Marketing Trends

Keyword extraction technique that leverages BERT embeddings to identify the most relevant keywords in a text. KeyBERT works by using BERT embeddings to create document and candidate keyword embeddings, then calculates the cosine similarity between them to identify the most relevant keywords. It is particularly useful for tasks such as summarization, information retrieval, and improving search engine optimization (SEO).

AI-powered video generator and editor that allows users to upload and transcribe videos, automatically generating multiple shorter clips from a single long video. These clips can be easily edited, shared, or published directly from the platform, providing a streamlined workflow for video content creation. Vizard AI is designed to cater to a wide audience, including marketers, creators, podcasters, and educators, making it a versatile tool for content creation and distribution.

Writing assistant software that corrects spelling, grammar, word choice, and language style. It provides comprehensive writing analysis for various types of texts, distinguishing itself with multilingual support and advanced error detection capabilities. LanguageTool is beneficial for writers, students, and professionals seeking to improve the quality and accuracy of their written content.

Service that uses artificial intelligence (AI) to create unique, realistic human faces and full bodies. It offers a gallery of over 2 million pre-generated diverse faces, tools to generate custom faces and humans, and datasets for training AI models, providing valuable resources for developers and designers. This service is particularly beneficial for AI researchers, developers, and creative professionals seeking high-quality, diverse human imagery for various applications.

Software used by advertisers to purchase digital advertising inventory in an automated manner. It facilitates real-time bidding, audience targeting, and performance tracking, often integrating with data management platforms to optimize ad campaigns. Demand-side platforms are primarily utilized by advertisers and marketing agencies seeking to enhance the efficiency and effectiveness of their digital advertising efforts.

Email marketing tool designed specifically for content creators, enabling them to compose and send unlimited customized emails. SendFox combines automation and customization to help users create simple, beautiful, and effective emails in less time, differentiating itself with its user-friendly interface and cost-effective pricing. The tool is primarily targeted at content creators, bloggers, and small business owners looking to streamline their email marketing efforts.

Company specializing in analyzing business dialogue within organizational communications. Frame AI offers a Streaming AI Platform that extracts value from unstructured data by identifying traits, triggers, and trends, thereby enhancing communication strategies. The primary beneficiaries of Frame AI's solutions are organizations looking to gain insights and improve their internal and external communication efficiency.

Information collected directly from customers or users through various touchpoints like websites, apps, social media, surveys, and customer feedback. This data includes demographic, behavioral, engagement, and transactional information, providing high value for personalized marketing, improving customer experience, and making data-driven business decisions. First-party data is particularly beneficial for companies aiming to enhance customer relationships and optimize their marketing strategies.

Marketing strategy that leverages virtual environments to create immersive and interactive advertising experiences. It allows brands to use virtual billboards, gaming ads, and other forms of virtual advertising to engage with users in the Metaverse, offering innovative and experimental approaches to reach and interact with audiences. This type of marketing primarily targets tech-savvy consumers and gamers who are active in digital and gamified spaces.

All-in-one productivity platform designed to help teams collaborate, plan, and manage various tasks and projects. It offers a unique hierarchy system that allows users to create a scalable structure tailored to their needs, supporting a wide range of use cases including process documentation, product design, and task management. ClickUp is aimed at teams and organizations looking to centralize their work processes into a single tool for efficient project execution.

TikTok dropshipping is a business model where individuals or companies market products on TikTok that are sold and shipped by a third-party supplier. This model allows dropshippers to focus on marketing and sales without the need to manage physical inventory, leveraging TikTok's algorithm to reach targeted audiences and using viral content to boost sales. It primarily benefits entrepreneurs and small businesses looking to capitalize on social media trends to drive e-commerce sales.

Comprehensive software platform designed to facilitate user research by enabling the recruitment of participants, conducting qualitative and quantitative studies, and analyzing the results. PlaybookUX differentiates itself by offering an all-in-one solution that streamlines the user research process, making it easier for businesses to gather and interpret user feedback efficiently. The platform is primarily targeted at UX researchers, product managers, and businesses seeking to improve their products through user-centered design and data-driven insights.

Lume Deodorant is a personal care product designed to control body odor by optimizing the skin's pH levels. It is clinically proven to exfoliate, even skin tone, and reduce hyperpigmentation, making it suitable for sensitive areas. This deodorant is targeted at individuals seeking a gentle yet effective solution for odor control and skin care.

Individuals on social media platforms who have a follower count ranging from 10,000 to 100,000. They are known for higher engagement rates and more niche audiences, allowing for stronger, personal connections with their followers, which can result in more authentic and trusted recommendations. Brands often collaborate with micro influencers for targeted marketing efforts and higher conversion rates.

Software company founded in 2009, headquartered in Miami, FL, initially created to connect journalists on social media. The Muck Rack software platform, launched in 2011, offers journalist profiles and tools for public relations professionals to find and contact journalists, track news, and measure the impact of media coverage. The platform is primarily targeted at public relations professionals and organizations seeking to enhance their media outreach and monitoring capabilities.

Service that provides temporary, disposable email addresses to protect users' privacy, avoid spam, and allow anonymous sign-ups on websites. These email addresses are short-lived and automatically deleted after a certain period, offering a convenient solution for users who need a quick and disposable email address without long-term commitment. Temp mail services are particularly useful for individuals who want to maintain privacy and avoid spam when signing up for online services or websites.

A comprehensive tool in the field of digital marketing and SEO, offering a suite of features to analyze website performance, track backlinks, research keywords, and monitor competitors. It stands out for its extensive database and accurate data, providing valuable insights to improve search engine rankings and drive organic traffic. Ahrefs is widely used by SEO professionals, marketers, and website owners aiming to enhance their online presence.

Service that enables users to create a mini-website, commonly used as a 'Link in bio' on social media platforms. Direct.me allows users to consolidate various links and information into a single, easily accessible page, differentiating itself with customizable design options and user-friendly interface. It is primarily targeted at social media influencers, content creators, and businesses looking to streamline their online presence and make their content more accessible.

Tool that uses artificial intelligence to assist users in drafting documents, such as contracts, by providing templates and responding to prompts. Draft AI aims to streamline the document creation process, enhancing efficiency and accuracy for professionals in various fields by automating repetitive tasks and offering intelligent suggestions. The primary users of Draft AI are legal professionals, business executives, and other individuals who frequently create and manage complex documents.

Cooperative Artificial Intelligence tool designed to automate the generation of presentations. It leverages powerful AI capabilities, including machine-generated images and animations, to create visually appealing presentations with minimal effort from users, thereby saving time. Tome AI is particularly useful for professionals and businesses looking to streamline the presentation creation process and enhance visual communication.

AI video editing utilizes artificial intelligence to automate and enhance various aspects of the video editing process. These tools can perform tasks such as creating transcripts, managing color levels, adjusting audio, and removing unwanted pauses, thereby allowing editors to concentrate on storytelling and creative elements. AI video editing is particularly beneficial for professional video editors, content creators, and media production companies seeking to improve efficiency and quality in their workflows.

London-based startup developing a marketplace to facilitate AI training and licensing deals. The platform connects companies building large language models (LLMs) with data rights holders willing to license their data, ensuring compensation for contributions. This service primarily benefits companies developing AI models and data rights holders seeking to monetize their data.

Cloud-based tools and platforms designed to assist companies in their marketing efforts. These solutions help businesses manage and optimize their marketing strategies, campaigns, and customer interactions through functionalities like CRM, email marketing, social media management, CMS, analytics, and automation tools. Martech SaaS is primarily targeted at marketing professionals and businesses seeking to enhance marketing efficiency, improve customer engagement, and drive better business outcomes.

A tool designed to help brands identify and connect with social media influencers across various platforms such as YouTube, Instagram, and TikTok. It provides valuable insights and data to facilitate collaborations for marketing campaigns, differentiating itself by offering advanced search filters and analytics to find the most suitable influencers. This tool is primarily targeted at e-commerce and direct-to-consumer brands looking to enhance their marketing strategies through influencer partnerships.

​Liquid Death is a beverage company that offers mountain water products packaged in aluminum cans, aiming to promote sustainability and reduce plastic waste. Founded in 2017 by Mike Cessario, a former creative director at Netflix, the brand utilizes edgy marketing strategies to appeal to a younger demographic. Liquid Death's product line includes still and sparkling waters, as well as flavored variants like Mango Chainsaw and Severed Lime. The company targets environmentally conscious consumers seeking alternatives to traditional bottled water, combining hydration with a commitment to environmental responsibility.

New-age SaaS CRM platform that provides end-to-end sales, marketing, and onboarding automation solutions. It specializes in solving sales challenges for high lead-volume, high-velocity businesses with multiple sales channels and teams, offering features like lead management, marketing automation, and analytics. Leadsquared primarily targets businesses looking to streamline their sales processes and improve efficiency in managing large volumes of leads.

The process of optimizing a website for the crawling and indexing phase by search engines. Technical SEO ensures that search engines can access, crawl, interpret, and index a website efficiently, covering aspects such as website speed, mobile-friendliness, crawlability, indexability, site architecture, URL structure, HTTPS, XML sitemaps, robots.txt, and structured data. This optimization is essential for webmasters and digital marketers aiming to improve their website's search engine performance and visibility.

Software company based in Paris, France, offering a SaaS solution for e-commerce merchants to track orders and deliveries in real-time. The platform provides proactive real-time notifications, personalized tracking pages, and satisfaction surveys to create a branded and seamless post-purchase experience, differentiating itself by turning the delivery process into a marketing opportunity. Shipup primarily targets e-commerce businesses looking to enhance customer satisfaction and engagement during the delivery phase.

Assistant tool designed to help businesses save time and increase efficiency by automating mundane tasks. Users can interact with the Hintsbot as they would with a human colleague, allowing them to quickly add tasks, update statuses, and create tickets, thereby streamlining workflows and improving productivity. Hints AI is particularly beneficial for businesses looking to enhance operational efficiency and reduce the time spent on repetitive administrative tasks.

Social commerce platform that enhances digital commerce through live shopping experiences. It offers an all-in-one solution that includes a live shopping platform, along with strategy, production, and talent services to help businesses plan and execute live events, differentiating itself by providing comprehensive support for live shopping initiatives. Livescale primarily targets e-commerce businesses and brands looking to engage customers through interactive and immersive live shopping events.