Beverages that contain natural substances known as adaptogens, which help the body adapt to stress and normalize bodily functions. These drinks often include ingredients like Ashwagandha, L-Theanine, and various mushrooms, and are marketed for their potential benefits in enhancing focus, reducing stress, and providing clarity and motivation. Adaptogen drinks are primarily targeted at individuals seeking natural ways to manage stress and improve mental clarity and overall well-being.

The 75 Soft Challenge is a fitness and personal development program that offers a more flexible alternative to the 75 Hard Challenge. It includes four main rules: eating well and drinking only on social occasions, training for 45 minutes daily with one day of active recovery, drinking three liters of water per day, and reading 10 pages of any book each day. This challenge is aimed at individuals seeking a balanced and sustainable approach to improving their health and personal growth.

A device designed to reduce skin irritants such as chlorine and chloramines in shower water. Filtered showerheads achieve this by passing the water through a filtration media, such as KDF (Kinetic Degradation Fluxion), which helps to remove these harmful substances, resulting in softer skin and hair, and a more pleasant showering experience. They are particularly beneficial for individuals with sensitive skin or those looking to improve the quality of their shower water.

Lumi Therapy involves the use of portable ice baths designed to reduce inflammation, enhance circulation, and improve muscle recovery. The company offers various versions of their Recovery Pod, including PRO versions, which are tailored to meet different user needs and preferences. Lumi Therapy primarily targets athletes, fitness enthusiasts, and individuals seeking effective recovery solutions for muscle soreness and injuries.

Service offering custom allergy treatments designed by board-certified allergists, backed by scientific research. These treatments are delivered directly to the customer's door and use custom combinations and doses of up to four active ingredients to tailor the treatment to the individual's specific allergy needs. The service is particularly beneficial for individuals seeking personalized and scientifically-backed solutions for managing their allergies.

Wellness space offering transformational experiences such as saunas and ice baths to promote physical and mental well-being. Othership differentiates itself by providing a unique combination of hot and cold therapies designed to enhance relaxation, recovery, and overall health. The target demographic includes individuals seeking holistic wellness practices and those interested in alternative health treatments to improve their physical and mental state.

Brand offering self-care products, particularly 15-minute soaks designed to alleviate stress, anxiety, insomnia, and muscle aches. Flewd differentiates itself by focusing on quick, effective solutions for common physical and mental health issues through its specialized soak products. The target demographic includes individuals seeking convenient and effective methods for stress relief and overall well-being.

An application designed to help users reduce their social media usage by introducing a brief pause before they open distracting apps. By prompting users to take a deep breath and think twice before accessing social media, it increases awareness of their actions and encourages more mindful usage. This app is particularly beneficial for individuals looking to manage their screen time and reduce unconscious social media consumption.

Edible products infused with the cannabinoid Tetrahydrocannabiphorol (THCP), known for its potent psychoactive effects. These gummies are reported to induce feelings of euphoria, deep relaxation, and heightened sensory perception, with effects typically starting within 30 minutes to an hour and lasting for several hours. THCP gummies are primarily targeted at individuals seeking a strong and long-lasting alternative to traditional THC edibles.

Wearable devices designed to provide infrared light therapy for muscle pain relief, fat reduction, and overall wellness. These belts are flexible, often come with a timer, and are available in a price range from $49.99 to $159.00, distinguishing themselves with their convenience and ease of use. They are primarily targeted at individuals seeking non-invasive methods for pain management and wellness enhancement.

Cornbread Hemp is a company that specializes in hemp-derived CBD products, offering full-spectrum, flower-only, and USDA organic options. The company emphasizes the natural medicinal benefits of cannabis, aiming to make it accessible to everyone, and is known for the quality and effectiveness of its products, such as CBD oils with a floral and earthy taste. Cornbread Hemp primarily targets individuals seeking natural and organic CBD solutions for wellness and medicinal purposes.

Collection of THC seltzers that are all-natural, vegan, and low-calorie, with a low dose of THC in each can. These beverages offer a unique alternative to traditional alcoholic drinks, providing a mild psychoactive effect without the calories and additives found in many other drinks. Happi drink is targeted at health-conscious consumers and those seeking a low-calorie, plant-based option for relaxation and social occasions.

A skincare product that utilizes Panthenol, also known as provitamin B5, to provide multiple skin benefits. It acts as both a humectant and an emollient, attracting and binding water to the skin while sealing in moisture, which helps to keep the skin hydrated and smooth. This moisturizer is particularly beneficial for individuals with dry or irritated skin, aiming to enhance hydration, soothe irritation, and improve skin texture.

AI software platform designed to assist injured and disabled individuals in returning to work by guiding examiners and adjusters to the appropriate claims. EvolutionIQ differentiates itself by leveraging advanced machine learning algorithms to streamline the claims process, improving efficiency and accuracy in claim handling. The platform primarily benefits insurance companies, claims adjusters, and injured or disabled individuals seeking a smoother return-to-work process.

Low-intensity exercise performed at 60 to 70 percent of maximum heart rate, characterized by a steady, sustainable effort. Zone 2 cardio allows for long-duration activity while maintaining the ability to have a casual conversation, making it effective for building basic endurance. It is particularly beneficial for individuals looking to improve cardiovascular health and endurance without high-intensity exertion.

Dietary supplements that combine the health benefits of medicinal mushrooms with the convenience and taste of gummy candies. They often contain extracts from various types of mushrooms such as Reishi, Lion's Mane, Chaga, and Cordyceps, which are known for their potential health benefits including immune support, cognitive enhancement, stress relief, and overall wellness. These gummies are designed for individuals looking to easily incorporate the benefits of medicinal mushrooms into their daily routine.

Quick-dissolving mints designed to combat dry mouth by stimulating saliva production. Made from sustainable palm oil and all-natural flavors derived from high-quality plant inputs, these mints offer a mouth-watering and sparkling effect. Flintts Mints are particularly beneficial for individuals experiencing dry mouth or those seeking a refreshing and natural oral care solution.

Natural and vegan water-based lubricant designed to enhance sensations and pleasure. My lubie features an innovative composition enriched with vitamin E, calendula, and red seaweed, offering a long-lasting gel texture that is non-sticky and glides smoothly. It is particularly beneficial for individuals seeking a moisturizing and glycerin-free lubricant for intimate use.

This is a product designed to support oral hygiene in dogs by reducing plaque and tartar buildup, freshening breath, and promoting overall dental health. It typically includes ingredients such as enzymes, probiotics, natural abrasives, and herbs to effectively clean teeth and gums. Dog dental powder is primarily targeted at pet owners who are looking to maintain or improve their dog's dental health without the need for brushing.

Dietary supplements made from beetroot, known for its numerous health benefits. These gummies provide essential vitamins and minerals, including copper, manganese, and folate, and are often consumed for their potential to improve blood flow, lower blood pressure, enhance exercise performance, and support cardiovascular health. They are particularly beneficial for individuals seeking a convenient way to incorporate the nutrients of beetroot into their diet.

Compact, portable treadmills designed for use in small spaces like home offices. They are quiet, often come with remote controls, and are suitable for light exercise while working at a standing desk. Walking pads are ideal for individuals looking to incorporate light physical activity into their daily routine without needing a full-sized treadmill.

Interactive training tools that connect with an app to provide live and on-demand classes with professional trainers. These gloves enhance boxing workouts by offering guided sessions, tracking performance, and providing feedback, making them a convenient option for home training. They are particularly beneficial for individuals seeking an effective cardio workout and a structured training regimen without needing a physical coach.

Anti-aging skincare products formulated with bakuchiol, a plant-based alternative to retinol, aimed at reducing fine lines, wrinkles, and dark circles around the eyes. These creams are known for their gentle formulation, making them suitable for sensitive skin while providing similar benefits to traditional retinol without the associated irritation. Bakuchiol eye creams are particularly beneficial for individuals seeking effective anti-aging solutions with a focus on natural and gentle ingredients.

A company specializing in pet products, particularly supplements for dogs. Wuffes offers chewable supplements aimed at supporting hip and joint health, as well as multivitamins for overall well-being, differentiating itself with high-quality ingredients like glucosamine and chondroitin. The target demographic includes dog owners seeking to improve their pets' health and activity levels.

A weighted vest designed for the activity of rucking, which involves walking or hiking with additional weight to enhance cardiovascular fitness and strength. This vest is distinguished by its ability to distribute weight evenly across the torso, providing a challenging workout that can improve endurance and muscle tone. It is primarily used by fitness enthusiasts and military personnel seeking to increase the intensity of their training routines.

A bottle sterilizer and dryer is an appliance designed to sanitize baby bottles, pacifiers, and feeding accessories by using steam or UV light, followed by a drying cycle to eliminate moisture and prevent bacterial growth. These devices offer convenience by combining sterilization and drying functions in one unit, ensuring that baby items are both clean and ready for immediate use. Bottle sterilizers and dryers are targeted at parents looking for an efficient, time-saving solution to maintain a hygienic feeding environment for their infants.

Cleerly is a digital healthcare company that utilizes artificial intelligence (AI) to transform the diagnosis and treatment of heart disease. By analyzing coronary computed tomography angiography (CCTA) images, Cleerly's platform precisely identifies and quantifies atherosclerosis, enabling clinicians to develop personalized treatment plans. Their services are designed for healthcare providers and patients seeking accurate, non-invasive assessments of heart disease risk

A stainless steel gua sha is a skincare tool made from stainless steel, designed for the traditional Chinese practice of gua sha, which involves scraping the skin to promote blood circulation, reduce inflammation, and relieve muscle tension. Unlike the more common stone versions, stainless steel gua sha tools are known for their durability, resistance to breakage, and ability to retain both heat and cold for enhanced therapeutic effects. This tool is favored by individuals looking for a long-lasting, hygienic, and effective way to incorporate gua sha into their beauty or wellness routines.

Dietary supplements that contain Shilajit, a natural substance found primarily in the Himalayas, known for its potential health benefits. These gummies aim to promote collagen production, improve bone formation, aid in the healing of bone fractures, and provide anti-inflammatory effects due to the presence of fulvic acid. Shilajit gummies are targeted at individuals seeking a convenient way to harness these health benefits, particularly those interested in natural and holistic wellness solutions.