Beauty Trends

A beard growth serum is a cosmetic product designed to enhance the growth and health of facial hair. It typically contains active ingredients like Biotin and Ginseng Leaf, which nourish the hair and skin, stimulate hair follicles, and promote thicker, fuller beard growth. This product is primarily targeted at men looking to improve the density and appearance of their beards.

A resin obtained from the mastic tree (Pistacia lentiscus), native to the Mediterranean region. It has been used for centuries in traditional medicine, culinary applications, and as a natural chewing gum, known for its potential health benefits such as antimicrobial properties, digestive health support, and oral health benefits. Mastic gum is primarily targeted at individuals seeking natural remedies and health-conscious consumers looking for alternative medicinal and culinary products.

A hair care tool designed to brush through curls without causing them to lose their shape. Its unique prong design allows hair to glide through smoothly, helping to maintain the integrity of the curls, making it a valuable tool for individuals with curly hair. The curl comb is particularly beneficial for those looking to manage and style their curls without frizz or breakage.

A leading cosmetics manufacturer established in 1983 in Poland, offering a wide range of products including make-up, skin care, body care, and hair care items. Eveline Cosmetics differentiates itself through its extensive product line and commitment to innovation, providing high-quality beauty solutions at affordable prices. The brand primarily targets beauty enthusiasts and consumers seeking effective and budget-friendly cosmetic products.

A lightweight, foamy product used to add volume, hold, and shine to hair. It is typically applied to damp hair before styling and can be used on various hair types to achieve different looks, from enhancing curls to adding body to fine hair. Mousse is known for its ability to provide a flexible hold without weighing the hair down or leaving it feeling sticky or stiff.

Real estate company that operates a marketplace connecting home sellers with a large network of local investors. The platform ensures that homeowners can get the highest possible off-market price for their properties by providing a competitive bidding environment. Sundae primarily targets homeowners looking to sell their properties quickly and efficiently without the traditional hassles of the real estate market.

Compact refrigeration units designed for mobile use in vehicles, RVs, boats, and other settings. They operate on 12V DC power and sometimes 110-240V AC power, providing convenience and flexibility for on-the-go cooling needs. Portable fridges are ideal for travelers, campers, and outdoor enthusiasts who require reliable refrigeration while away from home.

British brand known for its luxury candles and home fragrances, hand-poured by skilled artisans in their Leicestershire factory. The brand focuses on evoking moods and memories through their aromatic offerings, differentiating itself with high-quality ingredients and craftsmanship. Urban Apothecary primarily targets consumers seeking premium home fragrance products that provide a sensory experience.

Beauty brand that emphasizes clean, functional, mild, and natural beauty products. Goodal differentiates itself by combining Korean heritage and holistic wellness principles, ensuring its products are both effective and gentle. The brand primarily targets individuals seeking natural and gentle skincare solutions.

Hair crimping is a hairstyling technique that creates small, tight waves or crimps in the hair using a crimping iron. This method was particularly popular in the 1980s and is used to add volume and texture to the hair, making it stand out with a unique, wavy pattern. Hair crimping is often favored by individuals looking to achieve a bold, textured look for special occasions or fashion statements.

An oil balm is a skincare product that combines the nourishing properties of oils with the solid texture of a balm to moisturize, soothe, and protect the skin. It typically melts upon contact with the skin, forming a hydrating barrier that locks in moisture and is often used for dry or sensitive areas. Oil balms are primarily targeted at individuals seeking intensive hydration, particularly those with dry, sensitive, or compromised skin conditions.

A skincare product that combines the hydrating benefits of a moisturizer with a hint of color to even out the skin tone. It is designed to blend seamlessly with the skin, providing light coverage and a natural look, often containing additional skincare benefits such as SPF, antioxidants, and other nourishing ingredients. Tinted moisturizers are ideal for those looking for a more natural, dewy finish and are suitable for everyday wear.

Artificial enhancements placed over fingernails to add length and improve appearance, made from materials like acrylic, gel, and silk. Each type offers unique application processes and maintenance requirements, with acrylics providing a hard protective layer, gels cured under UV light, and silk wraps strengthening the nail. These extensions are popular for their aesthetic appeal and versatility in nail art, appealing to individuals seeking enhanced nail aesthetics.

Skincare brand established in 1989 in London, known for its focus on natural ingredients and innovative formulations. Elemis differentiates itself by combining cutting-edge science with the power of nature to create high-performance skincare products, including anti-aging creams, cleansers, and serums. The brand primarily targets individuals seeking premium, effective skincare solutions that emphasize natural and sustainable ingredients.

A type of cream blush makeup designed to melt into the skin, providing a natural and dewy finish. Blush balms are known for their ease of application and nourishing properties, often receiving high ratings and positive reviews from users. They are particularly popular among individuals seeking a natural, radiant look with minimal effort.

Oregano oil is a concentrated herbal extract derived from the leaves and flowers of the oregano plant, known for its antimicrobial and antioxidant properties. It contains active compounds like carvacrol and thymol, which are believed to support immune function, combat infections, and promote respiratory and digestive health. Oregano oil is primarily used by individuals seeking natural remedies for immune support, mild infections, or gastrointestinal issues.

Skincare brand known for its popular products and significant social media presence, particularly on Instagram. Base Butter differentiates itself with a focus on natural ingredients and effective skincare solutions, appealing to a broad audience seeking healthier skin. The brand primarily targets individuals interested in natural and effective skincare products, but it is closing as its co-founders pursue new career paths.

Decorative adhesives designed for application on nails, typically made from materials like vinyl, plastic, paper, or gel-like substances. These stickers feature an adhesive layer on one side and a colorful or artistic design on the other, allowing users to create intricate nail art quickly and easily without painting or drawing directly on the nails. Nail stickers are popular among individuals seeking convenient and creative ways to enhance their nail appearance, particularly those who prefer DIY nail art solutions.

This cosmetic product offers a temporary lip color by applying a gel that dries and is then peeled off, leaving a long-lasting stain on the lips. It differentiates itself by providing a more enduring color compared to traditional lipsticks, with the added novelty of a peel-off application process. The product is primarily targeted at individuals seeking long-lasting lip color with minimal reapplication throughout the day.

Retail company specializing in pharmaceuticals and a wide range of health and beauty products. It differentiates itself by offering a broad selection of items including vitamins, dental care, baby care, sexual health products, weight loss aids, and cosmetics, along with delivery services. The target demographic includes individuals seeking comprehensive health and beauty solutions, as well as those looking for convenient delivery options.

Liquid vitamins are dietary supplements in liquid form that provide essential vitamins and nutrients for overall health. They offer an alternative to pills or capsules, often providing better absorption and ease of consumption, especially for those with difficulty swallowing tablets. Liquid vitamins are ideal for individuals looking for a convenient and potentially more effective way to supplement their diet with necessary vitamins and minerals.

This device is designed to remove hardened skin or calluses from feet and hands, featuring a rotating or oscillating abrasive head. It offers a convenient at-home alternative to manual foot care tools, often being battery-operated or rechargeable for ease of use. The primary users of this product are individuals seeking to maintain smooth and healthy skin on their feet and hands without professional salon visits.

Hair care product formulated with a blend of natural and essential oils designed to promote healthy hair growth. These oils, such as castor oil, jojoba oil, and argan oil, nourish the scalp, improve blood circulation, and strengthen hair follicles, thereby reducing hair loss and enhancing hair health. Hair growth oils are particularly beneficial for individuals experiencing hair thinning or hair loss, seeking to improve the overall health and appearance of their hair.

Ethical and sustainable UK-made skincare brand that encourages emotional well-being. The brand name is derived from the French expression for 'in the open air,' reflecting its commitment to natural and mindful beauty practices. Plenaire primarily targets individuals who value ethical, sustainable, and emotionally supportive skincare products.

Soap containing sulfur, recognized for its antibacterial and antifungal properties, often used in dermatological treatments. It helps in managing skin conditions such as acne, rosacea, seborrheic dermatitis, and scabies by reducing oiliness and exfoliating dead skin cells. Sulfur soap is primarily targeted at individuals with oily or acne-prone skin seeking to improve their skin health through a specialized cleansing routine.

Traditional Japanese oil derived from the seeds of the Camellia japonica plant, known for its moisturizing and nourishing properties. Rich in oleic acid, vitamins, and antioxidants, it is commonly used in hair and skin care to enhance hydration and promote a healthy appearance. Tsubaki Oil is particularly beneficial for individuals seeking natural solutions for dry or damaged hair and skin.

Canadian brand specializing in hair tools and accessories, catering to hairstylists and the beauty industry. Known for its innovative and creative products, Framar differentiates itself with a focus on quality and functionality, making it a preferred choice among professionals. The brand primarily targets hairstylists and beauty professionals seeking reliable and effective tools for their work.

The ALIVER project, funded by the European Union's Horizon 2020 research and innovation programme, focuses on developing the Dialive™ device. This device aims to treat liver failure by reversing the accumulation of protein-bound toxins and reducing susceptibility to infections, providing an alternative to liver transplantation. The primary beneficiaries of this project are patients suffering from liver failure who require innovative treatment options beyond traditional transplantation.

French skincare brand with over 40 years of expertise in anti-aging solutions. Known for designing and manufacturing injectables used by dermatologists globally, the brand offers a range of skincare products, including the popular TIME-FILLER 5XP CREAM, a wrinkle correction moisturizing skin cream. FILORGA primarily targets individuals seeking advanced anti-aging skincare solutions and professional-grade products.

Award-winning natural skincare brand that focuses on delivering rapid results to complexions through the use of organic botanical extracts. These extracts are grown sustainably through hydroponics and aquaponics on their Texas farm and are harvested immediately to ensure high nutrition, emphasizing sustainability and the use of fresh, natural ingredients. The brand primarily targets individuals seeking effective, eco-friendly skincare solutions with a focus on natural and organic ingredients.