Beauty Trends

Skincare tools featuring a handle and a roller covered in tiny needles. They are used in a process called microneedling, which involves rolling the device over the skin to create tiny punctures that stimulate the skin's natural healing processes, including collagen and elastin production. Derma rollers are primarily targeted at individuals looking to improve the appearance of scars, fine lines, wrinkles, and overall skin texture.

Soap containing sulfur, recognized for its antibacterial and antifungal properties, often used in dermatological treatments. It helps in managing skin conditions such as acne, rosacea, seborrheic dermatitis, and scabies by reducing oiliness and exfoliating dead skin cells. Sulfur soap is primarily targeted at individuals with oily or acne-prone skin seeking to improve their skin health through a specialized cleansing routine.

MSM (Methylsulfonylmethane) is a dietary supplement known for its anti-inflammatory properties. It is commonly used to support joint health, reduce pain, and improve skin health, differentiating itself with its potential antioxidant effects that may help in reducing oxidative stress. MSM supplements are primarily targeted at individuals seeking relief from joint pain, inflammation, and those looking to enhance their overall skin health.

Cells that are essential in the formation of connective tissue in the body. They play a crucial role in wound healing by producing the extracellular matrix and collagen, which provide structural support to tissues. Fibroblasts are vital for tissue repair and maintenance, benefiting individuals undergoing healing processes.

A cleansing product specifically formulated to be gentle on a baby's delicate skin. It typically contains natural ingredients and is free from harsh chemicals to avoid causing any harmful side effects, helping to moisturize the skin and keep it soft and supple. Baby soap is primarily used by parents and caregivers to ensure the safe and effective cleaning of infants and young children.

A typically harmless substance that causes an allergic reaction in some people. Common allergens include pollen, dust mites, mold, pet dander, insect stings, certain foods, and certain medications, which can trigger immune system responses ranging from mild symptoms like sneezing to severe reactions like anaphylaxis. Individuals with allergies benefit from identifying and avoiding their specific allergens to manage and prevent allergic reactions.

A product designed to help repair and fortify damaged nails. It requires consistent application but is generally easy to use and can significantly improve nail health over time by strengthening the nail structure and preventing breakage. Nail strengtheners are particularly beneficial for individuals with weak, brittle, or damaged nails seeking to enhance their nail health and appearance.

A grooming tool made from the bristles of boars, designed to distribute natural oils from the scalp throughout the hair. This brush helps to tame frizz, enhance shine, and maintain healthy hair by gently spreading the scalp's natural oils. It is particularly beneficial for individuals with dry or frizzy hair seeking a natural way to improve hair texture and appearance.

Domestic hair product brand established in Helsinki in 1997, known for manufacturing in Finland and Europe. Four Reasons offers a range of hair care products that adhere to the ISO 22716:2007 certification, ensuring high standards of quality and safety. The brand primarily targets consumers looking for reliable and certified hair care solutions.

Temporary tattoos designed to last 1-2 weeks, fading naturally as the skin regenerates. These tattoos differ from traditional temporary tattoos by sinking into the skin and reacting with proteins and keratin, darkening over 24-36 hours. They are ideal for individuals seeking a painless, easy-to-apply, and semi-permanent tattoo experience.

Oil extracted from the seeds of the Plukenetia volubilis plant, native to the Amazon rainforest. It is rich in omega-3, omega-6, and omega-9 fatty acids, as well as protein, vitamin E, and antioxidants, making it beneficial for dietary supplements, skincare products, and cooking. Sacha inchi oil is particularly valued by health-conscious individuals and those seeking natural, nutrient-dense products.

Cosmetic surgical procedure aimed at correcting sagging skin on the forehead, reducing wrinkles, and improving the appearance of the brow area. The procedure involves making an incision between the top of the forehead and the beginning of the hairline, removing a small amount of skin and tissue to achieve the desired effect. This type of lift is often chosen by individuals with a high or receding hairline.

A daily foaming cleanser is a skincare product designed to remove dirt, oil, and impurities from the skin, typically used as part of a daily facial cleansing routine. These cleansers are formulated to cater to various skin types, including oily, sensitive, and combination skin, and often contain ingredients that help maintain the skin's natural moisture balance while providing a thorough cleanse. Daily foaming cleansers are ideal for individuals looking for an effective and convenient way to keep their skin clean and refreshed on a daily basis.

Skincare brand known for its multi-functional products, particularly the Lait-Crème Concentré, which serves as a moisturizer, makeup primer, and makeup remover. Embryolisse differentiates itself by being cruelty-free and offering products that are suitable for all skin types, available on platforms like Amazon, Walmart, and CVS Pharmacy. The brand primarily targets individuals seeking versatile and well-reviewed skincare solutions.

Liquid paraffin, also known as mineral oil, is a clear, colorless, odorless, and tasteless oil derived from petroleum. It is utilized in various applications, including as a laxative in medicine, a moisturizer in cosmetics, and a lubricant in mechanical and industrial processes, offering versatility and effectiveness in each use case. This product is beneficial for individuals seeking medical relief from constipation, those needing skin hydration, and industries requiring reliable lubrication solutions.

Luxury hair extension and hair salon located in Atlanta, Georgia, offering a range of premium human hair extensions, including clip-in extensions, tape-ins, and bundles. The company differentiates itself by providing seamless and high-quality hair solutions, along with hair accessories and hot tools. Go Sleek Hair Company primarily targets individuals seeking high-end, natural-looking hair extensions and professional salon services.

A skincare product designed to soften and moisturize the cuticles, reducing the risk of painful cracking and peeling. Cuticle balm nourishes the cuticles, keeping them healthy and vibrant, and often contains ingredients like essential oils and vitamins to enhance its effectiveness. This product is particularly beneficial for individuals who experience dry or damaged cuticles and seek to maintain healthy nail beds.

Branch of dermatology focused on enhancing the appearance of the skin through various treatments. It addresses issues such as aging, discoloration, acne scars, and other skin imperfections using procedures like Botox, fillers, laser therapy, chemical peels, and microdermabrasion. Cosmetic dermatology primarily benefits individuals seeking to improve their skin's aesthetic appearance and boost their confidence.

Brand offering a professional RF (radio frequency) beauty machine designed for lifting, toning, wrinkle removal, and skin tightening for both the face and body. The device uses radio waves to heat the skin's deepest layers, boosting collagen production and tightening the skin, and has received positive reviews for its effectiveness, particularly in tightening the skin on the neck. The Mlay RF beauty machine is targeted at individuals seeking non-invasive skin rejuvenation and anti-aging treatments at home.

Personal care product designed to add fragrance to the body, offering a lighter alternative to traditional perfumes. Body sprays are primarily used for their scent rather than for preventing body odor, and they come in a variety of fragrances to suit different preferences. They are popular among both men and women who seek a subtle and refreshing scent throughout the day.

A preparatory layer applied to nails or surfaces before the application of color polish or paint. In nail care, it protects the natural nail, provides a smooth surface, and helps the color adhere better, while in painting, it prepares the surface and ensures better adhesion of the topcoat. Base coats are essential for individuals seeking long-lasting and professional-looking nail or paint finishes.

Styling product used to enhance volume, texture, and hold in hair, typically applied to damp hair before styling. It is particularly effective for creating a fuller appearance, especially in fine or thin hair, and is available in various formulations to suit different hair types and styling preferences. Hair foam is primarily targeted at individuals seeking to add volume and texture to their hairstyles, catering to those with fine or thin hair who desire a more voluminous look.

Heeta is a brand that specializes in personal care and outdoor products. Known for their hair scalp massage brush launched in 2016, Heeta aims to simplify scalp care and provide a salon-like experience at home. The brand primarily targets individuals seeking effective and convenient personal care solutions.

Intense Pulsed Light (IPL) hair removal is a cosmetic procedure that uses concentrated beams of light to target and damage hair follicles, inhibiting future hair growth. This method is valued for its ability to provide long-term hair reduction and can be applied to various parts of the body, often considered less painful than traditional laser hair removal. IPL hair removal is primarily sought by individuals looking for a more permanent solution to unwanted hair, requiring multiple sessions for optimal results.

Visual lab intelligence platform that enhances research and development (R&D) efficiency by streamlining lab monitoring, data analysis, and compliance. It uses advanced computer vision technology to capture, collate, and analyze experimental data safely and efficiently, differentiating itself by improving reproducibility and safety in scientific experiments. Lumi is primarily targeted at scientists and researchers looking to save time and increase the accuracy and safety of their experimental processes.

Booth rental salon located in the Belltown area of Seattle, within the Labour Temple. It provides space for independent beauty professionals to offer their services, allowing them to operate their own businesses within a shared environment. The target demographic includes independent beauty professionals seeking a flexible and supportive workspace, as well as clients looking for a variety of beauty services in one location.

Perennial plant native to the wetlands of Asia, known scientifically as Centella asiatica. It has been utilized in traditional Chinese medicine for centuries due to its soothing and healing properties, and has recently gained popularity in skincare products for its ability to calm and repair the skin. Cica is particularly beneficial for individuals with sensitive or irritated skin seeking natural remedies for skin health.

Eyebrow growth serum is a cosmetic product designed to enhance the thickness and fullness of eyebrows by stimulating hair growth. It typically contains active ingredients such as peptides, vitamins, and botanical extracts that nourish hair follicles and promote healthier, denser eyebrow growth. This product is popular among individuals with sparse or thinning eyebrows, or those seeking to achieve a fuller, more defined brow look.

Cosmetic treatment designed to create the appearance of hair in individuals experiencing baldness or thinning hair. The procedure involves using a fine needle and ink to tattoo tiny dots on the scalp, mimicking the look of short-cut hair, providing a non-surgical solution to hair loss. Scalp micropigmentation is particularly beneficial for individuals seeking a low-maintenance, long-lasting solution to hair thinning or baldness.

Decorative item made from high-quality soy wax and cotton wicks, designed to provide a safe and aesthetically pleasing experience. Cube candles are known for their unique geometric shape and clean-burning properties, making them a popular choice for home decor and relaxation. These candles are particularly appealing to individuals who appreciate stylish home accessories and seek a safe, eco-friendly option for ambiance and aromatherapy.