Health Trends

Rhodiola supplements are derived from the Rhodiola rosea herb, traditionally used in European and Asian medicine for its adaptogenic properties. These supplements are believed to help the body adapt to stress, reduce fatigue, and improve mental and physical performance by influencing neurotransmitter levels and modulating stress response systems. Rhodiola supplements are primarily targeted at individuals seeking natural remedies for stress reduction, enhanced cognitive function, and improved physical endurance.

Derived from krill in the Antarctic Ocean, this supplement is rich in omega-3 fatty acids and antioxidants, offering potential health benefits. It is considered more sustainable compared to traditional fish oil, providing a unique source of essential nutrients. The product is primarily targeted at individuals seeking to improve their cardiovascular health and overall wellness through natural supplements.

The brand offers innovative travel and relaxation products, including uniquely designed pillows and accessories aimed at enhancing comfort and rest in various environments. It differentiates itself with its distinctive designs that cater to the needs of travelers and individuals seeking relaxation solutions. The target demographic includes frequent travelers, office workers, and anyone looking for portable and effective relaxation aids.

Chelated form of iron where the iron is bound to the amino acid glycine, often used in dietary supplements. This form is believed to be more easily absorbed by the body and to cause fewer gastrointestinal side effects compared to other forms of iron, such as ferrous sulfate. Iron bisglycinate is typically recommended for individuals with iron deficiency or anemia to help increase iron levels effectively and with fewer side effects.

Hair care product that incorporates hyaluronic acid to retain moisture and improve hair health. This conditioner helps lock in moisture in the hair follicles, reduce frizz, and potentially add volume, while also moisturizing dry, flaky areas on the scalp. It is particularly beneficial for individuals with dry or damaged hair and those experiencing scalp dryness.

A skincare ingredient used to address dark spots, hyperpigmentation, and melasma. Tranexamic acid helps improve skin tone and reduce discoloration by controlling bleeding and inhibiting melanin production. It is particularly beneficial for individuals with uneven skin tone or those seeking to diminish the appearance of dark spots and hyperpigmentation.

Adhesive stickers designed to be applied directly to pimples to reduce breakouts by covering the pimple and absorbing excess fluid. These patches often contain active ingredients like hydrocolloid, which helps to draw out impurities and promote faster healing, differentiating them from other acne treatments. Pimple patches are particularly beneficial for individuals with occasional breakouts who seek a convenient and discreet solution to manage acne overnight.

Skincare product designed to hydrate and protect the skin, presented in an ampoule-like form. It is infused with Birch Extract to form a moisture barrier and contains Vitamin Hyaluronic Acid for deep hydration, enhancing skin's moisture retention and overall health. Birch toner is particularly beneficial for individuals with dry or dehydrated skin seeking intensive hydration and a fortified skin barrier.

Naturecan is a company that offers a wide range of CBD products, including oils, balms, edibles, skincare items, and pet products. The company emphasizes quality and safety, ensuring that all their products undergo a strict third-party testing process of at least six stages, which differentiates them from competitors. Naturecan primarily targets individuals seeking high-quality, rigorously tested CBD products for personal wellness and pet care.

A state of physical, emotional, and mental exhaustion caused by prolonged and excessive stress at work. It is characterized by symptoms such as exhaustion, detachment, inefficiency, and cynicism, and can lead to serious health issues if not addressed. Occupational burnout primarily affects individuals in high-stress professions or those with long working hours.

A tea latte made from Japanese roasted green tea (hojicha), water, and milk. It is typically prepared using Hojicha Powder, which is produced from finely milled roasted tea leaves, allowing for the consumption of the entire tea leaves. This beverage is popular among tea enthusiasts who appreciate the unique, smoky flavor of roasted green tea and seek a comforting, warm drink.

Instrumental music with a structured rhythm designed to help individuals with ADHD focus. This type of music can decrease inattention, reduce negative mood, and promote reading comprehension for those with ADHD, providing a non-pharmacological aid for managing symptoms. ADHD music is particularly beneficial for individuals diagnosed with ADHD who seek alternative methods to improve concentration and mood.

The practice of using data to create and share content specifically targeted to individual users or specific audience segments. Personalized content leverages demographic, socioeconomic, and behavioral data to deliver relevant and engaging user experiences, such as personalized email marketing, customized website experiences, and targeted social media ads. This approach primarily benefits marketers and businesses aiming to enhance user engagement and conversion rates by tailoring content to individual preferences and needs.

A mental health care provider offering online therapy and medication management services. It focuses on providing accessible and affordable care for conditions such as anxiety and depression, with services including video therapy sessions and medication prescriptions. The target demographic includes individuals seeking convenient mental health care from home.

Founded in 2016, this company leverages artificial intelligence to enhance healthcare efficiency and patient outcomes. It differentiates itself by providing AI-driven solutions that streamline the diagnosis and treatment processes, thereby reducing time to treatment and improving patient care. The primary beneficiaries of its technology are healthcare providers and patients seeking faster and more accurate medical interventions.

Hair care product formulated with rosemary extract, known for its antifungal and antibacterial properties that help prevent dandruff and keep hair follicles clear. Rosemary shampoo is also believed to increase blood flow to the scalp, potentially promoting healthy hair growth and improving overall scalp health. This product is particularly beneficial for individuals dealing with dandruff, scalp irritation, or those seeking to enhance hair growth and scalp circulation.

Company specializing in gut health, offering microbiome testing kits that provide personalized reports and recommendations based on the analysis of an individual's gut bacteria. Ombre Health differentiates itself by providing personalized probiotics and microbiome testing to help users meet their wellness goals. The target demographic includes individuals seeking to improve their gut health and overall wellness through personalized, science-based solutions.

A beverage made by soaking or boiling cloves in water to extract their beneficial compounds. Clove water is known for its high concentration of eugenol and other compounds, which are believed to offer various health benefits such as improved digestion and anti-inflammatory properties. This drink is primarily targeted at individuals seeking natural remedies and health-conscious consumers looking for alternative beverages with potential health benefits.

Boston-based digital health company focused on transforming brain health globally. The company leverages cutting-edge neuroscience, clinical expertise, and artificial intelligence to advance the detection, diagnosis, and treatment of cognitive and brain disorders, offering early detection capabilities, actionable clinical insights, and personalized action plans. Linus Health primarily serves healthcare providers, research institutions, and life sciences companies aiming to improve brain health outcomes.

Devices used in red light therapy, which involves exposing the skin to red or near-infrared light to promote various health benefits. These panels are valued for their potential to improve skin health, reduce inflammation, and enhance healing, with products like the MitoPRO+ series being recognized for their effectiveness and value. Red light panels are primarily targeted at individuals seeking non-invasive wellness treatments and those interested in skin rejuvenation and recovery therapies.

Highly purified protein powder derived from beef, typically containing 90-95% protein by weight and nearly free of carbohydrates and fats. The production process involves removing all fat and connective tissue from beef and isolating the individual muscle fibers to create the protein powder, making it a concentrated source of protein. Beef protein isolate is primarily targeted at athletes, bodybuilders, and individuals seeking a high-protein supplement to support muscle growth and recovery.

A company that offers a fertility monitor, enabling users to track their fertility hormones at home. The Inito fertility monitor provides a comprehensive picture of fertility cycles by measuring multiple hormones, differentiating it from other single-hormone trackers. This product is particularly beneficial for individuals or couples trying to conceive, offering them detailed insights into their fertility patterns.

Shoe inserts crafted from carbon fiber, known for their strength, lightweight nature, and durability. These insoles provide stability, comfort, and effective pressure distribution, making them particularly beneficial for enhancing athletic performance and alleviating foot conditions. Athletes and individuals with specific foot health needs are the primary users of carbon fiber insoles.

A cortisol supplement is a dietary or hormonal supplement designed to regulate or support cortisol levels in the body, either by reducing excess stress-related cortisol or supplementing it in cases of deficiency. These supplements may contain adaptogenic herbs like ashwagandha to help manage stress or synthetic cortisol (such as hydrocortisone) for individuals with adrenal insufficiency. Cortisol supplements are primarily targeted at individuals experiencing chronic stress, adrenal fatigue, or medical conditions like Addison’s disease that require cortisol regulation.

Company providing personalized supplements tailored to optimize health through individual needs assessment. Utilizing a proprietary algorithm and extensive biochemical data, it differentiates itself by offering customized health solutions. The target demographic includes health-conscious individuals seeking personalized nutrition and wellness support.

Wellio is an AI food tech company based in San Francisco, focused on enhancing meal planning and preparation through intelligent technology. Acquired by Kraft Heinz in 2018, Wellio's platform acts as a personal nutritionist, chef, and shopper, helping users discover, order, and prepare meals by delivering fresh ingredients and providing on-demand cooking support. This acquisition was part of Kraft Heinz's strategy to bolster its digital innovation efforts through its Evolv Ventures, a $100 million venture capital fund aimed at disrupting the food industry with emerging technologies.

This skincare device utilizes low-level laser therapy to promote skin rejuvenation. It is designed to enhance skin radiance, even out skin tone, and reduce puffiness with regular use over several months, distinguishing itself with its non-invasive approach to skincare. The Lyma Laser is primarily targeted at individuals seeking advanced, at-home skincare solutions for improved skin appearance and health.

Infusion made from rosemary leaves, known for its potential health benefits. Rosemary water is valued for its properties that may enhance hair health, skin care, cognitive function, digestive health, and provide anti-inflammatory and antimicrobial effects. It is primarily used by individuals seeking natural remedies for various health and wellness purposes.

Liquid Carnitine 3000 is a dietary supplement that delivers 3,000 milligrams of L-carnitine per serving in liquid form. L-carnitine is an amino acid derivative that supports the body's energy production by transporting fatty acids into the mitochondria, often used to enhance athletic performance, fat metabolism, and recovery. This supplement is primarily targeted at athletes, fitness enthusiasts, and individuals engaged in weight management or endurance training seeking a convenient and fast-absorbing energy support product.

Chronic, low-grade inflammation that often occurs with aging. This type of inflammation is believed to contribute to the aging process and the development of age-related diseases such as cardiovascular disease, diabetes, and neurodegenerative disorders. Inflammaging primarily affects older adults and individuals at risk for age-related health conditions.