Beauty Trends

Hair coloring technique that incorporates foil highlights and lowlights to blend gray hair with natural hair color. This method provides a more natural-looking result without a hard line of regrowth and can extend the time needed between salon visits. The technique is highly customizable, with variations in weight and placement to suit individual preferences, making it ideal for those looking to maintain a natural appearance while managing gray hair.

Skincare product containing mandelic acid, an alpha hydroxy acid (AHA) derived from bitter almonds. Known for its gentle exfoliating properties, it helps improve skin texture, reduce hyperpigmentation, and treat acne, making it suitable for sensitive skin types. The serum is particularly beneficial for individuals seeking a brighter complexion and reduced appearance of acne scars and wrinkles.

Technique used to create a unique and personalized scent by combining different fragrances. This method allows individuals to experiment with various scent combinations to achieve a desired aroma that is distinct and personal. Perfume layering is particularly appealing to fragrance enthusiasts and individuals seeking a customized and versatile scent experience.

A tool designed to help clean and exfoliate the scalp, typically featuring soft silicone bristles. It is used to massage the scalp, remove dandruff, and promote hair growth, often in conjunction with shampoo during a shower. Scalp scrubbers are beneficial for individuals looking to enhance their scalp health and improve the effectiveness of their hair care routine.

A beverage that combines the traditional elements of a latte with the addition of collagen powder. Collagen is a protein known for its benefits to skin, hair, and nails, and when added to a latte, it provides a dose of this nourishing protein without significantly altering the taste, while also adding a luxurious texture to the drink. This makes it a popular choice for those looking to enhance their beauty routine through their diet.

This beauty product is used to contour the face by lifting sagging skin and creating a more defined jawline. It offers a non-surgical method to achieve a slimmer facial appearance, distinguishing itself by its ease of use and immediate results. The product is primarily popular among individuals seeking cosmetic enhancements without undergoing invasive procedures, particularly in Japan.

Skincare products formulated to target skin concerns such as hyperpigmentation, dark spots, and wrinkles. Derma serums typically include active ingredients like Vitamin C, Hyaluronic Acid, Kojic Acid, and Niacinamide, which work together to improve skin texture and tone. These products are suitable for individuals looking to enhance their skincare routine with targeted treatments for specific skin issues.

A mini refrigerator designed specifically for storing skincare and beauty products, helping to maintain their efficacy by keeping them cool. These fridges often include features such as LED mirrors and are valued for extending product shelf life and enhancing the soothing effects of skincare items. The Beauty Fridge is particularly popular among skincare enthusiasts and individuals looking to optimize the performance and longevity of their beauty products.

Cosmetic products designed to give the skin a radiant, glowing appearance through the use of light-reflecting particles. These oils often include nourishing ingredients that hydrate and enhance the skin's texture, setting them apart from other cosmetic products. Body shimmer oils are primarily targeted at individuals looking to achieve a luminous, healthy-looking skin tone for special occasions or everyday use.

A skin analysis machine is a diagnostic device used to assess various skin conditions by examining factors such as hydration, pigmentation, texture, pores, and underlying damage. These machines utilize advanced imaging technologies like UV light, AI-powered analysis, and high-resolution cameras to provide detailed insights into skin health. Skin analysis machines are primarily used by dermatologists, estheticians, and skincare professionals to recommend personalized treatments and skincare routines for clients.

The skin microbiome refers to the community of microorganisms, including bacteria, fungi, viruses, and mites, that reside on the skin. These microorganisms play a crucial role in maintaining skin health by protecting against pathogens, modulating the immune system, and contributing to the skin's barrier function. The skin microbiome is particularly important for individuals seeking to maintain healthy skin and prevent dermatological issues.

A type of wig that does not require adhesive or glue to stay in place. Glueless wigs use adjustable straps, combs, or elastic bands to secure the wig to the wearer's head, offering convenience, comfort, and ease of use. These wigs are particularly popular among individuals seeking a hassle-free and secure wig-wearing experience without the need for adhesives.

A skincare product designed to calm and revitalize the skin, often used to reduce redness and maintain a healthy appearance. Soothing serums typically contain ingredients like aloe vera, chamomile, and green tea, which are known for their anti-inflammatory and soothing properties, setting them apart from other skincare products by focusing on skin comfort and relief. This product is primarily targeted at individuals with sensitive or irritated skin who seek to alleviate discomfort and enhance their skin's overall health and appearance.

Skincare products formulated to be safe for use during pregnancy, avoiding harmful ingredients like retinoids and salicylic acid. These moisturizers often contain safe ingredients such as hyaluronic acid, glycerin, and natural oils, focusing on hydration and soothing properties. They are primarily targeted at pregnant individuals seeking skincare solutions that ensure safety for both the mother and the developing fetus.

A whimsical yet minimalist makeup look characterized by a smooth, dewy complexion, rosy cheeks, pops of color, and all-over shimmery highlights. This makeup style aims to create a romantic and dreamy appearance, often using light and natural tones to enhance the wearer's features subtly. Ethereal makeup is popular among individuals seeking a soft, enchanting look for special occasions or everyday wear.

A split end trimmer is a tool designed to remove split ends from hair without affecting the overall length. These devices, such as the Split-Ender Pro 2 and Jiity Barber 2 In1 Women Hair Split Ends Trimmer, are typically cordless, automatic, and easy to use, providing a convenient solution for maintaining healthy hair. Split end trimmers are particularly beneficial for individuals looking to maintain smooth and healthy hair without frequent trips to the salon.

Hair care product designed to be applied to the hair and not rinsed out, providing extended benefits compared to regular conditioners. Leave-in conditioner nourishes and heals hair strands, strengthens weak hair, repairs damage, reduces friction, improves elasticity, infuses moisture, boosts shine, and makes hair easier to comb and style. It is typically used by individuals seeking additional hair care benefits between cleansing and styling.

Chemical sunscreens use organic compounds to absorb UV radiation and convert it into heat, which is then released from the skin. These sunscreens often contain ingredients like avobenzone, octinoxate, oxybenzone, and octocrylene, and are known for being lightweight and non-greasy, although they may cause skin irritation or allergic reactions in some individuals. Chemical sunscreens are typically favored by individuals seeking a lightweight, non-greasy sun protection option, but they may also be scrutinized by those concerned about potential skin sensitivities and environmental impact.

An American personal care company founded in 2013, specializing in organic and natural handmade soap and other personal care products. The company differentiates itself by focusing on high-quality, natural ingredients and marketing its products specifically towards men, offering a range of items including bar soap, toothpaste, and deodorant. Dr. Squatch primarily targets men who are interested in natural and organic personal care solutions.

Scandinavian brand offering razors and body care products, emphasizing affordability and quality. Estrid differentiates itself by providing 100% vegan products and promoting the idea that hair removal should be optional but accessible. The brand primarily targets individuals seeking ethical and high-quality hair removal solutions.

Skincare company that focuses on using high-quality natural ingredients sourced from the Korean Peninsula. Inspired by the natural beauty and resources of Korea, the company aims to create skincare products that bring vibrancy and purity to the skin, differentiating itself through its commitment to natural and effective formulations. Round Lab primarily targets individuals seeking natural and effective skincare solutions, particularly those interested in Korean beauty products.

Biopolymer composed of glutamic acid units, produced through the fermentation of Bacillus subtilis. Known for its excellent water-retention capabilities, it is widely used in skincare products, drug delivery systems, and as a biodegradable material in various industries. Primarily benefits individuals seeking advanced hydration in skincare, as well as applications in medical, food, and agricultural sectors.

Online platform that enables users to book appointments for beauty services such as hairdressing, manicures, spa treatments, and massages. Booksy provides tools for businesses to list their services and manage appointments, differentiating itself with features like calendar synchronization, customer management, and marketing tools. The platform primarily targets beauty service providers and customers seeking convenient and efficient appointment scheduling.

Skincare company offering a range of products including exfoliating pads, whitening creams, and anti-aging bundles. QRxLabs differentiates itself by incorporating ingredients like Green Tea, Witch Hazel, Hydroxy Acid, and Vitamin C to address skin concerns such as hyperpigmentation and aging. The products are primarily targeted at individuals seeking effective skincare solutions for aging and uneven skin tone.

Skincare product formulated with peptides, which are short chains of amino acids that act as building blocks for proteins such as collagen and elastin. Peptide creams aim to improve skin firmness, reduce signs of aging, and may also help in minimizing breakouts, offering a multi-functional approach to skincare. This product is primarily targeted at individuals seeking anti-aging solutions and those looking to enhance their skin's overall health and appearance.

Lume Deodorant is a personal care product designed to control body odor by optimizing the skin's pH levels. It is clinically proven to exfoliate, even skin tone, and reduce hyperpigmentation, making it suitable for sensitive areas. This deodorant is targeted at individuals seeking a gentle yet effective solution for odor control and skin care.

Laser hair removal devices utilize laser or IPL technology to target and damage hair follicles, thereby inhibiting future hair growth. These devices are generally effective for individuals with light skin and dark hair, offering a convenient and cost-effective alternative to professional treatments. The primary users of these devices are people seeking long-term hair reduction solutions that can be safely used at home with proper adherence to instructions.

Turmeric soap is a skincare product that incorporates turmeric, known for its anti-inflammatory and antimicrobial properties. It helps reduce acne breakouts and maintain clear skin by minimizing bacteria and inflammation, making it beneficial for individuals with acne-prone or sensitive skin. This soap is particularly useful for those with skin conditions such as eczema, as it can help reduce irritation and promote overall skin health.

Skincare product formulated to alleviate itching and discomfort from minor skin irritations, rashes, and post-procedure treatments. It typically includes soothing ingredients such as aloe vera, chamomile, or oatmeal to help reduce redness and inflammation, offering temporary relief. Calming cream is primarily targeted at individuals with sensitive skin or those experiencing temporary skin irritations seeking soothing and calming effects.

Skincare trend that involves layering moisturizing products from thinnest to thickest to create a 'flood' of hydration. This technique aims to pull moisture into the deepest layers of the skin, ensuring maximum hydration and improved skin health. Skin flooding is particularly beneficial for individuals with dry or dehydrated skin seeking intensive moisture retention.