Beauty Trends

Natural skincare and wild fragrance company based in Margate, founded in 2012. The company differentiates itself by using locally sourced seaweed and other natural ingredients to create sustainable and eco-friendly products, emphasizing environmental responsibility and transparency. Haeckels primarily targets environmentally conscious consumers who are interested in natural and sustainable beauty products.

A deep conditioning treatment designed to nourish and strengthen hair. Hair masks typically contain beneficial ingredients such as oils, butters, and nutrients that help repair damaged hair, add moisture, and improve overall hair health. They are particularly beneficial for individuals with dry, damaged, or chemically treated hair seeking intensive care and restoration.

Adhesive tape designed to support and lift the breasts, commonly used with clothing that has low backs, plunge necklines, or is strapless. It provides a secure hold and desired shape by being applied directly to the skin, clothes, or underwear, making it a versatile solution for various fashion needs. This product is particularly popular among individuals looking to wear revealing or form-fitting outfits while maintaining a natural and supported appearance.

Deep conditioning treatment designed to repair and smooth damaged hair. It involves applying a nutrient-rich formula to the hair, which is then left on for a period of time to allow the nutrients to penetrate the hair strands, restoring health and manageability. This treatment is particularly beneficial for individuals with frizzy, damaged, or chemically treated hair seeking smoother, shinier, and more manageable locks.

Cosmetic product designed to groom, shape, and sometimes tint eyebrows, providing a polished and defined look. Brow gel helps keep eyebrow hairs in place throughout the day, often offering additional benefits such as volumizing or adding color to enhance the natural appearance of the brows. It is primarily used by individuals seeking to maintain well-groomed eyebrows, including those with unruly or sparse brows looking for a more defined and fuller appearance.

Cosmetic procedure involving Botox injections into the trapezius muscles to achieve a longer neck and slimmer shoulders, resembling a Barbie doll's proportions. This procedure aims to provide a more elongated and aesthetically pleasing neck and shoulder line, differentiating itself from traditional Botox applications by targeting muscle relaxation for cosmetic enhancement. It primarily appeals to individuals seeking to alter their physical appearance to align with certain beauty standards, often influenced by media and cultural trends.

A body hair trimmer is a grooming device designed to trim and manage hair on various parts of the body. It features adjustable settings and attachments to cater to different hair lengths and sensitive areas, providing a precise and comfortable trimming experience. This tool is ideal for individuals seeking an efficient and versatile solution for body hair maintenance and personal grooming.

Movement within the beauty industry that emphasizes sustainability, ethical practices, and environmental responsibility. It includes products that are sustainably packaged, clean, vegan, and cruelty-free, aiming to make a positive impact on the world. Conscious beauty primarily appeals to environmentally conscious consumers who prioritize ethical and sustainable choices in their beauty routines.

A topical solution often used for its potential health benefits, magnesium oil is not actually an oil but a mixture of magnesium chloride flakes and water, giving it an oily texture. It is commonly applied for muscle relaxation, skin health, stress relief, sleep improvement, and pain relief, although scientific evidence supporting these claims is limited. The product is primarily used by athletes, individuals with muscle tension, and those seeking natural remedies for stress and sleep issues.

Skin types are generally categorized into several main types based on their characteristics and how they react to various factors. These include normal, oily, dry, combination, sensitive, and acne-prone skin, each requiring specific care to maintain optimal health and appearance. Understanding one's skin type is essential for selecting appropriate skincare products and routines.

Skin care product formulated to alleviate various skin issues including rash, dry skin, chafing, cracked hands, heels, and cuticles. Butter balm is often enriched with natural ingredients like shea butter and essential oils, providing deep hydration and soothing properties, making it beneficial for conditions such as eczema and psoriasis. This product is primarily targeted at individuals with sensitive or problematic skin seeking intensive moisture and relief from skin irritations.

South Korean cosmetics brand launched by Amore Pacific in 1994, known for its focus on hydration and moisture. Laneige differentiates itself with flagship products like the Water Bank skin care line, Water Sleeping Mask, BB Cushion foundation, and two-tone lipsticks, emphasizing innovative formulations and effective hydration solutions. The brand primarily targets individuals seeking high-quality skincare products that enhance both inner and outer beauty through superior hydration.

Topical anesthetics used to temporarily relieve pain or discomfort in specific areas of the body. They work by blocking nerve signals in the area where they are applied, reducing the sensation of pain, and are commonly used for minor medical procedures, tattooing, piercing, and minor skin irritations or injuries. Numbing sprays are particularly beneficial for individuals undergoing minor procedures or experiencing temporary pain and discomfort.

Skincare solutions that utilize plant-based ingredients to address various skin concerns and deliver transformative results. ClarityRX differentiates itself by focusing on natural, high-quality ingredients and avoiding harsh chemicals, aiming to provide effective and safe skincare options. These products are primarily targeted at individuals seeking natural and effective skincare solutions for a variety of skin issues, including aging, acne, and sensitivity.

Skincare brand offering products designed to treat skin conditions such as acne, folliculitis, and ingrown hairs. Almond Clear differentiates itself by using mandelic acid as a key ingredient in treatments like the Butt Acne Treatment and Fungal Acne Treatment, as well as in their Mandelic Acid Face & Body Wash. The brand primarily targets individuals seeking effective solutions for persistent skin issues and is well-reviewed by users.

Bioderma Laboratories is a French pharmaceutical company specializing in dermatological and hair/scalp treatments, as well as pediatrics and cell regeneration. Founded in 1977, the company is known for its innovative approach to skincare, offering products that are formulated to respect the skin's natural balance and enhance its health. Bioderma's products are primarily targeted at individuals with sensitive skin, dermatological conditions, and those seeking effective skincare solutions.

Skincare product designed to moisturize and rejuvenate the skin on the hands. It typically contains collagen, which helps to smooth and plump lines and wrinkles, preserve moisture, and promote overall skin health, differentiating it from other hand creams. This product is particularly beneficial for individuals looking to maintain softer, more youthful-looking hands, especially in harsh, dry weather conditions.

Naturally occurring, tube-like structures that line the walls of pores and are filled with sebum (oil) and dead skin cells. Sebaceous filaments help channel the flow of sebum through the pores to the surface of the skin, playing a crucial role in maintaining skin health. They are a normal part of the skin's function and are often mistaken for blackheads, which are a type of acne.

Beauty trend that emphasizes using minimal products to create a natural, understated look. It focuses on enhancing one's features subtly with lightweight foundations, neutral eyeshadows, a touch of mascara, and natural-looking lip colors, aiming for simplicity and a fresh, clean appearance. This trend is particularly popular among individuals who prefer a low-maintenance beauty routine and a more natural appearance.

Company that offers smart fragrance diffusers designed for home and car use, providing customizable scent experiences. Pura's products, such as the Pura Smart Home Fragrance Air Diffuser and the Pura Car Diffuser, are Wi-Fi-enabled and can be controlled via a mobile app, allowing users to adjust fragrance settings remotely. These diffusers are targeted at individuals seeking a convenient and personalized way to enhance their living and driving environments with pleasant scents.

A brightening concealer is a cosmetic product designed to illuminate and even out the skin tone, especially in areas prone to darkness, such as under the eyes. It typically contains light-reflecting particles or brightening agents to neutralize dark spots, correct discoloration, and provide a radiant finish. Brightening concealers are primarily targeted at individuals seeking to reduce the appearance of dark circles, hyperpigmentation, or dullness, often appealing to makeup users looking for a more refreshed and luminous complexion.

Brand specializing in personal care products with a focus on skin exfoliation and care. Cheekyglo offers products like the CheekyGlo Glass Foot File and the CheekyGlo Exfoliating Glove, which are designed to smooth and exfoliate the skin, setting them apart with their targeted approach to skin health. The brand primarily caters to individuals seeking effective and convenient solutions for maintaining smooth and healthy skin.

A teeth whitening device is a personal care tool designed to enhance the brightness of teeth by applying light-activated or chemically activated whitening agents. Commonly utilizing LED technology, these devices accelerate the whitening process when used in conjunction with whitening gels or strips, offering faster and more noticeable results compared to standalone products. Teeth whitening devices are primarily targeted at individuals seeking convenient, at-home solutions for improving dental aesthetics and achieving a whiter smile.

Online skincare and personal care boutique that focuses on delivering high-quality beauty and wellness products. The company differentiates itself by offering a curated selection of premium products aimed at enhancing skin health and overall well-being. Dermavel primarily targets individuals seeking effective and luxurious skincare solutions.

Painless tattoo technology involves the use of microneedles to imprint designs on the skin without causing pain or drawing blood. This technology differentiates itself by allowing for self-administration and is currently utilized primarily for medical purposes, such as drug delivery and vaccination. The target demographic includes individuals seeking a less painful tattooing experience and medical professionals looking for innovative methods of drug administration.

Refers to products that are mindfully created and produced without any proven or suspected toxic ingredients. These products emphasize natural, organic, and non-toxic ingredients, avoiding harmful chemicals such as parabens, sulfates, phthalates, and synthetic fragrances, thereby promoting health and environmental sustainability. Clean beauty primarily appeals to health-conscious consumers and those concerned with environmental impact.

Hair removal and exfoliation tool designed to provide a painless alternative to traditional hair removal methods. The Crystal Hair Eraser uses a unique crystal technology to gently remove hair and exfoliate the skin, offering a smoother and more comfortable experience compared to waxing or shaving. This product is targeted at individuals seeking a convenient and pain-free hair removal solution, particularly those with sensitive skin.

A nail art style that combines elements of the classic French manicure with a glass-like effect. This style typically involves using clear or translucent nail polish to create a shiny, glass-like appearance, sometimes incorporating small glass pieces or glitter to enhance the design. French glass nails are popular among individuals seeking a sophisticated and modern twist on traditional nail art.

High-end personal care product designed to enhance the bathing experience by moisturizing and rejuvenating the skin. Luxury bath oils typically contain a blend of essential oils, vitamins, and other nourishing ingredients, offering benefits such as improved skin suppleness, health, and glow. This product is primarily targeted at individuals seeking a premium, spa-like experience at home, often appealing to those who value high-quality, natural ingredients and potent fragrances.

Kojie San is a brand of soap produced by Beauty Elements Ventures Inc. (BEVI), a company based in the Philippines. Known for its skin-lightening properties, Kojie San soap contains kojic acid as a key ingredient, which helps to reduce the appearance of dark spots and uneven skin tone. The product is primarily targeted at individuals seeking to achieve a lighter and more even complexion.