	Pictory	370,200	<1%
49	Murf.ai	311,000	<1%
50	Kimi	293,300	<1%
51	Copy.ai	288,700	<1%
52	Krisp	285,400	<1%
53	Lovable	266,500	<1%
54	SlidesAI	247,200	<1%
55	Beautiful.ai	243,300	<1%
56	Pi	233,100	<1%
57	Fliki	218,900	<1%
58	Groq	217,400	<1%
59	Lumen5	183,800	<1%
60	Stable Diffusion	148,100	<1%
61	Rytr	79,000	<1%
62	Resemble	68,100	<1%
63	HyperWrite	62,400	<1%
64	Tabnine	52,500	<1%
65	Mem	50,600	<1%

It's important to note that we've measured organic traffic to the web version of each AI tool.

The measurement doesn't account for the visitors accessing these AI tools via apps or APIs, meaning the overall user base is larger for many of these tools.

Which AI Tools Are Growing the Fastest In Popularity?

Rank	AI Tool	Popularity Increase (Past 6 months)
1	DeepSeek	88.6%
2	Google AI Studio	80%
3	NotebookLM	57%
4	Cursor	56%
5	Perplexity AI	37.7%

Interestingly, the AI tools growing faster in popularity are ones that are currently available for free entirely. 

DeepSeek has no paid plans yet. And Google's AI Studio is the free experimental version of the latest Gemini and Gemma models.

While NotebookLM and Cursor have pro plans, their free versions are good enough for simple projects that they're continuing to attract tons of new users. 

Perplexity AI is the only tool with a noticeably limited free version on this list, but it's also growing considerably slower than the completely free options (DeepSeek and Google AI Studio).

Since the AI industry is relatively new, many of these tools are still growing their traffic and adding new users. 

Here are ten notable AI tools from the list that we want to highlight.

1. Perplexity AI

5-year search growth: 7,800%

Search growth status: Regular

Monthly organic traffic (Global): 10,600,000 

Perplexity AI is a chat-based conversational search engine that uses various deep learning and large language models to answer user queries. The tool currently supports over 10 million monthly active users and processes 169 million queries per month.

The tool is popular for its research features.

That's largely due to one key difference in how Perplexity operates compared to other chatbots:

Perplexity heavily relies on sourcing its answers based on real-time web search and clear citations. 

Recently, Perplexity also launched advanced shopping features on its Pro and above plans. These allow users to research, discover, compare, and purchase products directly from the chat interface.

The free delivery option for products purchased via Perplexity is likely fueling its popularity too.

2. Claude

5-year search growth: 8,700%

Search growth status: Exploding

Monthly organic traffic (Global): 4,800,000

Developed by Anthropic, Claude is a conversational AI assistant that prioritizes AI safety by producing “helpful, honest, and harmless” content.

In May 2025, Claude launched its next generation models: Claude Opus 4 and Claude Sonnet 4. This was followed by Claude Opus 4.1 in August. 

Anthropic is also one of the most funded and highest-valued private AI companies. It was valued at $18.5 billion in February 2024. One year later, in February 2025, its value had soared to $61.5 billion. 

3. Google Gemini

5-year search growth: 6,100%

Search growth status: Exploding

Monthly organic traffic (Global): 47,200,000

Gemini, formerly known as Bard, is a family of multimodal AI models developed by Google DeepMind. Like ChatGPT, Gemini is available as a chatbot to answer questions, create images, translate languages, write code, and more.

One day after releasing Gemini Advanced, Google One surpassed 100 million users. The Google Gemini mobile app also has over 5 million downloads on the Google Play Store since launching in February 2024.

4. Microsoft Copilot

5-year search growth: 6,300%

Search growth status: Regular

Monthly organic traffic (Global): 11,300,000

Microsoft Copilot is an AI-powered productivity tool and conversational chatbot. Because of Microsoft’s $13 billion investment in OpenAI, Copilot uses the startup’s latest models, including Dall-E 3, GPT-4, and GPT-4o. Microsoft has claimed that more than 1 million customers and 37,000+ organizations use Copilot.

5. DeepL

5-year search growth: 320%

Search growth status: Exploding

Monthly organic traffic (Global): 137,100,000

DeepL provides translation services using artificial neural networks. The app is known for delivering high-quality translations in 31 different languages, including more natural-sounding translations with accurate grammar and context.

The company recently released DeepL Write, an AI writing assistant that helps with grammar, spelling, and punctuation while offering suggestions to improve clarity, tone, and style. More than 10 million people use the service monthly, including 500,000+ Pro members.

6. Canva

5-year search growth: 1,000%

Search growth status: Exploding

Monthly organic traffic (Global): 278,200,000

Canva is an AI-powered graphic design tool where users can create presentations, logos, banners, etc. The design platform also offers a suite of AI tools known as the Magic Studio, which includes an AI art, text, and design generator. Today, Canva has over 170 million active customers.

7. Poe

5-year search growth: 6,900%

Search growth status: Regular

Monthly organic traffic (Global): 2,800,000

Developed by Quora, Poe is an AI chatbot aggregator that allows users to create custom bots or access existing models. It supports some of the best AI models, including Claude 3.7 Sonnet, DeepSeek R1, and the latest models from OpenAI. The app generated $7.3 million from 40,000 paid user subscriptions.

8. DeepAI

5-year search growth: 7,500%

Search growth status: Regular

Monthly organic traffic (Global): 9,600,000

DeepAI is an online collection of AI tools, including a conversational chatbot and multiple image, video, and music generator features. 

9. ElevenLabs

5-year search growth: 8,800%

Search growth status: Regular

Monthly organic traffic (Global): 3,500,000

ElevenLabs is a speech synthesis company that offers AI-assisted text-to-speech, speech-to-speech, voice cloning, and more. Users can generate audio in 29 different languages and 120 unique voices. In January 2024, the startup crossed 1 million registered users after raising $80 million in Series B funding at a valuation of $1 billion.

10. CapCut

5-year search growth: 8,700%

Search growth status: Regular

Monthly organic traffic (Global): 9,400,000

Known for their viral video templates on TikTok, CapCut is an AI video editing platform owned by ByteDance. CapCut's suite of tools includes video editing, templates, a music library, and various AI features like background removal, auto-captions, and text-to-speech. According to the latest data, CapCut has 490 million iOS and Android users (approximately 25% of TikTok’s user base).

Conversational Chatbots and Generative AI Tools Lead the Race

Based on monthly traffic, AI tools for work-related tasks tend to be the most popular. Writing assistants like QuillBot and general models like ChatGPT and Gemini are among the favorites for the vast majority. 

Photo and video editing platforms with AI capabilities are also extremely popular, with Canva being enjoying the greatest market share in our list of 65 top popular AI tools. 

That said, AI tool popularity trends change very rapidly. The launch of Deepseek, for instance, produced a sizable market shift that's likely impacted ChatGPT's growth speed (despite still being quite strong).

We regularly update this post with latest stats in response to these market changes. So remember to check back often!