Beauty Trends

Mini perfumes are smaller versions of popular fragrances, designed for convenience and portability. They offer the same scent experience as their full-sized counterparts but in a compact form, making them ideal for travel or sampling different fragrances. Mini perfumes are particularly appealing to individuals who want to try various scents without committing to a full-sized bottle.

A medical procedure that involves the administration of fluids directly into a vein to prevent or treat dehydration. IV hydration is commonly used for individuals who are sick, injured, dehydrated from exercise or heat, or undergoing surgery, providing rapid rehydration and essential nutrients. This procedure is particularly beneficial for patients requiring immediate fluid replacement and those unable to consume fluids orally.

Skincare product known for its skin-lightening properties, primarily used to reduce the appearance of dark spots, age spots, freckles, and other forms of hyperpigmentation. Kojic acid cream works by inhibiting melanin production, making it effective in evening out skin tone and treating conditions like melasma. It is particularly beneficial for individuals looking to address hyperpigmentation issues, but should be used as directed to avoid skin irritation, with sunscreen applied to protect the skin from sun damage.

Brother Nail Tech Cosmetics is a company specializing in high-quality nail care products. Their product line includes nail polishes, gels, and other nail accessories designed for professional use. The brand is primarily targeted at nail technicians and beauty professionals looking for reliable and effective products.

A hair finishing stick is a product designed to tame flyaway hairs and small broken hairs, providing a polished and neat appearance. It typically comes in a stick form, similar to a mascara wand, and is formulated to be non-greasy and non-sticky, making it easy to apply and manage. This product is particularly useful for individuals seeking a quick and convenient solution to maintain a sleek hairstyle throughout the day.

Skincare product designed for sensitive and acne-prone skin, formulated to be non-comedogenic and thus not clogging pores. It provides a dewy finish, making it suitable for individuals with oily skin when used in small amounts to avoid a greasy feeling. The primary target demographic includes people with sensitive, acne-prone, or oily skin seeking a gentle and effective skincare solution.

Cosmetic products designed to make hair appear fuller and thicker. They typically contain ingredients that can help to temporarily swell the hair shaft, improve hair texture, and sometimes promote healthier hair growth. These serums are often used by individuals seeking to enhance hair volume and health.

Skincare product containing glycolic acid, an alpha hydroxy acid (AHA) derived from sugar cane. It is primarily used for its exfoliating properties, helping to remove dead skin cells, improve skin texture, and promote a brighter complexion, making it effective for treating acne, hyperpigmentation, and signs of aging like fine lines and wrinkles. Glycolic acid serums are particularly beneficial for individuals seeking to enhance their skin's radiance and address specific skin concerns such as uneven texture and pigmentation.

To a moderate degree or in a gentle manner, often used to describe actions, feelings, or conditions that are not extreme. It implies a slight or subdued intensity, making it suitable for situations where a softer or less intense approach is needed. This term is commonly used in various contexts, including weather descriptions, flavors, and emotional states, appealing to those who prefer or require a less intense experience.

Hair care product that utilizes the benefits of rice water, which is rich in amino acids, vitamins, and minerals. This shampoo helps in strengthening hair strands, promoting hair growth, adding shine, and improving hair texture, making it a valuable addition to hair care routines. Rice water shampoo is particularly beneficial for individuals seeking to enhance hair strength, growth, and overall health.

A hair care product formulated to replenish moisture and repair hair, providing protection against future damage. Hydrating conditioners are especially effective for individuals with straight or fine hair, offering enhanced manageability and shine by addressing dryness and brittleness. This product is ideal for those seeking to maintain healthy, hydrated hair, particularly if their hair is prone to damage.

Hair gloss is a hair treatment product designed to add shine, enhance color, and improve the overall appearance of hair. It can be used on both natural and color-treated hair, offering benefits such as smoothing the cuticle and adding a reflective shine, while also helping to tone down brassiness in color-treated hair. Hair gloss treatments are suitable for individuals looking to enhance their hair's shine and color, and they are available in both salon and at-home versions.

Skincare brand that emphasizes clean beauty, sustainability, and proven results. Known for crafting products often described as 'magical potions' for healthier skin, Manyo differentiates itself through its commitment to natural ingredients and eco-friendly practices. The brand primarily targets individuals seeking effective, sustainable skincare solutions.

Grip primer is a type of makeup primer designed to create a long-lasting, tacky base that helps makeup adhere better to the skin for extended wear. It often contains hydrating and smoothing ingredients that enhance makeup application while gripping foundation, concealer, or powders securely in place. Grip primers are typically favored by individuals with oily or combination skin or anyone seeking a longer-lasting, smudge-resistant makeup finish.

Cosmetic product used to add color and a healthy glow to the cheeks, typically applied after liquid and cream products like foundation and concealer. Powder blush comes in various shades and finishes, including matte, shimmer, and satin, to suit different skin tones and preferences, and is known for its easy blendability and buildable intensity. It is particularly suitable for individuals with oily and combination skin types as it helps control shine and provides a long-lasting, natural finish.

Topical formulations designed to protect the skin from irritants and harmful substances by forming a protective layer. Used in various settings, including industrial, healthcare, and personal skincare, to prevent skin damage and manage conditions like dermatitis and eczema, barrier creams often contain ingredients such as dimethicone, zinc oxide, and petrolatum. These creams are particularly beneficial for individuals exposed to harsh chemicals, frequent hand washing, or those with sensitive skin conditions.

Brazilian direct-to-consumer beauty brand that focuses on developing high-quality, safe, and fairly priced cosmetic products. The brand differentiates itself by emphasizing transparency in its ingredient sourcing and formulation processes, aiming to provide effective skincare solutions without harmful chemicals. Sallve primarily targets consumers who are looking for affordable, safe, and effective beauty products, particularly those who value transparency and ethical practices in the beauty industry.

A personal care product that combines the functions of a deodorant with skincare benefits. Serum deodorants often include ingredients like hyaluronic acid, niacinamide, and botanical extracts to provide skin nourishment, protection, and irritation reduction while controlling odor. This product is particularly beneficial for individuals seeking a multi-functional deodorant that also cares for their skin.

Coenzyme Q10 (CoQ10) is a naturally occurring antioxidant in the body that plays a vital role in cellular energy production. CoQ10 supplements are used to support cardiovascular health, enhance energy levels, and mitigate the effects of aging, distinguishing themselves by their potential benefits in managing conditions like heart failure, migraines, and statin-induced muscle pain. These supplements are primarily targeted at individuals seeking to improve heart health, boost energy, and address specific medical conditions under professional guidance.

A 4-in-1 foundation is a versatile makeup product designed to combine multiple benefits, such as foundation, concealer, skincare, and sun protection, into a single formula. It provides buildable coverage while often including skincare ingredients like moisturizers, antioxidants, or SPF to enhance the health and appearance of the skin. This product is targeted at individuals seeking an all-in-one solution for a simplified makeup routine without compromising on coverage or skincare benefits.

A cosmetic product used to preserve and prolong the wear of makeup. It is typically applied after all makeup has been applied to the face, helping to keep the makeup in place, prevent smudging, and reduce the need for touch-ups throughout the day. Setting sprays are popular among individuals who want their makeup to last longer, especially during long events or in challenging weather conditions.

Korean toner is a skincare product designed to balance the skin’s pH, hydrate, and prepare the skin for better absorption of subsequent skincare products. Unlike traditional astringent-based toners, Korean toners are often infused with soothing and nourishing ingredients like hyaluronic acid, centella asiatica, or green tea to enhance hydration and skin health. Korean toners are primarily used by individuals seeking a gentle, hydrating skincare routine, particularly those following the multi-step Korean skincare regimen.

Health and wellness company offering a range of products designed to support various aspects of health, such as energy, immune function, digestion, hair health, and joint health. Primal Harvest differentiates itself by providing high-quality, natural supplements like Primal Greens, Hair Health Complex, and Primal Collagen, which are formulated to address specific health needs. The target demographic includes individuals seeking natural and effective solutions for improving their overall health and well-being.

A heat protectant is a hair care product formulated to shield hair from damage caused by styling tools such as blow dryers, curling irons, and straighteners. It distinguishes itself by creating a protective barrier that reduces moisture loss, prevents breakage, and minimizes heat-induced frizz, often with added conditioning benefits. Heat protectants are primarily targeted at individuals who frequently use heat styling tools and want to maintain healthy, strong, and smooth hair.

Topical treatment commonly used for various skin conditions, including acne and rosacea. It works by unclogging pores, killing acne-causing bacteria, and reducing inflammation, while also helping to even out skin tone by eliminating free radicals and toxins that can damage skin cells. Azelaic acid lotion is particularly beneficial for individuals with acne-prone or rosacea-affected skin seeking to improve their skin's appearance and health.

Combination of caffeine and hyaluronic acid used in skincare and cosmetic products. This blend leverages caffeine's ability to inhibit enzyme activity and DNA biosynthesis, while hyaluronic acid provides hydration without significantly affecting collagen biosynthesis or prolidase activity. It is primarily targeted at individuals seeking to reduce puffiness and hydrate their skin, often found in anti-aging and eye care products.

Sea moss cream is a skincare product formulated with sea moss, a type of red algae rich in vitamins, minerals, and antioxidants, known for its hydrating and skin-repairing properties. It helps moisturize, soothe inflammation, and support the skin's natural barrier while promoting a healthy, radiant complexion. Sea moss cream is often used by individuals seeking natural, nutrient-rich skincare solutions to address dryness, redness, or signs of aging.

Growth factor gel is a skincare product formulated with growth factors—proteins that stimulate cell regeneration and tissue repair—to enhance skin renewal and reduce signs of aging. It aims to improve skin texture, firmness, and elasticity by encouraging collagen production and healing processes at the cellular level. Growth factor gels are primarily targeted at individuals seeking advanced anti-aging treatments, including those undergoing cosmetic procedures or managing skin damage.

Boy Smells is a brand that offers a range of scented candles, fine fragrances, perfumes, body mists, washes, and lotions. The brand is known for its unique and spirited scents, aiming to transform daily routines into meaningful rituals through its diverse product line. Boy Smells primarily targets individuals who appreciate high-quality, distinctive fragrances and seek to enhance their personal and home environments with luxurious scents.

Specialized hair care products formulated to treat and prevent dandruff by incorporating active ingredients such as ketoconazole and salicylic acid. These shampoos help reduce itching and flaking, maintain scalp health, and can provide additional hair benefits like added shine and volume. Anti-dandruff shampoos are particularly beneficial for individuals experiencing dandruff and related scalp issues, offering relief and improved hair appearance.