Brand specializing in the manufacture of stand-up paddle boards and related water sports equipment. FunWater offers a range of products designed for various skill levels, featuring durable materials and innovative designs to enhance the paddleboarding experience. The brand primarily targets water sports enthusiasts and outdoor adventurers looking for reliable and high-quality paddleboarding gear.

Total Daily Energy Expenditure (TDEE) is a measure of the total number of calories a person burns in a day, encompassing both their Basal Metabolic Rate (BMR) and physical activity level. It is used to determine daily caloric needs for maintaining, losing, or gaining weight by multiplying the BMR by an activity factor based on the individual's level of physical activity. TDEE is particularly useful for individuals looking to manage their weight through diet and exercise planning.

​MuscleTech is a globally recognized sports nutrition brand specializing in dietary supplements aimed at enhancing athletic performance and muscle development. Established in 1995, the company has built a reputation for its commitment to research, development, and innovation, offering a diverse range of products including proteins, pre-workouts, and creatine supplements. MuscleTech caters to fitness enthusiasts and athletes seeking scientifically formulated supplements to support their training and performance goals

Advanced wearable devices designed to monitor health and fitness metrics such as heart rate, sleep patterns, and physical activity. Smart rings like the Oura Ring and Motiv Ring differentiate themselves by offering compact, unobtrusive designs with comprehensive tracking capabilities, often integrating with mobile apps for detailed analytics. These devices are particularly beneficial for health-conscious individuals, athletes, and fitness enthusiasts seeking to optimize their performance and well-being.

A Pilates machine, commonly known as a Pilates reformer, is a piece of fitness equipment designed to facilitate a variety of exercises. It features a platform on wheels that moves back and forth, along with stretchy cords that provide resistance and support for different movements, enhancing strength, flexibility, and balance. This machine is particularly beneficial for individuals seeking a low-impact, full-body workout that emphasizes controlled, precise movements.

Devices that utilize various technologies such as electrical stimulation, ultrasound, and mechanical therapy to target specific areas of the body. These machines are designed to improve circulation, reduce pain, and promote tissue healing, aiding in the rehabilitation process for patients with various physical ailments. Physiotherapy machines are primarily used by healthcare professionals to assist patients in recovering from injuries, surgeries, and chronic conditions.

Brand offering affordable supportive braces and straps for joints, including knee straps, ankle support braces, and knee braces with stabilizers and gel pads. These products are designed to provide pain relief and support during physical activities, differentiating themselves through affordability and functionality. Bodyprox primarily targets individuals seeking joint support and pain relief during sports or daily activities.

Brand offering a range of compression and support products, including knee braces, patella knee support straps, and calf compression sleeves. These products are designed to provide pain relief, support during physical activities, and aid in injury recovery, differentiating themselves with a focus on comfort and durability. The target demographic includes athletes, individuals recovering from injuries, and those seeking additional support during physical activities.

Tools used to assist in heavier lifts such as deadlifts, Olympic lifts, chins, pull-ups, and barbell rows by securing the lifter's grip on the bar. They allow lifters to lift heavier weights without grip strength being the limiting factor, thus enhancing overall lifting performance. Advanced lifters who aim to maximize their lifting potential benefit the most from using lifting straps.

Therapeutic technique that uses electromagnetic fields to improve health and wellness. It is particularly effective in treating conditions like knee osteoarthritis by reducing pain and improving function, and is non-invasive, making it a popular complementary treatment. PEMF therapy is beneficial for individuals seeking pain relief and functional improvement, especially those with chronic conditions.

An accessory designed to facilitate the carrying of water bottles, typically made from flexible materials like silicone. These handles come in various sizes to fit different bottle capacities and enhance portability and convenience. They are particularly beneficial for individuals who frequently carry water bottles and seek an easier way to transport them.

Body neutrality is a movement that encourages individuals to accept their bodies without necessarily loving or hating them. It emphasizes the functionality and capabilities of the body rather than its appearance, promoting a more neutral and less judgmental relationship with one's physical self. This approach is particularly beneficial for those who find the body positivity movement challenging, as it offers a more sustainable and less emotionally charged perspective on body image.

Technology used in beauty and skincare treatments involving electrical impulses to stimulate facial muscles. This method helps in toning and firming the skin, reducing wrinkles, and improving overall facial appearance, differentiating itself by enhancing muscle activity for a more youthful look. Facial EMS is primarily targeted at individuals seeking non-invasive methods to improve skin elasticity and reduce signs of aging.

Powdered supplements designed to replenish electrolytes and fluids in the body. These mixes often contain a blend of essential minerals and nutrients that help maintain hydration levels, making them particularly useful for physical performance and recovery. Hydration mixes are commonly used by athletes and individuals who need to stay hydrated during intense physical activities or in hot climates.

Specialized form of physical therapy aimed at strengthening or relaxing the pelvic floor muscles to treat conditions such as urinary incontinence, fecal incontinence, pelvic organ prolapse, and chronic pelvic pain. Techniques used include exercises, biofeedback, manual therapy, electrical stimulation, and patient education, providing significant improvements in bladder and bowel control, pain reduction, and sexual function. This therapy is particularly beneficial for individuals experiencing pelvic floor dysfunction, including postpartum women, older adults, and those with chronic pelvic pain.

Dietary products made from beetroot powder, known for their potential health benefits. These supplements are believed to reduce inflammation, lower blood pressure, and improve gut health, and can be easily incorporated into various foods like sauces, smoothies, and doughs. Beet supplements are primarily targeted at health-conscious individuals looking to enhance their overall well-being through natural means.

A rucking backpack is designed for the activity of rucking, which involves walking or hiking with a weighted backpack. These backpacks are equipped with features like compartments to hold weights securely, padded shoulder straps for comfort, and reinforced stitching to ensure durability and stability during movement. They are particularly beneficial for fitness enthusiasts and military personnel who engage in rucking as a form of exercise or training.

Third-party solution designed for agencies that require testing services related to physical readiness. It offers training courses aimed at career-span education to support behavior change and physical fitness, focusing on maintaining and improving physical readiness through structured training and education. FitForce primarily targets agencies and organizations that need to ensure their personnel meet specific physical fitness standards.

Comprehensive program consisting of multiple stages, including the well-known '75 HARD' challenge. It involves completing a series of daily tasks over a specified period, such as drinking a gallon of water, reading 10 pages of a non-fiction, self-development book, and completing two 45-minute workouts. The challenge is designed to build mental toughness, discipline, and overall personal development, targeting individuals seeking significant personal growth and resilience.

Supplement that combines the benefits of protein powder with the stimulating effects of caffeine. It is designed to boost cognitive function, increase energy levels, and enhance overall alertness, often containing additional nutrients, vitamins, and minerals to support physical and mental performance. This product is primarily targeted at athletes, fitness enthusiasts, and individuals seeking a convenient way to enhance both their physical and cognitive performance.

The balance of microorganisms in the digestive tract, known as gut health, is essential for overall well-being. A healthy gut microbiome aids in digestion, nutrient absorption, and immune system maintenance, and can be supported by a diet rich in fiber, fruits, vegetables, and fermented foods. Individuals seeking to improve their physical and mental health, as well as those experiencing digestive issues, benefit from maintaining good gut health.

Specialized bags designed for use with electric bikes, often featuring waterproof materials, durability, and additional functionalities like reflectors, rain covers, and shoulder straps. These bags provide value by allowing users to carry items securely on their bikes or store and transport folding models efficiently. Ebike bags are particularly beneficial for electric bike owners who need reliable and convenient storage solutions for their commuting or recreational needs.

An off-road eBike is an electric bicycle designed for rugged terrains, featuring **durable frames, high-torque motors, fat tires, and advanced suspension systems** for enhanced stability and performance. These eBikes provide **pedal-assist and throttle modes**, allowing riders to tackle steep hills, rough trails, and long-distance adventures with reduced effort. Off-road eBikes primarily appeal to **outdoor enthusiasts, adventure riders, and eco-conscious commuters** looking for a powerful and sustainable alternative to traditional off-road vehicles.

Exercise that is useful for strengthening the hip adductors and the outer thighs. It helps reduce soreness and is beneficial for lateral-style movements, playing a role in protecting various joints in the leg and preventing injuries. The Copenhagen plank is particularly beneficial for athletes and individuals looking to enhance their lower body strength and stability.

Garments designed to improve blood circulation, reduce muscle soreness, and minimize swelling. Recovery sleeves enhance performance, prevent injuries, and provide comfort and support, differentiating themselves by their ability to aid in faster recovery times for athletes and individuals. They are commonly used by athletes and individuals recovering from injuries.

Brand specializing in women's workout apparel, including sports bras and leggings. Aoxjox products are designed for various fitness activities such as yoga, running, and general workouts, and are known for their comfort and durability. The brand primarily targets active women seeking high-quality, affordable fitness wear available on platforms like Amazon.

Company specializing in pelvic health products, including vaginal dilator sets, individual silicone dilators, and temperature therapy pelvic wands. Their offerings are FDA-cleared, BPA-free, and have garnered positive customer reviews, distinguishing them in the market for quality and safety. The primary target demographic includes individuals seeking solutions for pelvic health issues, such as those recovering from surgery or experiencing pelvic pain.

Dietary supplement derived from the amino acid leucine, aimed at supporting muscle health, growth, and performance. HMB is available in two forms, HMB-FA and HMB-Ca, and can be administered orally or via a nasogastric route, distinguishing itself by its potential to reduce muscle breakdown and enhance muscle mass. This supplement is primarily targeted at athletes, bodybuilders, and individuals seeking to improve muscle recovery and performance.

A handheld device designed to improve grip strength, dexterity, and the muscles in the wrist, palm, and fingers. It is commonly utilized in exercises related to lifting, pulling, bodybuilding, and powerlifting, offering a targeted approach to enhancing hand and forearm strength. This device is particularly beneficial for athletes, bodybuilders, and individuals seeking to improve their overall hand and forearm strength for various physical activities and sports.

Form of exercise that involves walking a set distance while carrying a weight in a backpack. Originating from military training, rucking is derived from the term 'ruck sack,' which refers to a durable backpack used for carrying equipment, and it provides a full-body workout that enhances cardiovascular endurance and strength. Rucking is particularly beneficial for individuals seeking a low-impact, high-intensity workout, including fitness enthusiasts and those training for military or endurance events.