Health Trends

A critical care unit where patients are closely monitored after receiving anesthesia. In this unit, vital signs are observed, pain management begins, and fluids are administered, with the nursing staff skilled in recognizing and managing any post-anesthesia complications. The PACU primarily serves patients recovering from surgical procedures and operates under the direction of the Department of Anesthesiology.

Brand offering water bottles with time markers to assist users in tracking their daily water intake. These bottles are large, BPA-free, and feature a no-sweat sleeve, leak-proof design, and a fruit infuser strainer, differentiating them from standard water bottles. Hydracy primarily targets health-conscious individuals looking to improve their hydration habits.

Cosmetic startup founded in late 2014 that specializes in oral cosmetic products. The company differentiates itself by focusing on creating an enriching user experience and has gained significant popularity, amassing over 2.5 million followers on social media and generating over $50 million in revenue within just three years. Hismile primarily targets individuals seeking innovative and effective oral care solutions.

A wearable breast pump designed to provide hands-free, cord-free, and discreet pumping for breastfeeding mothers. The Willow pump offers features such as hospital-grade suction, high capacity, and compatibility with Apple Watch control, differentiating it from traditional breast pumps. It is primarily targeted at breastfeeding mothers seeking convenience and mobility in their pumping routine.

Decorative jewels attached to the surface of teeth using a strong adhesive. Tooth gems can last for over six months and come in various forms, from a single small stone to jewel-encrusted caps covering multiple teeth, offering a unique and personalized aesthetic. They are primarily targeted at individuals seeking to enhance their smile with a touch of sparkle and uniqueness.

Edible products containing extracts from the psychoactive Amanita muscaria mushroom. These gummies are being developed by companies like Psyched Wellness for the U.S. market, reflecting a growing interest in psychedelic edibles. They are primarily targeted at individuals interested in exploring the effects of psychoactive substances in a controlled and edible form.

Skincare products that contain peptides, which are short chains of amino acids. These serums offer several benefits, including improved skin barrier, reduced wrinkles, more elastic skin, eased inflammation, and help in clearing breakouts, differentiating them from other skincare products by their ability to stimulate collagen production. Peptide serums are primarily targeted at individuals seeking to maintain youthful and healthy skin, particularly those concerned with aging and skin repair.

Healthcare AI refers to the application of artificial intelligence technologies in the healthcare sector to enhance various functions such as diagnostics, treatment planning, and patient management. In 2023, large health systems have adopted AI for marketing, telehealth, and emergency medicine, showcasing its broad utility in improving efficiency and patient care. The primary beneficiaries of Healthcare AI are healthcare providers and patients, as it aims to streamline operations and enhance the quality of medical services.

Finger exercise equipment encompasses various tools such as hand grippers, finger stretchers, therapy putty, finger exercisers, grip balls, resistance bands, and finger weights. These devices are designed to enhance the strength and dexterity of the fingers, hands, and forearms, providing value for improving grip strength, flexibility, and overall hand health. The primary users of finger exercise equipment include athletes, musicians, and individuals undergoing rehabilitation for hand injuries.

Safety gear designed to protect infants' heads during their early developmental stages when they are learning to control their necks and are more susceptible to falls. These protectors typically come in the form of soft helmets or caps, providing a cushioning barrier to minimize the impact of any accidental bumps or falls. Baby head protectors are primarily aimed at parents who want to ensure the safety and well-being of their infants during this vulnerable period.

Breast milk collection cups are devices designed to fit inside a bra to catch leaking milk and letdowns. These cups can be used while breastfeeding on the other side, in-between pumping and breastfeeding sessions, or overnight, providing convenience and reducing milk wastage. They are particularly beneficial for breastfeeding mothers who experience frequent milk leakage and want to maximize milk collection.

Company that produces grounded, barefoot, natural leather shoes designed for earthing and natural foot movement. Rhizal shoes are distinguished by their use of copper for electrical grounding, a barefoot shape with a wide toebox, zero drop, and thin flexible soles, promoting a more natural walking experience. These shoes are primarily targeted at individuals seeking health benefits from earthing and those who prefer minimalist footwear for natural foot movement.

A company that provides a web and mobile platform supporting a wide range of digital therapeutic initiatives. Rmdy Health focuses on care management for payors, chronic disease management for healthcare providers, pharma patient support programs, research, and wellness, differentiating itself by offering comprehensive digital solutions across multiple healthcare sectors. The platform primarily benefits healthcare providers, payors, pharmaceutical companies, and patients seeking enhanced care management and support.

Drink mix designed to support hydration and overall health through a proprietary blend of ingredients. It includes 100mg of magnesium for energy creation, muscle movement, and nervous system regulation, along with the recommended daily intake of Vitamin C and Zinc to boost the immune system. This product is targeted at individuals seeking convenient, on-the-go hydration and immune support.

Company that offers organic sprays aimed at replacing sugary supplements, sleeping medicines, coffee, and caffeine. These sprays are formulated to enhance energy and immunity by integrating superfoods and mushrooms into everyday use, setting them apart from traditional supplements. Supermush primarily targets health-conscious individuals seeking natural alternatives to conventional energy and wellness products.

Bucked Up is a fitness supplement brand renowned for its pre-workout formulas, energy drinks, and other performance-enhancing products. Their offerings include the flagship pre-workout, which contains 200mg of caffeine and 2.5g of beta-alanine, and the high-stimulant WOKE AF pre-workout with 333mg of caffeine and 3.2g of beta-alanine. Additionally, Bucked Up provides energy drinks, such as Bucked Up Energy, and hydration supplements like Bucked Up Hydration, designed to improve workout performance and recovery. The brand caters to athletes, fitness enthusiasts, and individuals seeking to enhance their exercise routines with scientifically formulated supplements.

Company that offers a range of prebiotic superfoods, including shakes, snack bars, and fiber mixes. These products are designed to improve gut health, aid in weight management, and control blood sugar levels, differentiating themselves with a focus on scientifically-backed ingredients. Supergut primarily targets health-conscious individuals looking to enhance their digestive health and overall well-being.

A therapeutic practice in Austin, Texas, offering bilingual therapy services for personal growth, depression, anxiety, life transitions, and trauma recovery. This practice is distinguished by its bilingual approach, catering to both English and Spanish-speaking clients, and is led by Janette Cordero, LCSW. The services are primarily targeted at individuals seeking mental health support and personal development in a culturally sensitive environment.

Astaxanthin is a naturally occurring carotenoid pigment found in certain marine organisms, known for its potent antioxidant properties. It is often used as a dietary supplement to support skin health, improve endurance, reduce inflammation, and enhance eye health, differentiating itself by being one of the most powerful antioxidants available. This supplement is primarily targeted at individuals seeking to improve their overall health, particularly those interested in skin care, athletic performance, and anti-inflammatory benefits.

Software company based in Seattle, Washington, specializing in remote patient monitoring (RPM). The platform integrates connected devices, data science, healthcare data integration, communication, and local delivery into a single experience, aiming to simplify remote care, improve patient outcomes, lower hospitalizations, and reduce patient costs. The primary target demographic includes healthcare providers seeking to offer better care for patients in their own homes.

A company with over a decade of industry experience that offers a comprehensive range of drug, alcohol, and DNA testing services. Fastest Labs differentiates itself by providing quick, accurate, and affordable testing solutions, ensuring reliable results for various needs. Their services are primarily targeted at individuals, employers, and organizations seeking efficient and trustworthy testing services across the country.

The outermost layer of the skin serves as a protective barrier against environmental damage and helps prevent water loss. It plays a crucial role in maintaining overall skin health by keeping moisture in and irritants out, which is vital for preventing dryness and irritation. This barrier is particularly important for individuals with sensitive skin or those exposed to harsh environmental conditions.

Healthcare practice that involves the collection and transmission of patients' physiological data from their home or another remote location. This data is used to monitor and manage acute or chronic health conditions over time, allowing healthcare providers to make informed decisions without the need for in-person visits. Remote patient monitoring primarily benefits patients with chronic illnesses, elderly individuals, and those requiring continuous health supervision.

A device designed to remove impurities and potentially harmful chemicals from shower water, such as chlorine. Filtered shower heads typically use a combination of activated carbon and other materials to trap contaminants, thereby improving the overall quality of the water. They are beneficial for individuals seeking healthier skin and hair, as well as a reduction in exposure to harmful substances present in unfiltered water.

Sustainable protein involves the development of protein sources that have a reduced environmental footprint compared to traditional animal-based proteins. This includes innovations such as cell-based foods, protein-rich plants, mycelium, algae, and microbes, as well as more sustainable practices in conventional meat and dairy farming. The primary beneficiaries of sustainable protein are environmentally conscious consumers and industries seeking to reduce their ecological impact.

Chemical sunscreens use organic compounds to absorb UV radiation and convert it into heat, which is then released from the skin. These sunscreens often contain ingredients like avobenzone, octinoxate, oxybenzone, and octocrylene, and are known for being lightweight and non-greasy, although they may cause skin irritation or allergic reactions in some individuals. Chemical sunscreens are typically favored by individuals seeking a lightweight, non-greasy sun protection option, but they may also be scrutinized by those concerned about potential skin sensitivities and environmental impact.

An American personal care company founded in 2013, specializing in organic and natural handmade soap and other personal care products. The company differentiates itself by focusing on high-quality, natural ingredients and marketing its products specifically towards men, offering a range of items including bar soap, toothpaste, and deodorant. Dr. Squatch primarily targets men who are interested in natural and organic personal care solutions.

Beverage that combines collagen peptides with water, aimed at promoting skin and joint health. Collagen water is known for its potential benefits in smoothing wrinkles, enhancing skin elasticity, relieving joint pain, and providing hydration, differentiating it from other functional beverages by its specific focus on collagen supplementation. This product is primarily targeted at individuals seeking to improve their skin appearance and joint health, often appealing to health-conscious consumers and those interested in beauty and wellness.

Tauroursodeoxycholic acid is a bile acid derivative that has been studied for its potential therapeutic effects. It is known for its role in liver health and has been researched for its potential benefits in treating liver diseases, neurodegenerative disorders, and other conditions. TUDCA is believed to have anti-apoptotic and cytoprotective properties, which means it may help protect cells from stress and damage.

Skincare product that contains ceramides, which are lipid molecules found naturally in the skin. These creams help restore the skin's natural barrier, retain moisture, and protect against environmental damage, making them effective for treating dry, irritated, or sensitive skin. Ceramide creams are particularly beneficial for individuals with dry or sensitive skin, as well as those looking to maintain skin hydration and barrier function.